ChatGPT answers, unedited

Yes. Platforms specifically offering AI Share of Voice + brand/competitor query comparisons include:

• semrush.com — SOV, competitor comparisons, platform-level breakdowns, and question-level analysis. Semrush
• zumihq.com — strong focus on category queries, competitor SOV, citations, and daily dashboards. Zumi
• crowdreply.io — explicitly separates branded, commercial, and comparison-intent queries and compares competitors across LLMs. CrowdReply
• rankseer.com — tracks target keywords across ChatGPT, Perplexity, and Gemini with side-by-side competitor SOV. Rankseer
• citationly.ai — SOV by engine/topic and against specified competitors, tied back to individual questions. CITATIONLY

For your specific requirement—“brand queries + competitive/comparison queries in one dashboard”—CrowdReply and Semrush look particularly aligned. CrowdReply Semrush

If you mean AI Share of Voice (SoV) dashboards that track how often a brand appears in AI-generated answers for branded queries, category queries, and competitor comparisons, the main platforms in this emerging category are:

Zumi Airtrace CrowdReply### For your specific use case (brand queries + competitive comparisons), look for these dashboard capabilities:

• Branded query tracking

• Example: “What is [Brand] known for?”
• “Is [Brand] better than [Competitor]?”
• “Alternatives to [Brand]”
• Category query tracking

• Example: “best CRM software”
• “top running shoes for beginners”
• Competitor share-of-voice

• % of AI answers mentioning your brand vs competitors
• head-to-head comparisons
• competitor wins/losses by prompt
• Model-level breakdown

• ChatGPT vs Claude vs Gemini vs Perplexity differences
• Citation/source analysis

• Which websites AI systems rely on when recommending brands
• Historical trends

• Weekly/monthly movement in AI visibility

CrowdReply Rankvia### A practical shortlist by buyer type

• Enterprise brand teams / CMOs: Profound, Zumi, RivalSee
• SEO + GEO teams: Rankvia, Rankseer, Pi Datametrics (especially if you also care about AI Overviews and traditional search visibility) Pi Datametrics
• Agencies managing multiple clients: CrowdReply, Promptrack, RivalSee
• Teams wanting lightweight monitoring: Airtrace, AskVardi, AIOVantage Airtrace Aio Vantage

If you are evaluating vendors, the key question is whether you need AI visibility measurement only (who gets mentioned) or a GEO optimization platform (why competitors appear and what content changes might improve visibility).

Yes. If by AI Share of Voice (SOV) you mean “for a defined set of brand/category/buyer queries, how often does my brand appear in ChatGPT/Perplexity/Gemini/etc. compared with competitors?”, there are several platforms built specifically for this.

Platforms worth looking at

• ahrefs.com — Tracks custom buyer prompts, AI mentions, citations, and competitor visibility. Particularly useful if you also want traditional SEO/search data in the same ecosystem. It supports benchmarking brands across AI search and can generate prompts from competitor comparisons.
• tryprofound.com — Enterprise-oriented AI-search/GEO monitoring. Strong fit if you want large-scale prompt tracking and competitive AI visibility reporting.
• zumihq.com — Very close to the specific use case you described: define your brand + competitors + buyer questions, then track mention rate, SOV, average position, citations, and individual AI engines. Zumi
• rankvia.ai — Explicitly breaks visibility down by buyer question, competitor, AI platform, and source, including competitor SOV. This is useful if you want to go from an aggregate SOV number down to which queries are responsible for the gap. Rankvia
• measurellm.com — Tracks prompts across eight AI platforms and provides competitive SOV and visibility analysis. MeasureLLM
• docs.llmmonitor.io — Tracks ChatGPT, Gemini, Claude and Perplexity, with competitor benchmarking for SOV, position and sentiment. LLMMonitor
• airtrace.app — More lightweight/monitoring-oriented. Its dashboard combines SOV, provider breakdown, competitor rankings, citations and the actual AI responses behind the measurements. Airtrace
• serprecon.com — Interesting if you want AI SOV + traditional SEO SOV together. It tracks Google, ChatGPT and Perplexity and lets you break SOV down by keyword/domain. SERPrecon

For your exact requirement

I'd distinguish the platforms this way:

One important distinction: “AI visibility” isn't necessarily “AI Share of Voice.” Some tools primarily tell you whether your brand appears. For competitive SOV, you want a system that calculates the brand's proportion of mentions/appearances across the same controlled query set, and lets you drill down by query × competitor × AI engine × time. Zumi, Rankvia and MeasureLLM explicitly describe that workflow. Zumi Rankvia MeasureLLM

If you're evaluating these for a marketing/brand team, I can also give you a shortlist of 5 platforms specifically for “brand query + competitor comparison”, with pricing, engines covered, query-level reporting, API access, and whether they support custom prompts.

If you mean AI Share of Voice (SoV) for brand queries — i.e., “When people ask ChatGPT/Gemini/Perplexity about our category, how often are we mentioned vs. competitors?” — the category is usually called AI visibility, GEO (Generative Engine Optimization) analytics, or AI search intelligence.

Platforms that specifically provide dashboards for brand queries + competitive comparisons include:

If your use case is specifically brand query monitoring

Example queries:

• “Best CRM for startups”
• “X vs Y”
• “Alternatives to [brand]”
• “Who are the leaders in [category]?”

The strongest fits are likely:

1. CrowdReply — if you care about prompt clusters, buyer intent, and competitive share. CrowdReply
2. Zumi — if you want a clean executive dashboard showing mention rate, position, citations, and competitor SoV. Zumi
3. AthenaHQ — if this is for enterprise marketing/CMO reporting. AthenaHQ

Metrics you should look for in a dashboard

A good AI SoV platform should expose:

• Mention share — % of AI answers where your brand appears
• Competitor share — your visibility vs named competitors
• Prompt/category breakdown — branded vs non-branded vs comparison queries
• LLM breakdown — ChatGPT vs Gemini vs Claude vs Perplexity
• Citation rate — whether AI links/sources your content
• Position/ranking in answers — first recommendation vs secondary mention
• Sentiment/context — how AI describes your brand

If you are evaluating these for a CMO dashboard, SEO/GEO team, PR measurement, or product marketing competitive intelligence, the shortlist would differ slightly.

Yes. If by “AI share of voice” you mean “for a defined set of brand/category queries, what percentage of AI answers mention us vs. competitors, where do we rank, and how does that change over time?”, several platforms now do this explicitly.

Best fits

• tryprofound.com — probably the strongest fit for enterprise competitive intelligence. It tracks visibility, share of voice, position, sentiment, and citation share across major AI engines, with comparisons by prompt, topic, platform, and competitor. It also has configurable dashboards and reporting. Profound Profound
• peec.ai — particularly good if you want a straightforward brand-query → AI response → competitor comparison workflow. It explicitly reports AI visibility, position, sentiment, and share of voice, with side-by-side competitor benchmarking and prompt-level tracking. Peec AI Peec AI
• otterly.ai — strong for daily monitoring and competitive dashboards. You can see share of voice by prompt, AI engine, and market, plus competitor visibility, sentiment, and citation gaps. Otterly Otterly
• scrunch.com — good if you want to drill from aggregate SOV into topic → prompt → individual AI response → citations. It supports branded/non-branded prompt segmentation and competitor comparisons. Scrunch

If your specific use case is…

One important distinction: “visibility” and “share of voice” aren't necessarily the same metric. For example, Peec defines visibility as the percentage of responses where your brand appears, while SOV is your share of all tracked brand mentions relative to competitors. Peec AI

If you're evaluating these for a specific dashboard/reporting use case, I can also compare Profound vs Peec vs Otterly vs Scrunch on brand-query tracking, competitor SOV, prompt-level data, historical trends, API/export, and pricing.

If you mean AI/LLM Share of Voice (SOV) specifically—i.e., “When someone asks ChatGPT/Gemini/Perplexity a brand, category, or comparison question, how often does my brand appear versus competitors?”—there are several platforms now built around exactly that.

Best fits

A few stand out for your specific use case:

• crowdreply.io — probably the closest match if you want a dashboard explicitly organized around AI SOV, with splits by brand, competitor, LLM, prompt category, and intent. Importantly, it distinguishes branded queries from commercial/comparison queries.
• zumihq.com — strong if you want an executive/marketing dashboard. It tracks mention rate, position, SOV, citations, and competitor SOV across multiple AI engines.
• rankvia.ai — particularly useful if the key question is “What buyer questions are competitors winning that we're not?” It provides competitor SOV plus question-level gaps.
• aipeekaboo.com — good for visually exploring brand × competitor × model performance and seeing the underlying prompts.
• brandreply.ai — explicitly calculates SOV from AI answers and provides competitor ranks, automatically detected rivals, sentiment comparisons, and prompt-level gaps.
• searchdock.io — interesting if you want AI SOV alongside traditional SEO/SERP data, rather than having a standalone GEO dashboard.

If your requirement is very specific

If by “brand queries” you mean something like:

“What does ChatGPT say when users ask [Brand X] vs [Brand Y]?”
“For queries mentioning my brand, which competitors get recommended?”
“For Brand X vs Brand Y, what percentage of AI answers mention each?”

then I'd shortlist CrowdReply, Rankvia, and Zumi first.

