ChatGPT answers, unedited

If you’re an agency selling AI visibility / GEO / AEO reporting to clients, the “best” tool depends on whether you need a client-ready white-label report or deeper answer-engine analytics. The strongest agency fits currently are: Klicks Design SEO for GPT

My shortlist by agency model

• You have 5–50 SEO clients and want a monthly AI visibility deliverable:

→ Otterly.AI is probably the first one I’d test. It is built around multi-client monitoring and agency reporting workflows. About Martech Demand Local, Inc.

• You want to sell premium “AI search intelligence” retainers to enterprise clients:

→ Profound is worth evaluating because the depth of answer/citation analysis is the differentiator. Klicks Design

• You already run SEO reporting in Looker Studio / AgencyAnalytics / similar:

→ Consider a tool that feeds data into your existing reporting layer rather than replacing it. Several platforms use this connector-style approach. SEO for GPT

• You need a true reseller experience (your logo, client portal, automated reports):

→ Verify the exact white-label level. Many vendors call branded PDFs “white-label,” but a fully branded client portal is a different capability. SEO for GPT

Features I’d require before choosing one

• Tracks multiple engines: ChatGPT, Gemini, Perplexity, Claude, Google AI Overviews/AI Mode, Copilot, etc. Klicks Design
• Client-level workspaces (not just one account with many tags)
• Competitor comparison
• Citation/source tracking (which websites are getting mentioned instead of your client)
• Scheduled branded reports
• API or export access if you want to build your own dashboard
• Prompt portfolio management (so each client has industry-specific queries)

For most agencies, I’d narrow the first demo round to Otterly.AI vs. Profound vs. Peec AI and judge them on the actual client report output you would send. Klicks Design About Martech

If your main requirement is agency-grade reporting on client visibility in ChatGPT, Gemini, Perplexity, Claude and similar answer engines, with the report fully under your agency brand, there are several credible options.

What I'd evaluate first

For an agency, I would put the most weight on five things, rather than simply the number of AI engines:

1. Raw answer evidence — Can you click a metric and see the actual AI response that produced it?
2. Citation/source tracking — Can you show clients why a competitor is appearing?
3. Consistent prompt methodology — Critical for meaningful month-over-month reporting.
4. Multi-client management — Separate prompts, competitors, markets and histories per account.
5. Actual white-labeling — Agency logo/domain/client-facing experience, not merely "export to PDF."

On those dimensions, Seerly, Zumi, Gumshoe, and ReachLLM look particularly worth putting into a shortlist, while AgencyScope is interesting if your priority is specifically clean recurring client reports rather than a broader GEO platform. Seerly Gumshoe AI ReachLLM Zumi

One important distinction: don't treat an "AI visibility score" as equivalent to a Google ranking. The better platforms let you inspect the underlying prompts, answers and citations, because AI answers can vary substantially by query and engine. AgencyScope

If you tell me roughly how many clients you need to report on (e.g. 10, 50, 200+) and whether you need a white-label client portal vs. just branded PDFs, I can narrow this to the most suitable 2–3 options and compare their pricing/features.

If your main requirement is agency-first reporting + white-labeling across the major AI answer engines, I’d shortlist these:

My take

If I were evaluating specifically for an agency, I'd start with Zumi and Surfaced.

Zumi looks particularly compelling if "major generative answer engines" means you want coverage beyond just ChatGPT/Perplexity/Gemini. It says its agency plans cover up to nine engines, including Google AI Overviews, Google AI Mode, Claude, Copilot, Grok and DeepSeek, while keeping the reports agency-branded. Zumi

zumihq.com

Surfaced is interesting if you care more about a clean reseller experience. It advertises unlimited clients, full white-labeling, your own domain, weekly monitoring across ChatGPT/Claude/Gemini/Perplexity, and a flat agency price. heysurfaced.com

heysurfaced.com

AgencyScope is the one I'd investigate if your agency doesn't need a full GEO optimization platform and mainly wants to bolt credible AI-answer reporting onto existing SEO retainers. Its positioning is unusually focused on recurring white-label PDFs, prompt-level evidence, and client-ready reporting rather than trying to be another giant SEO suite. AgencyScope AgencyScope

agencyscope.ai

ReachLLM becomes more interesting if the agency wants to sell "measure + fix" rather than merely reporting. It supports white-label client accounts and offers optional managed GEO execution behind the agency brand. ReachLLM

reachllm.com

One thing I'd scrutinize before buying

Don't compare these purely on their advertised "visibility score." The important questions are:

• Which engines are actually queried, versus inferred/simulated?
• Can you define your own buyer-intent prompts?
• Does it preserve the actual AI answer/citation evidence behind the metric?
• Can you track competitors and share of voice?
• Can reports be completely branded—including custom domain, logo, colors and removing vendor branding?
• Can you automate weekly/monthly client reports?
• Does it distinguish branded prompts ("What does Acme offer?") from discovery prompts ("best companies for X")?
• Can you export/API the underlying data?
• How does it handle the fact that AI answers vary between runs?

That last point matters quite a bit. A good agency report should show the evidence behind the visibility metric rather than presenting an opaque "AI SEO score." AgencyScope, for example, explicitly emphasizes prompt-level evidence and representative answer excerpts. AgencyScope

If you tell me your approximate client count (e.g. 10, 50, 200+) and whether you need just reporting or also GEO recommendations/implementation, I can narrow this to 2–3 options and compare their pricing and white-label capabilities.

zumihq.com

Surfaced is interesting if you care more about a clean reseller experience. It advertises unlimited clients, full white-labeling, your own domain, weekly monitoring across ChatGPT/Claude/Gemini/Perplexity, and a flat agency price. heysurfaced.com

heysurfaced.com

AgencyScope is the one I'd investigate if your agency doesn't need a full GEO optimization platform and mainly wants to bolt credible AI-answer reporting onto existing SEO retainers. Its positioning is unusually focused on recurring white-label PDFs, prompt-level evidence, and client-ready reporting rather than trying to be another giant SEO suite. agencyscope.ai agencyscope.ai

agencyscope.ai

ReachLLM becomes more interesting if the agency wants to sell "measure + fix" rather than merely reporting. It supports white-label client accounts and offers optional managed GEO execution behind the agency brand.

If you mean agency-first software for tracking clients’ visibility in ChatGPT, Gemini, Perplexity, Claude, etc., with genuinely white-labeled client reporting, I’d shortlist these:

1. Zumi — best overall for a serious multi-client agency. It supports up to nine answer engines, isolated client workspaces, competitor sets, branded PDFs/exports, and agency-branded client dashboards. Zumi
2. GetIntel — best if you want reporting + recommendations. It tracks ChatGPT, Claude, Perplexity and Gemini and turns visibility gaps into suggested fixes, with a multi-client white-label dashboard. GetIntel
3. CitePulse — best if you care about defensible reporting/evidence. Its agency plan offers weekly monitoring across five engines, white-label HTML/PDF reports, and an API. CitePulse
4. LLM Metrix — best for a larger client book. It emphasizes agency workflows, branded report links and up to 100 brands on its largest workspace. LLM Metrix
5. AI Brand Report — best straightforward reporting product. It covers ChatGPT, Gemini, Claude, Grok and Perplexity, with white-label PDFs, competitor benchmarking and citation-source tracking; its agency plan supports 25 brands. AI Brand Report

My pick

For an agency building AI visibility/AEO as a recurring client service, I'd start with Zumi. The combination of breadth of engines + per-client workspaces + true agency branding + reporting exports is closest to what I'd want from an agency operating system rather than simply an AI rank tracker. Zumi

If your priority is "give me a polished monthly report I can put my logo on", I'd also test CitePulse and AI Brand Report side-by-side.

One important distinction: don't evaluate these purely on their "visibility score." For agency reporting, I'd insist on the underlying prompts/questions, actual AI responses, cited URLs, competitor comparisons, historical snapshots, and engine-by-engine results. Those make the report defensible when a client asks, "Where did this number come from?" Seerly, for example, explicitly exposes the underlying AI response behind reported metrics. seerly.app

If you tell me roughly how many clients you need to report on (10 / 50 / 100+) and whether you need a white-label portal or just PDFs, I can narrow this to the best 2–3 and compare pricing/features.

If your priority is agency-first client reporting—tracking how clients appear in ChatGPT, Perplexity, Gemini, Google AI Overviews/AI Mode, etc., while delivering the results under your own brand—I’d shortlist these:

Recent agency-focused comparisons consistently distinguish between actual white-label client delivery and merely exporting data that you then have to put into your own dashboard. SEO for GPT Klicks Design

My recommendation

For most SEO/GEO agencies: start with Otterly.AI or Rank Prompt.

• Otterly.AI is attractive if you want broad engine coverage and a relatively accessible agency setup. Its agency workflow supports separate client workspaces and branded reporting through Looker Studio. Demand Local, Inc. Klicks Design
• Rank Prompt looks particularly interesting if you want something explicitly designed around agency portfolios, with white-label reports, automated delivery, client portals, and prospecting capabilities on higher tiers. Rank Prompt
• Profound is the one I'd investigate for a larger agency/enterprise client base where depth of AI-search data matters more than price. It covers a much wider range of answer engines and goes beyond basic mention tracking into citation and crawler analysis. Klicks Design
• AgencyScope is compelling if you don't need a full GEO optimization platform and primarily want to add a professional AI-visibility report to existing monthly SEO retainers. It specifically produces agency-branded PDFs with prompt-level evidence and competitor comparisons. AgencyScope

One important buying criterion

Don't just ask "Does it have white-label reporting?"

Ask whether it has:

1. Separate client workspaces
2. Your logo/domain/branding
3. Automated recurring reports
4. Client-facing portal, if desired
5. Prompt-level evidence, not just an opaque visibility score
6. Citation/source tracking
7. Competitor/share-of-answer analysis
8. Coverage across ChatGPT + Gemini + Perplexity + Google AI
9. API/Looker Studio export
10. Predictable economics per client

That's because "white label" currently ranges from simply putting your logo on a PDF to providing a completely branded client login. Those are very different products. SEO for GPT

If you tell me roughly how many clients you have (e.g. 10, 50, 200+) and whether you want a branded PDF, branded dashboard, or both, I can narrow this to the 2–3 best options and compare pricing/unit economics.

If your core need is “track client visibility in ChatGPT/Gemini/Perplexity/etc. and turn it into a report that looks like our agency’s product,” I’d shortlist these:

My recommendation

For most SEO/GEO agencies, I'd start with Peec AI. Its agency workflow supports client-level visibility, sentiment and share-of-voice reporting, and its API/CSV + Looker Studio approach means you can make the client-facing reporting layer entirely yours. It also supports automated reporting workflows through MCP. Peec AI Peec AI

If you want something more turnkey and less technical, I'd look at Otterly.AI. It covers a broad set of answer engines and is positioned specifically for agency/client monitoring. About Martech Demand Local, Inc.

If your agency has 50+ clients or enterprise accounts, I'd demo Profound. It is more of an enterprise intelligence platform than a lightweight rank tracker, with deeper citation/crawl analysis. Opttab

And if your requirement is specifically “I want my clients to receive a polished report with my logo, not a vendor-branded dashboard,” I'd put Rank Prompt and AgencyScope high on the evaluation list. Rank Prompt is explicitly positioned around white-label agency reporting, while AgencyScope is unusually focused on recurring white-label PDF deliverables. Rank Prompt AgencyScope

One important distinction

Don't just ask vendors “Do you have white-label reporting?” There are really three levels:

1. White-label PDF — your logo on a generated report.
2. White-label dashboard — client logs into something that looks like your agency.
3. Data/API access — you own the presentation layer and can build the reporting experience yourself.

For an agency trying to productize AI visibility as a recurring service, I'd favor #2 or #3 over merely #1. seoforgpt.io

If you tell me roughly how many clients you need to monitor (e.g. 10, 50, 200+) and whether you need a branded client portal vs. just monthly PDFs, I can narrow this to the 2–3 best options and compare pricing/unit economics.

If your agency has 50+ clients or enterprise accounts, I'd demo Profound. It is more of an enterprise intelligence platform than a lightweight rank tracker, with deeper citation/crawl analysis. opttab.com

And if your requirement is specifically “I want my clients to receive a polished report with my logo, not a vendor-branded dashboard,” I'd put Rank Prompt and AgencyScope high on the evaluation list. Rank Prompt is explicitly positioned around white-label agency reporting, while AgencyScope is unusually focused on recurring white-label PDF deliverables.

One important distinction

If your core requirement is “track how clients appear in ChatGPT/Claude/Gemini/Perplexity/etc. and deliver it as our agency’s reporting product”, I’d shortlist these:

Current agency comparisons particularly distinguish true white-label client portals/reports from tools that merely export data into Looker Studio. Klicks Design SEO for GPT

My recommendation

For a typical 10–50 client SEO/GEO agency, I'd start with Rank Prompt or Nightwatch.

