ChatGPT answers, unedited

If your main requirement is “automatically generate a customized weekly performance report for each affiliate/partner and email it to them,” I’d shortlist these:

• everflow.io — strongest fit for highly customized affiliate reporting. Its scheduled reports can be sent weekly, with selected metrics, custom metrics, filters, dimensions, and date ranges. It also supports partner-facing reporting and APIs. Everflow Helpdesk Everflow Helpdesk
• impact.com — strongest if you want sophisticated dashboards plus broader partnership management. Its Data Lab lets you build customized reports by dragging dimensions and measures together, and reports can be automatically scheduled to recipients. It also has 40+ standard performance reports. Impact
• partnerstack.com — worth considering for SaaS/referral programs. It offers customizable, saveable reports with filtering/grouping around partner, link, and product performance, with revenue and conversion reporting. PartnerStack PartnerStack

What I'd choose

Everflow if the key differentiator is custom KPIs + automated partner-specific weekly reports. For example, you could have:

Partner A — Weekly Report
Revenue: $42,850
New customers: 183
Conversion rate: 4.8%
AOV: $234
Approved commissions: $6,420
ROAS: 6.7x
WoW revenue: +14%

…and automatically deliver a different filtered version to each partner.

Everflow explicitly supports scheduled reports with custom metrics and filters, which is particularly aligned with your use case. Everflow Helpdesk

If you tell me (1) B2B SaaS vs ecommerce, (2) roughly how many partners, and (3) the KPIs you want to send, I can narrow this to 1–2 platforms and compare pricing, automation, partner-facing dashboards, and API/BI integrations.

If your main requirement is automated weekly partner-facing reports with custom KPIs, I’d shortlist these:

• impact.com — Best fit if you need sophisticated, partner-facing reporting. Its Data Lab supports fully customized dashboards/reports, and reports can be scheduled automatically. Partners can also access detailed performance reports by dimensions such as product, country, device, promo code, and referral type. impact.com Impact Help
• partnerstack.com — Strong choice for SaaS/referral programs. You can create saved custom reports with metrics, filters, and groupings, including custom actions/KPIs, then schedule them weekly. PartnerStack Support PartnerStack Support
• everflow.io — Worth considering if you're running a more performance-marketing-heavy affiliate operation and want detailed attribution, partner reporting, and ongoing revenue measurement. Everflow

What I'd choose

For your exact use case, impact.com is the one I'd investigate first if you want something like:

Every Monday → automatically send each partner their own branded report → clicks, conversions, revenue, EPC, commission, CAC/ROAS, custom events → filtered to that partner → no manual spreadsheet work.

PartnerStack is particularly compelling if you're a B2B/SaaS company and your KPIs revolve around signups, paid customers, new revenue, total revenue, commissions, and custom partner actions. PartnerStack Support

If you tell me (1) your monthly affiliate volume, (2) B2B/SaaS vs ecommerce, and (3) the 5–10 KPIs you want in the weekly email, I can narrow this to the most appropriate platform and compare pricing/integration/reporting capabilities.

If your main requirement is automated weekly partner reports + custom KPIs, I’d shortlist these:

• everflow.io — Strong fit if you run a serious affiliate/partner program. It supports saved and scheduled reports, custom metrics/formulas, granular partner dimensions, and automatic email delivery. Everflow Helpdesk Everflow Helpdesk Everflow Helpdesk
• impact.com — Better suited if you want a broader partnerships platform. Its Data Lab supports custom dashboards/reports with configurable dimensions and measures, plus scheduled delivery to stakeholders. impact.com impact.com
• trackdesk.com — Worth considering for a simpler affiliate-focused setup. Its Report Builder supports custom groupings, filters, saved presets, and detailed affiliate reporting; custom alerts can also trigger from KPI thresholds. Trackdesk Trackdesk Help Center Trackdesk Help Center

My practical recommendation

Start with Everflow if the workflow is something like:

Every Monday → automatically generate a report for each partner → show their clicks, conversions, revenue, payout, conversion rate, ROAS/margin, and custom KPIs → email it to that partner.

Everflow is particularly relevant because its reporting supports custom reporting metrics and scheduled reports with selected metrics and filters. Everflow Helpdesk Everflow Helpdesk

One important distinction: Everflow's custom reporting metrics are available in its Core Platform, not the Partner/Affiliate Platform, so I'd verify the specific plan/workflow you need before buying. Everflow Helpdesk

If you tell me (1) roughly how many partners you have, (2) your 3–5 custom KPIs, and (3) whether partners should receive an email/PDF/dashboard link, I can narrow this to the most suitable platform and outline exactly how I'd automate the weekly report.

Recommended platforms for automated weekly affiliate partner reports and custom KPIs:

1. Everflow — Best overall for scaling partner programs. Strong partner portals, attribution, custom reporting, and automated partner-facing insights. Everflow
2. Partnerize — Best for enterprise brands needing configurable KPI dashboards, automated delivery, and deep partner analytics. Partnerize
3. impact.com — Best for brands managing many partner types; offers partner performance reports across campaigns, products, channels, and referral dimensions. Impact Help
4. Affluent — Best if you aggregate data from multiple affiliate networks and want custom dashboards plus scheduled reporting. Affluent
5. Track360 — Good for custom KPI-heavy programs needing flexible report builders, drill-downs, and API access. Track360

For a weekly partner email workflow, prioritize:

• Saved report templates
• Scheduled email/PDF/CSV delivery
• Partner-specific dashboards or portals
• Custom KPI formulas (EPC, ROAS, LTV, approval rate, margin, tier progress)
• API/BI integrations

My shortlist: Everflow for most affiliate teams, Partnerize for enterprise, and Affluent if your data is spread across many networks. Everflow Partnerize Affluent

My pick: impact.com. It’s especially strong if you need custom KPIs + automated weekly partner-facing reports: its Data Lab supports fully customized dashboards/reports, and reports can be scheduled to specific recipients. impact.com impact.com

• Best overall: impact.com — deepest reporting/customization.
• Best for affiliate-first teams: everflow.io — custom reporting metrics, saved reports, and weekly scheduled delivery. Everflow Helpdesk Everflow Helpdesk
• Best simpler option: partnerstack.com — customizable/savable partner reports with filtering and grouping. partnerstack.com

If partners themselves need to receive individualized KPI scorecards automatically, I’d lean impact.com or Everflow.

If your main requirement is “build a partner-specific KPI report once, then automatically send it every week”, I’d shortlist these:

1. impact.com — best overall
   • Strong fit for larger affiliate/partnership programs.
   • 40+ standard performance reports plus custom dashboards and reports.
   • You can automate report scheduling and delivery, and slice performance by partner, SKU, promo code, geography, time, etc. impact.com
   • Best if you want sophisticated reporting and partner management/attribution in one platform.

2. Everflow — best for affiliate-focused reporting
   • Particularly good if you need granular affiliate metrics such as clicks, conversions, revenue, payout, EPC, offer, country, sub-ID, etc.
   • Reports can be saved and scheduled for automatic weekly email delivery. helpdesk.everflow.io
   • I'd pick this if your partners are primarily affiliates/publishers and reporting depth matters more than broader partnership functionality.

3. PartnerStack — best for SaaS partner programs
   • Good if affiliates are part of a broader ecosystem of referral, reseller, and other partners.
   • Supports customizable/saved performance reports and partner-level revenue reporting. partnerstack.com
   • Particularly compelling if you're using PartnerStack's partner management and payouts already.

My pick

I'd start with Everflow if the workflow is specifically:

Partner → custom KPIs → automated weekly report → partner's inbox

It's purpose-built around affiliate performance data, and its saved/scheduled reports map closely to what you're describing. helpdesk.everflow.io

If you instead need highly customized executive dashboards, multiple partner types, and sophisticated automation, I'd lean impact.com. Its Data Lab is specifically designed for customized dashboards/reports and automated delivery. impact.com

If you tell me (1) your affiliate network/tracking platform, (2) 3–5 KPIs you want in the report, and (3) roughly how many partners you have, I can narrow this to the best 1–2 options and explain exactly how I'd structure the weekly report.

If your priority is automated weekly partner-facing reports with custom KPIs, I’d shortlist these:

1. Everflow — best overall

everflow.io

This would be my first choice for your use case. Everflow lets you build customized reports, add custom metrics/filters, save them, and schedule them for weekly email delivery. Its reporting also supports partner-level analysis across clicks, conversions, revenue, profit, offers, and traffic quality. Everflow Everflow Helpdesk Everflow Helpdesk

Good fit if you want:

• A different KPI/report configuration for each partner
• Weekly automated emails
• Custom formulas/metrics
• Partner + offer + geography/source breakdowns
• A platform that can handle a relatively sophisticated affiliate program

2. Trackdesk — best for simplicity

trackdesk.com

Trackdesk has a customizable Report Builder with multi-level grouping, filters, drilldowns, and saved report presets. It also provides real-time clicks, conversions, revenue and payout data. Trackdesk Trackdesk

I'd lean toward Trackdesk if you want less operational complexity and a cleaner interface, particularly for a smaller/mid-sized affiliate program.

One caveat: its reporting is very customizable, but if your requirement is specifically "generate a different automated KPI report and email it directly to each external partner every week," I'd confirm the exact partner-facing scheduling workflow during the demo.

3. PartnerStack — best for SaaS partnerships

partnerstack.com

PartnerStack supports custom performance reports and scheduled daily/weekly/monthly report exports. PartnerStack Support

I'd choose it over the others if your "partners" are more like B2B SaaS resellers, referral partners, or technology partners rather than traditional affiliates/publishers.

My recommendation

Everflow is the strongest match if your requirements are:

"Every Monday, automatically send each partner their own branded/filtered report containing KPIs X, Y, Z, plus WoW changes, without my team manually exporting anything."

Its scheduled reports can use custom metrics and filters, and Everflow explicitly supports sending customized reports to clients/partners on a weekly cadence. Everflow Everflow Helpdesk

If you tell me what your custom KPIs are and roughly how many partners you have, I can narrow this down to the best 2–3 platforms and compare pricing, automation, partner-facing reporting, integrations, and API capabilities.

If your priority is automated weekly affiliate reporting with custom KPIs delivered to partners, my top pick is everflow.io.