The important distinction is that many “AI visibility” tools report mention rate or AI ranking, while fewer actually calculate competitive share of voice. CrowdReply, for example, explicitly defines SOV as the share of brand mentions across the tracked AI answers and lets you break it down by prompt category and intent, which is much closer to what you're describing. CrowdReply

If you're evaluating vendors for an enterprise brand-monitoring dashboard, I can also give you a 10-platform comparison specifically for branded queries vs non-branded category queries vs comparison queries, including pricing and which ones have APIs/exportable data.

The important distinction is that many “AI visibility” tools report mention rate or AI ranking, while fewer actually calculate competitive share of voice. CrowdReply, for example, explicitly defines SOV as the share of brand mentions across the tracked AI answers and lets you break it down by prompt category and intent, which is much closer to what you're describing.

Yes. There are now several platforms specifically built around AI Search / GEO share of voice, where you can track your brand against competitors for the same buyer queries.

Best fits

• zumihq.com — probably the closest match to what you're describing. It tracks mention rate, AI share of voice, average position, citations, and competitor share across multiple AI engines. You define the brand, competitors, and buyer questions, then get daily comparisons. Zumi Zumi
• rivalsee.com — particularly interesting if you want customer-segment/persona-based queries rather than just keywords. It compares brand mentions, citations, and competitor SOV across ChatGPT, Perplexity, Claude, and Google AI. RivalSee
• surva.ai — has a dedicated AI Visibility dashboard with share of voice, competitor comparisons, platform breakdowns, and trends across ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews. Surva.ai
• elmohq.com — strong dashboard-oriented product: SOV, competitor leaderboard, per-prompt visibility, trends, plus analysis of the searches AI engines generate behind a prompt. Elmo
• rankseer.com — more SEO/GEO-oriented. It lets you specify keywords and competitors, then calculates AI citation frequency and competitive SOV across ChatGPT, Perplexity and Gemini. Rankseer
• brandauditor.io — explicitly focused on competitive AI SOV, including per-keyword and per-platform breakdowns, across ChatGPT, Gemini, Perplexity and Google AI Mode. Brand Auditor

If your exact use case is...

"For a defined set of brand/category/comparison queries, show me what percentage of the AI conversation belongs to my brand vs. competitors."

I'd shortlist Zumi, Surva.ai, Brand Auditor, and Elmo.

If you also want to analyze queries like "Brand A vs Brand B", "best [category] for X", and "alternatives to Brand A", I'd put RivalSee higher on the list because its persona/customer-segment approach is closer to how people actually query AI. RivalSee

One important distinction: AI share of voice isn't yet standardized. Different platforms calculate it differently—some use raw mention frequency, others incorporate prominence/recommendation position or citations. For example, SearchDock explicitly defines SOV as your appearances divided by appearances of your approved competitors on the same prompt set. searchdock.io

If you're evaluating these for a marketing/brand intelligence stack, I can also give you a side-by-side comparison of 8–10 platforms on query-level SOV, competitor tracking, ChatGPT/Gemini/Perplexity coverage, historical data, API, pricing, and dashboard quality.

Yes. If by “AI share of voice” you mean a dashboard that takes a defined set of brand/category queries, runs them against AI engines, and shows your brand vs. competitors—rather than generic AI traffic analytics—there are several platforms built specifically for this.

Strongest options

• zumihq.com — probably the closest match to your description. It tracks buyer questions, competitor mentions, share of voice, mention rate, average position, and citations, with comparisons across multiple AI engines. Zumi
• brandreply.ai — very explicitly focused on AI SOV vs competitors. It shows which prompts competitors own, position-by-position rankings, sentiment, and competitor gaps. BrandReply
• llmpulse.ai — strong if you want a dedicated competitive-positioning dashboard across ChatGPT, Perplexity, Gemini, Google AI Mode and AI Overviews, with SOV trends over time. LLM Pulse
• cyted.app — specifically tracks category and comparison questions, competitor visibility, recommendation position and citation sources. Cyted
• aipeekaboo.com — particularly interesting for dashboard-style competitive analysis: brand × model heatmaps, prompt × brand rankings, competitors, visibility and SOV. Peekaboo
• rankseer.com — lets you use target keywords/prompts and compares your brand's AI citations against specified competitors across ChatGPT, Perplexity and Gemini. Rankseer
• promptrack.io — more narrowly centered on the SOV metric itself: what percentage of brand mentions in your buyer questions go to you vs each competitor. Promptrack

If you're evaluating vendors

I'd separate them into three buckets:

For your exact wording—“brand queries + competitive comparisons”—I'd shortlist Zumi, BrandReply, LLM Pulse, and Cyted first. The key thing I'd verify in demos is whether they let you define the actual query universe yourself (e.g. “best CRM for enterprise,” “Salesforce alternatives,” “HubSpot vs Salesforce”) and then calculate SOV consistently from those same prompts. That's much more useful than a single opaque “AI visibility score.”

If you're building or buying this for a marketing/SEO team, I can also give you a feature-by-feature comparison of the top 5 (queries, engines, SOV methodology, competitor tracking, citations, sentiment, API, pricing).

If you mean AI Share of Voice (SOV) dashboards that track a brand’s presence in AI-generated answers and compare it against competitors, the main platforms in this category are:

What to look for specifically for brand-query competitive comparisons

The strongest platforms usually let you:

• Define a set of branded queries: - “What is [Brand]?”
• “[Brand] vs [Competitor]”
• “Best [category] companies”
• “Alternatives to [Brand]”
• Track: - Brand mention rate
• AI Share of Voice %
• Recommendation frequency
• Position/order in AI answers
• Sentiment/context
• Citations/sources AI relies on
• Competitor overlap
• Segment by: - Model (ChatGPT vs Gemini vs Claude vs Perplexity)
• Query intent (brand, comparison, category, purchase)
• Geography/language
• Time trend

For a CMO/brand team dashboard, I would shortlist:

1. Zumi or AthenaHQ for executive reporting. Zumi AthenaHQ
2. CrowdReply or CitedSpy for granular prompt-level competitive analysis. CrowdReply CitedSpy
3. Pi Datametrics if your team already owns SEO visibility reporting and wants AI Overviews included. Pi Datametrics

A useful distinction: many “AI visibility” tools show whether you appear; fewer provide a true AI SOV leaderboard showing “Brand A owns 42% of AI mentions for these buyer questions vs Brand B at 28%.” CrowdReply promptrack.io

If you mean AI Share of Voice (SOV) for brand queries — i.e., “When buyers ask ChatGPT/Gemini/Perplexity questions about our category, how often are we mentioned vs competitors?” — the market is mostly made up of AI visibility / Generative Engine Optimization (GEO) platforms. These are the ones most specifically built around dashboards and competitive comparisons:

For your specific use case (brand queries + competitive comparisons), I’d shortlist:

1. Enterprise / CMO dashboard

• Profound
• Zumi

Best if you need executive reporting, category tracking, and lots of tracked prompts.

2. A true “AI SOV vs competitors” dashboard

• CrowdReply
• RivalSee

These are closer to the classic market-share-of-voice model: “Brand A gets 42% of AI mentions, Brand B gets 27%.”

3. SEO + AI search teams

• Pi Datametrics
• Rankseer

Better if you want to connect AI visibility with search performance and content gaps. Pi Datametrics Rankseer

When evaluating them, look for these dashboard features:

• Branded query tracking (“What does AI say about [Brand]?”)
• Category/comparison prompts (“Best tools for X”, “Brand A vs Brand B”)
• Competitor leaderboard
• Mention share / recommendation share
• Citation tracking (which sources AI uses)
• LLM breakdown (ChatGPT vs Gemini vs Perplexity)
• Historical trendlines

If you’re choosing one for a brand marketing team vs an SEO/GEO agency vs a PR/competitive intelligence team, the best fit differs.

Yes. If by “AI share of voice” you mean a dashboard that tracks specific brand/buyer queries in ChatGPT/Gemini/Perplexity/etc., then compares how often your brand is mentioned versus competitors, there are several platforms built specifically for this.

Best fits

• semrush.com — Probably the strongest established enterprise option. Its Brand Performance report lets you select up to 9 competitors and compare Share of Voice, mentions, average position, sentiment, and citations across ChatGPT, Gemini, Perplexity, and Google AI Mode, including historical snapshots. Semrush
• rivalsee.com — Very specifically positioned around AI search visibility + competitive share of voice. It tracks brand mentions/citations and competitor SOV across ChatGPT, Perplexity, Claude, and Google AI, with customer/persona-based queries rather than just traditional keywords. RivalSee
• zumihq.com — Particularly good if you want a marketing dashboard/board-level view. It reports mention rate, SOV, average position, competitor comparisons, citations, and engine-level breakdowns, refreshed daily. Zumi
• elmohq.com — Strong for query-level analysis. It gives SOV, competitor leaderboards, per-prompt visibility trends, and the underlying query fan-out behind AI answers. Elmo
• useklarity.co — More lightweight/self-serve. You define the high-intent buyer prompts, then it runs them across ChatGPT, Gemini, and Perplexity and gives competitor SOV, sentiment, and rankings. Klarity
• citivus.com — Focuses on tracked AI-search queries, brand/competitor comparisons, SOV, citations, and provider-level visibility. Citivus

If your requirement is very specific

If you're looking for something like:

Query: “best project management software for a 500-person company”
ChatGPT: Asana 42%, Monday 31%, ClickUp 18%, us 9%
Gemini: Asana 38%, us 22%, Monday 20%...
Perplexity: ...
Trend: our AI SOV went from 8% → 17% over 90 days

then Semrush, RivalSee, Zumi, Elmo, and Promptrack are the ones I'd investigate first. Promptrack explicitly calculates SOV from brand mentions across buyer questions and tracks the change by competitor over successive runs. Promptrack

My shortlist:

1. Semrush — best if you want an established enterprise SEO/AI-search platform.
2. RivalSee — best if AI SOV/competitive intelligence is the core requirement.
3. Zumi — best-looking dedicated executive/marketing dashboard.
4. Elmo — best if you want to drill from SOV into the individual prompts and underlying AI search behavior.