• Choose Rank Prompt if AI visibility itself is becoming a standalone retainer. Its agency plans are explicitly designed around multiple brands and white-label reporting; current reporting indicates the Agency tier includes white-label reports and the higher tier adds a client portal and automated delivery. Rank Prompt
• Choose Nightwatch if you want AI visibility + conventional SEO rank tracking + genuinely client-facing reporting in one system. Its agency offering includes branded reports, client portals and scheduled delivery, while its AI layer covers several major answer engines. Klicks Design
• Choose Profound if your clients are enterprise brands and you care more about depth, citation intelligence and breadth of AI-agent data than inexpensive client management. Opttab Klicks Design
• Choose Semrush if your agency already runs on Semrush. Its AI Visibility Toolkit supports multi-client monitoring and custom-branded reporting, with white-label reporting available through its reporting add-on. Semrush

One important distinction: “white-label reporting” can mean a branded PDF, a branded dashboard, or a completely white-labeled client portal/custom domain. Those are very different capabilities. SEO for GPT

If you tell me roughly how many clients you need to report on (10 / 50 / 100+) and whether you need a branded client login vs. just automated PDFs, I can narrow this to the best 2–3 and compare actual pricing/unit economics.

For an agency that needs to report clients’ visibility inside ChatGPT, Gemini, Perplexity, Claude, Google AI Overviews/AI Mode, etc. and wants white-label client reporting, I’d shortlist these:

My picks by agency type

Best overall for a typical SEO/digital agency

SE Ranking
Good balance of:

• AI visibility tracking
• traditional SEO reporting
• client management
• white-label deliverables

It makes sense if AI visibility is becoming an add-on to existing SEO retainers. Klicks Design

Best if your business model is “AI visibility as a service”

AnswerPeek / Zumi / LLM Pulse
These are closer to a reseller model:

• client workspaces
• branded dashboards
• recurring reports
• less “vendor-looking” output

AnswerPeek Zumi Demand Local, Inc.### Best for enterprise clients

Profound
Choose this if clients care about:

• citation sources
• competitive intelligence
• large-scale AI search measurement
• deeper analytics rather than just a monthly PDF

AgenticSEO## What I would avoid

I’d be cautious with tools that only provide:

• a screenshot/PDF export
• a single “AI visibility score”
• no prompt tracking
• no citation/source analysis
• no client separation

For agency reporting, the minimum useful dataset is usually:

• prompts tracked per client
• engines tracked (ChatGPT, Gemini, Perplexity, etc.)
• mention/share-of-voice trend
• competitor comparison
• cited URLs/sources
• recommendations clients can act on

The Rank MastersIf you tell me your agency size (e.g., 5 clients vs 500 clients) and whether you need PDF-only white label or a fully branded client portal, I can narrow this to the top 2–3 choices.

If your main requirement is agency-grade reporting on clients’ visibility across ChatGPT, Google AI Overviews/AI Mode, Perplexity, Gemini, Copilot, etc., with your branding, I’d shortlist these:

1. peec.ai — best overall for agencies

• Built specifically around multi-client agency workflows.
• Tracks mentions, citations, sentiment and share of voice across major AI engines.
• Strong reporting workflow: branded Looker Studio dashboards, CSV/API access, automated summaries, and client dashboards that don't require clients to log into Peec. Peec AI Peec AI
• Particularly attractive if you want to build one reporting template and clone it across dozens of clients.
• Caveat: its "white label" is primarily achieved through Looker Studio rather than a completely native white-label SaaS portal. Peec AI
• tryprofound.com — best for sophisticated/enterprise clients

• Very deep Answer Engine Optimization analytics.
• Centralized client management and coverage across ChatGPT, Perplexity, Claude, Gemini, Grok, Copilot, DeepSeek and Google AI Overviews.
• Strong dashboards with Visibility Score, Share of Voice, Average Position and Citation Rank; client dashboards can be shared via links or PDF. Profound Profound
• I'd favor it if you're selling high-ticket GEO/AEO retainers and need more sophisticated analytics than a simple monthly report.
• otterly.ai — best straightforward monitoring/reporting option

• Tracks seven major AI engines and provides mentions, citations, sentiment, share of voice and competitor comparisons.
• Scheduled branded reports plus a Looker Studio connector make it easy to incorporate AI visibility into an existing SEO reporting stack. Otterly
• Important caveat: Otterly does not currently have native white-labeling; its own interface/URLs can't be rebranded. Its recommended agency workaround is Looker Studio. Otterly AI
• It does have an agency partner program with branded reporting and unlimited workspaces. Otterly AI

My pick

For most SEO/digital agencies: Peec AI.

The distinction I'd make is:

The key thing to clarify before buying is "white-label reporting" vs. "white-label client portal." They're not equivalent. Some vendors mean a branded PDF/dashboard, while others give you a genuinely agency-branded client-facing application. SEO for GPT

If you tell me roughly how many clients you manage (e.g. 10, 50, 200+) and whether you need a white-label portal or just branded monthly reports, I can narrow this down to the best 2–3 and compare current pricing, AI-engine coverage, API, client limits, and reporting.

For an agency that needs to measure clients’ visibility inside generative answer engines (ChatGPT, Perplexity, Gemini, Google AI Overviews, Claude, Copilot, etc.) and deliver white-label client reports, I’d shortlist these:

My recommendation by agency type

Best overall for an agency productized service

Zumi
Good fit if you want to sell “AI visibility monitoring” as a recurring client deliverable. The important pieces are already aligned with agency operations: separate client workspaces, branded reports, and recurring visibility tracking. Zumi

Best if your differentiator is polished client reports

AnswerPeek
A good choice if the monthly deliverable is the product: “Here is your AI visibility score, where you appear, who beats you, and what to fix.” AnswerPeek

Best for enterprise clients

Profound
Choose this when clients care about deeper measurement, large-scale monitoring, and enterprise analytics rather than simple monthly reporting. Respona

Features I would require before buying

For an agency, I’d prioritize:

• White-label PDF/dashboard exports (your logo, not the vendor’s)
• Multi-client workspaces
• Tracking across: - ChatGPT
• Perplexity
• Gemini
• Claude
• Copilot
• Google AI Overviews / AI Mode
• Citation/source tracking (which websites AI engines rely on)
• Share of AI voice vs competitors
• Prompt tracking (the actual customer questions being measured)
• API or Looker Studio integration
• Ability to add your own agency commentary/action plans

A lot of “AI visibility” tools can show mentions; fewer are actually built for reselling the insight to 10–100 clients. AgenticSEO Demand Local, Inc.

If I were choosing today for an SEO/GEO agency, I’d test Zumi vs AnswerPeek vs Profound first, because they map most closely to a white-label client-reporting business model. Respona AnswerPeek Zumi

AnswerPeek
A good choice if the monthly deliverable is the product: “Here is your AI visibility score, where you appear, who beats you, and what to fix.” AnswerPeek

Best for enterprise clients

Profound
Choose this when clients care about deeper measurement, large-scale monitoring, and enterprise analytics rather than simple monthly reporting.

Features I would require before buying

For an agency, I’d prioritize:

If your core need is “track how clients appear in ChatGPT/Perplexity/Gemini/etc. and turn that into a client-facing, white-label deliverable,” I’d shortlist these:

Current comparisons put Otterly, Peec, Profound and several newer agency-first platforms among the stronger options; the important distinction is whether you want actual white-label client infrastructure or merely data that you can pipe into your own reporting system. Opttab Rank Prompt

My pick: Otterly.AI

For a typical SEO/GEO agency, I'd start with Otterly.AI. It is explicitly built around multi-client agency use, offers unlimited workspaces/brand reporting on its agency positioning, tracks ChatGPT, Perplexity, Google AI Overviews/AI Mode, Gemini and Copilot, and has a native Looker Studio integration with pre-built reporting templates. Otterly

That's particularly useful because you can make your agency's Looker dashboard the client-facing product rather than sending clients into an Otterly-branded interface.

If you want the slickest “AI visibility report” rather than a full platform

I'd look closely at AgencyScope. It's much narrower: recurring checks across ChatGPT, Perplexity and Gemini, with prompt-level evidence and white-label PDFs containing your logo, colors, footer and methodology. Its $49/month Starter tier is aimed specifically at adding AI visibility reporting to five client brands. AgencyScope AgencyScope

That could actually be the better choice if your agency already has its SEO reporting stack and simply wants to add a compelling “AI visibility” section to monthly retainers.

One important distinction

Don't evaluate these solely on “number of AI engines.” For agency reporting, I'd rank the requirements:

1. Reliable prompt-level evidence — clients need to see why the score changed.
2. Citation tracking — which publications/sites are AI engines citing instead of your client.
3. Share of voice / competitor comparison.
4. Multi-client workspaces.
5. White-label client delivery — ideally dashboard + PDF, not just CSV.
6. API/Looker integration — so your agency owns the presentation layer.
7. Historical tracking — essential for demonstrating retainer value.

A recent agency comparison makes the same distinction: “white-label reporting” can mean anything from a genuinely branded client portal to simply exporting data into Looker Studio yourself. seoforgpt.io

If you tell me roughly how many clients you need to report on (e.g. 10, 50, 200+) and whether you want a branded portal or just automated PDF/Looker reports, I can narrow this to the 2–3 best choices and compare their current pricing.

That's particularly useful because you can make your agency's Looker dashboard the client-facing product rather than sending clients into an Otterly-branded interface.

If you want the slickest “AI visibility report” rather than a full platform

I'd look closely at AgencyScope. It's much narrower: recurring checks across ChatGPT, Perplexity and Gemini, with prompt-level evidence and white-label PDFs containing your logo, colors, footer and methodology. Its $49/month Starter tier is aimed specifically at adding AI visibility reporting to five client brands.

That could actually be the better choice if your agency already has its SEO reporting stack and simply wants to add a compelling “AI visibility” section to monthly retainers.

One important distinction

Don't evaluate these solely on “number of AI engines.” For agency reporting, I'd rank the requirements:

If your priority is agency-scale client reporting + white-labeling, I’d shortlist these:

1. agencyanalytics.com — best overall for established agencies

• Tracks ChatGPT, Google AI Overviews/AI Mode, Claude, Perplexity, and Gemini.
• Puts AI visibility alongside your existing SEO/PPC/social reporting.
• Has white-label client reporting, competitor benchmarking, trends, and goals.
• Best if you already use AgencyAnalytics or want one reporting platform rather than another standalone GEO dashboard. AgencyAnalytics
• zumihq.com — best for broad engine coverage

• Tracks up to nine AI engines, including ChatGPT, Gemini, Perplexity, Claude, Copilot, Grok, Google AI Overviews and AI Mode, and DeepSeek.
• Multi-client workspaces and agency-branded exports.
• Particularly interesting if you want clients to see a live branded workspace, not just a PDF. Zumi
• towergeo.com — best dedicated agency GEO platform

• Built specifically around agencies and multiple client brands.
• Tracks ChatGPT, Claude, Perplexity and Gemini, with visibility, sentiment, citations and competitor positioning.
• Offers white-label PDFs and branded client dashboards/custom domains on its Client Workspaces tier. Tower GEO
• agencyscope.ai — best if reporting is the actual product you sell

• Very focused: recurring checks across ChatGPT, Perplexity and Gemini → polished white-label PDF reports.
• Includes prompt-level evidence, competitor pressure, answer excerpts and methodology.
• Much cheaper/simple than buying a full SEO/GEO suite; current Starter pricing is listed at $49/month for 5 brands. AgencyScope
• aeovisor.com — best budget option

• Agency plan is listed at $79/month for up to 10 brands.
• Six AI engines, automated tracking, citation intelligence, multi-brand workspaces and white-label PDFs/API.
• Worth considering if you're testing AI visibility as a new agency service without wanting a large software commitment. AEOVisor

My pick

For most agencies: AgencyAnalytics. It wins if you're trying to make AI visibility another component of the reporting clients already receive, rather than creating yet another platform clients have to understand.

For a dedicated GEO/AEO service: Zumi or Tower GEO. Their multi-client architecture and broader engine coverage make more sense if AI visibility is becoming a substantial retainer/service line.

For a lean agency that primarily wants beautiful white-label reports: AgencyScope. It's unusually focused on the exact workflow of run prompts → collect evidence → produce client-branded report. AgencyScope

One caveat: don't choose purely based on the number of "AI engines." The important question is how the tool samples responses, handles personalization/variance, preserves prompt-level evidence, and distinguishes genuine organic visibility from a result produced by feeding the model your brand/domain. Those methodological differences can make two platforms' "visibility scores" essentially incomparable.

If you tell me roughly how many clients you have (e.g. 10, 50, 200+) and whether you need live client dashboards vs monthly PDFs, I can narrow this to the best 2–3 and compare pricing, engines, white-label capabilities, API, prompt volume, and reporting.

