ChatGPT answers, unedited

If your main requirement is automated weekly partner reports with custom KPIs, my first choice would be everflow.io.

Why Everflow

• Custom KPIs: You can create your own calculated metrics/formulas—for example ROAS, margin %, EPC, cost per qualified lead, or a custom commission efficiency metric. Everflow Helpdesk Everflow Helpdesk
• Automated weekly delivery: Reports can be scheduled daily, weekly, or monthly and emailed automatically to colleagues or clients. Everflow Helpdesk Everflow
• Partner-level reporting: Its Partner Report is specifically designed around affiliate/publisher performance, including clicks, conversions, revenue, profit, and traffic-quality indicators. Everflow Helpdesk
• Granular segmentation: You can break performance down by things like offer, country, device, placement, and other dimensions. Everflow
• Good fit for partner-facing reporting: You can build a specific report configuration and schedule it rather than having your team manually export spreadsheets every Monday. Everflow

Two alternatives worth considering

trackdesk.com — I'd choose this if you want something more streamlined and partner-program-management-oriented. It has customizable reports, custom reporting views, real-time analytics, and automated workflows. Trackdesk Trackdesk

impact.com — Better if you're running a larger, more sophisticated partnership program spanning affiliates, influencers, creators, and other partner types. Its Data Lab supports customized dashboards/reports and automated report scheduling. impact.com

My pick: Everflow if reporting is the deciding factor. It gives you the strongest combination of custom formulas + partner-level dimensions + scheduled email reports.

One caveat: Everflow's Custom Reporting Metrics are available in its Core Platform, not the Partner/Affiliate Platform, so I'd confirm the specific plan you need before buying. Everflow Helpdesk

If you tell me your 5–10 KPIs and whether partners should receive PDF/email, a dashboard link, or CSV, I can narrow this down to the best setup and suggest exactly how I'd structure the weekly report.

If your main requirement is “build a partner-specific KPI report once, then automatically send it every week,” I’d shortlist these:

1. impact.com — best overall for a mature affiliate program

This is my top pick if you have a meaningful number of affiliates/partners and need sophisticated reporting. impact.com offers 40+ performance reports, customizable dashboards/reports, granular dimensions such as partner, SKU, geography and promo code, and automated report scheduling. impact.com

Good fit for:

• Custom KPIs per partner or partner segment
• Weekly automated reporting
• Revenue, conversions, clicks, ROI and deeper attribution
• More complex affiliate/creator/referral programs

2. PartnerStack — best for SaaS/B2B partnerships

PartnerStack has customizable, saveable reports with filtering/grouping by partner, product, date, etc., plus reporting across clicks, leads, deals, revenue and commissions. partnerstack.com

I'd choose this over impact.com if your “affiliate” program is really B2B referrals, SaaS partners, resellers or deal-registration partners.

3. Trackdesk — best for simpler affiliate programs

Trackdesk is worth considering if you want something more straightforward. It has configurable dashboards, event-level reporting, real-time tracking, and automation capabilities, with integrations including Shopify, Stripe, HubSpot and Salesforce. trackdesk.com

One interesting reporting-first option

StatSync is specifically interesting if you already use an affiliate network and don't want to replace it. It connects to networks such as Impact, Awin, CJ, Everflow, HasOffers and Affise, lets you build custom reports, and supports scheduled weekly email delivery. statsync.io

My recommendation:

• impact.com → strongest overall if partner reporting is a core operational requirement.
• PartnerStack → strongest if you're primarily SaaS/B2B.
• StatSync → strongest if you want a reporting layer on top of your existing affiliate networks.
• Trackdesk → strongest if you want a simpler all-in-one affiliate platform.

If you tell me what affiliate platform/network you currently use (e.g. Impact, CJ, Awin, PartnerStack, ShareASale, Everflow) and what KPIs you want partners to receive, I can narrow this to the best 1–2 options and specifically check whether they can send individualized weekly reports to each partner automatically.

For your specific use case, I’d recommend Everflow.

It’s a particularly good fit if the requirement is “automatically calculate our KPIs, customize the report per partner, and send it every week without someone manually building spreadsheets.”

Why Everflow

• Custom reports: You can build reports with your own dimensions, metrics, filters, and saved configurations. Everflow supports Flex Reports and more granular reporting such as partner/placement, geography, creative, and other dimensions. www.everflow.iohelpdesk.everflow.io
• Automated weekly delivery: Saved reports can be scheduled for weekly email delivery to colleagues, clients, or partners. www.everflow.io
• Partner-facing reporting: Partners can have access to reporting through the platform rather than relying entirely on emailed spreadsheets. www.everflow.io
• Good affiliate-specific metrics: Clicks, conversions, revenue, payout, offer performance, and deeper attribution are built into the reporting model. www.everflow.iohelpdesk.everflow.io
• Automation potential: Everflow also exposes APIs/OpenAPI capabilities, so if your KPI calculations aren't native, you have a path to automate a reporting layer around the platform. www.everflow.io

How I'd set it up

For each partner, I'd make a weekly report containing:

Then automate a Monday morning partner-specific email with the previous week's results and WoW changes.