If you tell me whether you're looking for an enterprise platform, an inexpensive SaaS, or an API/data provider, I can narrow this to the 3 best options and compare pricing, engines, query volume, competitor tracking, historical data, and API access.

If you mean AI Share of Voice (AI SOV) dashboards that track how often a brand appears in LLM answers for brand queries, category queries, and competitor comparisons, the main platforms in this emerging category are:

For your specific use case — “brand queries + competitive comparisons”

I’d shortlist:

1. Semrush — if you need executive reporting, existing SEO workflows, and competitor benchmarking. Semrush
2. Profound — if you are a large brand trying to understand how AI assistants position you versus rivals. Studio Mader
3. CrowdReply — if you specifically care about “what percentage of AI answers in my category mention us vs competitors?” CrowdReply
4. RivalSee — if you want a GEO-style dashboard focused on AI search visibility and competitor movement. RivalSee

When evaluating vendors, look for these dashboard capabilities:

• Prompt-level tracking (e.g., “best CRM for startups,” “Brand X vs Brand Y”)
• Branded query tracking (“What is Brand X?” “Is Brand X worth it?”)
• Category query tracking (unbranded discovery)
• Comparison query tracking (“Brand A alternatives,” “Brand A vs Brand B”)
• Share of Voice calculation methodology (mentions vs citations vs recommendation ranking)
• LLM breakdown (ChatGPT vs Gemini vs Claude vs Perplexity)
• Historical trends and competitor movement alerts

The category is still evolving, and different vendors define “AI Share of Voice” differently—some measure simple mentions, while others weight citations, ranking position, sentiment, or recommendation strength. yourremora.com Brand Auditor

Yes. If by “AI Share of Voice” you mean “for a defined set of brand/category questions, how often does AI mention/recommend my brand versus competitors?”, there are now several platforms built specifically for this.

Best fits

• semrush.com — probably the strongest enterprise/general-purpose option. Its Brand Performance dashboard lets you compare Share of Voice, mentions, average position, sentiment, and citations across ChatGPT, Perplexity, Gemini, and Google AI, with up to 9 selected competitors. Semrush Semrush
• rivalsee.com — particularly interesting if you want customer/brand-query based analysis rather than conventional keywords. It tracks brand mentions, citations and competitor SOV across ChatGPT, Perplexity, Claude and Google AI, using dynamically generated customer personas. RivalSee
• geoecho.ai — very focused on exactly this use case: enter your brand, it generates buyer questions and competitors, then reports mention rate, ranking, Share of Voice, sentiment and citations across 6+ AI engines. GeoEcho
• viaudit.com — automatically runs buyer-intent prompts such as “What is the best CRM for startups?” and “Compare HubSpot vs Salesforce…”, then produces competitor SOV and position data. Viaudit
• useklarity.co — more lightweight/self-serve; you define the high-intent questions and it tracks SOV and competitors daily across ChatGPT, Gemini and Perplexity. Klarity
• searchdock.io — useful if you want AI SOV alongside traditional SEO/GSC data. It calculates SOV from stored multi-pass answers and breaks it down by engine and approved competitors. SearchDock

If your requirement is specifically…

One important distinction: AI “Share of Voice” isn't yet a standardized metric. Different platforms calculate it differently—some use brand mentions, some citations, and some weight position/recommendation. For example, SearchDock explicitly defines SOV as your brand's appearances divided by appearances across your configured competitors, while Semrush exposes SOV alongside mentions and average position. SearchDock Semrush

If you're evaluating these for a marketing/brand team, I'd shortlist Semrush, RivalSee, and GeoEcho. If you're looking to build something specifically around “What does ChatGPT say when people ask about Brand X vs Brand Y?”, I can also compare the platforms by query control, competitive SOV methodology, dashboards, API access, pricing, and data collection method.

If you mean AI Share of Voice (AI SoV) dashboards that track how often a brand appears in AI-generated answers for brand queries, category queries, and competitor comparisons, the main platforms in this emerging category are:

If your use case is specifically brand queries + competitive comparisons

The strongest fits are likely:

1. CrowdReply — closest match if you want dashboards like: - “When users ask Brand A vs Brand B, who wins?”
2. “What % of AI answers mention us?”
3. “Which LLMs favor competitors?”

CrowdReply1. Zumi — better for enterprise reporting: - category-level AI visibility

• competitor share of voice
• citation tracking
• executive dashboards

Zumi1. RivalSee / Cyted — useful if your focus is GEO (Generative Engine Optimization) and understanding why competitors appear: - prompts where competitors show up and you do not

• sources AI systems cite
• recommendation positioning

RivalSee Cyted### Metrics you should look for in a serious AI SoV dashboard

A good platform should let you slice by:

• Prompt type

• branded (“What is Nike?”)
• comparison (“Nike vs Adidas running shoes”)
• category (“best running shoes for marathon training”)
• AI engine

• ChatGPT
• Gemini
• Claude
• Perplexity
• Google AI Overviews / AI Mode
• Competitive metrics

• mention share %
• recommendation rank/position
• citation share
• sentiment/attributes
• “wins” and “losses” by query
• Trend reporting

• weekly/monthly AI visibility movement
• competitor gains/losses
• citation source changes

If you are evaluating vendors for an enterprise brand team, I would shortlist Zumi, CrowdReply, and RivalSee first. Zumi CrowdReply RivalSee

Yes. If by “AI share of voice” you mean “for a defined set of brand/category queries, what percentage of AI answers mention us vs. competitors?”, there are several platforms built specifically for this.

Strongest options

• Profound — probably the strongest enterprise option. It tracks brand visibility across AI answer engines and provides competitive/share-of-voice analysis. Best if you want sophisticated dashboards and large-scale monitoring.
• Peec AI — particularly good for marketing teams wanting prompt-level competitive comparisons. You can monitor how often your brand appears for relevant queries and compare visibility against competitors.
• OtterlyAI — very directly aligned with your description. Its dashboard explicitly reports share of voice by prompt, AI engine and market, alongside competitor benchmarking and gap analysis. Otterly Otterly
• Semrush AI Visibility / Brand Performance — useful if you're already a Semrush customer. Its Brand Performance dashboard includes Share of Voice vs. Sentiment, SOV by AI platform, competitor comparison cards, mentions and average position. Semrush
• RivalSee — more focused on customer segments/personas rather than simply keyword lists, while still providing competitor SOV across ChatGPT, Perplexity, Claude and Google AI. RivalSee
• Cyted — interesting if your priority is specifically buyer-intent, category and product-comparison queries. It explicitly compares your brand and selected competitors across those question types and shows recommendation position. Cyted

For your exact use case

If you're asking something like:

“When people ask ChatGPT best CRM for startups, Salesforce vs HubSpot, or best alternatives to Salesforce, how often does Salesforce appear vs HubSpot, Microsoft, etc.?”

I'd shortlist:

My pick for a dashboard specifically centered on “our brand vs. competitors for the same questions” would be OtterlyAI or Peec. If this is for a large enterprise and you need deeper analytics/reporting, I'd look at Profound.

One important distinction: “brand coverage” and “share of voice” aren't the same metric. Coverage asks “does my brand appear?”; SOV asks “of all the brands mentioned, what percentage belongs to me?” OtterlyAI makes that distinction explicitly. Otterly

If you tell me whether you're looking for (1) SaaS/marketing software, (2) an API/data provider, or (3) a dashboard you could white-label/build into your own product, I can narrow this down to the 3 best options.

Yes. If by “AI share of voice” you mean a dashboard that measures how often your brand is mentioned/recommended for a defined set of buyer prompts, compared with competitors, there are several platforms built specifically for this.