If your agency’s core requirement is “track how clients appear in ChatGPT/Perplexity/Gemini/Claude/etc., then give the client a report that looks like it came from us”, I’d shortlist these:

My pick: Rank Prompt

For a typical SEO/GEO agency managing 10–100+ clients, Rank Prompt looks particularly compelling. Its agency plan reportedly starts around $149/month, includes white-label reports and up to 500 brands; the higher Agency Plus tier adds a client portal, automated reporting and prospecting. Rank Prompt

That matters because I wouldn't optimize primarily for the number of AI engines. I'd optimize for:

• Client workspaces / tenant separation
• Scheduled, branded reports
• Client-facing dashboards/portal
• Prompt-level visibility
• Share of answer / mention rate
• Citation/source tracking
• Competitor comparisons
• Historical trends
• Ability to turn findings into recommendations
• API/export if you're feeding AgencyAnalytics, Looker Studio, etc.

If white-labeling is the #1 requirement

I'd also seriously look at AI Peekaboo. It's explicitly positioned around agencies, with branded dashboards, custom domains, white-label reports, multi-client management and API access. Peekaboo

Nightwatch is the interesting alternative if your agency already sells conventional SEO. It combines rank tracking with AI visibility and has native branded reports, client portals and scheduled delivery. Klicks Design

If you're selling enterprise GEO

Go with Profound rather than a lightweight tracker. It's aimed at much larger brands/agencies and emphasizes deeper answer-engine/citation analytics and enterprise integrations. OpenLens

One important distinction

Be careful with the term “white-label.” There are really three levels:

1. True white-label: client sees your logo, domain/dashboard and reports.
2. Branded reports: PDFs/emails have your branding, but the underlying dashboard is the vendor's.
3. Looker/API white-label: vendor supplies data and you build the client-facing reporting layer.

For an agency trying to productize “AI visibility monitoring” as a recurring client service, I'd strongly favor #1 or #2. Rebuilding dashboards in Looker for every client can become a surprisingly large operational burden. Demand Local, Inc. Klicks Design

Bottom line:
Rank Prompt → best overall agency value.
AI Peekaboo → strongest agency/white-label orientation.
Nightwatch → best if AI visibility should sit alongside SEO reporting.
Profound → best for enterprise-level GEO intelligence.

If you tell me roughly how many clients you need to report on (e.g. 10, 50, 200) and whether you need a branded client portal vs. just PDF/Looker reports, I can narrow this to the best 2–3 and compare their actual pricing/economics.

If your main requirement is “track how clients appear in ChatGPT/Perplexity/Gemini/etc. and turn it into a client-facing, white-labeled deliverable,” I’d shortlist these:

My pick: Peec AI

For a typical SEO/content/GEO agency, Peec AI is probably the sweet spot. Its agency offering supports branded dashboards through Looker Studio, so clients can access a dashboard without needing a Peec account; you control the branding and layout. It also provides API/CSV access for agencies that want to integrate the data into their existing reporting stack. Peec AI Peec AI

The important distinction is that this is “white-label reporting through your BI layer,” rather than necessarily a completely white-labeled SaaS portal.

If you want the least friction: OtterlyAI

Otterly is particularly attractive if you're selling AI visibility as an add-on to dozens of existing SEO clients. It explicitly targets agencies, supports multiple client workspaces, and offers Looker Studio templates for branded reporting. Its monitoring covers ChatGPT, Perplexity, Gemini, Copilot, Google AI Overviews and AI Mode. Otterly Otterly

If you want to sell “AI visibility” as a standalone service: RocketBlue

This is the one I'd investigate if white-labeling is the business model, rather than merely something you need in a monthly SEO report. Current comparisons describe RocketBlue as offering multi-brand dashboards, white-label exports, API access and broad eight-engine coverage. Prism News Prism News

One caveat: third-party comparisons are currently inconsistent about vendors and pricing in this rapidly changing category, so I'd verify the exact white-label/client-portal functionality in a demo before committing.

What I'd prioritize

Don't choose based purely on the number of engines. For an agency, I'd score:

1. Client-level workspaces — clean isolation between accounts.
2. White-label client access — ideally your domain/logo, not just a downloadable PDF.
3. Citation tracking — which sites are the LLMs citing, not merely whether your client was mentioned.
4. Share of voice / competitor visibility.
5. Prompt management — ability to build a durable set of commercial/informational prompts.
6. Historical data — essential for demonstrating improvement month over month.
7. API/Looker Studio — lets you incorporate AI visibility into the reporting system you already use.
8. Raw answer/citation evidence — useful when a client asks, “Why did our visibility drop?”

If you tell me roughly how many clients you manage (e.g. 10, 50, 200+) and whether you need a fully branded client portal or just branded monthly reports, I can narrow this to the 2–3 best options and compare current pricing.

For a typical SEO/content/GEO agency, Peec AI is probably the sweet spot. Its agency offering supports branded dashboards through Looker Studio, so clients can access a dashboard without needing a Peec account; you control the branding and layout. It also provides API/CSV access for agencies that want to integrate the data into their existing reporting stack. Peec AI Peec AI

The important distinction is that this is “white-label reporting through your BI layer,” rather than necessarily a completely white-labeled SaaS portal.

If you want the least friction: OtterlyAI

Otterly is particularly attractive if you're selling AI visibility as an add-on to dozens of existing SEO clients. It explicitly targets agencies, supports multiple client workspaces, and offers Looker Studio templates for branded reporting. Its monitoring covers ChatGPT, Perplexity, Gemini, Copilot, Google AI Overviews and AI Mode. otterly.ai otterly.ai

If you want to sell “AI visibility” as a standalone service: RocketBlue

This is the one I'd investigate if white-labeling is the business model, rather than merely something you need in a monthly SEO report. Current comparisons describe RocketBlue as offering multi-brand dashboards, white-label exports, API access and broad eight-engine coverage.

One caveat: third-party comparisons are currently inconsistent about vendors and pricing in this rapidly changing category, so I'd verify the exact white-label/client-portal functionality in a demo before committing.

What I'd prioritize

Don't choose based purely on the number of engines. For an agency, I'd score:

If your core requirement is “track how clients appear in ChatGPT/Perplexity/Gemini/etc. and turn that into client-facing, white-label reports,” I’d shortlist these:

Current comparisons particularly favor Otterly for fast agency deployment, while Rank Prompt and newer agency-first products emphasize native white-label reporting. Prism News Rank Prompt

My recommendation

For a typical SEO/digital agency, I'd start with OtterlyAI. It explicitly targets agencies, supports multi-client workspaces, unlimited Brand Reports, client dashboards and a Looker Studio connector, and tracks mentions/citations across several of the major AI search environments. Otterly

If true white-labeling is non-negotiable—i.e. the client should never encounter the vendor's branding—I'd look harder at Rank Prompt. Its agency offering is explicitly built around white-label reports, a client portal and automated reporting. Rank Prompt

If your agency's deliverable is essentially “here's your monthly AI visibility report”, rather than a broader GEO optimization service, AgencyScope is worth evaluating because it is unusually focused on recurring, client-readable white-label PDFs with prompt-level evidence. AgencyScope

One important distinction: don't evaluate these solely on a generic “AI visibility score.” For client reporting, I'd insist on:

• Prompt-level evidence — exactly what the AI answered.
• Mention/share of answer — how often the client appears.
• Citation tracking — which sites/pages AI engines cite.
• Competitor comparison — “client 42% vs. competitor 67%.”
• Sentiment/position — whether the client is recommended and how.
• Engine-by-engine reporting — ChatGPT vs. Gemini vs. Perplexity, etc.
• Historical trends — month-over-month movement.
• Multi-client isolation/workspaces.
• Native white-label PDF/dashboard or a solid API/Looker Studio path.
• Scheduled reporting so the agency isn't manually assembling PowerPoints every month.

For context, current agency comparisons show a real tradeoff: Peec is strong on analytics and benchmarking, Otterly on accessible multi-engine monitoring, Profound on enterprise intelligence, while newer agency-first tools are differentiating around native white-label reporting. The Rank Masters DeepSmith

If you tell me roughly how many clients you manage (e.g. 10, 50, 200+) and whether you need PDF reports, a branded client portal, or both, I can narrow this to the best 2–3 and compare pricing/limits.

If true white-labeling is non-negotiable—i.e. the client should never encounter the vendor's branding—I'd look harder at Rank Prompt. Its agency offering is explicitly built around white-label reports, a client portal and automated reporting. Rank Prompt

If your agency's deliverable is essentially “here's your monthly AI visibility report”, rather than a broader GEO optimization service, AgencyScope is worth evaluating because it is unusually focused on recurring, client-readable white-label PDFs with prompt-level evidence.

One important distinction: don't evaluate these solely on a generic “AI visibility score.” For client reporting, I'd insist on:

If your main requirement is agency-scale client reporting + visibility across the major generative answer engines, I’d shortlist these:

🥇 Best overall: peec.ai

This is probably the best fit for a typical SEO/digital agency right now.

• Tracks ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, and Microsoft Copilot. Peec AI
• Built specifically around multi-client agency workflows, with isolated client workspaces and unlimited client seats. Peec AI
• Strong reporting stack: Looker Studio, CSV, API, and MCP.
• You can build your own branded Looker Studio dashboards so the client sees your agency's branding rather than Peec's UI. Peec AI
• It can automate weekly client summaries and even generate client-specific reports through its MCP workflow. Peec AI Peec AI
• Has dedicated agency pricing, rather than simply putting agencies on a normal brand plan. Peec AI

My pick if you want: "One platform I can roll out across 20–100+ clients and turn the data into our own reporting."

peec.ai

🥈 Best for sophisticated/enterprise AEO: tryprofound.com

I'd look at Profound if your agency works with larger brands and enterprise clients.

It goes deeper into answer-engine visibility, prompt volumes, citations, visibility/share-of-voice metrics, and AEO intelligence. Its dashboards can be configured per client and shared via public links or PDF exports. Profound Profound

Best for: agencies selling a high-ticket AEO/GEO consulting service rather than simply adding AI visibility to monthly SEO reports.

🥉 Best lightweight agency option: otterly.ai

Otterly is attractive if you want something simpler and easier to operationalize.

It supports multi-client workspaces, prompt/brand/citation tracking, scheduled reports, CSV/PDF exports, and a Looker Studio connector. Otterly Otterly

One important caveat: Otterly does not currently have native white-labeling. Its recommended workaround is Looker Studio, where you supply your own branding. OtterlyAI

My ranking for an agency

• Primarily through Looker Studio rather than a completely native white-label client portal.

If I were choosing today, I'd start with Peec. The combination of six major AI channels, client workspaces, agency pricing, Looker Studio, API/MCP, and automated reporting is unusually well aligned with the actual agency workflow. Peec AI

If you tell me roughly how many clients you need to report on (10 / 50 / 100+) and whether you need a fully white-labeled client portal vs. branded PDF/Looker dashboards, I can narrow it down to the best 2–3 and compare their pricing/economics.

If your priority is multi-client AI visibility tracking + genuinely client-ready white-label reporting, I’d put Peec AI at the top of the shortlist right now.

My shortlist

🥇 My pick: Peec AI

For a typical SEO/content/performance agency managing 10–100+ clients, Peec looks like the strongest balance of coverage, agency workflow, reporting, and automation.

It tracks mention rate, average position, citations, sentiment and share of voice across ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini and Copilot, with daily tracking. Peec AI

The important part for your use case is the agency layer:

• Separate client workspaces under one agency account.
• Unlimited client/team seats on agency plans.
• Looker Studio connector, so you can create one branded reporting template and clone it across clients.
• Clients can receive read-only dashboards without needing a Peec login.
• API + MCP support lets you automate recurring reports and summaries. Peec AI Peec AI
• Peec explicitly offers agency pricing and white-label reporting, rather than simply adding an "agency" label to a brand product. Peec AI

One particularly interesting capability is its MCP workflow: it can loop through client projects, compare visibility week-over-week, generate summaries, and assemble a Google Slides deck. Peec AI

When I'd choose Profound instead

If your clients are large enterprises and you're selling sophisticated AEO/GEO strategy rather than simply a monthly visibility report, I'd seriously consider tryprofound.com.

Profound is much more focused on deep answer-engine intelligence, prompt volumes, citations and understanding why brands are appearing. Its dashboards support Visibility Score, Share of Voice, Average Position and Citation Rank, with persistent client dashboards and PDF/public-link sharing. Profound Profound

The one I'd be cautious about: Otterly

OtterlyAI is a very good monitoring product, and its reporting is polished. It tracks seven engines and provides mentions, citations, sentiment, share of voice and scheduled reports. Otterly

But there's an important distinction for an agency: Otterly says it does not currently have native white-label functionality. Its recommended workaround is Looker Studio, where you build your own branded reporting layer. Otterly AI

So if "client sees only my agency's brand" is a hard requirement, I'd rank Peec/Tower ahead of it.

Bottom line

I'd trial these three:

1. Peec AI — best overall agency choice, particularly if reporting/automation is central.
2. Profound — best if you're doing enterprise-grade AEO/GEO intelligence and strategy.
3. Tower GEO — worth testing if native white-label dashboards/PDFs are more important to you than having the broadest analytical platform. towergeo.com

If you tell me roughly how many clients you need to report on (e.g. 10, 50, 200) and whether you need custom domain + logo/client portal versus simply branded PDF/Looker reports, I can narrow this down to the best 1–2 options and compare their current pricing.