Why Everflow

• Custom KPIs: You can create custom metrics/formulas and add them to reports—for example, EPC, margin, ROAS, LTV, or your own partner score. Everflow Helpdesk Everflow Helpdesk
• Automated weekly delivery: Reports can be saved and scheduled for daily, weekly, or monthly email delivery, including to external recipients such as partners/clients. Everflow Helpdesk Everflow
• Partner-level reporting: You can filter and customize reports by partner, offer, country, traffic source, etc., so each partner can receive a relevant report rather than a generic program report. Everflow Helpdesk
• Good for sophisticated affiliate programs: Its reporting supports granular dimensions and custom metrics, making it particularly useful if your KPIs go beyond clicks, conversions, and commissions. Everflow Helpdesk

Runner-up: PartnerStack

partnerstack.com is a better fit if you're running a broader B2B partner/referral program rather than a high-volume affiliate network. It has custom performance reports, partner-level metrics, custom actions, and scheduled weekly reports. PartnerStack PartnerStack

My recommendation: choose Everflow if the workflow is essentially “every Monday, automatically send Partner X a branded report containing only their numbers + our custom KPIs.” Its scheduled-report and custom-metric capabilities are particularly aligned with that use case. Everflow everflowtechnologies.mintlify.app

If you tell me your affiliate model (SaaS, ecommerce, lead gen, creator/influencer, etc.) and 5–10 KPIs you want partners to see, I can narrow this down to the best 2–3 platforms and compare pricing/features.

For automated affiliate performance reports + custom KPIs emailed/shared with partners every week, I’d shortlist platforms based on whether you need a full affiliate network system or just reporting automation.

Best overall options

My recommendation by use case

If you run a brand affiliate program

Choose Partnerize or Everflow.

You’ll typically want:

• Weekly partner emails
• Partner-specific dashboards
• Revenue/conversion attribution
• Commission reporting
• Tiered KPI views

Partnerize is stronger for enterprise partnership ecosystems; Everflow is often a better fit for growth-stage teams.

If you are an affiliate agency / OPM

Choose Affluent.

It is designed around:

• Pulling data from multiple affiliate platforms
• Creating custom reports
• Sending automated reports to clients/stakeholders
• Comparing publisher performance across networks

Affluent### If your partners need a weekly “scorecard”

Look for:

• Scheduled email reports (PDF/CSV)
• Partner portal access
• Custom KPI definitions
• Segmentation by partner/campaign/product
• API or warehouse export

A good weekly partner report template would include:

• Revenue generated
• Transactions/leads
• Conversion rate
• EPC (earnings per click)
• CPA/CAC
• Average order value
• Refund/cancellation rate
• New vs returning customers
• Partner ranking
• Goal attainment %

Lower-cost reporting layer option

If you already have affiliate tracking but only need reporting automation, tools like StatSync or Strackr can consolidate affiliate data and automate scheduled reports rather than replacing your tracking platform. StatSync Strackr.com

My default pick:

• Enterprise: Partnerize
• SaaS/performance marketing: Everflow
• Agency managing many programs: Affluent
• Need highly customized KPI scorecards: Track360

If you tell me your setup (brand vs affiliate network vs agency, number of partners, and current tracking platform like Impact, CJ, ShareASale, Everflow, etc.), I can narrow it to 2–3 options.

For your use case, I’d shortlist Everflow first, with PartnerStack as the stronger alternative if your program is more SaaS/referral-partner oriented.

My pick: Everflow

everflow.io is particularly well suited if you need affiliate-level reporting + custom KPIs + automated partner-facing reports.

Why:

• Customizable reporting: You can choose columns, filters, date ranges, and dimensions, including partner, offer, country, device, and sub-parameters. Everflow Helpdesk Everflow Helpdesk
• Custom KPIs: It supports metrics beyond basic clicks/conversions, including revenue, payout, profit, margin, conversion rate, and event-level performance. Everflow Helpdesk
• Scheduled reports: Saved reports can be automatically emailed on a weekly schedule, so you can essentially create a "Monday Partner Report" once and let it run. Everflow Helpdesk
• Partner-facing analytics: Partners have access to reporting around offers, conversions, events, clicks, payouts, etc., rather than you having to manually assemble spreadsheets. Everflow Helpdesk
• It is built specifically around affiliate/influencer/media-buying performance, rather than being primarily a generic partner CRM. Everflow

When I'd choose PartnerStack instead

partnerstack.com makes more sense if you're running a B2B SaaS partner/referral program and partner management is as important as affiliate tracking.

Its reporting supports custom metrics, filters, groupings and saved reports, including clicks, signups, paid customers, new/total revenue, commissions, and custom actions. PartnerStack It also supports scheduled daily/weekly/monthly report exports. PartnerStack

Quick decision

Bottom line: If your requirement is specifically "every Monday, automatically send each affiliate a customized report containing their own KPIs" I'd start with Everflow. It is closer to a purpose-built affiliate analytics/reporting system.

If you tell me which KPIs you want to send (e.g. clicks, revenue, EPC, conversion rate, CAC, LTV, profit) and roughly how many partners you have, I can narrow this down to the best 2–3 platforms and compare pricing/workflow.

For your specific use case, I’d recommend everflow.io.

It’s particularly strong if the goal is “every Monday, each partner gets their own performance report with the KPIs that matter to them, without my team touching it.”

Why Everflow fits

• Automated weekly delivery: You can save report configurations and schedule them for automatic email delivery, including specific recipients. Everflow Helpdesk Everflow Helpdesk
• Custom KPIs: You can select specific metrics, add custom metrics/formulas, and apply filters. Everflow specifically supports custom metrics such as ROAS and other calculated measures. Everflow Helpdesk Everflow Helpdesk
• Partner-level reporting: Its Partner Report covers clicks, conversions, revenue, profit and other performance indicators by partner. Everflow Helpdesk
• Granular segmentation: You can break reports down by things like offer, country, device, traffic source and sub-parameters. Everflow Helpdesk
• Good for sophisticated affiliate programs: Beyond basic affiliate reporting, it supports event tracking, variance reports, dimensional analytics and custom reporting. Everflow

What I'd build

For each partner, I'd automate a weekly email containing:

Then add partner-specific KPIs—for example, a content partner might get new-customer rate and assisted revenue, while a coupon partner might get incremental revenue and conversion rate.

Runner-up: PartnerStack

partnerstack.com is worth considering if you're primarily running a B2B SaaS partner program rather than a high-volume affiliate/network-style program. Its reporting supports partner, link and product performance, filtering/grouping, saved reports, and revenue/pipeline reporting. PartnerStack PartnerStack

My pick: Everflow for affiliate performance reporting + automated partner-specific KPI emails. It gives you more reporting flexibility and granular affiliate data, while PartnerStack is especially attractive when partner-sourced pipeline and SaaS sales are the center of the program.

If you tell me your affiliate model (e-commerce, SaaS, lead gen, etc.) and the 5–10 KPIs you want partners to receive, I can recommend the exact platform/setup and weekly report structure.

For automated affiliate performance reports with custom KPIs delivered weekly to partners, I’d shortlist platforms based on whether you need (1) a partner-facing portal, (2) automated email/PDF/CSV reports, or (3) a BI-style reporting layer.

Best overall options

Impact.com — best for enterprise partner programs

impact.com

Good fit if: you manage many affiliates/creators/strategic partners and need polished partner reporting.

Strengths:

• Custom reporting views and KPI tracking
• Partner-level performance visibility
• Automated reporting workflows
• Strong attribution and enterprise analytics capabilities Partnerize

Typical weekly partner KPIs:

• Revenue generated
• Orders/conversions
• Conversion rate
• AOV
• Commission earned
• ROAS
• Customer quality/LTV metrics

Affluent — best for agencies managing multiple programs

affluent.io

Good fit if: you aggregate data from multiple affiliate networks and send recurring client/partner reports.

Strengths:

• Custom dashboards
• Automated client reports
• Multi-network data aggregation
• Publisher performance analysis Affluent

Everflow — best for performance marketing teams

everflow.io

Good fit if: you want affiliate tracking plus reporting automation.

Strengths:

• Flexible reporting dimensions
• Partner/campaign breakdowns
• API access for custom dashboards
• Strong fit for CPA, lead gen, SaaS, and ecommerce affiliate programs

Refersion — best for ecommerce brands

refersion.com

Good fit if: you run Shopify/ecommerce affiliate programs and need simpler recurring reports.

Strengths:

• Affiliate performance reporting
• Recurring report delivery
• Ecommerce-focused metrics Refersion

Track360 — best if custom KPIs are the priority

track360.info

Good fit if: your KPIs don’t fit standard affiliate dashboards.

Strengths:

• Custom KPI creation
• Configurable reports
• Drill-down reporting by partner/campaign/data dimensions Track360

My recommendation by use case

For a weekly automated partner email, I’d design the report around:

• Partner name
• Clicks → conversions funnel
• Revenue attributed
• Commission earned
• EPC
• Conversion rate
• New customers generated
• Repeat purchase/LTV (if available)
• Month-over-month trend
• Top campaigns/products

If you tell me your stack (Shopify, SaaS, app installs, lead gen, networks like CJ/Impact/Awin, etc.) and partner count, I can narrow this to 2–3 best fits.

For your specific use case—automated affiliate performance reports + custom KPIs + weekly delivery directly to partners—I’d shortlist these:

1. impact.com — Best overall / most flexible

• Very strong custom reporting via its Data Lab.
• Lets you build reports from different dimensions and metrics and schedule automated delivery. impact.com
• Good fit if each partner needs a somewhat different KPI view.
• Particularly strong if you have a larger or more sophisticated affiliate/partnership program.
• partnerstack.com — Best for SaaS/B2B

• Custom reports can be filtered/grouped by partner, product, link, date, etc.
• Supports custom actions, so you can feed in your own KPI events beyond standard clicks/revenue/conversions. PartnerStack Support
• Saved reports can be scheduled weekly and automatically emailed. PartnerStack Support
• I'd pick this if you're running a B2B/SaaS affiliate or referral program.
• trakai.io — Worth considering for reporting-first workflows

• Supports custom saved reports, arbitrary dimensions, custom date logic, and scheduled weekly email delivery to external stakeholders. trakai
• More interesting if your primary requirement is automated reporting/analytics, rather than an all-in-one partner-management platform.