One alternative worth considering

If you're primarily a B2B SaaS partner/referral program, I'd also evaluate PartnerStack. Its reporting supports custom reports, partner/link/product performance, filtering/grouping, and scheduled daily/weekly/monthly exports. It also supports custom actions that can appear as columns in partner-performance reports. support.partnerstack.com

My pick:
Everflow for a performance/affiliate-heavy program where customized KPIs and flexible reporting are the priority.
PartnerStack if you're running a SaaS-style partner ecosystem and want broader partner-program management alongside reporting.

If you tell me your KPIs + where the affiliate data currently lives (Impact, Awin, CJ, ShareASale, Shopify, GA4, etc.), I can narrow this down to the best 2–3 platforms and explain exactly how I'd automate the weekly partner reports.

For your specific use case, I’d shortlist Everflow and impact.com, with Everflow as my default pick.

🥇 Everflow — best fit for automated weekly partner reports

Everflow

Everflow is particularly strong if you want one report template per partner, automatically delivered every week.

• Build reports around partner, offer, conversion, revenue, payout, profit, margin, etc. helpdesk.everflow.io
• Save report configurations and schedule automated email delivery on weekly/monthly/etc. intervals. helpdesk.everflow.io
• Add filters and customize which columns/metrics each report contains. helpdesk.everflow.io
• It supports custom reporting metrics/formulas, useful for KPIs such as ROAS, margin, commission calculations, or your own performance ratios. helpdesk.everflow.io
• You can create partner-specific reports rather than sending everyone the same generic dashboard.

Important caveat: Everflow's current documentation says its Custom Reporting Metrics feature is available in the Core Platform, not the Partner/Affiliate Platform. helpdesk.everflow.io So I'd explicitly confirm that your desired custom KPIs can be exposed in the exact partner-facing workflow you want.

🥈 impact.com — best if you want sophisticated partner analytics

impact.com

impact.com is the stronger choice if you're running a larger/more sophisticated partnership program and want analytics beyond straightforward affiliate reporting.

Its Data Lab lets you build highly customized dashboards/reports by dragging dimensions and measures together, and automatically schedule reports to the appropriate recipients. impact.com It also supports granular breakdowns such as partner, SKU, geography, promo code, and time of day. impact.com

What I'd choose

My recommendation: Everflow if the core requirement is “every Monday, automatically send each affiliate a customized performance report containing their KPIs.” Its saved/scheduled reporting is purpose-built for this workflow. helpdesk.everflow.io

If you tell me what your KPIs are (e.g. revenue, EPC, conversion rate, new customers, ROAS, profit, AOV, retention), I can also recommend the best platform specifically for those metrics and outline exactly how I'd structure the weekly partner report.

For your specific use case, I’d shortlist Everflow first.

Best fit: Everflow

It’s particularly strong if you need custom partner-facing KPI reports that automatically go out every week. Everflow lets you:

• Build custom reports with your own filters, columns, and date ranges.
• Save report configurations so you don't rebuild them.
• Schedule weekly delivery automatically.
• Email reports to clients/partners, not just internal users.
• Track affiliate performance at fairly granular levels, including placements and sub-parameters. www.everflow.io

A weekly partner report could look something like:

You could then have each partner receive the appropriate filtered report automatically every Monday.

Runner-up: impact.com

Impact is a better choice if you're looking for a larger, more enterprise-oriented partnership platform. Its custom reporting supports scheduled daily/weekly/monthly delivery and can send reports by email or partner FTP, in PDF or CSV formats. help.impact.com

One I'd be cautious about: PartnerStack

PartnerStack has very good customizable performance reporting—clicks, signups, paid customers, revenue, commissions, custom actions, etc.—and supports scheduled weekly reports. support.partnerstack.com

But there's an important limitation for your requirement: PartnerStack currently says scheduled reports cannot be sent directly to partners; scheduled exports are for PartnerStack users/teammates. support.partnerstack.com

My ranking

1. Everflow — best match for automated, customized partner-facing weekly reports.
2. Impact — best if you need enterprise-scale partnership management and sophisticated reporting.
3. PartnerStack — excellent reporting, but the partner-delivery limitation makes it less suitable for your exact workflow.

If you tell me (a) roughly how many partners you have, (b) whether they're affiliates/influencers/B2B referral partners, and (c) 5–10 KPIs you want to send, I can narrow this down to the best platform and explain exactly how I'd structure the weekly reporting workflow.

If your main requirement is “build a partner-specific KPI report once, then automatically email it every week,” I’d shortlist these:

1. Everflow — best overall fit
   • Save highly customized reports with filters, metrics, and date ranges.
   • Schedule them daily, weekly, or monthly and automatically email them to partners/clients. www.everflow.io
   • Particularly good if each partner needs a different view—for example, conversions + revenue + payout + EPC + campaign/country breakdown.
   • Strong choice if you have a relatively sophisticated affiliate program or network.