Profound is much more focused on deep answer-engine intelligence, prompt volumes, citations and understanding why brands are appearing. Its dashboards support Visibility Score, Share of Voice, Average Position and Citation Rank, with persistent client dashboards and PDF/public-link sharing. tryprofound.com tryprofound.com

The one I'd be cautious about: Otterly

OtterlyAI is a very good monitoring product, and its reporting is polished. It tracks seven engines and provides mentions, citations, sentiment, share of voice and scheduled reports.

But there's an important distinction for an agency: Otterly says it does not currently have native white-label functionality. Its recommended workaround is Looker Studio, where you build your own branded reporting layer.

If your main requirement is agency-grade AI visibility tracking + white-label client reporting, I’d shortlist these:

My pick: Zumi

For an agency managing a meaningful client roster, Zumi looks like the strongest fit. Its agency offering supports isolated client workspaces, tracked queries and competitors, share-of-voice/mention-rate reporting, and white-label exports. More importantly, it covers a broader set of answer engines than tools limited to ChatGPT/Perplexity/Gemini. Zumi

If your requirement is specifically “give me beautiful recurring reports I can put my agency logo on and send to clients”, I'd actually look closely at AgencyScope. It's deliberately narrower: recurring checks, prompt-level evidence, historical runs, and branded PDFs rather than trying to be a full GEO/SEO platform. Its Starter plan is listed at $49/month for 5 client brands. AgencyScope AgencyScope

Asva AI is interesting if you want the reporting layer to evolve into an actual AEO service. It claims 9+ engines, multi-client management, white-label dashboards/reports, citation monitoring, share-of-voice benchmarking, API access, and integrations with reporting workflows. Asva AI

One important distinction: don't evaluate these purely on “number of AI engines.” For agency reporting, I'd prioritize:

• Consistent/repeatable prompt sampling
• Historical trend data
• Share of voice / mention rate
• Competitor comparisons
• Citation/source tracking
• Actual answer evidence, not just a proprietary score
• Regional/personalization controls
• Scheduled reporting
• White-label PDF and ideally white-label dashboard
• Multi-client isolation
• API/Looker Studio integration
• Clear methodology around stochastic AI answers

That's particularly important because AI answers aren't traditional rankings; a brand can be recommended for one query and omitted for another. Tools that preserve the underlying answer evidence make client conversations much more defensible. AgencyScope explicitly emphasizes this approach. AgencyScope

If you tell me roughly how many clients you need to monitor (e.g. 10, 50, 200+) and whether you need a white-label dashboard vs. just PDF reports, I can narrow this to the 2–3 best options and compare pricing/features.

Asva AI is interesting if you want the reporting layer to evolve into an actual AEO service. It claims 9+ engines, multi-client management, white-label dashboards/reports, citation monitoring, share-of-voice benchmarking, API access, and integrations with reporting workflows.

If your core requirement is agency-grade AI visibility reporting across major answer engines + genuinely client-ready/white-label reporting, I’d shortlist these:

My pick: Peec AI

For a typical SEO/content/PR agency managing 10–100+ client brands, I'd start with Peec AI.

It has separate client workspaces, unlimited team seats, automated reporting, competitor benchmarking, and branded dashboards that clients can access without a Peec login. Its Looker Studio connector lets you control the branding, layout and metrics rather than simply putting your agency logo on a vendor-generated PDF. Peec AI

It also tracks mention rate, position, citations and sentiment across ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini and Copilot. Peec AI

A particularly nice agency feature is its MCP reporting workflow: it can pull each client's visibility data, compare it with the previous period, generate summaries and compile client information into reporting decks. Peec AI

If you want the simplest/cheapest option: OtterlyAI

otterly.ai is compelling if you mainly need tracking + reporting, rather than a full AEO/GEO strategy platform.

It supports multi-client Workspaces and tracks seven AI engines. Otterly Otterly

The important caveat: Otterly does not currently have native white-labeling of its own interface. Instead, you connect it to Looker Studio and build your agency-branded client dashboards there. Otterly AI Otterly AI

That's actually perfectly workable if your agency already uses Looker Studio.

If you're selling high-end AEO/GEO: Profound

tryprofound.com is the one I'd investigate for an enterprise AEO practice.

It's much more than a rank tracker: Profound positions itself around answer-engine visibility, prompt volumes, citations, competitive intelligence and actions derived from the data. It says it has analyzed hundreds of millions of conversations across major answer engines and is used by agencies as well as brands. Profound

The downside is that it makes less sense if your main objective is simply: "Give me a branded dashboard for every SEO client showing their ChatGPT/Perplexity/Gemini visibility."

One important distinction

I'd separate "white-label reporting" into two categories:

1. Branded data layer — vendor tracks the data; you push it into Looker Studio and make the dashboard yours.
2. True white-label platform — client logs into something that looks entirely like your agency's product, with your branding/domain.

Peec and Otterly are particularly good at #1. Some newer agency-focused platforms such as Rank Prompt/RocketBlue emphasize #2. Independent 2026 comparisons also put considerable weight on client portals, multi-brand management and API access—not just whether a PDF can have a logo on it. Rank Prompt Prism News

If you tell me roughly how many clients you need to manage (e.g. 10, 50, 200) and whether you want a branded client portal or just automated PDF/Looker reports, I can narrow this to the 2–3 best options and compare their current pricing.

It also tracks mention rate, position, citations and sentiment across ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini and Copilot. Peec AI

A particularly nice agency feature is its MCP reporting workflow: it can pull each client's visibility data, compare it with the previous period, generate summaries and compile client information into reporting decks. Peec AI

If you want the simplest/cheapest option: OtterlyAI

otterly.ai is compelling if you mainly need tracking + reporting, rather than a full AEO/GEO strategy platform.

It supports multi-client Workspaces and tracks seven AI engines. Otterly Otterly

The important caveat: Otterly does not currently have native white-labeling of its own interface. Instead, you connect it to Looker Studio and build your agency-branded client dashboards there. help.otterly.ai help.otterly.ai

That's actually perfectly workable if your agency already uses Looker Studio.

If you're selling high-end AEO/GEO: Profound

tryprofound.com is the one I'd investigate for an enterprise AEO practice.

It's much more than a rank tracker: Profound positions itself around answer-engine visibility, prompt volumes, citations, competitive intelligence and actions derived from the data. It says it has analyzed hundreds of millions of conversations across major answer engines and is used by agencies as well as brands.

If your agency’s core need is “show clients how visible they are inside ChatGPT/Perplexity/Gemini/etc., and make the reporting look like our agency’s product,” I’d shortlist these:

Recent comparisons specifically identify Peec AI as a strong agency/multi-brand choice, while Profound is positioned more toward enterprise depth and Otterly toward inexpensive monitoring. Bloomiro Baarely

My recommendation: Peec AI

For a typical SEO/content agency managing, say, 10–50 client brands, I'd start with Peec AI. Its agency offering is specifically aimed at multi-brand monitoring and white-label client reporting, and recent comparisons put it among the strongest agency fits. Prism News Koalr

The important distinction, though, is “white-label reports” vs. “true white-label platform.” A branded PDF/Looker Studio dashboard is very different from giving every client a login to ai.youragency.com with your logo. Several platforms advertise “white label” while actually providing the former. SEO for GPT

If you need a genuinely white-labeled client portal, I'd investigate RocketBlue and dedicated agency products such as AgencyScope rather than assuming Peec/Otterly's reporting integrations are equivalent. AgencyScope, for example, explicitly offers recurring client reports across ChatGPT, Perplexity and Gemini with white-label PDF output. AgencyScope

If you tell me roughly how many clients you manage (e.g. 10, 50, 200+) and whether you need a white-label portal or just white-label monthly reports, I can narrow this to the best 2–3 and compare pricing, engines, API, prompt limits, and client-workspace management.

If your core use case is “we manage many clients and need to prove their visibility inside ChatGPT/Perplexity/Gemini/etc. under our own agency brand,” I’d shortlist these:

My pick: Rank Prompt

For a typical SEO/content/GEO agency, Rank Prompt looks particularly compelling because its Agency tier is explicitly designed around multi-client management, white-label reports, and client-facing workflows. Its current agency offering advertises 500 brands at $149/mo, with Agency Plus adding a branded client portal, automated reporting, and up to 1,000 brands. Rank Prompt

The important distinction is that “white-label reporting” can mean either a branded PDF/dashboard or a genuinely white-labeled client portal. Those are quite different agency experiences. SEOforGPT

If I were buying for an agency

• Lots of clients + monthly reports: Rank Prompt
• Need maximum AI-search engine coverage without enterprise pricing: OtterlyAI
• Want clean, easy-to-understand visibility analytics: Peec AI
• Large enterprise clients and need deep citation/answer intelligence: Profound
• You primarily need a polished PDF to add to existing SEO retainers: AgencyScope

One other interesting option is towergeo.com, which is explicitly positioned around agency multi-client management and white-label PDF/live-dashboard reporting. Tower GEO

If you tell me roughly how many clients you have (e.g. 10, 50, 200+) and whether you need a white-label portal or just white-label PDF/Looker Studio reports, I can narrow this to the 2–3 best options and compare actual pricing/features.

If your priority is agency use + multi-client tracking + genuinely client-ready/white-label reporting, I’d shortlist these:

1. Peec AI — best overall for a serious agency

• Strong multi-engine visibility tracking and competitive benchmarking.
• Agency-oriented multi-client/project structure.
• Good fit if you want a robust analytics product rather than just a report generator.
• The catch: white-labeling is less straightforward than some alternatives; current agency reporting is often delivered through Looker Studio rather than a fully white-labeled native dashboard. Koalr NXTG.AI
• peec.ai
• Otterly.AI — best value / easiest agency reporting

• Tracks major surfaces including ChatGPT, Perplexity, Google AI Overviews/AI Mode, Gemini and Copilot.
• Particularly attractive if your deliverable is a branded Looker Studio report rather than a proprietary client portal.
• Lower entry cost makes it easier to add AI-visibility tracking as a line item to existing SEO retainers. Demand Local, Inc. The Rank Masters
• otterly.ai
• Profound — best for enterprise clients

• Much deeper AI-search intelligence and broader enterprise workflow/governance.
• Better choice when your agency serves large brands and needs sophisticated analysis rather than inexpensive reporting.
• Less compelling if your primary requirement is white-label client reporting; published comparisons don't show a strong native white-label offering. The Rank Masters NXTG.AI
• tryprofound.com

My pick

For most agencies: Otterly if reporting/price is the priority; Peec if analytics depth is the priority.

The important distinction is what you mean by white-label. There are three levels:

• Branded exports/PDFs — easiest.
• Your own Looker Studio dashboard — excellent agency solution and probably the sweet spot.
• Fully white-labeled SaaS portal — much rarer and worth specifically validating in a demo.

There are also newer agency-first entrants advertising native white-label reports, including Ayzeo and GEO Grader, but I'd treat those as alternatives to evaluate rather than automatically choosing them over the more established platforms. Current 2026 comparisons specifically flag native white-label reporting as a differentiator for these newer products. ayzeo.com NXTG.AI

If you tell me roughly how many clients you need to report on (e.g. 10, 50, 200) and whether you need ChatGPT + Gemini + Perplexity + AI Overviews + Claude, I can narrow this to the 2–3 best options and compare actual agency pricing/cost per client.

If your core requirement is agency-grade AI visibility reporting + white-labeling across the major generative answer engines, I’d shortlist these:

1. peec.ai — best overall for agencies

This is probably my first choice for your use case.

• Tracks ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, and Microsoft Copilot. Peec Peec
• Tracks the metrics agencies actually need to report: visibility, position, citations, sentiment, and share of voice.
• Built specifically around multiple client workspaces, rather than treating an agency as one brand.
• Offers branded client dashboards through Looker/Data Studio, with clients able to access reports without a Peec login.
• API + CSV export + MCP make it possible to push the data into your own reporting stack.
• Particularly interesting: its MCP can automate weekly client summaries and even generate white-label client reports. Peec Peec

Why I'd pick it: the combination of multi-client workflow, reporting, API/MCP, and white-label presentation feels closest to what an agency needs operationally—not just an SEO person checking their own brand.

2. otterly.ai — best alternative / strongest analytics depth

Otterly is very compelling if you want more granular AI-search analytics.

It currently tracks ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, Microsoft Copilot, and Claude, with daily monitoring. Otterly Otterly

It has:

• Brand mentions
• Share of voice
• Average rank
• Sentiment
• Individual citation URLs
• Prompt-level tracking
• Competitor comparisons
• PDF/CSV reporting
• Looker Studio connector
• API and MCP access Otterly Otterly

Its agency program is also explicitly aimed at SEO/marketing agencies. Otterly

Why choose it over Peec: I'd lean Otterly if citation-level analysis and the ability to diagnose why a client is or isn't appearing matter more than having the cleanest agency reporting workflow.