My pick

If you're an established affiliate program: go with impact.com.

If you're SaaS/B2B: I'd lean PartnerStack.

The workflow I'd aim for is:

Partner → personalized weekly report → clicks → conversions → revenue → commission → custom KPIs → WoW change → goal attainment

For example, each partner could automatically receive a Monday report showing their numbers rather than a generic program-wide report, with KPIs like revenue, conversion rate, AOV, new customers, qualified leads, CAC, LTV, and revenue vs. target.

If you tell me your affiliate model (e-commerce, SaaS, lead gen, etc.) and the 5–10 KPIs you want partners to see, I can narrow this to the best 2–3 platforms and compare pricing, partner-facing reporting, automation, and custom KPI flexibility.

For automated weekly affiliate performance reports with custom KPIs delivered to partners, I’d shortlist these platforms depending on how complex your program is:

My picks by scenario

• You run a brand affiliate program and send reports directly to affiliates:

→ impact.com or Partnerize

• You are an agency/OPM sending weekly client or partner reports:

→ Affluent

• You need a custom KPI scorecard (beyond clicks/sales):

Look for platforms that support custom metrics such as:

• Revenue per partner
• EPC
• Conversion rate
• New customer rate
• Repeat purchase rate
• LTV by affiliate
• Refund/chargeback-adjusted revenue
• Margin or profit contribution
• Tier/bonus progress
• You want partners to automatically receive a weekly email/PDF/CSV:

Prioritize scheduled report delivery and partner portals. Some platforms explicitly support saved reports and recurring email delivery. trakai Awin Help Center

A practical setup I’d recommend

For most growing affiliate programs:

1. Tracking platform: impact.com / Partnerize / PartnerStack
2. Reporting layer: Affluent or a BI tool (Looker Studio, Tableau, Power BI)
3. Weekly partner report template: - Last 7 days vs previous 7 days
4. Clicks
5. Conversions
6. Revenue generated
7. Commission earned
8. Conversion rate
9. EPC
10. Top campaigns/products
11. KPI goal progress
12. Recommended actions

If you share your approximate scale (number of affiliates, monthly revenue, and whether partners need portal access vs emailed reports), I can narrow this to 2–3 best fits.

For automated weekly affiliate performance reports with custom KPIs delivered to partners, I’d shortlist platforms based on whether you need a full affiliate management system or mainly a reporting layer.

Best overall options

My recommendation by use case

1. You run a mature affiliate program (hundreds/thousands of partners)

Pick Partnerize or Impact.com.

You’ll get:

• Partner-specific dashboards
• Automated reporting
• Custom KPI views
• Attribution reporting
• Enterprise permissions and governance

Partnerize specifically highlights customizable reporting views, automated delivery, and KPI tracking. Partnerize

2. You are an affiliate agency/OPM sending weekly reports to clients or partners

Pick Affluent.

Good fit if your weekly report looks like:

• Partner revenue
• Clicks
• Orders/leads
• Conversion rate
• EPC
• Commission generated
• YoY/MoM changes
• Top-performing publishers

Affluent focuses on aggregating affiliate platform data and creating customizable automated reports. Affluent Affluent

3. You need a partner portal where affiliates log in and see their own KPIs

Look at Everflow, Trackdesk, or similar affiliate management platforms.

Ideal KPIs:

• Revenue generated
• Approved conversions
• Pending conversions
• CPA/commission earned
• EPC
• Traffic quality
• Conversion rate
• Goal completion rate

4. You already have tracking data and only need reporting automation

Consider a reporting layer instead of replacing your affiliate platform:

• Looker Studio
• Tableau
• Power BI
• Data warehouse + scheduled email reports

This is often better if you need highly customized KPIs that don't exist in affiliate platforms.

Features I would require before choosing

Make sure the platform supports:

• ✅ Scheduled weekly emails to partners
• ✅ Partner-level access controls (each affiliate only sees their data)
• ✅ Custom KPI formulas
• ✅ Custom date ranges
• ✅ CSV/API export
• ✅ Branded dashboards or white-label portals
• ✅ Automated alerts (e.g., conversion drop, revenue spike)
• ✅ Attribution rules you can customize

For a typical affiliate team, I’d lean:

• Enterprise: Partnerize / Impact.com
• Agency reporting: Affluent
• Mid-market SaaS/ecommerce: Everflow or Trackdesk
• Custom analytics-heavy setup: affiliate platform + BI dashboard

If you tell me your approximate partner count (e.g., 50 vs 5,000), affiliate model (CPA, rev share, lead gen), and whether partners need a login portal or just emailed reports, I can narrow it to 2–3 choices.

If your main requirement is “automatically generate a partner-specific affiliate report with custom KPIs and email it every week,” I’d shortlist these:

1. Everflow — best fit for your use case

everflow.io

Everflow is probably my first choice if reporting automation is the priority. Its reporting lets you:

• Build custom reports with selected metrics, dimensions, and filters.
• Create custom metrics/formulas, rather than being limited to standard affiliate KPIs.
• Schedule reports daily, weekly, or monthly.
• Email scheduled reports to partners/clients automatically.
• Create different report configurations for different partners. Everflow Everflow Helpdesk

For example, you could send each partner every Monday:

Weekly Partner Performance — Acme Media
Revenue: $42,800
Conversions: 1,240
EPC: $34.52
Conversion rate: 3.8%
New customers: 680
AOV: $103
WoW revenue: +18%
Commission earned: $6,420

The big advantage is that this doesn't require building a separate BI/reporting stack just to get recurring partner reports.

2. impact.com — best for a larger partnership program

impact.com

I'd choose impact.com if you're looking for a broader partnership-management platform, not just affiliate reporting.

Its Data Lab supports customized dashboards/reports, including custom measures, and reports can be scheduled for automated delivery. It also has a large set of partner performance dimensions—product, country, device, promo code, referral type, etc. impact.com Impact Help Center

It also has native partner-facing reporting and scheduled report delivery, so it's well suited if partners are expected to log into the platform as well as receive reports by email. Impact Help Center Impact Help Center

My recommendation

I'd start with Everflow unless you also need partner recruitment, contracting, payments, influencer management, and broader partnership workflows.

One thing I'd specifically validate in a demo: whether the exact custom KPIs you want can be calculated natively and whether each partner can receive a different filtered report automatically. That's the distinction between a genuinely automated reporting system and a platform that merely emails you CSVs every Monday. Everflow's current documentation indicates support for custom metrics, filters, additional recipients, and scheduled reports. Everflow Helpdesk

If you tell me what your KPIs are and roughly how many partners you have (e.g. 50, 500, 5,000), I can narrow this down to the best 2–3 platforms and compare pricing, API flexibility, white-labeling, and partner-facing reporting.

My recommendation: Everflow

For your exact use case—automated affiliate performance reports + custom KPIs + weekly delivery directly to partners—I’d shortlist everflow.io first.

Why it fits:

• Custom reports: You can customize columns, filters, dimensions, and metrics, then save the configuration. Everflow Helpdesk Everflow Helpdesk
• Custom KPIs: Beyond clicks/conversions, you can report on revenue, payout, profit, margin, conversion rate, EPC, events, and other dimensions. Everflow Helpdesk
• Automated weekly delivery: Saved reports can be scheduled for automatic email delivery on a weekly cadence. Everflow Helpdesk
• Partner-specific reporting: Partners can have reporting scoped to their own performance, while you retain the broader program view. Everflow Helpdesk Everflow Helpdesk
• Good for scaling: It supports affiliates, influencers, media buying, and other partner channels rather than being limited to a basic affiliate dashboard. Everflow

How I'd structure the weekly report

For each partner, I'd automate a report like:

Then give each partner only their own data, rather than sending everyone a generic program-wide report.

Other platforms I'd consider

• PartnerStack — particularly strong if you're running a B2B/SaaS partner program. Its reporting supports partner/link/product performance, filtering, grouping, saved reports, and revenue attribution. PartnerStack PartnerStack
• Trackdesk — worth considering if you want a more modern/easy-to-use affiliate management platform with configurable dashboards and reporting. Trackdesk Trackdesk
• trakai — interesting if real-time reporting + scheduled email reports are the priority; it supports custom saved reports and weekly delivery. trakai.io

Bottom line: I'd pick Everflow if reporting automation and partner-specific KPIs are the core requirement. If you tell me your affiliate network(s), number of partners, and the 5–10 KPIs you want in the weekly email, I can narrow this down to the best 2–3 options and compare pricing/features.

For your specific use case, I’d recommend everflow.io.

It’s a particularly good fit if the requirement is “generate a customized affiliate report, calculate our own KPIs, and automatically send it to each partner every week.”

Why Everflow

• Custom KPIs: You can create custom reporting metrics using your own formulas, rather than being limited to standard clicks/conversions/revenue fields. Everflow Helpdesk
• Scheduled reports: Reports can be saved and automatically delivered daily, weekly, or monthly, including to external recipients such as partners. Everflow Helpdesk Everflow
• Partner-specific reporting: Its Partner Reports let you break performance down by partner and offer, with customizable columns and filters. Everflow Helpdesk
• Flexible dimensions: You can build more granular reports around things like country, creative, placement, coupon code, or other dimensions. Everflow
• Affiliate-focused: Unlike a generic BI tool, Everflow handles affiliate attribution, partner management, tracking, and payouts alongside reporting. Everflow

A setup I'd use

For each affiliate, create a weekly report containing:

Then schedule it for Monday morning, filtered to that individual partner, with the report emailed automatically.

Runner-up: PartnerStack. If you're primarily running a B2B/SaaS referral program rather than a traditional ecommerce/affiliate program, PartnerStack is worth considering. It supports custom performance reports and scheduled weekly exports, with metrics including clicks, signups, paid customers, revenue, commissions, leads, and deals. support.partnerstack.com support.partnerstack.com

My pick:
Everflow for maximum reporting/KPI flexibility; PartnerStack if partner management and B2B referral workflows are more important than highly customized affiliate analytics.