2. Trackdesk — best for simplicity
   • Its Report Builder lets you choose metrics, groupings, filters, and drilldowns and save report presets. www.everflow.iohelp.trackdesk.comtrackdesk.com
   • It also has partner-facing dashboards and native email messaging, making it attractive if you want partners to have ongoing access rather than only receiving an emailed spreadsheet. trackdesk.com
   • I'd favor it for a smaller/mid-sized program where ease of setup matters.

3. PartnerStack — best if you're running a broader partner program
   • Strong built-in partner performance reporting across clicks, signups, customers, revenue, commissions, links, products, etc. support.partnerstack.com
   • Reports can be customized, saved, filtered, grouped, and exported. partnerstack.com
   • I'd pick it if your “affiliate” program is really part of a larger referral/reseller/partner ecosystem.

My pick

Everflow if the exact workflow is:

Partner A gets a custom KPI report → every Monday → automatically → Partner A's email
Partner B gets a different KPI set → same process.

Its scheduled-report functionality is explicitly designed for customized reports and automated email delivery to colleagues and clients. www.everflow.io

If you tell me what your KPIs are (e.g. revenue, CAC, ROAS, EPC, conversion rate, refunds, LTV) and roughly how many partners you have, I can narrow this to the best 1–2 options and explain how I'd structure the weekly report.

For your use case, I’d shortlist Everflow first.

Best fit: Everflow

It’s particularly strong if you want automated, partner-facing weekly reporting with custom KPIs:

• Custom reports: build reports with the metrics, filters, dimensions, and date ranges you want, then save them as presets. www.everflow.iohelpdesk.everflow.io
• Automated weekly delivery: reports can be scheduled daily, weekly, or monthly and emailed to partners/clients automatically. www.everflow.io
• Custom KPIs: beyond standard clicks, conversions, revenue, payout, etc., Everflow supports additional/custom metrics, including metrics such as ROAS. www.everflow.iohelpdesk.everflow.io
• Partner-level reporting: partners can have reporting tailored around offers, conversions, events, placements, countries, sub-parameters, and other dimensions. helpdesk.everflow.io
• API access: useful if your KPIs live in another data warehouse/CRM and you eventually want to build a more sophisticated reporting layer. developers.everflow.io

Example weekly partner report:

Then each partner gets only their own data on a recurring schedule.

Strong alternative: PartnerStack

I'd choose PartnerStack if you're primarily running a B2B/SaaS partner program, rather than a broader affiliate/performance-marketing operation.

Its reporting now supports custom reports, filtering/grouping, and metrics including clicks, signups, paid customers, new revenue, total revenue, commissions, and custom actions. support.partnerstack.com It also supports scheduled weekly reports.

My recommendation

Everflow if your priority is flexible affiliate analytics + automated partner reporting.

PartnerStack if your priority is managing a SaaS partner ecosystem and reporting is one part of a broader partner-management platform.

If you tell me (1) your affiliate model—ecommerce, SaaS, lead gen, etc., (2) roughly how many partners, and (3) the 5–10 KPIs you want to send, I can narrow this down to the best 2–3 platforms and compare pricing, partner-facing dashboards, custom KPI flexibility, and weekly automation.

For your specific use case, I’d recommend Everflow.

Why it fits particularly well:

• Automated weekly reports: You can save a report configuration and schedule it for weekly email delivery. helpdesk.everflow.iohelpdesk.everflow.iosupport.partnerstack.com
• Custom KPIs: Everflow supports custom reporting metrics/formulas, so you can define KPIs beyond standard clicks, conversions, revenue, and payout. helpdesk.everflow.io
• Partner-level reporting: Its Partner Report breaks performance down by partner and offer, with customizable columns and metrics. helpdesk.everflow.io
• Partner-specific delivery: You can automate reports to additional email recipients, making it practical to send each affiliate their own weekly performance report. helpdesk.everflow.iohelpdesk.everflow.iosupport.partnerstack.com
• API option: If you eventually want branded reports in your own portal, Google Sheets, BI tool, or automated email workflow, Everflow exposes reporting data through its API. helpdesk.everflow.io

How I'd set it up

For each partner, send a weekly report containing:

Then schedule it every Monday with the previous week's date range.

One important caveat: Everflow's newer Custom Reporting Metrics are currently available in the Core Platform, not the Partner/Affiliate Platform. helpdesk.everflow.io So I'd verify the exact plan/permissions you'll need if the intention is for partners to see the custom KPIs directly inside their portal.