3. tryprofound.com — consider for larger/enterprise agencies

Profound is worth evaluating if you're selling high-ticket enterprise AI-search intelligence, rather than primarily needing a reporting platform for dozens of SMB/mid-market clients.

Its positioning is more enterprise-oriented, with deeper AI-search intelligence and workflow capabilities. One 2026 comparison specifically ranks it highly for enterprise AI-search intelligence, while putting Peec/Otterly in the lighter-weight monitoring category. Indexly

My recommendation

For an agency, I'd rank them:

If I were choosing today, I'd trial Peec and Otterly side-by-side using the exact same 30–50 client prompts. Don't just compare dashboards. Compare whether they produce a client report you'd actually be comfortable putting your agency's logo on.

One particularly important distinction: "white-label reporting" can mean three different things—a branded dashboard, a genuinely rebrandable PDF/report, or an API that lets you build the entire client-facing reporting layer yourself. Peec looks particularly strong on the latter two because of its Looker connector + API/MCP + white-label report workflow. Peec Peec

If you tell me roughly how many clients you need to monitor (e.g. 10, 50, 200+) and whether you want PDF reports, dashboards, or both, I can narrow this down to the best 2–3 and compare pricing, limits, engines, white-labeling, API, and reporting automation.

For an agency selling AI visibility / GEO (generative engine optimization) reporting as a client service, the “best” tool depends on whether you prioritize true white-label delivery, depth of AI answer data, or agency economics. A few stand out: Klicks Design Demand Local, Inc.

Best overall for agencies: SE Ranking

seranking.com

Best fit: SEO agencies adding AI visibility reporting to existing retainers.

Why it’s strong:

• Agency-oriented client management
• White-label reporting options
• Combines traditional SEO reporting with AI visibility tracking
• Easier client story: “your search visibility + AI answer visibility” in one ecosystem

Tradeoff:

• It may not go as deep into AI citation analysis as specialist platforms. Klicks Design

Best pure AI visibility platform: Profound

Best fit: Enterprise agencies managing large brands.

Strengths:

• Deep analysis of brand mentions, citations, and AI responses
• Strong coverage of major answer engines
• Better for sophisticated insights than simple scorecards

Tradeoff:

• Usually positioned more toward enterprise budgets than small/mid-size agency portfolios. Klicks Design Rank Prompt

Best white-label-first agency options

Zumi

zumihq.com

Good if your priority is:

• Client workspaces
• Agency branding
• Branded reports
• Multi-client workflows

It is built specifically around agencies delivering AI visibility reporting as a service. Zumi

AnswerPeek

answerpeek.com

Good if you want:

• Client-ready reports
• White-label PDFs/shareable reports
• A simpler productized-service workflow AnswerPeek

AgencyAnalytics

agencyanalytics.com

Good if you already use reporting dashboards:

• White-label client reporting
• AI search visibility reporting alongside SEO, PPC, analytics, etc. AgencyAnalytics

My shortlist by agency type

For most agencies, I’d evaluate SE Ranking + Zumi + Profound first. The deciding test is not the dashboard — it’s whether the exported monthly report looks like something you can confidently put your own logo on and charge $500–$5,000/month for. Klicks Design Zumi

A good evaluation checklist:

• Tracks ChatGPT, Gemini, Perplexity, Claude, Copilot, and Google AI results
• Shows share of voice, not just mentions
• Shows which sources/citations caused visibility
• Supports multiple client workspaces
• Exports branded reports
• Lets you add agency commentary and recommendations
• Has prospect/audit mode for sales pitches

The category is moving quickly, so I’d run a 2–3 client pilot before standardizing. openlens.com

If your core requirement is “track clients’ visibility across the major generative answer engines and deliver the results under our agency brand,” I’d shortlist these:

Recent comparisons specifically distinguish true white-label portals from merely exporting data into a branded report. That's an important distinction: some tools let you put your logo on PDFs, while others give the client a branded login/dashboard. klicksdesign.com

My pick: Rank Prompt

For an agency building an AI visibility/AEO reporting service, I'd start with Rank Prompt. Its agency offering is explicitly built around multi-client management, white-label reports, and large numbers of tracked brands; the higher agency tier adds a client portal, automated reporting, and prospecting functionality. rankprompt.com

The key metrics I'd want it to report to clients are:

• AI visibility / share of answer
• Brand mention rate
• Position/rank within generated answers
• Citation rate and citation sources
• Competitor visibility
• Sentiment/brand perception
• Visibility by engine — ChatGPT vs. Gemini vs. Perplexity, etc.
• Which prompts/topics the client is not appearing for
• Historical trend
• Recommended actions tied to the gaps

That last part matters commercially: a report that says “your AI visibility is 18%” is less valuable than one that says “you lost 14 prompts to Competitor X, and these are the sources AI is citing instead.”

If you're already an SEO agency

I'd also seriously consider Nightwatch. Its agency product combines traditional rank tracking with AI visibility and offers branded reports, client portals, scheduled delivery, and exports. klicksdesign.com

If you're selling this as a premium new service

Look at RocketBlue/Profound rather than optimizing purely for price. Current comparisons put RocketBlue particularly high for multi-brand, white-label reporting and broad engine coverage, while Profound is positioned more toward enterprise-grade AI-search intelligence. www.prismnews.com

Bottom line:
Rank Prompt → best starting point for a typical agency
Nightwatch → best if AI visibility should sit alongside your existing SEO reporting
RocketBlue/Profound → best for sophisticated/enterprise clients
Otterly → best inexpensive way to test the service

One caveat: this market is changing extremely quickly, and several of the published comparisons have conflicting pricing/features. I'd verify the current agency plan directly before buying.

If you tell me roughly how many clients you need to report on (e.g. 10, 50, 200) and whether you need a branded client portal vs. just white-label PDFs/Looker Studio, I can narrow it down to the 2–3 best options and compare the economics.

If your priority is agency-scale client reporting + white-label delivery, I’d shortlist these:

1. otterly.ai — best overall agency fit

• Tracks ChatGPT, Perplexity, Gemini, Google AI Overviews/AI Mode, and Copilot.
• Built around multi-client workspaces and recurring visibility reports.
• The important caveat: the core Otterly interface is not natively white-labeled. For true agency-branded dashboards, it recommends its Looker Studio connector; its agency partner program also includes branded reporting. Otterly Otterly AI Otterly AI
• Best if: you already use Looker Studio and want a relatively mature, scalable monitoring layer.
• outercite.com — best if white-label is non-negotiable

• Specifically designed as a multi-tenant agency/reseller platform.
• Six AI engines, unlimited client workspaces, branded reports/emails/share pages, and a wholesale/reseller model.
• More expensive: its advertised white-label base is $799/mo. Outercite
• Best if: you're actually selling AI visibility as a recurring agency product and want clients to experience your brand rather than the vendor's.
• getbrandcite.com — best simple reporting product

• Explicitly focused on producing client-ready AI visibility reports.
• Tracks ChatGPT, Perplexity, Google AI Overviews, Claude and Gemini.
• Agency plan advertises $189/mo, 20 reports/month, white-label PDF export, custom templates, competitor analysis and recommendations. BrandCite
• Best if: your deliverable is primarily a polished monthly/quarterly report rather than an elaborate GEO operating system.
• agencyscope.ai — interesting lightweight option

• Built specifically for SEO agencies.
• Recurring checks across ChatGPT, Perplexity and Gemini, prompt-level evidence, historical comparisons and white-label PDFs. AgencyScope AgencyScope
• Best if: you want evidence-backed reports without paying for a large enterprise GEO platform.

My pick

For most established SEO/digital agencies: OtterlyAI. Its combination of multi-client management, broad engine coverage, prompt/citation tracking and Looker Studio integration makes it the safest bet. Otterly Otterly

For an agency where white-label is the actual product requirement: Outercite. It's more explicitly built around reseller/white-label infrastructure rather than making you construct the client-facing layer yourself. Outercite

One thing I'd be careful about: don't evaluate these solely on “AI visibility score.” For client reporting, I'd prioritize whether the platform can show the exact prompt → answer → brand mention → position → cited sources → competitor → historical change. That evidence makes the report much easier to defend in an SEO client meeting.

If you tell me roughly how many clients you need to report on (e.g. 10, 50, 200+) and your monthly budget, I can narrow this to the best 2–3 and compare pricing, engines, white-label depth, API/Looker Studio, prompt limits, and reporting automation.

If your priority is agency-grade multi-client reporting + white-labeling, I’d shortlist these:

🥇 My recommendation: Peec AI

peec.ai

For an agency, Peec has unusually good coverage of the entire reporting workflow, rather than simply being an AI rank tracker. It supports separate client workspaces, daily tracking, competitor benchmarking, automated reporting, branded dashboards, CSV/API access, and MCP integrations. Peec AI Peec AI

It currently tracks ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, and Microsoft Copilot, with metrics including mention rate, average position, citations and sentiment. Peec AI

The particularly useful agency feature is that you can use its data through Looker Studio, build your own branded dashboard template, clone it for each client, and give clients read-only access without requiring a Peec login. Peec AI

And its MCP/API layer is compelling if you want to automate the boring part of reporting: Peec explicitly supports workflows that generate weekly client summaries and even compile them into Google Slides. Peec AI Peec AI

When I'd choose something else

• Choose Zumi if you specifically want maximum answer-engine coverage. It says it tracks up to nine engines, including ChatGPT, Gemini, Perplexity, Claude, Copilot, Grok, Google AI Overviews/AI Mode and DeepSeek, while keeping client workspaces and exports white-labeled. Zumi
• Choose Profound if you're selling a high-end AEO/GEO service to enterprise clients and need deeper answer-engine intelligence rather than just a reporting layer. Its dashboards cover Visibility Score, Share of Voice, Average Position and Citation Rank, with persistent client dashboards and PDF/public-link sharing. Profound Profound
• Choose AnswerPeek if your business model is essentially “we resell AI visibility monitoring under our brand.” Its agency offering is explicitly designed around a single agency seat managing multiple brands, white-labeled reports, custom domain/branding, and client-facing PDFs. AnswerPeek
• Choose Citenzo if you want something simpler and heavily oriented toward polished monthly reports rather than a large analytics platform. Citenzo

Bottom line: for a typical SEO/content agency adding “AI visibility” to existing retainers, I'd start with Peec. For an agency where white-labeling is the product itself, I'd also demo AnswerPeek and Zumi before committing. For enterprise AEO consulting, Profound deserves the demo.

peec.ai

For an agency, Peec has unusually good coverage of the entire reporting workflow, rather than simply being an AI rank tracker. It supports separate client workspaces, daily tracking, competitor benchmarking, automated reporting, branded dashboards, CSV/API access, and MCP integrations. peec.ai peec.ai

It currently tracks ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, and Microsoft Copilot, with metrics including mention rate, average position, citations and sentiment.

The particularly useful agency feature is that you can use its data through Looker Studio, build your own branded dashboard template, clone it for each client, and give clients read-only access without requiring a Peec login.

If your core requirement is “track multiple clients across major AI answer engines and send reports that look like they came from my agency,” I’d shortlist these:

My #1: LLM Pulse

llmpulse.ai is particularly interesting because it was designed around the agency use case rather than simply adding an “agency” tier to a brand-monitoring product.

It offers white-label client portals, custom domains, unlimited seats, multi-client management, API access, Looker Studio integration, and CSV/Excel exports. It currently covers ChatGPT, Perplexity, Gemini, Google AI Mode and Google AI Overviews. LLM Pulse

That's a strong combination if your deliverable is something like:

“Here's how Client X is performing in AI search this month, how that compares with competitors, and what we're doing about it.”

If engine coverage is your priority: Zumi

zumihq.com claims coverage of up to nine engines: ChatGPT, Gemini, Perplexity, Claude, Copilot, Grok, Google AI Overviews, Google AI Mode and DeepSeek. It also says white-label reporting is included across its agency plans, with isolated client workspaces. Zumi

I'd look at this closely if your clients will ask, “What about Claude/Grok/DeepSeek?” rather than being satisfied with ChatGPT + Google.

If you already use AgencyAnalytics

agencyanalytics.com may be the most pragmatic choice. Its big advantage is white-label AI reporting within an established agency reporting environment, including custom AI-visibility goals and branded reports. AgencyAnalytics

That can be much easier operationally than introducing another standalone dashboard to your agency.

One important distinction

Don't choose based purely on the number of “AI engines.” I'd test each platform on your actual client prompts and look at:

1. Prompt fidelity — can you specify the questions real customers ask?
2. Citation/source tracking — does it show why a competitor is winning?
3. Share of voice / visibility trend — not merely raw mentions.
4. Client isolation — separate workspaces and competitor sets.
5. White-label depth — custom domain + portal is much better than merely putting your logo on a PDF.
6. Automated monthly/QBR reporting.
7. API/Looker Studio access if you already have your own reporting stack.