If your main requirement is “build custom affiliate/partner KPIs once, then automatically send each partner a tailored report every week,” I’d shortlist these:

1. impact.com — best overall for a mature partner program. Its Data Lab supports customized dashboards/reports with drag-and-drop dimensions and measures, and reports can be automatically scheduled to the appropriate recipients. It’s particularly strong if you manage affiliates plus influencers, referrals, or other partnership types. impact.com
2. partnerize.com — best for sophisticated KPI/reporting needs. Its Measure product supports custom reporting views, automated delivery, KPI tracking, and essentially unlimited data points/parameters for reporting. Partnerize
3. affluent.io — best if you're aggregating multiple affiliate networks. It pulls affiliate data from multiple platforms into one dashboard and supports completely customizable client reports that populate and send automatically. Affluent Affluent
4. partnerstack.com — best for SaaS/partner programs. You can create custom performance reports and schedule them daily, weekly, or monthly. Reports can include revenue, customers, clicks, commissions, and custom actions. PartnerStack PartnerStack

My pick

I'd start with impact.com if you want a platform that can grow into a broader partner-management system.

But if you're already using an affiliate network/tracker and mainly need an automated reporting layer, Affluent is probably the more direct fit.

A good weekly partner report would typically contain:

• Revenue / referred revenue
• Conversions or qualified leads
• Conversion rate
• Commission / payout
• EPC or revenue per click
• AOV
• New customers
• Refund/cancellation rate
• Your custom KPI(s)
• Week-over-week change
• Partner-specific targets or thresholds

The important distinction is whether you need the platform to manage/tracking the affiliate program itself, or simply pull data from your existing affiliate systems and automatically produce/send customized reports. If you tell me which one you need—and what affiliate platform/tracker you're currently using—I can narrow this to the best 2–3 options and compare pricing, integrations, and reporting capabilities.

If your priority is automated weekly partner-facing reports with custom KPIs, I’d shortlist these:

1. everflow.io — my top pick. It’s built specifically around affiliate/partner performance, lets you customize report columns and metrics, save report configurations, and schedule them for automatic email delivery. It also supports partner-level reporting, revenue, payout, profit/margin, conversion rate, EPC, and granular dimensions. Everflow Helpdesk Everflow Helpdesk Everflow Helpdesk

Best for: “Every Monday, each partner gets their own branded/filtered performance report with our KPIs.”

2. impact.com — best if you want broader partnership management. Its Data Lab supports customized dashboards/reports with drag-and-drop dimensions and measures, and reports can be automatically scheduled to recipients. impact.com

Best for: affiliate + influencer + referral + other partnership channels in one system.

3. avantlink.com — worth considering for traditional affiliate programs. Its newer Performance Reports cover affiliate-level and other performance dimensions, though I'd put it behind Everflow if custom KPI automation is the central requirement. AvantLink | Affiliate Marketing Program

What I'd choose

Everflow if the workflow is something like:

Partner A → every Monday → last week's clicks, conversions, revenue, commission, EPC, conversion rate, ROI + your custom KPI → automatically emailed.

The particularly useful part is that Everflow lets you save the exact report configuration and schedule it, rather than requiring someone to export/rebuild reports each week. Everflow Helpdesk Everflow Helpdesk

If you tell me what your custom KPIs are (e.g. CAC, LTV, net revenue, ROAS, new customers, activation rate) and roughly how many partners you have, I can narrow this down to the best 2–3 platforms and compare pricing/integration effort.

If your main requirement is automated weekly affiliate/partner performance reports with custom KPIs, my top recommendation is everflow.io.

Why Everflow

• Custom KPIs: You can build reports with selected metrics, custom metrics/formulas, filters, and dimensions rather than being limited to a fixed dashboard. Everflow Helpdesk Everflow
• Automated weekly delivery: Reports can be saved and scheduled for automatic email delivery, including to additional recipients. Everflow Helpdesk
• Partner-specific reporting: Its Partner Platform gives affiliates visibility into their own performance, while you control what data they can see. Trackdesk Help Center
• Granular breakdowns: You can report by partner, offer, country, sub-ID and other dimensions, which is useful for tailoring KPIs to different partner types. Everflow Helpdesk
• API access: If you eventually want to push the same KPI data into Looker, Tableau, Sheets, Slack, or your own data warehouse, Everflow exposes reporting through its API. Everflow Helpdesk

How I'd set it up

For each partner, I'd create a weekly report containing:

Then schedule it for Monday morning, with the report filtered to that specific partner. For strategic partners, I'd add custom KPIs such as new-customer rate, profit/ROAS, retention revenue, or quality-adjusted conversion rate.

Runner-up: trackdesk.com is worth considering if you want something more lightweight/user-friendly; it supports customizable reports and branded reports for clients/advertisers. Trackdesk Trackdesk

Bottom line: I'd choose Everflow if you have a serious partner program and need flexible KPI/reporting infrastructure; Trackdesk if simplicity and ease of deployment matter more.

If you tell me roughly how many partners you have, what KPIs you need, and whether reports should be emailed as PDFs/CSVs or shown in a partner portal, I can narrow this to the best 2–3 platforms for your exact setup.

For your use case, I’d shortlist Everflow, impact.com, and PartnerStack—but Everflow is my first choice if the key requirement is custom KPIs + automated weekly partner reporting.

My recommendation

everflow.io — best fit for sophisticated affiliate reporting

• Strong partner-facing reporting and analytics, including customizable reports and filters. Everflow Helpdesk
• Supports Custom Reporting Metrics, so you can define formulas around your own KPIs—for example, EPC, ROAS, revenue per active customer, valid-click rate, or custom commission calculations. Everflow Helpdesk
• Reports can be scheduled, making a weekly reporting workflow straightforward. Everflow Helpdesk
• Particularly good if you want to give different partners different views or eventually connect the data to your BI stack/API.

One caveat: Everflow's custom reporting metrics are currently listed as available on its Core Platform rather than the Partner/Affiliate Platform, so I'd specifically confirm your desired partner-facing KPI workflow during the demo. Everflow Helpdesk

Two strong alternatives

impact.com — best if you want a more comprehensive partnership platform. Its Data Lab supports highly customized dashboards/reports, and automated scheduling can send reports to the appropriate recipients. impact.com Partner-facing reports can also be customized, saved, emailed, scheduled, and exported. Impact Help

partnerstack.com — best if you're primarily running a B2B/SaaS partner program. You can create saved custom reports with selected metrics, groupings and filters, and schedule them daily, weekly, or monthly. PartnerStack PartnerStack It also supports custom actions as report columns, which can be useful for non-standard KPIs. PartnerStack

What I'd choose

If what you mean is “every Monday, automatically email each affiliate a personalized report showing their clicks, conversions, revenue, commission, and 3–5 custom KPIs”, I'd lean Everflow or impact.com and would verify the exact partner-specific automated email capability before buying.

For your specific use case, I’d shortlist Everflow and impact.com, with Everflow as my first choice if the core requirement is automated, partner-specific KPI reporting.

1. Everflow — best fit

everflow.io

Everflow lets you build customized reports, define custom metrics/formulas, filter them by partner, and schedule them for weekly email delivery to colleagues or clients. Everflow Helpdesk Everflow Helpdesk Everflow

That makes a workflow like this straightforward:

• Partner-specific report: Partner A
• KPIs: clicks, conversions, revenue, payout, EPC, conversion rate, ROAS
• Custom KPI: Revenue ÷ Spend, Profit ÷ Revenue, etc.
• Comparison: current week vs. previous week
• Filter: only that partner's traffic/offers
• Schedule: every Monday morning
• Delivery: automatically email the report to the partner

Why I'd pick it: it feels purpose-built for performance/affiliate operations rather than just being a generic BI tool.

2. impact.com — best if you need a broader partner platform

impact.com

impact.com has a more extensive reporting environment, including custom Data Lab reports, partner-level performance reporting, and automated scheduled reports. Its custom reports can be sent daily, weekly, or monthly, including by email. Impact Help Center Impact Help Center impact.com

I'd favor it if you're managing affiliate + influencer + referral + other partnership types in one program and want reporting integrated into a larger partner-management platform.

3. Partnerize — worth considering for enterprise programs

partnerize.com

Partnerize's Measure product specifically emphasizes KPI tracking, customized reporting views, and automated delivery, so it fits the reporting requirement well. partnerize.com

My recommendation

If you're primarily running an affiliate program, I'd start with Everflow. Its combination of custom reporting metrics + partner filtering + scheduled email reports is almost exactly what you described. Everflow Helpdesk Everflow Helpdesk

If you tell me roughly how many partners you have and what KPIs you want to send them, I can also recommend the best setup (and whether Everflow, impact.com, or a lighter-weight tool makes more sense).

For automated weekly affiliate performance reports with custom KPIs delivered to partners, I’d shortlist platforms based on whether you need a full affiliate management system or just a reporting layer.

Best overall options

1. impact.com — Best for enterprise partner programs

impact.com

Best fit: Brands managing many affiliates, influencers, creators, or strategic partners.

Why it stands out:

• Custom dashboards and scheduled report delivery
• Partner-facing performance reporting
• Strong segmentation (partner, campaign, product, promo code, geography, etc.)
• Enterprise-grade tracking, attribution, contracts, and payouts
• Good if you want partners to log in and self-serve rather than receive only emails Impact Help impact.com

Typical weekly KPIs:

• Revenue generated
• Orders/leads
• Conversion rate
• EPC
• AOV
• Commission earned
• New customers
• Product/category performance

Choose this if: affiliate reporting is a core revenue channel.

2. Everflow — Best for performance marketers who need flexible KPIs

everflow.io

Best fit: SaaS, lead gen, subscription businesses, agencies.

Strengths:

• Highly customizable reporting
• Partner-level dashboards
• Automated exports and notifications
• Strong tracking of events beyond simple sales (qualified leads, trials, activations, subscriptions)

Choose this if: your KPIs are more complex than “clicks → sales.”

3. Partnerize — Best for global partnership ecosystems

partnerize.com

Best fit: Large brands with many partner types.

Strengths:

• Custom reporting views
• Automated reporting delivery
• Real-time partner analytics
• Good attribution and optimization tools Partnerize

Choose this if: you run a mature partner ecosystem across multiple channels.

4. Refersion — Best for ecommerce affiliate programs

refersion.com

Best fit: Shopify/DTC brands.

Strengths:

• Simpler setup
• Affiliate performance reports
• Recurring automated reports
• Useful affiliate-level reporting Refersion Help Center

Choose this if: you want something lighter than enterprise platforms.

