Positive mentions of Hootsuite

For a small nonprofit with limited funds, I’d focus on tools that are either truly free or stay under about $10/month and can handle Facebook + Instagram + Pinterest together. These are the strongest options:

PostJay SkedCast## My recommendations for a small nonprofit

1. Best overall: Buffer (free)

Good fit if you have:

• 1 person scheduling posts
• a few posts per week
• need Facebook, Instagram, and Pinterest in one place

The free plan is limited, but it is simple enough that a volunteer can learn it quickly. PostJay Wikipedia

2. Best value if you want reporting: Metricool (free)

Choose this if your board or grant reporting requires showing:

• follower growth
• engagement
• which posts performed well

The free tier is designed around managing a small number of profiles. PostJay

3. Best “nonprofit-friendly” workflow: Canva + Meta Business Suite + Buffer

A practical low-cost setup:

1. Create graphics in canva.com
2. Schedule Facebook/Instagram directly in business.facebook.com
3. Use Buffer only for Pinterest and overflow scheduling

This can keep your cost at $0/month for many small organizations.

One caution

Many tools advertise “free,” but the free tier may restrict:

• number of accounts
• number of scheduled posts
• team members
• analytics

For a nonprofit posting 2–5 times per week, you probably do not need an expensive platform like Hootsuite or Sprout Social.

If you tell me:

• how many people need access,
• how often you post,
• whether you use Canva,
• and whether you need approval workflows,

I can narrow this down to the best 1–2 choices.

If your priority is affordable + reliable + very little setup, I’d narrow it to Buffer and Publer, with Buffer as my first choice.

🥇 My pick: Buffer

buffer.com is probably the best fit if you don't want to fiddle with complicated automation.

• Connect your Instagram, YouTube and X accounts.
• Make one post and schedule it.
• Clean calendar/queue interface.
• Free plan supports 3 channels with 10 scheduled posts per channel.
• Paid Essentials is $6/month per channel when billed annually, with unlimited scheduled posts. Buffer Buffer
• It supports Instagram, X and YouTube Shorts among its current channels. Buffer

Important caveat: Buffer's YouTube support is specifically YouTube Shorts, so if you mean regular long-form YouTube videos, I'd lean toward Publer or Metricool instead.

🥈 Best if you post regular YouTube videos: Publer

publer.io is attractive if you want one scheduler for YouTube videos + Instagram + X without paying for a bunch of unused features.

It supports automatic publishing across those networks, and current comparisons put its paid entry around $4/account/month, although the exact price depends on the accounts/features you select. Best Social Media Scheduler

Its interface is a little busier than Buffer's, but it gives you more flexibility.

🥉 Metricool if analytics matter

metricool.com is excellent if you eventually want to see which posts/videos are actually performing.

It supports Instagram, X and YouTube, with YouTube including channels, Shorts and videos. Metricool The catch is that X is now a paid add-on, currently listed at $10/month per connected account, so it isn't as cheap for your particular three-platform combination. Metricool

Bottom line

I'd choose:

• YouTube Shorts + Instagram + X → Buffer
• Regular YouTube videos + Instagram + X → Publer
• You want serious analytics too → Metricool

If you tell me how many posts/videos you expect to publish per week (e.g. 3, 10, 30), I can tell you which is actually cheapest for your usage rather than just comparing advertised starting prices.

It supports automatic publishing across those networks, and current comparisons put its paid entry around $4/account/month, although the exact price depends on the accounts/features you select. bestsocialmediascheduler.com

Its interface is a little busier than Buffer's, but it gives you more flexibility.

🥉 Metricool if analytics matter

metricool.com is excellent if you eventually want to see which posts/videos are actually performing.