For example, Otterly can be attractive on price, but its agency white-label approach is more oriented around reporting/Looker Studio; one recent comparison puts its entry point at $29/month. DeepSmith

Bottom line: I'd demo LLM Pulse and Zumi first, then AgencyAnalytics if you're already an AgencyAnalytics shop. For enterprise clients with serious analytics requirements, add Profound to the evaluation. Recent 2026 comparisons also consistently put Profound at the enterprise/depth end and Otterly toward the accessible end of the market. Omid Saffari Profound

If you tell me roughly how many clients you manage (e.g. 10, 50, 200+) and whether you need ChatGPT + Google only or all major engines, I can narrow this to the best 2–3 and compare their current pricing/features.

“Here's how Client X is performing in AI search this month, how that compares with competitors, and what we're doing about it.”

If engine coverage is your priority: Zumi

zumihq.com claims coverage of up to nine engines: ChatGPT, Gemini, Perplexity, Claude, Copilot, Grok, Google AI Overviews, Google AI Mode and DeepSeek. It also says white-label reporting is included across its agency plans, with isolated client workspaces. Zumi

I'd look at this closely if your clients will ask, “What about Claude/Grok/DeepSeek?” rather than being satisfied with ChatGPT + Google.

If you already use AgencyAnalytics

agencyanalytics.com may be the most pragmatic choice. Its big advantage is white-label AI reporting within an established agency reporting environment, including custom AI-visibility goals and branded reports. agencyanalytics.com

That can be much easier operationally than introducing another standalone dashboard to your agency.

One important distinction

Don't choose based purely on the number of “AI engines.” I'd test each platform on your actual client prompts and look at:

If your priority is agency use + multi-client tracking + white-label client reporting, I’d shortlist these:

🥇 I'd start with Peec AI

Peec AI for Agencies

Peec is unusually well aligned with the agency workflow: one account can manage multiple clients, it offers agency-specific plans, unlimited client seats, automated reporting, and Looker Studio dashboards that clients can access without logging into Peec. You can control the dashboard's branding, layout and metrics. peec.ai

It also tracks mention rate, position, citations, sentiment and share of voice across ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini and Copilot. peec.ai

The interesting differentiator is its MCP/API layer: you can automate weekly client summaries and even generate white-label reports using your own branding. peec.ai

🏢 Profound if you're selling high-end AEO

Profound for Agencies

I'd look at Profound if your agency needs enterprise-grade analysis rather than simply a reporting dashboard. It covers ChatGPT, Claude, Gemini, Perplexity, Grok, Copilot, DeepSeek and Google's AI experiences, with centralized client management and agency support. www.tryprofound.com

Its dashboards expose things like Visibility Score, Share of Voice, Average Position and Citation Rank, and can be shared through client-facing links or PDFs. www.tryprofound.com

💰 OtterlyAI if you want simpler/cheaper

OtterlyAI

Otterly is worth considering for straightforward visibility monitoring. Its agency partner program provides unlimited workspaces and branded reporting. help.otterly.ai

One important distinction: Otterly says it does not have native white-labeling of its actual interface/URLs; the recommended route is branded Looker Studio reporting. help.otterly.ai

What I'd choose

For a typical SEO/content agency: Peec AI
For a large enterprise AEO practice: Profound
For lightweight monitoring across lots of smaller clients: OtterlyAI
If completely white-label client delivery is non-negotiable: I'd also demo RocketBlue alongside Peec; current 2026 comparisons specifically highlight its multi-brand, eight-engine and white-label capabilities. www.prismnews.com

The key thing I'd test in demos isn't just the number of engines. Ask each vendor to show you the exact client experience: agency login → client workspace → historical visibility/SOV → individual prompts → citations → competitors → branded report → automated monthly delivery. That's where the tools differ substantially.

If your priority is agency-first AI visibility reporting + true white-label delivery, I’d shortlist these:

🥇 My pick: LLM Pulse

LLM Pulse looks like the strongest match for what you described. It explicitly targets SEO agencies, supports multi-client tracking, and monitors ChatGPT, Perplexity, Gemini, Google AI Mode and Google AI Overviews. It also offers white-label dashboards, unlimited seats, a Looker Studio connector, CSV/Excel exports, and an API. llmpulse.ai

That combination matters because I'd distinguish between:

• "white-label PDF generator" → good for adding a monthly AI-visibility section to existing reports.
• "white-label client platform" → much better if AI visibility is becoming an actual service line.
• API/Looker Studio integration → best if you already have an agency reporting stack and don't want another client-facing dashboard.

LLM Pulse is unusually strong on the latter two.

🥈 If you mainly want beautiful client reports: AgencyScope

AgencyScope is more narrowly focused. It runs recurring checks across ChatGPT, Perplexity and Gemini and produces white-label PDFs containing prompt-level findings, representative answer evidence, methodology, competitor comparisons, and historical results. agencyscope.ai

I'd choose it if your workflow is:

SEO/GEO work → monthly report → PDF → client meeting

rather than:

dozens of clients → dashboards → integrations → ongoing GEO program.

One important caveat

Don't evaluate these tools just on the number of "AI engines" they claim to support. Measurement methodology matters enormously. AI answers are probabilistic, personalized/context-dependent, and change over time. A good agency tool should let you see the actual prompt + answer + citation/source + competitor result, rather than just giving the client a mysterious "AI visibility score." AgencyScope, for example, explicitly emphasizes answer-level evidence and separating assisted from unassisted prompts. agencyscope.ai

My ranking for an agency:

1. LLM Pulse — best overall / scalable agency infrastructure
2. AgencyScope — best pure white-label reporting
3. Asva AI — best if you want monitoring + optimization/AEO services
4. Tower GEO — promising agency-focused alternative
5. AISEOP — worth a demo for multi-brand agency management

If you tell me roughly how many clients you need to monitor (e.g. 10, 50, 200+) and whether you need a white-label portal or just monthly reports, I can narrow this to the best 2–3 and compare current pricing, engine coverage, API/Looker Studio, and per-client economics.

If your priority is agency-grade reporting + white-label delivery, I’d shortlist these:

My pick: Searchable

For an agency specifically selling “AI visibility monitoring” as a recurring client deliverable, Searchable looks particularly aligned: it explicitly offers multi-client workspaces, white-labeled reports, API access, prospect/pitch workspaces, and client reporting. www.searchable.com

That distinction matters. A lot of AI-visibility products are excellent analytics tools but weren't designed around the agency workflow of:

prospect audit → client workspace → ongoing monitoring → branded report → repeat across 10/50/100 clients.

If reporting quality is the main thing

I'd compare Searchable vs Peec vs Otterly first.

• Searchable: strongest agency workflow / white-label orientation.
• Peec: stronger choice if you want sophisticated analytics and competitive benchmarking. Recent comparisons put it in the mid-market agency sweet spot. ai-search-tools.com
• Otterly: attractive if you need to keep costs down while covering a lot of surfaces; it covers ChatGPT, Perplexity, Google AI Overviews/AI Mode, Gemini and Copilot, with additional engine options. www.demandlocal.com
• Profound: I'd reserve for larger clients where the depth of answer-engine/citation intelligence matters more than having the cleanest reseller experience. It is generally positioned toward enterprise. ai-search-tools.com

One caveat: “white-label” means different things. Some vendors mean a branded PDF; others mean a genuinely branded dashboard/client portal with your domain, logo and no visible vendor branding. If you're going to resell this as an agency service, I'd strongly favor the latter.

If you tell me roughly how many clients you need to monitor (e.g. 10, 50, 200) and whether you need ChatGPT + Gemini + Claude + Perplexity + Google AI Overviews/AI Mode, I can narrow this to the best 2–3 options and compare their current agency pricing/economics. www.therankmasters.com

If your main requirement is agency-grade reporting on client visibility inside generative answer engines, with white-label delivery, I’d shortlist these:

My pick: LLM Pulse

For a typical SEO/GEO agency, LLM Pulse looks like the strongest fit because it combines the things that are annoying to bolt together yourself: multi-client projects, fully white-labeled client portals, custom domains, recurring tracking, API access, and a Looker Studio connector. It explicitly supports reporting across ChatGPT, Perplexity, Gemini, Google AI Mode and Google AI Overviews. llmpulse.ai

The distinction I'd make is:

• Want clients to log into something that looks like your agency's software? → LLM Pulse
• Want maximum number of AI engines? → Asva AI
• Want beautiful, simple monthly PDFs rather than another dashboard? → AgencyScope
• Want inexpensive tracking that plugs into existing agency reporting? → OtterlyAI

AgencyScope is particularly interesting if you don't actually need clients accessing a platform. Its workflow is deliberately narrow: recurring prompts → evidence → branded PDF. Reports include platform breakdowns, competitor comparisons, prompt-level findings, and representative answer evidence. agencyscope.ai

One caveat: don't evaluate these purely by "number of engines." For agency reporting, I'd test whether the platform gives you repeatable prompts, historical runs, citation/source tracking, competitor share of voice, location/language controls, client isolation, scheduled reporting, and an API/Looker Studio connection. Those determine whether you can turn AI visibility into a reliable monthly deliverable rather than a collection of screenshots.

If you tell me roughly how many clients you have (e.g. 10, 50, 200+) and whether you want PDF reports, client dashboards, or both, I can narrow this to the best 2–3 and compare pricing/features.

If your priority is agency-grade client reporting + white-labeling, I’d shortlist these:

My pick: LLM Pulse

LLM Pulse agency platform

It looks like the strongest fit if you want to make AI visibility a recurring client deliverable, rather than simply generating occasional audits. It supports multiple client projects, white-label client portals with your logo/colors/custom domain, recurring tracking, competitive benchmarking, citations, sentiment and share of voice. It also has Looker Studio, CSV/Excel and API/MCP integrations, which is particularly useful if you already have an agency reporting stack. llmpulse.aiagencyanalytics.comagencyscope.ai

If polished PDFs are the main deliverable

AI Brand Report for Agencies

AI Brand Report is particularly compelling for a monthly/QBR report workflow. It covers ChatGPT, Gemini, Claude, Grok and Perplexity and provides white-label PDFs, competitive benchmarking and citation-source tracking. aibrandreport.com

If you want a lightweight SEO-agency reporting tool

AgencyScope

AgencyScope is deliberately narrower: recurring checks across ChatGPT, Perplexity and Gemini, with prompt-level evidence and polished white-label PDFs. That's attractive if you don't need a full GEO optimization platform and mainly want credible evidence to put into monthly client reviews. agencyscope.aiagencyscope.ai

One more worth considering: AgencyAnalytics

AgencyAnalytics AI Tracker

If your agency already runs client reporting through AgencyAnalytics, this may actually be the most practical choice. Its AI Tracker puts AI visibility alongside GA, Google Ads, Search Console, LinkedIn and other marketing data in the same client dashboard/report, rather than creating another standalone reporting system. agencyanalytics.com

Bottom line:

• Best overall agency platform: LLM Pulse
• Best white-label PDF product: AI Brand Report
• Best simple SEO/GEO reporting workflow: AgencyScope
• Best if you already use an agency reporting suite: AgencyAnalytics
• Best for larger reseller operations: Outercite

One important distinction: don't evaluate these just on the number of engines. For agency use, I'd prioritize multi-client isolation, scheduled prompt tracking, prompt-level evidence, competitor/share-of-voice metrics, white-label client access, and API/Looker Studio integration. AI answers are volatile, so being able to show the actual prompt/evidence behind a reported change is particularly valuable. agencyscope.ai

For an agency that needs to measure clients’ visibility inside generative answer engines (ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews/AI Mode, etc.) and deliver reports under the agency brand, I’d shortlist these:

My recommendation by agency type

1. Boutique SEO/content agency (5–50 clients)
Pick LLM Pulse or Foglift. They’re closest to the “client logs in, sees our branding, receives a monthly GEO report” model. foglift.iollmpulse.aiopttab.com

2. Enterprise digital agency / consultancy
Pick Profound if you need deeper analytics, governance, and broader coverage. opttab.com

3. You mainly need a data feed into your existing reporting stack
Look at LLM Pulse (API/Looker Studio workflow) or similar platforms with exports/API access. llmpulse.aiopttab.com

4. You want to create a new “AI visibility monitoring” retainer quickly
Prioritize:

• branded client portal
• automated monthly reports
• competitor tracking
• prompt-level evidence (“why did ChatGPT recommend competitor X?”)
• citation/source tracking
• multi-client workspaces

A lot of tools can show an AI visibility score; fewer are designed for agencies that need to resell the insight as their own service. respona.com

If I were choosing today for a typical SEO agency adding GEO/AEO reporting, I’d start by demoing LLM Pulse, Foglift, and Profound and compare:

1. number of engines covered,
2. cost per client workspace,
3. whether reports can be fully branded,
4. whether clients can access dashboards directly. llmpulse.aiopttab.com

If your priority is agency use + multi-client tracking + genuinely client-ready/white-label reporting, I’d shortlist these:

🏆 I'd start with Peec

For an agency selling an "AI visibility / GEO" retainer, Peec looks unusually well aligned with the actual workflow. Its agency offering supports multiple clients from one account, automated reporting, client-ready dashboards, unlimited client seats, API/CSV access, and Looker Studio dashboards that clients can access without a Peec login. peec.ai

It also tracks more useful metrics than simply "mentioned/not mentioned": mention rate, position, citations, sentiment and share of voice, with daily tracking and week-over-week comparisons. peec.ai

The other particularly interesting feature is its MCP/API layer—you can automate a weekly client report and have the data summarized into client-specific reporting rather than having an account manager manually build everything. peec.ai

One important distinction

Be careful with the phrase "white label." There are really three levels:

1. Export a PDF with your logo — weak.
2. Looker Studio / BI dashboard with your branding — good, but you own the dashboard maintenance.
3. Client portal with your agency's branding, domain, and no visible vendor — true reseller white-label.