5. PartnerStack — Best for SaaS partner programs

partnerstack.com

Best fit: Referral, reseller, and SaaS affiliate programs.

Strengths:

• Partner performance reporting
• Revenue attribution
• Saved/custom reports
• Partner-focused workflows PartnerStack

Choose this if: your “affiliates” are really channel partners or resellers.

If you already have tracking but need beautiful weekly reports

Consider a reporting layer instead:

• Databox — good for automated KPI dashboards emailed weekly
• Klipfolio — good for custom partner scorecards
• Looker Studio — flexible/low-cost if you have clean data pipelines

My recommendation by scenario

For most teams wanting “every Monday, each partner receives a branded report with their own KPIs”, I’d start with impact.com or Everflow. They are built around partner-level reporting rather than just internal dashboards. Partnerize impact.com

If you share your setup (Shopify/DTC vs SaaS vs lead gen, number of affiliates, and the KPIs you want), I can narrow it to 2–3 choices.

If your priority is automated weekly partner reports with custom KPIs, I’d shortlist these:

• impact.com — Best overall. It has highly customizable dashboards/reports, 40+ standard performance reports, and automated scheduling so reports can be delivered to the right people. Partners can also get granular views by product, country, promo code, referral type, etc. impact.com Impact Help
• partnerstack.com — Best for SaaS/B2B partner programs. You can create and save custom reports, filter/group by partner, product, link, and other dimensions, and schedule recurring exports. It also supports custom actions, which is useful if your KPIs go beyond clicks/revenue/commissions. PartnerStack Support PartnerStack Support
• everflow.io — Best if affiliate tracking/attribution is the core requirement. It provides real-time reporting, partner-facing reporting, and deeper attribution across affiliates and other channels. Everflow
• statsync.io — Best lightweight reporting layer if you already use multiple affiliate networks. It connects networks such as Everflow, Impact, CJ, Awin, and Amazon Associates, lets you build custom reports, and supports scheduled weekly email reports. StatSync

My pick

Impact if you want a polished, enterprise-grade partner reporting experience where each partner can receive a tailored weekly view.

PartnerStack if you're primarily running a B2B/SaaS referral or affiliate program and want the reporting integrated into broader partner management.

For your specific use case, I'd define the weekly report around 8–12 KPIs, for example: revenue, conversions, conversion rate, EPC, AOV, commission, new customers, repeat revenue, ROI, and week-over-week change. Then give each partner a filtered version rather than sending everyone the same master report.

If you tell me your affiliate network/tracking platform (e.g. Impact, CJ, Awin, ShareASale, Everflow) and the KPIs you need, I can narrow this to the best 1–2 options.

If your main requirement is automated weekly partner reports with custom KPIs, my first choice would be everflow.io.

Why Everflow

• Custom KPIs: You can create your own calculated metrics/formulas—for example ROAS, margin %, EPC, cost per qualified lead, or a custom commission efficiency metric. Everflow Helpdesk Everflow Helpdesk
• Automated weekly delivery: Reports can be scheduled daily, weekly, or monthly and emailed automatically to colleagues or clients. Everflow Helpdesk Everflow
• Partner-level reporting: Its Partner Report is specifically designed around affiliate/publisher performance, including clicks, conversions, revenue, profit, and traffic-quality indicators. Everflow Helpdesk
• Granular segmentation: You can break performance down by things like offer, country, device, placement, and other dimensions. Everflow
• Good fit for partner-facing reporting: You can build a specific report configuration and schedule it rather than having your team manually export spreadsheets every Monday. Everflow

Two alternatives worth considering

trackdesk.com — I'd choose this if you want something more streamlined and partner-program-management-oriented. It has customizable reports, custom reporting views, real-time analytics, and automated workflows. Trackdesk Trackdesk

impact.com — Better if you're running a larger, more sophisticated partnership program spanning affiliates, influencers, creators, and other partner types. Its Data Lab supports customized dashboards/reports and automated report scheduling. impact.com

My pick: Everflow if reporting is the deciding factor. It gives you the strongest combination of custom formulas + partner-level dimensions + scheduled email reports.

One caveat: Everflow's Custom Reporting Metrics are available in its Core Platform, not the Partner/Affiliate Platform, so I'd confirm the specific plan you need before buying. Everflow Helpdesk

If you tell me your 5–10 KPIs and whether partners should receive PDF/email, a dashboard link, or CSV, I can narrow this down to the best setup and suggest exactly how I'd structure the weekly report.

If your main requirement is “build a partner-specific KPI report once, then automatically send it every week,” I’d shortlist these:

1. impact.com — best overall for a mature affiliate program

This is my top pick if you have a meaningful number of affiliates/partners and need sophisticated reporting. impact.com offers 40+ performance reports, customizable dashboards/reports, granular dimensions such as partner, SKU, geography and promo code, and automated report scheduling. impact.com

Good fit for:

• Custom KPIs per partner or partner segment
• Weekly automated reporting
• Revenue, conversions, clicks, ROI and deeper attribution
• More complex affiliate/creator/referral programs

2. PartnerStack — best for SaaS/B2B partnerships

PartnerStack has customizable, saveable reports with filtering/grouping by partner, product, date, etc., plus reporting across clicks, leads, deals, revenue and commissions. partnerstack.com

I'd choose this over impact.com if your “affiliate” program is really B2B referrals, SaaS partners, resellers or deal-registration partners.

3. Trackdesk — best for simpler affiliate programs

Trackdesk is worth considering if you want something more straightforward. It has configurable dashboards, event-level reporting, real-time tracking, and automation capabilities, with integrations including Shopify, Stripe, HubSpot and Salesforce. trackdesk.com

One interesting reporting-first option

StatSync is specifically interesting if you already use an affiliate network and don't want to replace it. It connects to networks such as Impact, Awin, CJ, Everflow, HasOffers and Affise, lets you build custom reports, and supports scheduled weekly email delivery. statsync.io

My recommendation:

• impact.com → strongest overall if partner reporting is a core operational requirement.
• PartnerStack → strongest if you're primarily SaaS/B2B.
• StatSync → strongest if you want a reporting layer on top of your existing affiliate networks.
• Trackdesk → strongest if you want a simpler all-in-one affiliate platform.

If you tell me what affiliate platform/network you currently use (e.g. Impact, CJ, Awin, PartnerStack, ShareASale, Everflow) and what KPIs you want partners to receive, I can narrow this to the best 1–2 options and specifically check whether they can send individualized weekly reports to each partner automatically.

For your specific use case, I’d recommend Everflow.

It’s a particularly good fit if the requirement is “automatically calculate our KPIs, customize the report per partner, and send it every week without someone manually building spreadsheets.”

Why Everflow

• Custom reports: You can build reports with your own dimensions, metrics, filters, and saved configurations. Everflow supports Flex Reports and more granular reporting such as partner/placement, geography, creative, and other dimensions. www.everflow.iohelpdesk.everflow.io
• Automated weekly delivery: Saved reports can be scheduled for weekly email delivery to colleagues, clients, or partners. www.everflow.io
• Partner-facing reporting: Partners can have access to reporting through the platform rather than relying entirely on emailed spreadsheets. www.everflow.io
• Good affiliate-specific metrics: Clicks, conversions, revenue, payout, offer performance, and deeper attribution are built into the reporting model. www.everflow.iohelpdesk.everflow.io
• Automation potential: Everflow also exposes APIs/OpenAPI capabilities, so if your KPI calculations aren't native, you have a path to automate a reporting layer around the platform. www.everflow.io

How I'd set it up

For each partner, I'd make a weekly report containing:

Then automate a Monday morning partner-specific email with the previous week's results and WoW changes.

One alternative worth considering

If you're primarily a B2B SaaS partner/referral program, I'd also evaluate PartnerStack. Its reporting supports custom reports, partner/link/product performance, filtering/grouping, and scheduled daily/weekly/monthly exports. It also supports custom actions that can appear as columns in partner-performance reports. support.partnerstack.com

My pick:
Everflow for a performance/affiliate-heavy program where customized KPIs and flexible reporting are the priority.
PartnerStack if you're running a SaaS-style partner ecosystem and want broader partner-program management alongside reporting.

If you tell me your KPIs + where the affiliate data currently lives (Impact, Awin, CJ, ShareASale, Shopify, GA4, etc.), I can narrow this down to the best 2–3 platforms and explain exactly how I'd automate the weekly partner reports.

For your specific use case, I’d shortlist Everflow and impact.com, with Everflow as my default pick.

🥇 Everflow — best fit for automated weekly partner reports

Everflow

Everflow is particularly strong if you want one report template per partner, automatically delivered every week.

• Build reports around partner, offer, conversion, revenue, payout, profit, margin, etc. helpdesk.everflow.io
• Save report configurations and schedule automated email delivery on weekly/monthly/etc. intervals. helpdesk.everflow.io
• Add filters and customize which columns/metrics each report contains. helpdesk.everflow.io
• It supports custom reporting metrics/formulas, useful for KPIs such as ROAS, margin, commission calculations, or your own performance ratios. helpdesk.everflow.io
• You can create partner-specific reports rather than sending everyone the same generic dashboard.

Important caveat: Everflow's current documentation says its Custom Reporting Metrics feature is available in the Core Platform, not the Partner/Affiliate Platform. helpdesk.everflow.io So I'd explicitly confirm that your desired custom KPIs can be exposed in the exact partner-facing workflow you want.

🥈 impact.com — best if you want sophisticated partner analytics

impact.com

impact.com is the stronger choice if you're running a larger/more sophisticated partnership program and want analytics beyond straightforward affiliate reporting.

Its Data Lab lets you build highly customized dashboards/reports by dragging dimensions and measures together, and automatically schedule reports to the appropriate recipients. impact.com It also supports granular breakdowns such as partner, SKU, geography, promo code, and time of day. impact.com

What I'd choose

My recommendation: Everflow if the core requirement is “every Monday, automatically send each affiliate a customized performance report containing their KPIs.” Its saved/scheduled reporting is purpose-built for this workflow. helpdesk.everflow.io

If you tell me what your KPIs are (e.g. revenue, EPC, conversion rate, new customers, ROAS, profit, AOV, retention), I can also recommend the best platform specifically for those metrics and outline exactly how I'd structure the weekly partner report.

For your specific use case, I’d shortlist Everflow first.