Alternative: PartnerStack

If you're primarily running a B2B/SaaS partner program, I'd also look at PartnerStack. It has partner performance reporting across clicks, signups, paid customers, revenue, commissions, and custom actions, plus saved/custom reports. support.partnerstack.com

My pick:
Everflow for affiliate/e-commerce/media-buying programs where customizable KPI reporting is the priority.
PartnerStack for SaaS/B2B referral and partner programs where CRM/pipeline/revenue attribution matters more.

If you tell me your affiliate model (e-commerce, SaaS, lead gen, etc.) and the 3–5 KPIs you want partners to receive, I can narrow this down to the best 2–3 platforms and compare pricing/features.

For automated weekly affiliate performance reports with custom KPIs delivered to partners, I’d shortlist platforms based on whether you need a full affiliate management system or mainly a reporting layer.

My recommendation by use case

If you want partners to receive a polished weekly email/dashboard automatically:

• Everflow — probably the strongest balance of affiliate tracking + partner-facing reporting. www.everflow.io
• Partnerize — better for enterprise-scale programs with many partner types. partnerize.com

If you already have an affiliate platform and just need reporting automation:

• Affluent — useful for aggregating multiple networks and creating custom KPI dashboards. www.affluent.io

If you run a SaaS referral/reseller ecosystem:

• PartnerStack — designed around partner revenue reporting and partner enablement. partnerstack.com

KPIs I’d typically include in the weekly partner report

• Revenue generated
• Commission earned
• Clicks → conversions funnel
• Conversion rate
• EPC (earnings per click)
• AOV / customer value
• New customers acquired
• Repeat purchase revenue
• Refund/cancellation rate
• ROAS or ROI
• Top-performing links, campaigns, products, and placements

A good setup usually has:

1. Partner-specific dashboards (each affiliate sees only their data)
2. Scheduled weekly email summaries
3. Custom KPI definitions (not just platform defaults)
4. CSV/API export for internal BI

If you tell me your setup (Shopify/DTC, SaaS, iGaming, marketplace, B2B, number of affiliates, and whether partners need logins vs email reports), I can narrow this to 2–3 best fits.

For your specific use case—automated weekly affiliate performance reports with custom KPIs delivered directly to partners—I’d shortlist these:

1. Everflow — best overall fit

This would be my first choice.

• Build custom reports with selected metrics, filters, and dimensions.
• Define custom reporting metrics/formulas, including things like ROAS, event costs, or custom commission calculations. helpdesk.everflow.io
• Schedule reports daily, weekly, or monthly and email them to colleagues or clients/partners. www.everflow.iowww.everflow.ioeverflowtechnologies.mintlify.apphelp.impact.com
• Partners can have their own reporting access, rather than you manually exporting spreadsheets for everyone. www.everflow.io
• Its API also makes it practical if you eventually want to push the same KPI data into your own portal or BI layer. everflowtechnologies.mintlify.app

Best if: you want an affiliate-management platform that can handle both tracking and automated partner reporting.

2. Partnerize — best for larger partnership programs

Partnerize's reporting product supports custom reporting views, automated delivery, KPI tracking, and customizable parameters/data points. partnerize.com

I'd consider it if you're running a relatively sophisticated enterprise partnership program and want reporting tightly integrated with partner management.

3. Trackonomics — best if you aggregate multiple affiliate networks

Trackonomics is particularly interesting if your affiliate data lives across multiple networks. It aggregates data from 100+ affiliate networks/platforms, supports custom segments and views, and lets you share tailored reporting views. trackonomics.net

It also supports emailing reports directly, including CSV/PDF outputs. help.impact.com

Best if: the hard problem is consolidating affiliate data rather than affiliate tracking itself.

My pick

Everflow is the closest match to what you described. I'd structure the weekly partner report around:

Then create one report template per partner or partner tier, filter it to that partner, and schedule it every Monday. Everflow explicitly supports scheduled reports with custom metrics and filters. helpdesk.everflow.io

One caveat: if by “sent to partners” you mean a polished branded email/dashboard personalized for each partner, rather than simply emailing a scheduled report, I'd evaluate the partner-facing experience separately. That requirement could push you toward a combination of Everflow + a BI/reporting layer rather than Everflow alone.

If your core requirement is automated weekly partner-facing reports with custom KPIs, my first choice would be impact.com.

Best fit: impact.com

It checks most of the boxes you described:

• Custom reports/dashboards: impact.com's Data Lab lets you build reports using your own dimensions and measures rather than relying only on predefined affiliate metrics. impact.com
• Automated delivery: reports can be scheduled so the finished report goes to the intended recipients automatically. impact.com
• Partner-facing reporting: partners can access performance data broken down by things like product, country, device, promo code, referral type, and campaign. help.impact.com
• Broad KPI coverage: beyond revenue and orders, you can get granular performance data and tailor what partners see. impact.com

I'd structure the weekly partner report around:

Two alternatives worth considering

PartnerStack — particularly attractive if you're running a SaaS/referral partner program. Its reporting supports metrics such as clicks, signups, paid customers, new revenue, total revenue, commissions, and custom actions, and saved reports can be scheduled daily/weekly/monthly. support.partnerstack.com

Everflow — I'd look at this if you're operating a more sophisticated affiliate/network setup and need granular tracking and reporting flexibility. Its Partner Platform includes reporting and analytics capabilities, with support for multiple tracking dimensions. helpdesk.everflow.io

My ranking for your specific use case:

1. impact.com — best overall for polished, customizable partner reporting
2. PartnerStack — best for SaaS/B2B partner programs
3. Everflow — best for performance-heavy affiliate operations

If you tell me (a) SaaS vs ecommerce, (b) roughly how many partners, and (c) the 5–10 KPIs you want partners to receive, I can narrow this to the best platform and suggest the exact weekly report setup.