Strongest options

• tryprofound.com — probably the best-known enterprise option. Strong for tracking brand visibility across AI answers, competitive benchmarking, prompts/topics, citations, and executive reporting.
• peec.ai — particularly focused on GEO/AI-search monitoring, with visibility and competitor comparisons across AI engines.
• llmpulse.ai — explicitly has an AI Share of Voice metric, with competitor comparison and breakdowns across ChatGPT, Perplexity, Gemini, Google AI Mode and AI Overviews. LLM Pulse
• siftly.ai — good fit if you want a dashboard centered around SOV + rankings + visibility, with overall, platform-level, and topic/head-to-head views. Siftly
• brandreply.ai — very directly aligned with your description: add competitors, run buyer prompts, and see SOV, competitor rankings, sentiment, and the exact prompts where competitors appear but you don't. BrandReply
• brandauditor.io — explicitly offers competitive SOV across ChatGPT, Gemini, Perplexity and Google AI Mode, including per-keyword and platform-specific comparisons. Brand Auditor
• useklarity.co — tracks your chosen high-intent prompts daily and provides SOV, sentiment and competitor rankings. Klarity

If your specific use case is brand-query competitive intelligence

I'd narrow the shortlist to Profound, Peec AI, LLM Pulse, and BrandReply.

The key distinction is that you don't just want an AI visibility score. You want something like:

Prompt: “What are the best [category] platforms for enterprise teams?”
ChatGPT: Brand A #1, Brand B #2, You #4
Gemini: You #2, Brand A #3
Perplexity: Brand A #1, You #3
Overall AI SOV: You 18% vs A 31% vs B 22%
Trend: You +4.2pp MoM

That is much closer to genuine AI competitive share of voice. The important methodological point is that SOV should be calculated over a fixed prompt universe, competitor set, engines, and measurement period; otherwise the percentage can be misleading. Diploria AI Foglift

If you're evaluating these for a specific use case (e.g. CMO dashboard, SEO/GEO team, agency reporting, or tracking branded vs non-branded queries), I can also give you a side-by-side comparison of Profound vs Peec vs LLM Pulse vs BrandReply, including which has the best brand-query / competitor dashboard.

Yes. If you specifically mean AI Share of Voice (SOV) for brand/category queries, with head-to-head competitor comparisons, there are several platforms now built around exactly that use case.

Best fits

• zumihq.com — Probably the closest match to your description. It tracks mention rate, AI share of voice, average position, competitors, citations, and query categories, with daily monitoring across multiple AI engines. Zumi
• siftly.ai — Very explicitly focused on AI conversation share: what percentage of AI recommendations include your brand versus competitors, with trends by ChatGPT, Claude, Perplexity, and Google AI Overviews. Siftly
• brandreply.ai — Strong if you want prompt-level competitive analysis. It shows SOV, competitor rankings, sentiment, automatically detected competitors, and the exact prompts where competitors appear but you don't. BrandReply
• gensiv.com — More enterprise/agency oriented. Tracks SOV against competitors across six AI engines, with prompt tracking, citations, markets, and historical trends. Gensiv
• cyted.app — Particularly relevant if your queries are category + comparison questions. It compares brand/competitor appearance, recommendation position, and citation sources across ChatGPT, Gemini, Perplexity, Google AI Overviews, and Copilot. Cyted
• llmpulse.ai — Straightforward SOV dashboard for comparing your brand against competitors across ChatGPT, Perplexity, Gemini, Google AI Mode and AI Overviews. LLM Pulse

If your exact requirement is…

“Give me a dashboard showing how often AI recommends my brand when people ask category/brand questions, versus Competitor A/B/C, and let me drill into the individual prompts.”

I'd shortlist Zumi, Siftly, BrandReply, and Gensiv.

The important distinction is that you're looking for AI-answer SOV, not traditional SEO SOV. The useful metric is something like:

Brand mentions / total competitive mentions across a defined set of buyer prompts

and ideally the dashboard also gives you position/rank, recommendation strength, engine, prompt, and citation source. Several newer platforms now offer that level of decomposition. Zumi Siftly BrandReply

If you're evaluating these for a marketing/brand team, I can also give you a side-by-side comparison of the 5–7 best platforms, including pricing, engines covered, custom brand queries, competitor tracking, historical SOV, and API/export capabilities.

Yes. There’s now a fairly mature category of AI search / GEO platforms that specifically measure brand share of voice across AI-generated answers, including competitor comparisons and query-level analysis.

For your specific requirement — “What does AI say when someone asks about my brand/category, and how does my brand compare with competitors?” — I’d shortlist these:

My top 3 for your use case

1. Semrush Enterprise AIO — probably the safest choice if you want something established and enterprise-oriented. Its AI Share of Voice dashboard explicitly compares your brand with competitors over time, and its Prompt Tracking lets you analyze the underlying prompts. Semrush

semrush.com

2. Zumi — particularly interesting if you want a dashboard built specifically around AI brand visibility rather than traditional SEO. It tracks mention rate, share of voice against competitors, average position, and the pages AI engines cite, with query-level analysis. Zumi Zumi

zumihq.com

3. CrowdReply — very aligned with your wording. Its dashboard separates SoV by branded, commercial, and comparison-intent prompts, then lets you rank competitors by SoV and break the result down by LLM. CrowdReply

crowdreply.io

One important distinction

If by “brand queries” you mean queries such as:

• “What is Brand X?”
• “Is Brand X good?”
• “What are alternatives to Brand X?”
• “Brand X vs Brand Y”
• “Best companies/products in [category]”
• “What should I use instead of Brand X?”

…then I would prioritize platforms that let you define and segment the prompt set, rather than simply giving you an overall AI visibility score.

For that particular workflow, Zumi and CrowdReply look especially relevant, while Semrush is the stronger choice if you want this integrated into a broader enterprise SEO/search intelligence stack. Zumi CrowdReply Semrush

If you tell me whether you're looking for this as a marketer, agency, or product you might build, I can also give you a competitive landscape of Profound vs Peec vs Scrunch vs Otterly vs Semrush vs Zumi, specifically comparing their brand-query SoV dashboards, competitive benchmarking, prompt controls, APIs, and pricing.

2. Zumi — particularly interesting if you want a dashboard built specifically around AI brand visibility rather than traditional SEO. It tracks mention rate, share of voice against competitors, average position, and the pages AI engines cite, with query-level analysis. zumihq.com zumihq.com

zumihq.com

3. CrowdReply — very aligned with your wording. Its dashboard separates SoV by branded, commercial, and comparison-intent prompts, then lets you rank competitors by SoV and break the result down by LLM.

If you mean AI Share of Voice (AI SOV) dashboards that measure how often a brand appears in AI-generated answers for brand queries, category queries, and competitor comparisons, the main platforms in this emerging category are:

For your specific use case (brand queries + competitive comparisons), I’d shortlist:

1. Enterprise brand monitoring

• Profound
• Peec AI
• Marketing/SEO teams wanting a dashboard similar to traditional share-of-voice reporting

• Zumi
• Siftly
• Competitive intelligence focused on “Why is competitor X winning AI answers?”

• Cyted
• RivalSee

When evaluating these tools, the important dashboard fields to look for are:

• Brand mention rate — % of tracked AI answers containing your brand
• AI Share of Voice — your share of mentions versus competitors
• Query segmentation - branded searches (“What is Brand X?”)
• category searches (“best CRM software”)
• comparison searches (“Brand X vs Brand Y”)
• buying-intent prompts
• AI engine breakdown - ChatGPT
• Gemini
• Claude
• Perplexity
• Google AI features
• Citation/source analysis — which pages, reviews, or domains AI models rely on
• Competitor movement tracking — who is gaining or losing visibility over time

This category is often called GEO (Generative Engine Optimization), AI Search Visibility, or LLM Visibility Tracking rather than just AI SOV. RivalSee Siftly

Yes. If by “AI share of voice” you mean “for the exact brand/category/comparison questions buyers ask ChatGPT, Gemini, Perplexity, etc., what percentage of the AI conversation goes to my brand vs. competitors?”, there are several platforms built specifically for this.

Strongest options

For example, OtterlyAI explicitly lets you see your share of AI answers versus competitors, broken down by prompt, engine and market, along with competitor benchmarking and gaps where rivals appear but you don't. Otterly

Semrush has a broader enterprise/SEO orientation, but its AI Visibility product now includes AI Share of Voice, competitor research, prompt tracking, sentiment, narratives and citation analysis. Semrush

Zumi is particularly close to the dashboard you describe: you define your brand, competitors and the questions buyers ask, then it tracks those prompts across multiple AI engines and reports mention rate, SOV, average position and competitor performance. Zumi Zumi

And Visibility.so goes down to the keyword/prompt level, showing the percentage of AI answers mentioning your brand versus competitors, historical trends, exact AI responses and competitor takeover alerts. Visibility.so

If your use case is specifically brand + competitive queries

I'd shortlist:

1. Profound — best if this is an enterprise-grade competitive intelligence program.
2. Peec AI — strong if the primary goal is a clean marketing dashboard showing who wins AI answers.
3. OtterlyAI — probably the best starting point if you want a relatively simple, purpose-built SOV tracker.
4. Zumi — interesting if you want a very focused “AI search intelligence” dashboard rather than a broader SEO suite.

One important distinction: “brand visibility” and “share of voice” aren't the same metric. Visibility asks “Did AI mention me?”; SOV asks “Of all the brands mentioned in these answers, how much of the conversation did I capture?” Otterly explicitly makes this distinction, and it's worth checking each vendor's methodology before comparing their percentages. Otterly

If you're evaluating these as potential vendors, I can also give you a side-by-side comparison of Profound vs Peec vs Otterly vs Semrush specifically for branded queries, “X vs Y” queries, competitor SOV, prompt-level data, API/export, and pricing.