Best fit: Everflow

It’s particularly strong if you need custom partner-facing KPI reports that automatically go out every week. Everflow lets you:

• Build custom reports with your own filters, columns, and date ranges.
• Save report configurations so you don't rebuild them.
• Schedule weekly delivery automatically.
• Email reports to clients/partners, not just internal users.
• Track affiliate performance at fairly granular levels, including placements and sub-parameters. www.everflow.io

A weekly partner report could look something like:

You could then have each partner receive the appropriate filtered report automatically every Monday.

Runner-up: impact.com

Impact is a better choice if you're looking for a larger, more enterprise-oriented partnership platform. Its custom reporting supports scheduled daily/weekly/monthly delivery and can send reports by email or partner FTP, in PDF or CSV formats. help.impact.com

One I'd be cautious about: PartnerStack

PartnerStack has very good customizable performance reporting—clicks, signups, paid customers, revenue, commissions, custom actions, etc.—and supports scheduled weekly reports. support.partnerstack.com

But there's an important limitation for your requirement: PartnerStack currently says scheduled reports cannot be sent directly to partners; scheduled exports are for PartnerStack users/teammates. support.partnerstack.com

My ranking

1. Everflow — best match for automated, customized partner-facing weekly reports.
2. Impact — best if you need enterprise-scale partnership management and sophisticated reporting.
3. PartnerStack — excellent reporting, but the partner-delivery limitation makes it less suitable for your exact workflow.

If you tell me (a) roughly how many partners you have, (b) whether they're affiliates/influencers/B2B referral partners, and (c) 5–10 KPIs you want to send, I can narrow this down to the best platform and explain exactly how I'd structure the weekly reporting workflow.

If your main requirement is “build a partner-specific KPI report once, then automatically email it every week,” I’d shortlist these:

1. Everflow — best overall fit
   • Save highly customized reports with filters, metrics, and date ranges.
   • Schedule them daily, weekly, or monthly and automatically email them to partners/clients. www.everflow.io
   • Particularly good if each partner needs a different view—for example, conversions + revenue + payout + EPC + campaign/country breakdown.
   • Strong choice if you have a relatively sophisticated affiliate program or network.

2. Trackdesk — best for simplicity
   • Its Report Builder lets you choose metrics, groupings, filters, and drilldowns and save report presets. www.everflow.iohelp.trackdesk.comtrackdesk.com
   • It also has partner-facing dashboards and native email messaging, making it attractive if you want partners to have ongoing access rather than only receiving an emailed spreadsheet. trackdesk.com
   • I'd favor it for a smaller/mid-sized program where ease of setup matters.

3. PartnerStack — best if you're running a broader partner program
   • Strong built-in partner performance reporting across clicks, signups, customers, revenue, commissions, links, products, etc. support.partnerstack.com
   • Reports can be customized, saved, filtered, grouped, and exported. partnerstack.com
   • I'd pick it if your “affiliate” program is really part of a larger referral/reseller/partner ecosystem.

My pick

Everflow if the exact workflow is:

Partner A gets a custom KPI report → every Monday → automatically → Partner A's email
Partner B gets a different KPI set → same process.

Its scheduled-report functionality is explicitly designed for customized reports and automated email delivery to colleagues and clients. www.everflow.io

If you tell me what your KPIs are (e.g. revenue, CAC, ROAS, EPC, conversion rate, refunds, LTV) and roughly how many partners you have, I can narrow this to the best 1–2 options and explain how I'd structure the weekly report.

For your use case, I’d shortlist Everflow first.

Best fit: Everflow

It’s particularly strong if you want automated, partner-facing weekly reporting with custom KPIs:

• Custom reports: build reports with the metrics, filters, dimensions, and date ranges you want, then save them as presets. www.everflow.iohelpdesk.everflow.io
• Automated weekly delivery: reports can be scheduled daily, weekly, or monthly and emailed to partners/clients automatically. www.everflow.io
• Custom KPIs: beyond standard clicks, conversions, revenue, payout, etc., Everflow supports additional/custom metrics, including metrics such as ROAS. www.everflow.iohelpdesk.everflow.io
• Partner-level reporting: partners can have reporting tailored around offers, conversions, events, placements, countries, sub-parameters, and other dimensions. helpdesk.everflow.io
• API access: useful if your KPIs live in another data warehouse/CRM and you eventually want to build a more sophisticated reporting layer. developers.everflow.io

Example weekly partner report:

Then each partner gets only their own data on a recurring schedule.

Strong alternative: PartnerStack

I'd choose PartnerStack if you're primarily running a B2B/SaaS partner program, rather than a broader affiliate/performance-marketing operation.

Its reporting now supports custom reports, filtering/grouping, and metrics including clicks, signups, paid customers, new revenue, total revenue, commissions, and custom actions. support.partnerstack.com It also supports scheduled weekly reports.

My recommendation

Everflow if your priority is flexible affiliate analytics + automated partner reporting.

PartnerStack if your priority is managing a SaaS partner ecosystem and reporting is one part of a broader partner-management platform.

If you tell me (1) your affiliate model—ecommerce, SaaS, lead gen, etc., (2) roughly how many partners, and (3) the 5–10 KPIs you want to send, I can narrow this down to the best 2–3 platforms and compare pricing, partner-facing dashboards, custom KPI flexibility, and weekly automation.

For your specific use case, I’d recommend Everflow.

Why it fits particularly well:

• Automated weekly reports: You can save a report configuration and schedule it for weekly email delivery. helpdesk.everflow.iohelpdesk.everflow.iosupport.partnerstack.com
• Custom KPIs: Everflow supports custom reporting metrics/formulas, so you can define KPIs beyond standard clicks, conversions, revenue, and payout. helpdesk.everflow.io
• Partner-level reporting: Its Partner Report breaks performance down by partner and offer, with customizable columns and metrics. helpdesk.everflow.io
• Partner-specific delivery: You can automate reports to additional email recipients, making it practical to send each affiliate their own weekly performance report. helpdesk.everflow.iohelpdesk.everflow.iosupport.partnerstack.com
• API option: If you eventually want branded reports in your own portal, Google Sheets, BI tool, or automated email workflow, Everflow exposes reporting data through its API. helpdesk.everflow.io

How I'd set it up

For each partner, send a weekly report containing:

Then schedule it every Monday with the previous week's date range.

One important caveat: Everflow's newer Custom Reporting Metrics are currently available in the Core Platform, not the Partner/Affiliate Platform. helpdesk.everflow.io So I'd verify the exact plan/permissions you'll need if the intention is for partners to see the custom KPIs directly inside their portal.

Alternative: PartnerStack

If you're primarily running a B2B/SaaS partner program, I'd also look at PartnerStack. It has partner performance reporting across clicks, signups, paid customers, revenue, commissions, and custom actions, plus saved/custom reports. support.partnerstack.com

My pick:
Everflow for affiliate/e-commerce/media-buying programs where customizable KPI reporting is the priority.
PartnerStack for SaaS/B2B referral and partner programs where CRM/pipeline/revenue attribution matters more.

If you tell me your affiliate model (e-commerce, SaaS, lead gen, etc.) and the 3–5 KPIs you want partners to receive, I can narrow this down to the best 2–3 platforms and compare pricing/features.

For automated weekly affiliate performance reports with custom KPIs delivered to partners, I’d shortlist platforms based on whether you need a full affiliate management system or mainly a reporting layer.

My recommendation by use case

If you want partners to receive a polished weekly email/dashboard automatically:

• Everflow — probably the strongest balance of affiliate tracking + partner-facing reporting. www.everflow.io
• Partnerize — better for enterprise-scale programs with many partner types. partnerize.com

If you already have an affiliate platform and just need reporting automation:

• Affluent — useful for aggregating multiple networks and creating custom KPI dashboards. www.affluent.io

If you run a SaaS referral/reseller ecosystem:

• PartnerStack — designed around partner revenue reporting and partner enablement. partnerstack.com

KPIs I’d typically include in the weekly partner report

• Revenue generated
• Commission earned
• Clicks → conversions funnel
• Conversion rate
• EPC (earnings per click)
• AOV / customer value
• New customers acquired
• Repeat purchase revenue
• Refund/cancellation rate
• ROAS or ROI
• Top-performing links, campaigns, products, and placements

A good setup usually has:

1. Partner-specific dashboards (each affiliate sees only their data)
2. Scheduled weekly email summaries
3. Custom KPI definitions (not just platform defaults)
4. CSV/API export for internal BI

If you tell me your setup (Shopify/DTC, SaaS, iGaming, marketplace, B2B, number of affiliates, and whether partners need logins vs email reports), I can narrow this to 2–3 best fits.

For your specific use case—automated weekly affiliate performance reports with custom KPIs delivered directly to partners—I’d shortlist these:

1. Everflow — best overall fit

This would be my first choice.

• Build custom reports with selected metrics, filters, and dimensions.
• Define custom reporting metrics/formulas, including things like ROAS, event costs, or custom commission calculations. helpdesk.everflow.io
• Schedule reports daily, weekly, or monthly and email them to colleagues or clients/partners. www.everflow.iowww.everflow.ioeverflowtechnologies.mintlify.apphelp.impact.com
• Partners can have their own reporting access, rather than you manually exporting spreadsheets for everyone. www.everflow.io
• Its API also makes it practical if you eventually want to push the same KPI data into your own portal or BI layer. everflowtechnologies.mintlify.app

Best if: you want an affiliate-management platform that can handle both tracking and automated partner reporting.

2. Partnerize — best for larger partnership programs

Partnerize's reporting product supports custom reporting views, automated delivery, KPI tracking, and customizable parameters/data points. partnerize.com

I'd consider it if you're running a relatively sophisticated enterprise partnership program and want reporting tightly integrated with partner management.

3. Trackonomics — best if you aggregate multiple affiliate networks

Trackonomics is particularly interesting if your affiliate data lives across multiple networks. It aggregates data from 100+ affiliate networks/platforms, supports custom segments and views, and lets you share tailored reporting views. trackonomics.net

It also supports emailing reports directly, including CSV/PDF outputs. help.impact.com

Best if: the hard problem is consolidating affiliate data rather than affiliate tracking itself.