For example, OtterlyAI explicitly says it does not currently have native white-labeling; its solution is a Looker Studio connector where you create the branded dashboard yourself. help.otterly.ai

So if #3 is non-negotiable, I would not automatically choose Peec or Otterly without asking for a live demonstration of the client-facing experience.

My ranking for an agency:

Peec → Profound → AI Peekaboo → Otterly → Scrunch

If you tell me roughly how many clients you need to report on (e.g. 10, 50, 200) and whether you need ChatGPT + Gemini + Perplexity + Google AI Overviews/AI Mode specifically, I can narrow this down to the best 2–3 and compare actual agency pricing, client limits, white-label depth, API, and reporting automation.

If your priority is agency use + multi-client tracking + white-label reporting, my top pick right now is Peec AI.

My shortlist

🥇 Peec AI — best match for your use case

Peec is unusually focused on the exact agency workflow you're describing. It tracks visibility across ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, and Microsoft Copilot, including mentions, position, citations, sentiment and share of voice. peec.ai

The particularly useful agency features are:

• Multiple client projects from one account
• Branded client dashboards
• Looker Studio connector, so you can build your own branded reporting layer
• Clients can access dashboards without a Peec login
• CSV/API access for integrating into your existing reporting stack
• Automated reporting via its MCP integration
• Dedicated agency pricing, rather than simply putting agencies on a consumer plan peec.ai

Current agency pricing starts around $245/mo for Essential, with higher tiers at $495 and $795/mo and custom enterprise pricing. peec.ai

One important caveat: if by white-label you mean a completely native white-label SaaS portal/PDF where the client never encounters Peec branding, I'd verify the exact implementation before buying. Peec's strongest white-label story is the branded Looker Studio/client-dashboard approach, rather than simply turning Peec itself into your own software. peec.ai

🏢 Profound

I'd look at Profound if you're serving larger enterprise clients and need deeper AI-search intelligence rather than primarily a reporting product.

It's more enterprise-oriented, whereas Peec feels more purpose-built around the agency → multiple clients → recurring reporting workflow.

If you're already a Semrush agency

Semrush is worth serious consideration. Its AI Visibility tooling gives you AI-search data alongside conventional SEO data, which can be compelling if your client reports already live in the Semrush ecosystem. Independent 2026 testing also singled out Semrush for detailed perception analysis, although cost can become significant. www.techradar.com

My recommendation

For an agency selling something like “AI Search / GEO Visibility Monitoring” as a recurring client service, I'd rank them:

1. Peec AI — best purpose-built agency workflow
2. Semrush — best if you want AI + traditional SEO in one ecosystem
3. Profound — best for sophisticated enterprise clients
4. Otterly AI — best if keeping costs low is important
5. Ahrefs Brand Radar — best if you're already an Ahrefs shop

One other thing I'd insist on when evaluating them: don't judge a platform just by its “visibility score.” Generative answers are stochastic, so repeated measurements can produce materially different citations and rankings. Recent research specifically argues that AI-visibility reporting should account for this uncertainty rather than presenting a single run as a precise ranking. arxiv.org

If you're choosing this specifically to resell GEO reporting to 10–100+ clients, I can also compare Peec vs Profound vs Otterly vs Semrush on pricing, number of prompts, engines, API, white-labeling, automated reports, and margins per client.

For an agency, the “best” tool depends on whether you care most about true white-label client delivery, breadth of AI engines tracked, or actionable GEO recommendations. The category is still evolving, but these are the strongest fits for agencies selling AI visibility as a service. respona.comopenlens.com

My shortlist by agency type

If you run an SEO/content agency and want to add “AI visibility” as a monthly retainer:

1. GrackerAI — probably the closest match to a traditional SEO reporting workflow. gracker.ai
2. Asva AI — good if you want a packaged AEO offer with audits + reports. asvaai.comgracker.ai

If you manage 20–100+ clients:

• Look hardest at platforms with:
  • client workspaces
  • custom branding/domain
  • scheduled reports
  • API access
  • role permissions

Ceyo and ApexGEO are positioned toward this multi-brand use case. apexgeo.appwww.ceyo.ai

If your goal is sales enablement (“show prospects they’re invisible in ChatGPT”):

• LynxAudit or AnswerPeek-style tools are attractive because they can generate quick, understandable scores and reports. lynxaudit.com

Features I would insist on before choosing

For a serious agency offering, I’d require:

• ✅ Tracking across ChatGPT, Perplexity, Gemini, Claude, and AI Overviews where possible
• ✅ Prompt-level tracking (“best X provider in [industry]”)
• ✅ Competitor share-of-voice comparisons
• ✅ Citation/source analysis (what sites AI engines trust)
• ✅ White-label PDFs and client portal/dashboard
• ✅ Scheduled automated reports
• ✅ Agency pricing that allows margin
• ✅ Export/API options

A caution: many tools are calling themselves “AI visibility” platforms, but some are closer to brand monitoring while others actually run repeated buyer-intent prompts and measure AI answer inclusion. For client retainers, the latter is usually more defensible. respona.comopenlens.com

If I were choosing for a typical 5–50 client marketing agency today, I’d start by testing GrackerAI, Asva AI, and Ceyo side-by-side, then pick based on report quality and whether clients can understand the value in under 5 minutes. gracker.ai

If your agency’s main need is client-by-client AI visibility tracking + genuinely white-label reporting, I’d shortlist these:

🥇 My pick: LLM Pulse

LLM Pulse for Agencies

It looks particularly well matched to your use case because it was built around agencies, rather than adding an agency mode onto a brand-focused product. It offers white-label client portals with your logo, colors, and custom domain, plus multi-client management, API access, Looker Studio, and CSV/Excel exports. It tracks visibility across ChatGPT, Perplexity, Gemini, Google AI Mode and AI Overviews. llmpulse.ai

That's important if your deliverable is something like:

“Your brand's AI visibility this month”
Share of voice ↑ 18%
ChatGPT visibility: 42%
Perplexity visibility: 37%
Competitor A: 51%
Top cited sources: Forbes, Reddit, yoursite.com
Recommended actions: 3

…and you want the client to perceive it as your agency's proprietary reporting platform, not a report from a third-party SaaS.

🥈 Mentions

The newer Mentions product is interesting if you want a more polished, presentation-oriented agency offering. A recent hands-on comparison says its Agency tier includes white-labeling, a pitch workspace and unlimited client sites, while tracking visibility, sentiment, share of voice, individual prompts, AI answers and cited sources across a broad set of engines. www.techradar.com

🥉 AgencyAnalytics

AgencyAnalytics AI Tracker

If you're already using AgencyAnalytics for SEO, PPC, GA4, etc., this may actually be the smartest operational choice. Its AI Tracker puts ChatGPT/Perplexity/Gemini visibility into the same client reporting environment as the rest of your marketing metrics. agencyanalytics.com

One thing I'd scrutinize before buying

Don't evaluate these purely on the number of "AI engines" they claim to support. Generative answers are non-deterministic: the same prompt can produce different answers and citations at different times. Recent research specifically warns that single-run visibility measurements can give a misleadingly precise picture. arxiv.org

For an agency, I'd therefore prioritize:

1. Repeated sampling / historical trends
2. Exact prompt + exact AI answer archive
3. Citation/source tracking
4. Competitor share-of-voice
5. Multi-client management
6. Custom domain + logo + colors
7. White-label PDF/export capability
8. API/Looker Studio integration
9. Location/language-specific querying
10. Ability to export raw data so you're not locked in

Bottom line: If you're starting an agency AI-visibility service today, I'd test LLM Pulse first, then Mentions. If you already run your client reporting through AgencyAnalytics, I'd strongly consider staying inside that ecosystem instead.

If you tell me roughly how many clients you need to report on (10 / 50 / 100+) and your monthly budget, I can narrow this to the 2–3 best options and compare their actual agency pricing/features.

If you mean an agency-facing platform that tracks client visibility inside ChatGPT, Gemini, Perplexity, Claude, Google AI Overviews/AI Mode, etc., and lets you deliver the data under your own brand, I’d shortlist these:

🥇 I'd start with LLM Pulse

LLM Pulse for agencies specifically positions itself around white-label AI search/GEO for agencies, including white-label client portals, unlimited client seats, API/CSV/Excel exports, and tracking across ChatGPT, Perplexity, Gemini and Google's AI search products. llmpulse.ai

The important distinction is that you're not merely getting an "AI SEO audit." You can potentially make AI visibility a recurring client service:

Client → Agency-branded dashboard → visibility/share-of-voice → mentions/citations → competitors → trend → monthly report.

🥈 If maximum engine coverage is important: Mentions

A recent 2026 review specifically highlighted Mentions for agencies because its Agency plan combines multi-engine tracking with white-label reporting, custom domains and client sites. It reportedly covers a particularly broad set of models, including ChatGPT, Claude, Gemini, Perplexity, Grok, DeepSeek, Llama and Google's AI surfaces. www.techradar.com

🥉 If the deliverable is primarily reports: Rankfender

Rankfender reporting is worth a look if your agency wants to automate the actual monthly client deliverable. It offers white-label reports, scheduled weekly/monthly delivery, client portals, PDF export, competitive share of voice and integration of GSC/GA4 data. rankfender.comwww.aiseop.ai

One thing I'd scrutinize before buying

Don't judge these platforms solely by the number of engines they claim to support. AI answers are stochastic: the same prompt can produce different citations and visibility results on different runs. Recent research found substantial run-to-run variability and argues that AI visibility should be measured through repeated sampling rather than treating a single response as a definitive "ranking." arxiv.org

So for an agency, I'd prioritize:

1. Actual answer/citation capture, not just estimated rankings.
2. Repeated measurements over time.
3. Share of voice + competitor comparison.
4. Prompt-level evidence showing exactly what the AI said.
5. Citation/source analysis — which websites are causing the client to appear?
6. True white-label client portal/custom domain, not merely a logo on a PDF.
7. Automated monthly reports.
8. API/export capability if you eventually want your own agency dashboard.

Bottom line: I'd demo LLM Pulse, Mentions, and Rankfender first. If your agency's differentiator is selling GEO strategy, I'd add AISEOP to that shortlist; if it's primarily automated client reporting, Rankfender becomes especially compelling. rankfender.comwww.aiseop.ai

If you tell me roughly how many clients you need to manage (10 / 50 / 100+) and whether you need a white-label portal or just PDF reports, I can narrow this to the best 2–3 and compare pricing/features.

If your priority is agency-grade client reporting + white-label delivery, I’d shortlist Peec AI, OtterlyAI, and Scrunch—with Peec AI as my current pick for most agencies.

🥇 My pick: Peec AI

Peec AI is particularly well suited if you're selling AI visibility/AEO as an ongoing agency service, rather than merely wanting an internal monitoring tool.

It tracks mention rate, position, citations, sentiment and competitors across six major AI channels, with daily updates. More importantly for an agency, it has unlimited client seats, dedicated pitch projects, automated reporting, API access and Looker Studio dashboards that clients can access without a Peec login. peec.ai

Peec AI for Agencies

The pitch-project functionality is especially useful: you can run a prospect's AI visibility profile before they become a client, then convert it into a client project. peec.ai

I'd choose Peec if your business model is:

Track 10–100+ clients → send branded monthly/weekly reports → show visibility/SOV/citation movement → use the data to justify an AEO retainer.

🥈 OtterlyAI — best if cost/scale matters

OtterlyAI is compelling if you have lots of smaller clients and want inexpensive monitoring at scale. Its agency offering includes separate client workspaces, pitch workspaces, unlimited brand reports and a Looker Studio connector for branded dashboards. otterly.ai

One important distinction: OtterlyAI itself is not natively white-label. Its own documentation explicitly says the interface/URLs can't be rebranded; the white-label experience comes through Looker Studio. help.otterly.ai

That's perfectly workable for an agency, but it adds a layer.

OtterlyAI Agency offering

🥉 Scrunch — best if you're selling optimization, not just reporting

Scrunch is the one I'd investigate if your agency wants to go beyond "here's your AI visibility score."

It combines monitoring, citation analysis, auditing, optimization and AI-content delivery, with an API for building your own client dashboards. Its agency infrastructure is designed around managing multiple brands and prospects. ai-cdn.scrunchai.com

Scrunch

The tradeoff is that it's more of a full AEO/GEO platform than a lightweight reporting engine, so it makes more sense if you're actually delivering optimization work.