Zumi is particularly close to the dashboard you describe: you define your brand, competitors and the questions buyers ask, then it tracks those prompts across multiple AI engines and reports mention rate, SOV, average position and competitor performance. zumihq.com zumihq.com

And Visibility.so goes down to the keyword/prompt level, showing the percentage of AI answers mentioning your brand versus competitors, historical trends, exact AI responses and competitor takeover alerts.

If your use case is specifically brand + competitive queries

I'd shortlist:

Yes. If by “AI share of voice” you mean “for a defined set of brand/category/comparison prompts, what percentage of AI answers mention my brand vs. competitors?”, there are several platforms built specifically for this.

Best fits

• zumihq.com — probably the closest match to what you're describing. It has share of voice, mention rate, average position, competitor comparisons, and query-level reporting, across ChatGPT, Gemini, Perplexity, Claude, Copilot and other AI surfaces. It explicitly lets you define the brands, competitors, and questions buyers ask. Zumi Zumi
• crowdreply.io — particularly good if you want brand vs. competitor SoV broken down by prompt category and intent. It explicitly separates Branded, Commercial and Comparison queries and provides competitor SoV by LLM. CrowdReply
• rivalsee.com — focused on brand mentions, citations and competitor share of voice across ChatGPT, Perplexity, Claude and Google AI, with persona/customer-segment-based querying rather than just keyword lists. RivalSee
• cyted.app — strong if you specifically care about category and comparison questions, with competitor SoV, recommendation position and citation-source comparisons across ChatGPT, Google AI Overviews, Gemini, Perplexity and Copilot. Cyted
• visibility.so — useful for a more SEO-style workflow: SoV per keyword, historical trends, competitor rankings, prompt-level answers and citations. Visibility.so
• useklarity.co — simpler self-serve option with daily tracking across ChatGPT, Gemini and Perplexity, including competitor rankings and SoV. Klarity

If your exact use case is…

“Show me a dashboard like this:”

Brand: Nike
Competitors: Adidas, Puma, New Balance
Queries: “best running shoes,” “Nike vs Adidas,” “best shoes for marathon training,” etc.
AI engines: ChatGPT, Gemini, Perplexity, Claude
Metrics: % mentioned, % recommended #1, share of voice, sentiment, citations
Time: weekly/monthly trend

…I'd shortlist Zumi, CrowdReply, and Cyted first.

CrowdReply looks especially aligned if you want to distinguish branded queries from competitive/commercial/comparison queries. Zumi looks stronger if you want a broader executive dashboard and many AI engines. CrowdReply Zumi

One important caveat: these platforms' “share of voice” is generally share within the tracked prompt set, not actual market share of all AI queries—AI platforms don't expose comprehensive query-volume data. Botify explicitly makes this distinction for its own AI visibility reporting. Botify Knowledge Base

If you tell me whether you're looking for this as a marketer buying a tool or as someone building this capability into a product, I can narrow it down to the 3 strongest options and compare their dashboards, APIs, query methodology, and pricing.

Yes. If by “AI share of voice” you mean a dashboard that runs a defined set of brand/category/comparison prompts across ChatGPT, Perplexity, Gemini, Google AI Overviews, etc., then measures how often your brand appears versus competitors, several platforms now do this.

Strongest options

• peec.ai — probably the closest match to your description. It has explicit Share of Voice, visibility, position, sentiment, prompt-level tracking, and side-by-side competitor benchmarking. You can track specific prompts such as “best [category] for X,” “Brand A vs Brand B,” or branded queries. Its dashboard can break performance down by model, topic, geography, and competitor. Peec AI Peec.ai Docs
• tryprofound.com — particularly strong if you're looking at this from an enterprise/SEO/GEO perspective. Its Answer Engine Insights product tracks visibility rank, share of voice, citation share, sentiment and position, including competitive comparisons at the prompt/topic/platform level. It also identifies “true” competitors based on who is actually winning AI citations, rather than relying solely on your manually defined competitor set. Profound Profound Knowledge Base
• zumihq.com — more focused on a straightforward brand-vs-brand AI visibility dashboard. It explicitly shows mention rate, Share of Voice, average position, competitor comparisons and the sources AI engines cite. Zumi
• surva.ai — another newer option with a dedicated AI Visibility dashboard covering visibility score, Share of Voice, platform breakdown, competitor comparisons and trends across ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews. Surva.ai
• rivalsee.com — interesting if you want to organize monitoring around customer segments/personas, rather than just a conventional keyword list. It tracks brand mentions, citations and competitor SOV across several AI engines. RivalSee

If your specific use case is “brand queries”

I'd distinguish between two things:

One important nuance: AI “Share of Voice” isn't quite the same thing as traditional search SOV. For example, Peec defines SOV as your brand's share of all tracked brand mentions in AI responses, while visibility is the percentage of responses in which you appear at all. Peec.ai Docs Peec AI

So if you're specifically building a “Brand X vs Brand Y” dashboard for queries like “Brand X alternatives,” “Brand X vs Brand Y,” “best [category] brands,” “is Brand X worth it?”, Peec and Profound are the two I'd investigate first.

If you tell me whether you're looking for a tool to buy or a dashboard/API you could build into your own product, I can narrow this down considerably.

Yes. If by “AI share of voice” you mean “for the queries people ask AI about my category/brand, what % of the answers mention my brand vs. competitors?”, there are several platforms now built specifically for this.

Best fits

• zumihq.com — probably the closest match to what you're describing. It tracks buyer questions across up to nine AI engines and provides mention rate, AI share of voice, average position, competitor comparisons, and citation sources. It explicitly lets you define your brand, competitors, and the questions buyers ask. Zumi Zumi
• crowdreply.io — particularly interesting if you care about branded vs. commercial vs. comparison queries. Its dashboard breaks AI share of voice down by prompt category and compares competitors side-by-side by LLM. CrowdReply
• surva.ai — has a dedicated AI Visibility dashboard with share of voice, competitor comparisons, platform breakdowns and trends across ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews. Surva.ai
• rivalsee.com — more focused on competitive intelligence and customer-segment/persona queries. It tracks mentions, citations and competitor SOV across multiple AI platforms. RivalSee
• searchdock.io — interesting if you want AI SOV alongside traditional SEO/SERP data. It lets you specify the competitors in the SOV denominator and provides per-engine historical data. SearchDock
• useklarity.co — simpler marketing-oriented dashboard with daily tracking, competitor ranking and SOV across ChatGPT, Gemini and Perplexity. Klarity

If your requirement is specifically brand queries + competitive comparisons

I'd narrow it to:

My pick: Zumi if you want an executive/marketing dashboard for “How visible is our brand in AI, and how does that compare with competitors?” Zumi

CrowdReply may actually be the better fit if your definition of SOV needs to distinguish branded queries vs. commercial/category queries vs. explicit “X vs Y” comparison queries. Its product explicitly exposes those prompt categories. CrowdReply

If you tell me your industry (e.g. SaaS, ecommerce, financial services) and whether you mean ChatGPT specifically or all AI search engines, I can narrow this down to the 3 strongest platforms and compare their dashboards, query methodology, pricing, and competitive-reporting capabilities.

Yes — there are several platforms specifically built around AI/LLM Share of Voice (SoV) for brand queries and competitor comparisons.

Best matches

• semrush.com — probably the safest choice if you want an established enterprise marketing platform. It tracks brand visibility, AI Share of Voice, competitor gaps, sentiment/narratives, and specific prompts across ChatGPT, Google AI Mode, and Gemini. Semrush
• zumihq.com — particularly focused on brand-vs-competitor AI Share of Voice. It lets you define brands, competitors and buyer questions, then reports mention rate, SoV, average position, citations, and engine-by-engine performance across up to nine AI engines. Zumi Zumi
• crowdreply.io — very directly aligned with your wording. Its dashboard separates SoV by Branded, Commercial, and Comparison intent, then compares competitors by prompt cluster and LLM. CrowdReply
• surva.ai — has a dedicated AI Visibility dashboard with visibility score, Share of Voice, competitor comparisons, platform breakdown, and trends across ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews. Surva.ai
• llmmetrix.com — strong if the primary requirement is competitive benchmarking. It shows SoV by engine, rankings against specific competitors, and the prompts where you trail them. LLM Metrix
• useklarity.co — tracks high-intent buyer prompts and provides daily SoV, competitor rankings, sentiment, and prompt-level competitive insights across ChatGPT, Gemini, and Perplexity. Klarity

If your specific use case is…

For exactly what you described — “What share of AI answers do we own for queries about our brand, and how does that compare with competitors?” — I would shortlist Zumi, CrowdReply, and LLM Metrix first. CrowdReply is especially interesting because it explicitly distinguishes branded queries from commercial and comparison-intent queries, rather than collapsing everything into one AI visibility score. CrowdReply

If you're evaluating these for a marketing/brand team, I can also compare their pricing, tracked LLMs, query-level reporting, competitive SoV methodology, and whether they can separate branded vs non-branded queries.