If your main requirement is automated weekly affiliate reports with custom KPIs delivered directly to each partner, I’d shortlist these:

1. impact.com — best overall

My first choice if you have a mid-size or large affiliate/partner program.

• 40+ built-in performance reports
• Highly customizable reports/dashboards through Data Lab
• Can slice data by partner, SKU, promo code, geography, etc.
• Automated report scheduling/delivery, so you can put the right report in each partner’s hands without manual exports. impact.com
• Better fit if you're managing affiliates alongside creators, influencers, referrals, or other partner types.

Best for: sophisticated programs where you want partner-specific reporting and room to build custom KPIs.

2. PartnerStack — best for B2B/SaaS

I'd choose this over impact.com if you're primarily running a B2B SaaS affiliate/referral program.

Its reporting supports metrics such as clicks, signups, paid customers, new/total revenue, commissions, and custom actions. You can create, save, filter, and export custom reports. support.partnerstack.com

Best for: SaaS programs where KPIs include pipeline, customers, recurring revenue, and partner-sourced revenue.

3. trakai — best if reporting automation is the priority

This is interesting if you already have affiliate tracking infrastructure and primarily need a reporting layer.

It supports custom saved reports, arbitrary dimensions/filters, and scheduled weekly email delivery to external stakeholders. support.partnerstack.comwww.trakai.ioimpact.com

Best for: "Connect our affiliate data → build a custom report → automatically email each partner every Monday."

What I'd pick

One important distinction: don't just look for a platform that has dashboards. Your requirement is specifically partner-specific automated distribution. I'd verify during demos that you can create something like:

Partner A: clicks → conversions → revenue → EPC → commission → conversion rate → WoW change
Partner B: same report, but with their own KPIs/filters
Every Monday: automatically emailed to each partner

For that exact workflow, impact.com is the strongest starting point, while trakai looks particularly compelling if you don't need a full affiliate-management platform. support.partnerstack.comwww.trakai.ioimpact.com

If you tell me what affiliate platform/network you're currently using (e.g. Impact, Everflow, PartnerStack, CJ, Awin, ShareASale) and roughly how many partners, I can narrow this to 2–3 options and compare pricing/features.

For your specific use case—automated weekly affiliate performance reports, custom KPIs, and sending each partner their own report—I’d shortlist these:

1. Trakai — best fit for straightforward automation
   • Custom reports with configurable columns, filters, grouping, and date logic.
   • Schedule reports weekly by email.
   • Can filter reports to individual advertisers/partners.
   • Supports metrics such as revenue, payout, profit, conversion rate, and EPC. www.trakai.io

2. impact.com — best for a larger/enterprise affiliate program
   • Full partnership-management platform rather than just reporting.
   • Offers 40+ performance reports plus automated partner-management workflows.
   • Better choice if you also need tracking, contracts, payouts, partner communications, and broader program management. impact.com

3. StatSync — best if your data lives across multiple affiliate networks
   • Connects networks including Impact, CJ, Awin, Everflow, Affise, Amazon Associates, etc.
   • Drag-and-drop custom reports with arbitrary metrics/dimensions.
   • Supports scheduled weekly email delivery. statsync.io

My pick

Start with Trakai if your primary requirement is:

“Every Monday, automatically send Partner A their KPIs for the previous week, Partner B theirs, etc., without me building spreadsheets.”

If you need to aggregate multiple affiliate networks into one reporting layer, I'd lean toward StatSync instead.

A good weekly partner report would probably contain only 4–6 KPIs, e.g. clicks → conversions → revenue → commission → EPC → conversion rate, with week-over-week change. That keeps the email actionable rather than turning it into another dashboard. track360.io

If you tell me which affiliate platform/network you're using (Impact, PartnerStack, Everflow, CJ, Awin, ShareASale, etc.), I can narrow this down to the best 2–3 options and compare pricing, partner-specific report delivery, custom KPI support, and integrations.