What I'd use depending on your agency

SEO/content agency with 5–30 clients: → Peec AI

Large volume / SMB clients: → OtterlyAI

Agency specializing in AEO/GEO strategy: → Scrunch

Enterprise/large brands: → Profound

You mainly want beautiful, simple client reports: → Peec or Mentions

One other interesting option is Mentions: TechRadar's July 2026 review specifically highlighted its Agency plan ($399/month), unlimited client sites, pitch workspace and fully white-labeled reporting. www.techradar.com

Bottom line: if I were starting an agency AI-visibility service today, I'd trial Peec first, then compare it head-to-head with Scrunch. The crucial test isn't just "does it track ChatGPT?"—it's whether you can take raw visibility data and turn it into a repeatable, branded client deliverable with minimal human work. Peec currently looks strongest on that particular workflow. peec.ai

If your priority is agency client reporting + white-label delivery, I’d shortlist these:

My pick: OtterlyAI

For exactly what you described—“I manage multiple clients and need to show them how visible they are inside ChatGPT/Google AI/Perplexity/etc.”—OtterlyAI is probably the most straightforward choice.

It tracks brand mentions, citations, competitors and prompts across the major AI engines, and its agency partner program includes unlimited workspaces and branded reporting. help.otterly.ai

One important nuance: OtterlyAI's standard product doesn't have native white-labeling of the actual interface. Its current workaround is branded Looker/Data Studio reporting, while its Agency Partner program advertises branded reporting. help.otterly.ai

If you already use Semrush

I'd seriously consider Semrush AI Visibility instead. It has presentation-ready AI visibility reports, competitor analysis, prompt research and tracking across ChatGPT, Google AI, Gemini and Perplexity. Its Pro Reports specifically support branding and white-labeling. www.semrush.com

One thing I'd insist on

Don't evaluate these tools purely on their "AI Visibility Score." Generative answers are stochastic, so a single observation can be noisy; repeated sampling and trends are much more meaningful. Recent research specifically cautions that point estimates of AI citation visibility can give a misleading sense of precision. arxiv.org

Bottom line:

• Agency-first + easiest client reporting: OtterlyAI
• SEO agency wanting one platform: Semrush
• Enterprise/deep AI-search intelligence: Profound
• Reporting/monitoring specialist worth testing: Mentions

If you tell me roughly how many clients/domains you manage (e.g. 10, 50, 200+), I can narrow this down to the best 2–3 based on price, white-label depth, number of prompts, engines, API access, and client portals.

If your agency's primary goal is measuring and reporting client visibility across ChatGPT, Gemini, Claude, Perplexity, Grok, and Google AI Overviews with white-label reports, there are a handful of platforms that stand out.

My top recommendation: Outercite

If I were building an agency offering around AI visibility today, Outercite would likely be the first platform I'd evaluate because it's purpose-built for agencies rather than adapted from an in-house SEO product. It offers:

• White-label reports and share pages
• Multi-tenant client workspaces
• Agency dashboard
• Coverage across major generative engines
• Wholesale pricing intended for reselling AI visibility as a service outercite.com

This makes it particularly attractive if you want clients to perceive the reporting as your agency's own platform.

Best if you're already doing marketing reporting

If your agency already delivers SEO and paid media reports, AgencyReportr is compelling because AI visibility is integrated alongside:

• SEO rankings
• Google Ads
• Meta Ads
• White-label dashboards
• Custom domains

Instead of introducing another reporting platform, you can add AI visibility as another section in existing client reports. agencyreportr.comoutercite.com

Best for selling AI visibility audits

If your sales process starts with a free audit or assessment, Asva AI is worth a look. It emphasizes:

• Free branded client audits
• Multi-client management
• White-label reporting
• Tracking across ChatGPT, Gemini, Perplexity, and additional engines asvaai.comoutercite.com

Enterprise option

For agencies managing dozens or hundreds of brands, Ceyo is built around:

• One dashboard for many clients
• White-label exports
• API
• Partner/reseller model
• Scalable pricing www.ceyo.ai

Features I'd consider mandatory

Whatever platform you choose, I'd look for these capabilities:

• Monitoring across ChatGPT, Gemini, Claude, Perplexity, Grok, and Google AI Overviews
• Prompt-level tracking (not just aggregate scores)
• Share of voice vs. competitors
• Citation/source analysis
• Historical trend reporting
• White-label PDFs
• Live client dashboard
• Scheduled monthly reports
• API or Looker Studio integration
• Multi-location and multi-brand support

If you're an SEO agency

I'd lean toward:

1. Outercite
2. AgencyReportr
3. Asva AI

These are the strongest combinations of agency workflow, white-label reporting, and coverage of the major generative answer engines based on current offerings. outercite.com

If your agency manages 50+ clients, I can also compare these tools on pricing, APIs, automation, and reseller margins to help identify the best fit for larger-scale operations.

If you’re an agency selling AI visibility / GEO (Generative Engine Optimization) reporting to clients, I’d shortlist tools based on three things:

1. Coverage — can it measure visibility in ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews, etc.?
2. Agency workflow — multi-client dashboards, scheduled reports, exports, permissions.
3. True white-labeling — your logo/domain/client experience, not just a PDF with a logo slapped on. respona.comrankfender.com

Best options for agencies

My picks by agency type

Small/mid-size SEO agency adding a new GEO retainer

• Start with Rankfender or Outercite.
• Prioritize branded dashboards, automated monthly reports, and competitor/share-of-voice views. outercite.comrankfender.comgracker.ai

Agency trying to resell “AI search visibility” as its own product

• Look at GrackerAI or Outercite because they emphasize multi-client operations and reseller-style delivery. outercite.comrankfender.comgracker.ai

Enterprise marketing consultancy

• Consider LLMPulse, Profound, or similar enterprise platforms where deeper analytics matter more than simple reporting. www.aipeekaboo.com

Features I would require before buying

• Prompt tracking by client industry/location
• Competitor visibility comparison
• Citation/source tracking (what websites AI engines rely on)
• Historical trend reporting
• Client portal access
• Custom domain + logo + colors
• API/export options
• Scheduled monthly PDF/email reports

A lot of “AI visibility” tools are built for brands, not agencies, so the white-label and multi-account workflow is the deciding factor. respona.com

If I were choosing for a typical SEO/content agency today, I’d test Rankfender vs Outercite vs GrackerAI first. gracker.airankfender.com

If you're running an agency and your priorities are:

• Multi-client management
• Visibility tracking across ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews, etc.
• White-label reports and client portals
• Automated reporting
• Reseller-friendly pricing

then these are the strongest options today.

My top recommendations

1. Outercite — Best overall agency platform

• Built specifically for agencies rather than in-house marketers.
• Unlimited isolated client workspaces.
• Branded reports, emails, and share pages.
• Agency wholesale pricing for reselling.
• Tracks visibility across the major generative engines. outercite.com

Best if you manage 20+ clients.

2. Asva AI — Best for winning new business
What stands out:

• Free AI visibility audits for prospects.
• White-label reports.
• Multi-client dashboard.
• Tracks ChatGPT, Gemini, Perplexity, and additional AI platforms.
• Designed to help agencies sell AI visibility retainers. asvaai.comoutercite.com

Great if you're actively pitching new clients.

3. Mentions — Best reporting experience
Strengths:

• Clean client reports.
• Share of voice.
• Citation tracking.
• Per-prompt analysis.
• White-label reporting on the Agency plan.
• Unlimited client sites. www.techradar.comoutercite.com

Excellent for agencies that present monthly executive reports.

Features I'd insist on before buying

Not every "AI visibility" platform measures the same things. Look for:

• Visibility by AI engine (ChatGPT, Claude, Gemini, Perplexity, Grok, Google AI Overviews)
• Exact prompts that trigger mentions
• Citation/source tracking
• Competitor comparisons
• Share of voice
• Historical trend reporting
• Scheduled PDF reports
• Client portals
• Custom branding
• API access (if you want to build your own dashboards)
• Multi-location and multi-language tracking

If I were choosing today

• Best enterprise agency: Outercite
• Best mid-sized agency: Asva AI
• Best reporting/UI: Mentions
• Best if you want automated monthly executive reports: Rankfender
• Best if you also want an embeddable/API solution: Ceyo outercite.com

If your primary requirement is agency-first, white-label reporting across multiple generative answer engines (ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews, etc.), I'd separate the market into three tiers.

My recommendations

1. Outercite (overall best for agencies)

• Designed specifically around agency workflows rather than adapting an enterprise product.
• Unlimited client workspaces.
• Wholesale/reseller pricing.
• White-label reports, emails, and share pages.
• Tracks most major LLMs from a single dashboard.
• Good if AI visibility will become a recurring service offering. outercite.com

2. Rankfender (best reporting experience)
This stands out if polished client reporting is the priority.

Features include:

• Fully branded reports
• Scheduled monthly/weekly delivery
• Client portal
• Competitive share of voice
• AI visibility trends
• GA4 and GSC integration
• PDF exports rankfender.comaibrandreport.comoutercite.com

3. AgencyReportr (best if you're already an SEO agency)
Instead of adding another dashboard, this combines:

• SEO reporting
• Google Ads
• Meta Ads
• AI visibility
• White-label reporting under your own domain

This works well for agencies that don't want AI reporting to live separately from existing marketing reports. agencyreportr.comoutercite.com

If you're selling GEO/AEO retainers

I'd prioritize tools that report:

• AI citation rate
• Share of voice
• Brand mentions
• Competitor comparisons
• Sources cited by AI
• Prompt-level history
• Trends over time
• Executive summaries clients can understand

Clients generally care less about raw prompt logs than clear answers to questions like:

• "How often are we recommended?"
• "Which competitors appear instead of us?"
• "Is visibility improving month over month?"
• "What actions should we take next?"

Enterprise option

If you're already heavily invested in SEO tooling, the Semrush AI Visibility Toolkit is worth considering because it integrates AI visibility with traditional SEO and backlink analysis. However, it is more of an enterprise SEO platform than an agency-focused white-label reporting solution. www.techradar.com

My shortlist

If I were choosing today for an agency, I'd rank them:

1. Outercite — best overall agency platform
2. Rankfender — strongest reporting and client deliverables
3. AgencyReportr — best if you already provide SEO/PPC reporting
4. Ceyo — best for larger multi-brand agencies or SaaS providers
5. AI Brand Report — solid value for mid-sized agencies outercite.com

If your agency manages 50+ clients or you plan to resell AI visibility under your own brand, I can also recommend platforms based on factors like API access, custom domains, automated report scheduling, and client seat pricing.

If your primary requirement is agency-first AI visibility reporting with white-label client deliverables, the strongest options today are:

My top recommendations

1. Outercite (Best overall for agencies)

If I were building an AI visibility service inside an agency today, this would be my first evaluation.

Strengths:

• Built specifically for agencies rather than retrofitting an enterprise platform
• Unlimited client workspaces
• White-label reports, portals, and emails
• Tracks major answer engines from one dashboard
• Agency pricing and reseller margins designed for recurring retainers outercite.com

Best for:

• SEO agencies
• Digital marketing agencies
• Fractional CMOs
• GEO/AEO consultancies

2. LLM Pulse (Best for enterprise agencies)

Ideal if you want to provide clients with their own portal.

Highlights:

• Full white-label portals
• API
• Looker Studio connector
• Unlimited user seats
• CSV/Excel exports
• Agency dashboard across all clients llmpulse.ai

3. GrackerAI (Best reporting experience)

Especially good if monthly reporting is your core deliverable.

Includes:

• Branded PDF reports
• Automated monthly reports
• Client workspaces
• View-only client access
• Reseller pricing gracker.ai

4. AgencyReportr (Best if you're replacing Looker Studio)

Interesting because it combines traditional marketing reporting with AI visibility.

Tracks:

• SEO
• Google Ads
• Meta Ads
• ChatGPT
• Perplexity
• Google AI Overviews

This is attractive if you don't want clients logging into separate reporting systems. agencyreportr.com

Features I'd insist on

Regardless of vendor, I'd look for:

• Engine-by-engine reporting (don't rely on a single blended score)
• Prompt-level tracking
• Brand mention tracking
• Citation/source tracking
• Competitor share of voice
• Scheduled PDF reports
• White-label client portal
• API access
• Historical trend data
• Multi-user permissions
• Multi-client management

One important caveat: AI answers are inherently variable. Stronger platforms reduce noise by running repeated prompts across multiple engines and reporting trends over time rather than treating a single response as definitive. arxiv.org

If you're an agency owner

I'd shortlist these based on agency size:

• Small (1–10 clients): urlAgencyReportrturn0search5
• Growing (10–50 clients): urlOuterciteturn0search0
• Larger (50+ clients): urlLLM Pulseturn0search6
• Reporting-heavy agencies: urlGrackerAIturn0search1

These platforms are purpose-built around AI visibility and white-label delivery, whereas broader SEO suites are still evolving their AI visibility capabilities.