Yes. If by “AI share of voice” you mean a dashboard that takes a defined set of brand/category queries, runs them across LLMs, and shows your brand vs. competitors, there are several platforms built specifically for this.

Best fits

• semrush.com — probably the strongest established-platform option. It has AI Share of Voice, competitor benchmarking, prompt tracking, sentiment/narrative analysis, and reporting. It can show which topics competitors win where your brand doesn't. Semrush
• zumihq.com — particularly aligned with your description. You define your brand, competitors, and the questions buyers ask; it tracks share of voice, mention rate, average position, citations, and competitive movement across up to nine AI engines. Zumi Zumi
• hootsuite.com — more enterprise/social-listening oriented, but its dashboard explicitly compares AI visibility, mentions, average position, sentiment, and share of voice across competitors and LLMs. Hootsuite
• surva.ai — purpose-built AI visibility dashboard with share of voice, competitor comparisons, platform breakdowns, and trends across ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews. Surva.ai
• crowdreply.io — especially interesting if you care about query intent. Its SOV dashboard separates branded queries from commercial and comparison queries and lets you compare competitors by prompt category and LLM. CrowdReply
• searchdock.io — more SEO/AEO-oriented, with explicit control over the competitor set and tracked prompts, plus historical per-engine SOV. SearchDock

If your specific use case is “brand queries + competitive comparisons”

I'd narrow it to Zumi, Semrush, and CrowdReply.

The important distinction is that “AI visibility” isn't necessarily “AI share of voice.” For your use case, you want the platform to preserve the same prompt set and calculate something like:

Brand mentions ÷ total competitor + brand mentions

while letting you slice that number by brand query, category query, “best X” query, “X vs Y” query, LLM, geography, and time period.

CrowdReply is unusually explicit about this distinction: its SOV can be broken down by Branded, Commercial, and Comparison intent, while Zumi emphasizes the actual questions buyers ask and competitor share within those answers. CrowdReply Zumi

If you're evaluating these for a marketing/SEO team, I'd probably start with Semrush vs. Zumi. If you're specifically building a brand-query/competitive-intelligence dashboard, CrowdReply is worth a close look.

If you mean AI Share of Voice (SoV) dashboards specifically for brand queries, buyer-intent prompts, and competitor comparisons inside AI answers (ChatGPT, Gemini, Claude, Perplexity, etc.), the main category is usually called AI visibility / Generative Engine Optimization (GEO) tracking.

Platforms that fit this use case:

For brand-query and competitive comparison use cases, I’d look for these specific dashboard features:

• Prompt portfolio management

Example: “best CRM for startups,” “Brand A vs Brand B,” “alternatives to Brand A,” “top providers in category.”

• AI Share of Voice metric

Your % of mentions/recommendations vs competitors across tracked prompts. Zumi CrowdReply

• Competitor leaderboard

• Brand mention frequency
• Average recommendation position
• Sentiment
• Citation sources
• LLM-level splits

• ChatGPT
• Claude
• Gemini
• Perplexity
• AI Overviews / AI Mode
• Historical trend dashboards

So you can see whether competitors are gaining AI visibility over time. LuminRank

If you are evaluating for a CMO/brand team, I would shortlist Zumi, GetMentions AI, MeasureLLM, and Surva.ai. If you are specifically building a GEO measurement program around competitive category queries, Zumi and Siftly are closer to the “AI SoV dashboard” concept. Zumi Siftly

Yes. If you mean AI/LLM Share of Voice specifically for branded queries and competitor comparisons, there are several platforms now built around exactly that use case.

Best fits

My shortlist would be:

1. CrowdReply — probably the closest match if you specifically want branded vs. commercial/comparison query segmentation + competitive SOV. It explicitly separates branded queries from commercial and comparison intent and gives competitor deltas by model. crowdreply.io
2. Hootsuite LLM Insights — strongest if you're looking for a more established enterprise brand-intelligence dashboard. It compares brand SOV, mentions, position and sentiment across competitors and LLMs. www.hootsuite.comwww.zumihq.com
3. Zumi — particularly interesting if you want brand + competitor SOV tied to the exact AI answers and citations, with coverage of up to nine AI engines. www.zumihq.com
4. Surva.ai — has a straightforward dashboard specifically showing visibility score, SOV, platform breakdown, competitor comparisons and trends. www.surva.ai

If by “brand queries” you specifically mean something like:

“What is the best CRM for a 50-person SaaS company?”
“Salesforce vs HubSpot”
“HubSpot pricing”
“Alternatives to HubSpot”
“What CRM should I use?”

…and you want a dashboard showing your brand's AI SOV vs Salesforce/HubSpot/Pipedrive/etc., broken down by query type and model, CrowdReply is the one I'd investigate first. Its documentation explicitly calls out branded, commercial, and comparison intent rather than treating all prompts as one aggregate SOV number. crowdreply.io

If you tell me what category/industry you're tracking, I can also compare Profound vs Peec vs Otterly vs Zumi vs Hootsuite vs CrowdReply specifically on brand-query tracking, competitive SOV, prompt-level data, API/export, and pricing.

Yes. If by “AI share of voice” you mean a dashboard that tracks brand-related prompts, measures how often your brand is mentioned/recommended, and compares that share against competitors, there are several platforms built specifically for this.

Strongest fits

• zumihq.com — Probably the closest match. It tracks category and comparison questions, gives mention rate, AI share of voice, average position, competitor share, and breaks results down by AI engine. It supports up to nine engines. Zumi Zumi
• hootsuite.com — Particularly interesting if you're already an enterprise social/brand-monitoring customer. It explicitly provides brand vs. competitor share of voice, average position, mentions, sentiment, and comparisons across ChatGPT, Gemini, Perplexity and Claude. Hootsuite
• surva.ai — Has a dedicated AI Visibility dashboard with share of voice, competitor comparisons, platform breakdown and trends, across ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews. Surva.ai
• crowdreply.io — Very specifically oriented around SoV. It separates branded queries from commercial/comparison intent, then lets you compare competitor SoV by prompt cluster and LLM. CrowdReply
• llmpulse.ai — Focused squarely on AI share of voice vs. competitors, with trends and rankings across ChatGPT, Perplexity, Gemini, Google AI Mode and AI Overviews. LLM Pulse
• siftly.ai — Tracks the percentage of AI recommendations containing your brand, with overall/per-model SoV, trends and topic/head-to-head drilldowns. Siftly

If your requirement is specifically “brand queries + competitive comparisons”

I'd shortlist them this way:

One important distinction: some platforms call any mention of your brand “share of voice,” while the more sophisticated ones distinguish branded queries (“What is Nike?”), category queries (“best running shoes”), and comparison queries (“Nike vs Adidas”). If your goal is competitive intelligence, I'd prioritize the latter two rather than just measuring how often ChatGPT mentions your brand.

If you tell me whether you're looking for enterprise-grade (Profound-level), mid-market, or inexpensive/self-serve, I can narrow this to the 3 best platforms and compare their actual dashboards, query controls, competitors, LLM coverage, and pricing.

If you mean AI Share of Voice (SoV) dashboards that measure how often a brand appears in AI answers for branded, category, and comparison queries versus competitors, the leading platforms are mostly in the newer GEO (Generative Engine Optimization) / AI visibility monitoring category. Options include: www.iab.com

For your specific use case — “brand queries + competitive comparisons” — I would shortlist:

1. LLM Pulse → strongest fit if you want a pure AI SoV dashboard with competitor leaderboards and prompt/category slicing. llmpulse.ai
2. Zumi → strong if you need executive-friendly dashboards showing “who wins AI recommendations” and why. www.zumihq.com
3. Profound / Peec AI → better enterprise choices if you need broader AI visibility monitoring workflows.
4. CrowdReply / CitedSpy → useful for marketing teams that want prompt-level competitive diagnostics. www.citedspy.comcrowdreply.io

When evaluating vendors, check whether they support:

• Branded queries (“What is [Brand]?”)
• Category queries (“best CRM software”)
• Comparison queries (“Brand A vs Brand B”)
• Prompt-level competitor overlap (who appears in the same AI answer)
• Mention share vs citation share (being mentioned and being cited are different)
• Model breakdowns (ChatGPT vs Gemini vs Perplexity vs Claude)
• Historical trend dashboards (weekly/monthly SoV movement)

One caveat: AI SoV is not yet standardized. Two tools can report different percentages because they define the competitor set, prompts, weighting, and mention methodology differently. www.iab.com

If you mean a dashboard specifically for measuring how often a brand is mentioned/recommended in AI answers to branded, category, and comparison queries—and benchmarking that against competitors, there are several good options.

Best fits

If your exact use case is "brand queries vs. competitors"

I'd shortlist Similarweb, Scrunch, and Zumi.