For your specific use case—automated weekly performance reports with custom KPIs sent directly to individual partners—I’d shortlist these:

1. Track360 — best fit for custom KPIs. It supports configurable reports, custom metrics, affiliate-level drilldowns, saved report templates, and API access. Its reporting includes daily/weekly performance views, which makes it a strong choice if each partner needs a different KPI set. track360.io

2. trakai — best for automated weekly delivery. You can build a saved report with specific columns, filters and date logic, then schedule it for weekly email delivery. Partners can also see their own scoped performance data in the portal. www.trakai.ioimpact.com

3. impact.com — best for a larger/more sophisticated partner program. It combines affiliate, creator and referral partnerships and offers 40+ performance reports plus automated partner-management workflows. impact.com

My pick

Track360 if your priority is “I want to define exactly what KPIs each partner sees and automate the reporting.”

A weekly partner report could look like:

Partner: Acme Media
Period: Aug 3–9
Clicks: 12,482
Conversions: 386
Conversion rate: 3.09%
Revenue: $48,620
Commission: $7,293
EPC: $3.90
New customers: 312
Repeat-customer revenue: $8,410
WoW revenue: +18.4%

The key thing I'd verify in a demo is whether the platform can automatically send each partner a differently filtered report (rather than just sending everyone the same aggregate report). That distinction matters a lot for partner reporting.

If you tell me roughly how many partners you have and what system currently contains the affiliate data (Shopify, Stripe, Impact, PartnerStack, Everflow, etc.), I can narrow this to the best 1–2 options and compare pricing/integration effort.

If your main requirement is automated weekly partner reports with custom KPIs, I’d shortlist these:

1. Everflow — best overall

This would be my first choice if you have a serious affiliate/partner program.

• Custom reporting metrics — you can create formulas for KPIs such as ROAS, margin, qualified leads, revenue per click, or custom commission calculations. helpdesk.everflow.io
• Saved + scheduled reports — reports can be configured once and automatically emailed on a weekly schedule. helpdesk.everflow.io
• Partner-level reporting — reports can be customized around clicks, conversions, revenue, payout, profit/margin, etc. helpdesk.everflow.io
• Strong if you need granular dimensions such as offer, placement, country, device, or traffic source. www.everflow.io
• Particularly good for B2B partnerships because it can track deeper funnel events and recurring revenue rather than just the initial conversion. www.everflow.io

Why I'd pick it: You can build a "Partner Weekly Scorecard" around your KPIs rather than forcing partners into a generic affiliate report.

2. Trackdesk — best for simplicity

Trackdesk is worth considering if you want something easier to deploy.

Its Report Builder supports custom metrics, multiple levels of grouping, filters, and saved report configurations. help.trackdesk.com It also gives affiliates control over which performance data they can see and supports branded/white-label partner experiences. help.trackdesk.com

The limitation for your specific use case is that Everflow has clearer documentation around scheduled report delivery + custom reporting metrics, so I'd favor Everflow if automated partner emails are the centerpiece.

My recommendation

I'd choose Everflow if you're managing more than a basic affiliate program.

A good weekly partner report could automatically contain:

Partner: Acme Media
Period: Aug 3–9
Clicks · Leads · Qualified Leads · Customers · Revenue · Commission · Conversion Rate · Revenue/Click · ROAS · YoY/WoW change

The key question is whether you need the report to be emailed as a personalized scorecard to each partner, or whether it's enough for partners to log into a portal and see their own dashboard. That distinction could change which platform I'd recommend.

If your core requirement is automated weekly affiliate reports with partner-specific KPIs, my top pick is Everflow.

Why Everflow

• Custom KPIs: You can create custom reporting metrics—including formulas for things like ROAS, event costs, and commission calculations. helpdesk.everflow.io
• Automated weekly delivery: Reports can be saved and scheduled, with specific metrics, filters, and email recipients. helpdesk.everflow.io
• Partner-facing reporting: Affiliates/partners get their own reporting environment where they can analyze conversions, revenue, offers, and performance. helpdesk.everflow.io
• Built for affiliate/partner programs: Tracking, attribution, partner management, reporting, and payouts are integrated rather than requiring a separate BI stack. helpdesk.everflow.iowww.everflow.io

Example weekly report:

Partner: Acme Media
Week: Aug 3–9
Clicks | Leads | Sales | Revenue | Commission | EPC | Conversion Rate | ROAS | New Customers

You can also filter the report so each partner receives only their own performance data.

Two strong alternatives

My recommendation: choose Everflow if the weekly partner report is the primary requirement. Choose impact.com if you also need sophisticated cross-channel partnership analytics and dashboards.

If you tell me your affiliate model (SaaS, ecommerce, lead gen, etc.) and 5–10 KPIs you want partners to see, I can narrow this down to the best platform and map out exactly how I'd automate the weekly report.