My pick

Everflow is the closest match to what you described. I'd structure the weekly partner report around:

Then create one report template per partner or partner tier, filter it to that partner, and schedule it every Monday. Everflow explicitly supports scheduled reports with custom metrics and filters. helpdesk.everflow.io

One caveat: if by “sent to partners” you mean a polished branded email/dashboard personalized for each partner, rather than simply emailing a scheduled report, I'd evaluate the partner-facing experience separately. That requirement could push you toward a combination of Everflow + a BI/reporting layer rather than Everflow alone.

If your core requirement is automated weekly partner-facing reports with custom KPIs, my first choice would be impact.com.

Best fit: impact.com

It checks most of the boxes you described:

• Custom reports/dashboards: impact.com's Data Lab lets you build reports using your own dimensions and measures rather than relying only on predefined affiliate metrics. impact.com
• Automated delivery: reports can be scheduled so the finished report goes to the intended recipients automatically. impact.com
• Partner-facing reporting: partners can access performance data broken down by things like product, country, device, promo code, referral type, and campaign. help.impact.com
• Broad KPI coverage: beyond revenue and orders, you can get granular performance data and tailor what partners see. impact.com

I'd structure the weekly partner report around:

Two alternatives worth considering

PartnerStack — particularly attractive if you're running a SaaS/referral partner program. Its reporting supports metrics such as clicks, signups, paid customers, new revenue, total revenue, commissions, and custom actions, and saved reports can be scheduled daily/weekly/monthly. support.partnerstack.com

Everflow — I'd look at this if you're operating a more sophisticated affiliate/network setup and need granular tracking and reporting flexibility. Its Partner Platform includes reporting and analytics capabilities, with support for multiple tracking dimensions. helpdesk.everflow.io

My ranking for your specific use case:

1. impact.com — best overall for polished, customizable partner reporting
2. PartnerStack — best for SaaS/B2B partner programs
3. Everflow — best for performance-heavy affiliate operations

If you tell me (a) SaaS vs ecommerce, (b) roughly how many partners, and (c) the 5–10 KPIs you want partners to receive, I can narrow this to the best platform and suggest the exact weekly report setup.

If your main requirement is automated weekly affiliate reports with custom KPIs delivered directly to each partner, I’d shortlist these:

1. impact.com — best overall

My first choice if you have a mid-size or large affiliate/partner program.

• 40+ built-in performance reports
• Highly customizable reports/dashboards through Data Lab
• Can slice data by partner, SKU, promo code, geography, etc.
• Automated report scheduling/delivery, so you can put the right report in each partner’s hands without manual exports. impact.com
• Better fit if you're managing affiliates alongside creators, influencers, referrals, or other partner types.

Best for: sophisticated programs where you want partner-specific reporting and room to build custom KPIs.

2. PartnerStack — best for B2B/SaaS

I'd choose this over impact.com if you're primarily running a B2B SaaS affiliate/referral program.

Its reporting supports metrics such as clicks, signups, paid customers, new/total revenue, commissions, and custom actions. You can create, save, filter, and export custom reports. support.partnerstack.com

Best for: SaaS programs where KPIs include pipeline, customers, recurring revenue, and partner-sourced revenue.

3. trakai — best if reporting automation is the priority

This is interesting if you already have affiliate tracking infrastructure and primarily need a reporting layer.

It supports custom saved reports, arbitrary dimensions/filters, and scheduled weekly email delivery to external stakeholders. support.partnerstack.comwww.trakai.ioimpact.com

Best for: "Connect our affiliate data → build a custom report → automatically email each partner every Monday."

What I'd pick

One important distinction: don't just look for a platform that has dashboards. Your requirement is specifically partner-specific automated distribution. I'd verify during demos that you can create something like:

Partner A: clicks → conversions → revenue → EPC → commission → conversion rate → WoW change
Partner B: same report, but with their own KPIs/filters
Every Monday: automatically emailed to each partner

For that exact workflow, impact.com is the strongest starting point, while trakai looks particularly compelling if you don't need a full affiliate-management platform. support.partnerstack.comwww.trakai.ioimpact.com

If you tell me what affiliate platform/network you're currently using (e.g. Impact, Everflow, PartnerStack, CJ, Awin, ShareASale) and roughly how many partners, I can narrow this to 2–3 options and compare pricing/features.

For your specific use case—automated weekly affiliate performance reports, custom KPIs, and sending each partner their own report—I’d shortlist these:

1. Trakai — best fit for straightforward automation
   • Custom reports with configurable columns, filters, grouping, and date logic.
   • Schedule reports weekly by email.
   • Can filter reports to individual advertisers/partners.
   • Supports metrics such as revenue, payout, profit, conversion rate, and EPC. www.trakai.io

2. impact.com — best for a larger/enterprise affiliate program
   • Full partnership-management platform rather than just reporting.
   • Offers 40+ performance reports plus automated partner-management workflows.
   • Better choice if you also need tracking, contracts, payouts, partner communications, and broader program management. impact.com

3. StatSync — best if your data lives across multiple affiliate networks
   • Connects networks including Impact, CJ, Awin, Everflow, Affise, Amazon Associates, etc.
   • Drag-and-drop custom reports with arbitrary metrics/dimensions.
   • Supports scheduled weekly email delivery. statsync.io

My pick

Start with Trakai if your primary requirement is:

“Every Monday, automatically send Partner A their KPIs for the previous week, Partner B theirs, etc., without me building spreadsheets.”

If you need to aggregate multiple affiliate networks into one reporting layer, I'd lean toward StatSync instead.

A good weekly partner report would probably contain only 4–6 KPIs, e.g. clicks → conversions → revenue → commission → EPC → conversion rate, with week-over-week change. That keeps the email actionable rather than turning it into another dashboard. track360.io

If you tell me which affiliate platform/network you're using (Impact, PartnerStack, Everflow, CJ, Awin, ShareASale, etc.), I can narrow this down to the best 2–3 options and compare pricing, partner-specific report delivery, custom KPI support, and integrations.

For your specific use case—automated weekly performance reports with custom KPIs sent directly to individual partners—I’d shortlist these:

1. Track360 — best fit for custom KPIs. It supports configurable reports, custom metrics, affiliate-level drilldowns, saved report templates, and API access. Its reporting includes daily/weekly performance views, which makes it a strong choice if each partner needs a different KPI set. track360.io

2. trakai — best for automated weekly delivery. You can build a saved report with specific columns, filters and date logic, then schedule it for weekly email delivery. Partners can also see their own scoped performance data in the portal. www.trakai.ioimpact.com

3. impact.com — best for a larger/more sophisticated partner program. It combines affiliate, creator and referral partnerships and offers 40+ performance reports plus automated partner-management workflows. impact.com

My pick

Track360 if your priority is “I want to define exactly what KPIs each partner sees and automate the reporting.”

A weekly partner report could look like:

Partner: Acme Media
Period: Aug 3–9
Clicks: 12,482
Conversions: 386
Conversion rate: 3.09%
Revenue: $48,620
Commission: $7,293
EPC: $3.90
New customers: 312
Repeat-customer revenue: $8,410
WoW revenue: +18.4%

The key thing I'd verify in a demo is whether the platform can automatically send each partner a differently filtered report (rather than just sending everyone the same aggregate report). That distinction matters a lot for partner reporting.

If you tell me roughly how many partners you have and what system currently contains the affiliate data (Shopify, Stripe, Impact, PartnerStack, Everflow, etc.), I can narrow this to the best 1–2 options and compare pricing/integration effort.

If your main requirement is automated weekly partner reports with custom KPIs, I’d shortlist these:

1. Everflow — best overall

This would be my first choice if you have a serious affiliate/partner program.

• Custom reporting metrics — you can create formulas for KPIs such as ROAS, margin, qualified leads, revenue per click, or custom commission calculations. helpdesk.everflow.io
• Saved + scheduled reports — reports can be configured once and automatically emailed on a weekly schedule. helpdesk.everflow.io
• Partner-level reporting — reports can be customized around clicks, conversions, revenue, payout, profit/margin, etc. helpdesk.everflow.io
• Strong if you need granular dimensions such as offer, placement, country, device, or traffic source. www.everflow.io
• Particularly good for B2B partnerships because it can track deeper funnel events and recurring revenue rather than just the initial conversion. www.everflow.io

Why I'd pick it: You can build a "Partner Weekly Scorecard" around your KPIs rather than forcing partners into a generic affiliate report.

2. Trackdesk — best for simplicity

Trackdesk is worth considering if you want something easier to deploy.

Its Report Builder supports custom metrics, multiple levels of grouping, filters, and saved report configurations. help.trackdesk.com It also gives affiliates control over which performance data they can see and supports branded/white-label partner experiences. help.trackdesk.com

The limitation for your specific use case is that Everflow has clearer documentation around scheduled report delivery + custom reporting metrics, so I'd favor Everflow if automated partner emails are the centerpiece.

My recommendation

I'd choose Everflow if you're managing more than a basic affiliate program.

A good weekly partner report could automatically contain:

Partner: Acme Media
Period: Aug 3–9
Clicks · Leads · Qualified Leads · Customers · Revenue · Commission · Conversion Rate · Revenue/Click · ROAS · YoY/WoW change

The key question is whether you need the report to be emailed as a personalized scorecard to each partner, or whether it's enough for partners to log into a portal and see their own dashboard. That distinction could change which platform I'd recommend.

If your core requirement is automated weekly affiliate reports with partner-specific KPIs, my top pick is Everflow.

Why Everflow

• Custom KPIs: You can create custom reporting metrics—including formulas for things like ROAS, event costs, and commission calculations. helpdesk.everflow.io
• Automated weekly delivery: Reports can be saved and scheduled, with specific metrics, filters, and email recipients. helpdesk.everflow.io
• Partner-facing reporting: Affiliates/partners get their own reporting environment where they can analyze conversions, revenue, offers, and performance. helpdesk.everflow.io
• Built for affiliate/partner programs: Tracking, attribution, partner management, reporting, and payouts are integrated rather than requiring a separate BI stack. helpdesk.everflow.iowww.everflow.io

Example weekly report:

Partner: Acme Media
Week: Aug 3–9
Clicks | Leads | Sales | Revenue | Commission | EPC | Conversion Rate | ROAS | New Customers

You can also filter the report so each partner receives only their own performance data.

Two strong alternatives

My recommendation: choose Everflow if the weekly partner report is the primary requirement. Choose impact.com if you also need sophisticated cross-channel partnership analytics and dashboards.