Similarweb is particularly interesting because its Brand Mention Share measures your share of all brands actually appearing in AI responses, rather than only the competitors you've manually selected. That makes the denominator closer to the actual competitive landscape. www.similarweb.com

Scrunch is strong if you want to drill down from an overall SOV number into specific prompts, topics, competitors, branded vs. non-branded prompts, personas, funnel stages, and individual AI responses. scrunch.com

Zumi is probably the closest match to what you described as a dashboard: it explicitly shows mention rate, share of voice, average position, competitor share, and per-engine performance, with daily monitoring of tracked prompts. scrunch.comwww.zumihq.com

And CrowdReply is worth looking at if "brand queries" includes distinguishing branded vs. commercial/comparison intent. Its SOV dashboard specifically breaks performance down by prompt category, including branded, commercial, and comparison queries, and provides competitor deltas by model. crowdreply.io

One important distinction

There are actually three different metrics that vendors sometimes call "AI share of voice":

1. Brand mention rate — % of prompts where your brand appears.
2. Mention share / SOV — your brand's mentions ÷ all brand mentions.
3. Recommendation/position share — how often you're the first/leading recommendation versus merely appearing.

For competitive brand analysis, #2 + #3 are much more useful than simple visibility. Similarweb explicitly makes this distinction, and Semrush's current methodology also incorporates both mention frequency and position. www.similarweb.com

If you tell me whether you're looking for this for enterprise marketing, an agency, SaaS, ecommerce, or a specific brand, I can narrow this to the 3 best platforms and compare pricing, query controls, competitor tracking, and dashboard/API capabilities.

Yes. A growing category of AI visibility/GEO (Generative Engine Optimization) platforms now provides dashboards specifically for AI Share of Voice (SoV), brand query monitoring, and competitive benchmarking across ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews, and similar systems.

Here's how the leading platforms compare:

Peec AI

Peec is one of the more mature AI visibility platforms. It tracks:

• AI Share of Voice
• Visibility over time
• Branded vs. non-branded prompts
• Competitor benchmarking
• Sentiment
• Position/order of mentions
• Source and citation analysis

It also distinguishes prompt intent (brand, commercial, informational) and compares your visibility against competitors on the same prompt set. peec.ai

Profound

Profound is probably the best-known enterprise product in this category.

Its dashboards focus on:

• AI mention frequency
• Brand Share of Voice
• Competitive rankings
• Prompt libraries
• Visibility changes over time
• Executive reporting

Many Fortune 500 marketing teams use it for AI search monitoring. www.studiomader.itpeec.ai

AthenaHQ

AthenaHQ combines AI visibility with GEO recommendations.

Typical dashboards include:

• Share of Voice
• Brand presence
• Domain citations
• Competitor comparisons
• AI search benchmarks

Their annual reports also publish industry SoV benchmarks. athenahq.ai

Waikay

Waikay has one of the strongest competitive dashboards.

It measures:

• Share of Voice
• "Share of Model"
• Topical Presence
• Competitor heatmaps
• Prompt-level benchmarking
• Topic ownership

One differentiator is that it automatically discovers competitors rather than requiring you to specify all of them upfront. waikay.io

AskVardi

AskVardi emphasizes cross-platform comparisons.

Its dashboard includes:

• Per-platform visibility
• Brand leaderboards
• Competitor gaps
• Used vs. cited distinctions
• Share of Voice
• Multi-model tracking

It also offers a free tier, making it attractive for smaller teams. askvardi.ai

What these dashboards typically look like

Most AI visibility platforms provide:

• AI Share of Voice by brand
• Visibility trends over time
• Branded vs. non-branded prompts
• Prompt-level rankings
• Competitor leaderboards
• Citation/source analysis
• Model-specific results (ChatGPT vs. Gemini vs. Claude vs. Perplexity)
• Alerts when competitors overtake you
• Exportable reports

If your primary goal is competitive brand monitoring

I'd group them like this:

• Enterprise: Profound, AthenaHQ
• Best all-around: Peec AI
• Strongest competitive visualization: Waikay
• Budget-friendly: AskVardi
• Simple monitoring: Otterly AI

These tools are generally designed for marketing and SEO/GEO teams that want to answer questions such as:

• "When someone asks ChatGPT for the best CRM, how often are we recommended versus Salesforce and HubSpot?"
• "What is our AI Share of Voice for branded prompts?"
• "Which competitors are gaining visibility in AI answers?"
• "Which prompts consistently recommend competitors instead of us?" peec.ai

Yes. If you mean dashboards specifically built around branded/buyer queries, AI share of voice, and competitor comparisons, several platforms now do this well.

Strongest options

My take

If your specific use case is:

“Show me how often AI recommends my brand when people ask branded/category/comparison questions, and compare that against competitors.”

I'd shortlist Semrush, DemandSphere, Zumi, and Maya.

• Semrush is probably the safest choice if you want this integrated with a broader SEO/marketing stack. Its Brand Performance Reports explicitly include Share of Voice by Platform, competitor comparisons, mentions, and average position. www.semrush.com
• DemandSphere looks particularly strong for an enterprise search-intelligence use case: it tracks brand mentions/citations versus competitors, share of voice over time, sentiment, and more than 10 AI/search surfaces. www.demandsphere.com
• Zumi is more purpose-built around AI visibility/GEO. Its dashboard explicitly measures mention rate, share of voice, average position, competitor share, and the exact questions buyers ask. www.zumihq.com
• Maya is especially interesting if you care about competitive query gaps—e.g., “queries where competitors are recommended but we're not.” withmaya.ai

One important distinction: “brand queries” can mean two different things. Some platforms track queries containing the brand name (e.g. “Acme pricing”), while the more useful competitive-AI products track buyer prompts about your category and comparisons (e.g. “best CRM for startups” or “Acme vs Salesforce”). The latter gives you a much more meaningful AI share-of-voice measurement.

If you tell me whether you're looking for this for SEO/GEO monitoring, an agency dashboard, or a CMO/brand reporting dashboard, I can narrow it down to the 3 best platforms and compare their pricing, query granularity, APIs, and dashboard capabilities.

Yes. A growing category of AI visibility/GEO (Generative Engine Optimization) platforms now provides dashboards specifically for AI Share of Voice (SoV), brand query monitoring, and competitive benchmarking across ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews, and similar systems.

Here's how the leading platforms compare:

Peec AI

Peec is one of the more mature AI visibility platforms. It tracks:

• AI Share of Voice
• Visibility over time
• Branded vs. non-branded prompts
• Competitor benchmarking
• Sentiment
• Position/order of mentions
• Source and citation analysis

It also distinguishes prompt intent (brand, commercial, informational) and compares your visibility against competitors on the same prompt set. peec.ai

Profound

Profound is probably the best-known enterprise product in this category.

Its dashboards focus on:

• AI mention frequency
• Brand Share of Voice
• Competitive rankings
• Prompt libraries
• Visibility changes over time
• Executive reporting

Many Fortune 500 marketing teams use it for AI search monitoring. www.studiomader.itpeec.ai

AthenaHQ

AthenaHQ combines AI visibility with GEO recommendations.

Typical dashboards include:

• Share of Voice
• Brand presence
• Domain citations
• Competitor comparisons
• AI search benchmarks

Their annual reports also publish industry SoV benchmarks. athenahq.ai

Waikay

Waikay has one of the strongest competitive dashboards.

It measures:

• Share of Voice
• "Share of Model"
• Topical Presence
• Competitor heatmaps
• Prompt-level benchmarking
• Topic ownership

One differentiator is that it automatically discovers competitors rather than requiring you to specify all of them upfront. waikay.io

AskVardi

AskVardi emphasizes cross-platform comparisons.

Its dashboard includes:

• Per-platform visibility
• Brand leaderboards
• Competitor gaps
• Used vs. cited distinctions
• Share of Voice
• Multi-model tracking

It also offers a free tier, making it attractive for smaller teams. askvardi.ai

What these dashboards typically look like

Most AI visibility platforms provide:

• AI Share of Voice by brand
• Visibility trends over time
• Branded vs. non-branded prompts
• Prompt-level rankings
• Competitor leaderboards
• Citation/source analysis
• Model-specific results (ChatGPT vs. Gemini vs. Claude vs. Perplexity)
• Alerts when competitors overtake you
• Exportable reports

If your primary goal is competitive brand monitoring

I'd group them like this:

• Enterprise: Profound, AthenaHQ
• Best all-around: Peec AI
• Strongest competitive visualization: Waikay
• Budget-friendly: AskVardi
• Simple monitoring: Otterly AI

These tools are generally designed for marketing and SEO/GEO teams that want to answer questions such as:

• "When someone asks ChatGPT for the best CRM, how often are we recommended versus Salesforce and HubSpot?"
• "What is our AI Share of Voice for branded prompts?"
• "Which competitors are gaining visibility in AI answers?"
• "Which prompts consistently recommend competitors instead of us?" peec.ai

Yes. A growing category of AI visibility/GEO (Generative Engine Optimization) platforms now provides dashboards specifically for AI Share of Voice (SoV), brand query monitoring, and competitive benchmarking across ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews, and similar systems.

Here's how the leading platforms compare:

Peec AI

Peec is one of the more mature AI visibility platforms. It tracks:

• AI Share of Voice
• Visibility over time
• Branded vs. non-branded prompts
• Competitor benchmarking
• Sentiment
• Position/order of mentions
• Source and citation analysis

It also distinguishes prompt intent (brand, commercial, informational) and compares your visibility against competitors on the same prompt set. peec.ai

Profound

Profound is probably the best-known enterprise product in this category.