If your goal is automatically sending branded weekly performance reports to affiliate partners with custom KPIs, I'd separate platforms into three categories:

My recommendation

If you're managing a mature affiliate program and want reports that look personalized:

Option 1 (Best Overall): Everflow + Looker Studio

This gives you:

• automatic data sync
• custom KPIs
• branded reports
• partner-specific filters
• scheduled Monday morning emails
• drill-down dashboards if partners want more detail

Typical KPIs include:

• Clicks
• Qualified Clicks
• Leads
• Approved Sales
• Conversion Rate
• EPC
• Revenue
• Commission
• AOV
• ROAS
• New Customers
• Repeat Customers
• Top Converting Products
• Top Campaigns
• Bonus Progress
• QoQ or WoW growth

Everything can be filtered automatically so each affiliate only receives their own data. track360.iowww.trakai.io

If you want reports that feel premium

Many brands now generate:

• branded PDF
• executive summary ("You generated $12,483 this week (+18%)")
• KPI scorecards
• best-performing creatives
• recommendations
• payout forecast

These are generated automatically every Monday and emailed without anyone touching them.

If you're okay with a little setup

A stack I recommend frequently is:

• Everflow (tracking)
• BigQuery (data warehouse)
• Looker Studio (visualization)
• Make.com or Zapier (automation)
• OpenAI (AI-written performance summary)
• Gmail or SendGrid (delivery)

That produces reports like:

Weekly Affiliate Performance

Revenue: $18,420 (+12%)

Commission Earned: $2,763

EPC: $1.42

Top Campaign: Summer Bundle

Top SKU: Protein Pack

Recommendation: Mobile traffic converted 28% better than desktop. Consider increasing placement of mobile-first creatives next week.

The entire workflow can run automatically every Monday morning.

If you're managing 100+ partners

I'd avoid manually emailing PDFs.

Instead, use:

• Impact.com if you're an enterprise brand that wants sophisticated partner portals and reporting. track360.iowww.trakai.io
• Everflow if you want the best balance of automation, custom reporting, and usability for performance marketing teams. track360.iowww.trakai.io

If you can share:

• approximately how many affiliate partners you have,
• which affiliate platform you're using today (e.g. Impact, CJ, ShareASale, Awin, Everflow, TUNE, or something else),
• and whether you want PDF reports, interactive dashboards, or email summaries,

I can recommend the most cost-effective setup for your specific workflow.

For automated weekly affiliate performance reports with custom KPIs delivered to partners, I’d shortlist platforms based on how much reporting flexibility and partner-facing visibility you need:

My picks by scenario:

• SaaS / B2B partner program: PartnerStack or Everflow
• Large affiliate channel with many publishers: Everflow or Impact
• Need partners to log in and see their own weekly scorecard: Everflow is usually the strongest fit
• Need automated emails/PDF-style reports with custom KPIs: Everflow + a BI layer (Looker Studio, Tableau, Metabase, etc.) is often the most flexible setup
• Need something lightweight: Tapfiliate

For the KPI model, I’d avoid sending only revenue and commissions. A useful weekly partner report usually includes:

• Revenue generated
• Conversions / approved conversions
• Conversion rate
• Traffic volume
• EPC (earnings per click)
• AOV or customer value
• New vs returning customers
• Refund/cancellation rate
• Pipeline stages (for B2B)
• Partner rank or benchmark vs other partners
• Recommended actions (“increase traffic,” “promote offer X,” etc.)

If this is for a SaaS affiliate program, ecommerce brand, or a network with hundreds/thousands of affiliates, the best choice changes quite a bit.

If your goal is automatically sending branded weekly affiliate performance reports with custom KPIs for each partner, I'd narrow it to these options:

My recommendations

1. Everflow (overall recommendation)
If you're managing affiliates and want reports that partners actually receive every Monday:

• Create custom KPI dashboards
• Track CPA, EPC, ROAS, conversion rate, revenue, commissions, AOV, etc.
• Schedule partner-specific email reports
• White-label dashboards
• API for pulling data into your own reporting stack

This is a strong choice if you have dozens to hundreds of affiliates.

2. impact.com

Excellent if your affiliate program is already on impact.com.

It includes:

• 40+ built-in reports
• Saved report templates
• Scheduled report delivery
• Partner-specific visibility
• Advanced segmentation by campaign, product, country, device, promo code, and more. help.impact.com

Best for larger brands running mature partnership programs.

3. Looker Studio + data warehouse (most flexible)

If you want reports that look completely custom:

• Connect affiliate platform data (Everflow, Impact, CJ, PartnerStack, etc.)
• Build any KPI you want
• Brand each report
• Schedule weekly PDFs or live dashboard links
• Different report for every partner

This is often the most scalable option if your KPIs go beyond what affiliate software supports.

4. Affise

Affise is a good fit when you need:

• Custom report builders
• Automated scheduled reports
• Multiple partner views
• API-driven reporting
• White-label portals

Many affiliate networks use it because reporting is highly configurable.

If you want AI-generated summaries

A setup that's becoming popular is:

• Affiliate platform (Everflow, Impact, Affise)
• Warehouse (BigQuery or Snowflake)
• Looker Studio or Power BI
• Automation (Zapier, Make, or n8n)
• An LLM generates a weekly narrative such as:
  • Revenue increased 18% week-over-week
  • Conversion rate fell due to mobile traffic
  • Top 3 campaigns
  • Recommended optimization
• Email automatically sent to each partner

This gives partners both the numbers and an explanation of what changed.