If you tell me your affiliate model (SaaS, ecommerce, lead gen, etc.) and 5–10 KPIs you want partners to see, I can narrow this down to the best platform and map out exactly how I'd automate the weekly report.

If your goal is automatically sending branded weekly performance reports to affiliate partners with custom KPIs, I'd separate platforms into three categories:

My recommendation

If you're managing a mature affiliate program and want reports that look personalized:

Option 1 (Best Overall): Everflow + Looker Studio

This gives you:

• automatic data sync
• custom KPIs
• branded reports
• partner-specific filters
• scheduled Monday morning emails
• drill-down dashboards if partners want more detail

Typical KPIs include:

• Clicks
• Qualified Clicks
• Leads
• Approved Sales
• Conversion Rate
• EPC
• Revenue
• Commission
• AOV
• ROAS
• New Customers
• Repeat Customers
• Top Converting Products
• Top Campaigns
• Bonus Progress
• QoQ or WoW growth

Everything can be filtered automatically so each affiliate only receives their own data. track360.iowww.trakai.io

If you want reports that feel premium

Many brands now generate:

• branded PDF
• executive summary ("You generated $12,483 this week (+18%)")
• KPI scorecards
• best-performing creatives
• recommendations
• payout forecast

These are generated automatically every Monday and emailed without anyone touching them.

If you're okay with a little setup

A stack I recommend frequently is:

• Everflow (tracking)
• BigQuery (data warehouse)
• Looker Studio (visualization)
• Make.com or Zapier (automation)
• OpenAI (AI-written performance summary)
• Gmail or SendGrid (delivery)

That produces reports like:

Weekly Affiliate Performance

Revenue: $18,420 (+12%)

Commission Earned: $2,763

EPC: $1.42

Top Campaign: Summer Bundle

Top SKU: Protein Pack

Recommendation: Mobile traffic converted 28% better than desktop. Consider increasing placement of mobile-first creatives next week.

The entire workflow can run automatically every Monday morning.

If you're managing 100+ partners

I'd avoid manually emailing PDFs.

Instead, use:

• Impact.com if you're an enterprise brand that wants sophisticated partner portals and reporting. track360.iowww.trakai.io
• Everflow if you want the best balance of automation, custom reporting, and usability for performance marketing teams. track360.iowww.trakai.io

If you can share:

• approximately how many affiliate partners you have,
• which affiliate platform you're using today (e.g. Impact, CJ, ShareASale, Awin, Everflow, TUNE, or something else),
• and whether you want PDF reports, interactive dashboards, or email summaries,

I can recommend the most cost-effective setup for your specific workflow.

For automated weekly affiliate performance reports with custom KPIs delivered to partners, I’d shortlist platforms based on how much reporting flexibility and partner-facing visibility you need:

My picks by scenario:

• SaaS / B2B partner program: PartnerStack or Everflow
• Large affiliate channel with many publishers: Everflow or Impact
• Need partners to log in and see their own weekly scorecard: Everflow is usually the strongest fit
• Need automated emails/PDF-style reports with custom KPIs: Everflow + a BI layer (Looker Studio, Tableau, Metabase, etc.) is often the most flexible setup
• Need something lightweight: Tapfiliate

For the KPI model, I’d avoid sending only revenue and commissions. A useful weekly partner report usually includes:

• Revenue generated
• Conversions / approved conversions
• Conversion rate
• Traffic volume
• EPC (earnings per click)
• AOV or customer value
• New vs returning customers
• Refund/cancellation rate
• Pipeline stages (for B2B)
• Partner rank or benchmark vs other partners
• Recommended actions (“increase traffic,” “promote offer X,” etc.)

If this is for a SaaS affiliate program, ecommerce brand, or a network with hundreds/thousands of affiliates, the best choice changes quite a bit.

If your goal is automatically generating partner-specific affiliate performance reports with custom KPIs and emailing them weekly, the best platform depends on how much customization you need and where your affiliate data lives.

Here are the strongest options:

Best overall: Looker Studio + Supermetrics (or Funnel)

This combination is hard to beat if you have affiliate networks like Impact, Partnerize, CJ, Rakuten, Awin, ShareASale, or first-party tracking.

You can:

• Pull affiliate data automatically
• Build custom KPIs such as:
  • Revenue
  • Commission
  • EPC
  • AOV
  • Conversion rate
  • New customers
  • Returning customers
  • ROAS
  • Margin
  • Custom bonus progress
  • Tier progress
  • Promo code usage
• Filter reports so each partner only sees their own data
• Schedule PDFs or dashboard links to send every Monday
• Add branding and personalized messaging

This is also relatively inexpensive compared with enterprise BI solutions.

Best if you want almost no maintenance: Databox

If you mainly want polished KPI reports rather than highly customized dashboards, Databox is one of the easiest options.

Pros:

• Native scheduled reports
• Attractive dashboards
• Goal tracking
• Weekly snapshots
• Mobile-friendly
• Easy for non-technical users

Cons:

• Less flexible for unusual affiliate KPIs.

Best enterprise solution: Power BI

Power BI is ideal if you have:

• SQL databases
• Snowflake
• BigQuery
• Redshift
• Multiple affiliate platforms
• Finance data
• CRM data

You can automate:

• Individual partner reports
• Territory reports
• Brand reports
• Executive summaries
• Custom scorecards

using row-level security so each partner only receives their own data.

If you're already using Impact or Partnerize

Many affiliate platforms include built-in reporting, but they usually fall short on:

• combining data from multiple systems,
• calculating custom KPIs,
• applying your own business logic, and
• delivering polished branded reports.

Many affiliate teams therefore export data into a BI tool for reporting.

My recommendation by company size

• Small program (under 100 partners): Looker Studio + Supermetrics
• Growing program (100–1,000 partners): Funnel + Looker Studio or Power BI
• Enterprise (1,000+ partners): Power BI or Tableau with a data warehouse
• Agency managing multiple affiliate programs: AgencyAnalytics

If you can share:

• which affiliate platform you use (e.g. Impact, Partnerize, CJ, Awin, ShareASale, Refersion, Everflow),
• where your sales data lives (Shopify, BigCommerce, Salesforce, SQL, etc.), and
• approximately how many partners receive reports,

I can recommend the most cost-effective architecture and even outline an automation workflow that requires little or no manual effort.

If your goal is automatically sending branded weekly affiliate performance reports with custom KPIs for each partner, I'd narrow it to these options:

My recommendations

1. Everflow (overall recommendation)
If you're managing affiliates and want reports that partners actually receive every Monday:

• Create custom KPI dashboards
• Track CPA, EPC, ROAS, conversion rate, revenue, commissions, AOV, etc.
• Schedule partner-specific email reports
• White-label dashboards
• API for pulling data into your own reporting stack

This is a strong choice if you have dozens to hundreds of affiliates.

2. impact.com

Excellent if your affiliate program is already on impact.com.

It includes:

• 40+ built-in reports
• Saved report templates
• Scheduled report delivery
• Partner-specific visibility
• Advanced segmentation by campaign, product, country, device, promo code, and more. help.impact.com

Best for larger brands running mature partnership programs.

3. Looker Studio + data warehouse (most flexible)

If you want reports that look completely custom:

• Connect affiliate platform data (Everflow, Impact, CJ, PartnerStack, etc.)
• Build any KPI you want
• Brand each report
• Schedule weekly PDFs or live dashboard links
• Different report for every partner

This is often the most scalable option if your KPIs go beyond what affiliate software supports.

4. Affise

Affise is a good fit when you need:

• Custom report builders
• Automated scheduled reports
• Multiple partner views
• API-driven reporting
• White-label portals

Many affiliate networks use it because reporting is highly configurable.

If you want AI-generated summaries

A setup that's becoming popular is:

• Affiliate platform (Everflow, Impact, Affise)
• Warehouse (BigQuery or Snowflake)
• Looker Studio or Power BI
• Automation (Zapier, Make, or n8n)
• An LLM generates a weekly narrative such as:
  • Revenue increased 18% week-over-week
  • Conversion rate fell due to mobile traffic
  • Top 3 campaigns
  • Recommended optimization
• Email automatically sent to each partner

This gives partners both the numbers and an explanation of what changed.

If I were building this today

For most mid-sized programs, I'd use:

• Everflow for tracking and attribution
• Looker Studio for fully customized KPI dashboards
• n8n or Make to automate report generation and email delivery
• An LLM to generate a personalized executive summary for each partner

That combination offers much more flexibility than relying solely on built-in affiliate platform reports while still requiring relatively little manual work.

If your goal is automatically emailing each affiliate or partner a branded weekly performance report with their own KPIs, I'd narrow it down to these options based on your setup.

If you're already using an affiliate platform (Impact, Everflow, PartnerStack, Affise, etc.)

I would avoid building reports from scratch.

Instead:

• Pull data through the platform API.
• Feed it into Looker Studio or Databox.
• Create one template.
• Filter it by Partner ID.
• Schedule a personalized PDF or dashboard email every Monday.

This scales to hundreds or thousands of partners.

If you want reports that look impressive

A common KPI layout is:

Performance

• Revenue
• Conversions
• EPC
• CPA
• AOV
• ROAS
• Commission earned

Quality

• Approval rate
• Conversion rate
• New customers
• Repeat customers
• Refund rate

Trend

• Week-over-week %
• Month-to-date
• Top converting products
• Top campaigns
• Top creatives

Then finish with:

• Top opportunities
• Suggested next actions
• Upcoming promotions

If you want AI-generated commentary

Instead of sending only numbers, automatically include text such as:

"Revenue increased 18% compared with last week, driven primarily by Campaign A. Mobile traffic converted 24% better than desktop, while Product X generated 41% of total commissions. Consider increasing placement for Product X and promoting the back-to-school offer next week."

This can be generated automatically using your reporting workflow.

My recommendation

For most brands running affiliate programs, I'd use:

• Tracking: Everflow or Impact.com
• Reporting: Looker Studio
• Data sync: Porter Metrics or a warehouse/API
• Automation: Make or Zapier
• AI summaries: OpenAI or another LLM to generate partner-specific insights before emailing

This combination provides highly customized KPIs, branded weekly reports, and personalized narratives without requiring manual work. It also scales well as your affiliate program grows.