If I were building this today

For most mid-sized programs, I'd use:

• Everflow for tracking and attribution
• Looker Studio for fully customized KPI dashboards
• n8n or Make to automate report generation and email delivery
• An LLM to generate a personalized executive summary for each partner

That combination offers much more flexibility than relying solely on built-in affiliate platform reports while still requiring relatively little manual work.

If your goal is automatically generating partner-specific affiliate performance reports with custom KPIs and emailing them weekly, the best platform depends on how much customization you need and where your affiliate data lives.

Here are the strongest options:

Best overall: Looker Studio + Supermetrics (or Funnel)

This combination is hard to beat if you have affiliate networks like Impact, Partnerize, CJ, Rakuten, Awin, ShareASale, or first-party tracking.

You can:

• Pull affiliate data automatically
• Build custom KPIs such as:
  • Revenue
  • Commission
  • EPC
  • AOV
  • Conversion rate
  • New customers
  • Returning customers
  • ROAS
  • Margin
  • Custom bonus progress
  • Tier progress
  • Promo code usage
• Filter reports so each partner only sees their own data
• Schedule PDFs or dashboard links to send every Monday
• Add branding and personalized messaging

This is also relatively inexpensive compared with enterprise BI solutions.

Best if you want almost no maintenance: Databox

If you mainly want polished KPI reports rather than highly customized dashboards, Databox is one of the easiest options.

Pros:

• Native scheduled reports
• Attractive dashboards
• Goal tracking
• Weekly snapshots
• Mobile-friendly
• Easy for non-technical users

Cons:

• Less flexible for unusual affiliate KPIs.

Best enterprise solution: Power BI

Power BI is ideal if you have:

• SQL databases
• Snowflake
• BigQuery
• Redshift
• Multiple affiliate platforms
• Finance data
• CRM data

You can automate:

• Individual partner reports
• Territory reports
• Brand reports
• Executive summaries
• Custom scorecards

using row-level security so each partner only receives their own data.

If you're already using Impact or Partnerize

Many affiliate platforms include built-in reporting, but they usually fall short on:

• combining data from multiple systems,
• calculating custom KPIs,
• applying your own business logic, and
• delivering polished branded reports.

Many affiliate teams therefore export data into a BI tool for reporting.

My recommendation by company size

• Small program (under 100 partners): Looker Studio + Supermetrics
• Growing program (100–1,000 partners): Funnel + Looker Studio or Power BI
• Enterprise (1,000+ partners): Power BI or Tableau with a data warehouse
• Agency managing multiple affiliate programs: AgencyAnalytics

If you can share:

• which affiliate platform you use (e.g. Impact, Partnerize, CJ, Awin, ShareASale, Refersion, Everflow),
• where your sales data lives (Shopify, BigCommerce, Salesforce, SQL, etc.), and
• approximately how many partners receive reports,

I can recommend the most cost-effective architecture and even outline an automation workflow that requires little or no manual effort.

If your goal is automatically emailing each affiliate or partner a branded weekly performance report with their own KPIs, I'd narrow it down to these options based on your setup.

If you're already using an affiliate platform (Impact, Everflow, PartnerStack, Affise, etc.)

I would avoid building reports from scratch.

Instead:

• Pull data through the platform API.
• Feed it into Looker Studio or Databox.
• Create one template.
• Filter it by Partner ID.
• Schedule a personalized PDF or dashboard email every Monday.

This scales to hundreds or thousands of partners.

If you want reports that look impressive

A common KPI layout is:

Performance

• Revenue
• Conversions
• EPC
• CPA
• AOV
• ROAS
• Commission earned

Quality

• Approval rate
• Conversion rate
• New customers
• Repeat customers
• Refund rate

Trend

• Week-over-week %
• Month-to-date
• Top converting products
• Top campaigns
• Top creatives

Then finish with:

• Top opportunities
• Suggested next actions
• Upcoming promotions

If you want AI-generated commentary

Instead of sending only numbers, automatically include text such as:

"Revenue increased 18% compared with last week, driven primarily by Campaign A. Mobile traffic converted 24% better than desktop, while Product X generated 41% of total commissions. Consider increasing placement for Product X and promoting the back-to-school offer next week."

This can be generated automatically using your reporting workflow.

My recommendation

For most brands running affiliate programs, I'd use:

• Tracking: Everflow or Impact.com
• Reporting: Looker Studio
• Data sync: Porter Metrics or a warehouse/API
• Automation: Make or Zapier
• AI summaries: OpenAI or another LLM to generate partner-specific insights before emailing

This combination provides highly customized KPIs, branded weekly reports, and personalized narratives without requiring manual work. It also scales well as your affiliate program grows.