Its dashboards focus on:

• AI mention frequency
• Brand Share of Voice
• Competitive rankings
• Prompt libraries
• Visibility changes over time
• Executive reporting

Many Fortune 500 marketing teams use it for AI search monitoring. www.studiomader.itpeec.ai

AthenaHQ

AthenaHQ combines AI visibility with GEO recommendations.

Typical dashboards include:

• Share of Voice
• Brand presence
• Domain citations
• Competitor comparisons
• AI search benchmarks

Their annual reports also publish industry SoV benchmarks. athenahq.ai

Waikay

Waikay has one of the strongest competitive dashboards.

It measures:

• Share of Voice
• "Share of Model"
• Topical Presence
• Competitor heatmaps
• Prompt-level benchmarking
• Topic ownership

One differentiator is that it automatically discovers competitors rather than requiring you to specify all of them upfront. waikay.io

AskVardi

AskVardi emphasizes cross-platform comparisons.

Its dashboard includes:

• Per-platform visibility
• Brand leaderboards
• Competitor gaps
• Used vs. cited distinctions
• Share of Voice
• Multi-model tracking

It also offers a free tier, making it attractive for smaller teams. askvardi.ai

What these dashboards typically look like

Most AI visibility platforms provide:

• AI Share of Voice by brand
• Visibility trends over time
• Branded vs. non-branded prompts
• Prompt-level rankings
• Competitor leaderboards
• Citation/source analysis
• Model-specific results (ChatGPT vs. Gemini vs. Claude vs. Perplexity)
• Alerts when competitors overtake you
• Exportable reports

If your primary goal is competitive brand monitoring

I'd group them like this:

• Enterprise: Profound, AthenaHQ
• Best all-around: Peec AI
• Strongest competitive visualization: Waikay
• Budget-friendly: AskVardi
• Simple monitoring: Otterly AI

These tools are generally designed for marketing and SEO/GEO teams that want to answer questions such as:

• "When someone asks ChatGPT for the best CRM, how often are we recommended versus Salesforce and HubSpot?"
• "What is our AI Share of Voice for branded prompts?"
• "Which competitors are gaining visibility in AI answers?"
• "Which prompts consistently recommend competitors instead of us?" peec.ai

Yes. A growing category of AI visibility/GEO (Generative Engine Optimization) platforms now provides dashboards specifically for AI Share of Voice (SoV), brand query monitoring, and competitive benchmarking across ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews, and similar systems.

Here's how the leading platforms compare:

Peec AI

Peec is one of the more mature AI visibility platforms. It tracks:

• AI Share of Voice
• Visibility over time
• Branded vs. non-branded prompts
• Competitor benchmarking
• Sentiment
• Position/order of mentions
• Source and citation analysis

It also distinguishes prompt intent (brand, commercial, informational) and compares your visibility against competitors on the same prompt set. peec.ai

Profound

Profound is probably the best-known enterprise product in this category.

Its dashboards focus on:

• AI mention frequency
• Brand Share of Voice
• Competitive rankings
• Prompt libraries
• Visibility changes over time
• Executive reporting

Many Fortune 500 marketing teams use it for AI search monitoring. www.studiomader.itpeec.ai

AthenaHQ

AthenaHQ combines AI visibility with GEO recommendations.

Typical dashboards include:

• Share of Voice
• Brand presence
• Domain citations
• Competitor comparisons
• AI search benchmarks

Their annual reports also publish industry SoV benchmarks. athenahq.ai

Waikay

Waikay has one of the strongest competitive dashboards.

It measures:

• Share of Voice
• "Share of Model"
• Topical Presence
• Competitor heatmaps
• Prompt-level benchmarking
• Topic ownership

One differentiator is that it automatically discovers competitors rather than requiring you to specify all of them upfront. waikay.io

AskVardi

AskVardi emphasizes cross-platform comparisons.

Its dashboard includes:

• Per-platform visibility
• Brand leaderboards
• Competitor gaps
• Used vs. cited distinctions
• Share of Voice
• Multi-model tracking

It also offers a free tier, making it attractive for smaller teams. askvardi.ai

What these dashboards typically look like

Most AI visibility platforms provide:

• AI Share of Voice by brand
• Visibility trends over time
• Branded vs. non-branded prompts
• Prompt-level rankings
• Competitor leaderboards
• Citation/source analysis
• Model-specific results (ChatGPT vs. Gemini vs. Claude vs. Perplexity)
• Alerts when competitors overtake you
• Exportable reports

If your primary goal is competitive brand monitoring

I'd group them like this:

• Enterprise: Profound, AthenaHQ
• Best all-around: Peec AI
• Strongest competitive visualization: Waikay
• Budget-friendly: AskVardi
• Simple monitoring: Otterly AI

These tools are generally designed for marketing and SEO/GEO teams that want to answer questions such as:

• "When someone asks ChatGPT for the best CRM, how often are we recommended versus Salesforce and HubSpot?"
• "What is our AI Share of Voice for branded prompts?"
• "Which competitors are gaining visibility in AI answers?"
• "Which prompts consistently recommend competitors instead of us?" peec.ai

Yes. A growing category of AI visibility/GEO (Generative Engine Optimization) platforms now provides dashboards specifically for AI Share of Voice (SoV), brand query monitoring, and competitive benchmarking across ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews, and similar systems.

Here's how the leading platforms compare:

Peec AI

Peec is one of the more mature AI visibility platforms. It tracks:

• AI Share of Voice
• Visibility over time
• Branded vs. non-branded prompts
• Competitor benchmarking
• Sentiment
• Position/order of mentions
• Source and citation analysis

It also distinguishes prompt intent (brand, commercial, informational) and compares your visibility against competitors on the same prompt set. peec.ai

Profound

Profound is probably the best-known enterprise product in this category.

Its dashboards focus on:

• AI mention frequency
• Brand Share of Voice
• Competitive rankings
• Prompt libraries
• Visibility changes over time
• Executive reporting

Many Fortune 500 marketing teams use it for AI search monitoring. www.studiomader.itpeec.ai

AthenaHQ

AthenaHQ combines AI visibility with GEO recommendations.

Typical dashboards include:

• Share of Voice
• Brand presence
• Domain citations
• Competitor comparisons
• AI search benchmarks

Their annual reports also publish industry SoV benchmarks. athenahq.ai

Waikay

Waikay has one of the strongest competitive dashboards.

It measures:

• Share of Voice
• "Share of Model"
• Topical Presence
• Competitor heatmaps
• Prompt-level benchmarking
• Topic ownership

One differentiator is that it automatically discovers competitors rather than requiring you to specify all of them upfront. waikay.io

AskVardi

AskVardi emphasizes cross-platform comparisons.

Its dashboard includes:

• Per-platform visibility
• Brand leaderboards
• Competitor gaps
• Used vs. cited distinctions
• Share of Voice
• Multi-model tracking

It also offers a free tier, making it attractive for smaller teams. askvardi.ai

What these dashboards typically look like

Most AI visibility platforms provide:

• AI Share of Voice by brand
• Visibility trends over time
• Branded vs. non-branded prompts
• Prompt-level rankings
• Competitor leaderboards
• Citation/source analysis
• Model-specific results (ChatGPT vs. Gemini vs. Claude vs. Perplexity)
• Alerts when competitors overtake you
• Exportable reports

If your primary goal is competitive brand monitoring

I'd group them like this:

• Enterprise: Profound, AthenaHQ
• Best all-around: Peec AI
• Strongest competitive visualization: Waikay
• Budget-friendly: AskVardi
• Simple monitoring: Otterly AI

These tools are generally designed for marketing and SEO/GEO teams that want to answer questions such as:

• "When someone asks ChatGPT for the best CRM, how often are we recommended versus Salesforce and HubSpot?"
• "What is our AI Share of Voice for branded prompts?"
• "Which competitors are gaining visibility in AI answers?"
• "Which prompts consistently recommend competitors instead of us?" peec.ai

If by “AI share of voice” you mean a dashboard that lets you define a set of brand/category queries, see how often your brand is mentioned or recommended, and compare that against competitors, there are several good options.

Best fits

A particularly direct match is MeasureLLM: its dashboard explicitly includes brand visibility, LLM breakdowns, competitor analysis, and Share of Voice, and it tracks mentions/recommendations across multiple AI platforms. www.measurellm.com

Brand Auditor is another very close match if your priority is specifically SOV + competitive comparison: it offers side-by-side SOV, mention rates, citations, platform-level competitive breakdowns, and trend tracking. brandauditor.io

For a more enterprise-oriented solution, Profound is worth evaluating. Independent 2026 comparisons describe it as particularly strong for enterprise reporting and competitive intelligence. www.reddit.com

One important distinction

If you specifically mean “brand queries” such as:

• “What is the best CRM for startups?”
• “HubSpot alternatives”
• “Salesforce vs HubSpot”
• “Best [category] software”
• “Which [category] brands does ChatGPT recommend?”

…and you want SOV only across those predefined query sets, rather than a generalized AI visibility score, I'd narrow the shortlist to Profound, Semrush, Peec, Brand Auditor, and MeasureLLM.

If you tell me whether you're looking for enterprise/agency software or something <$500/month, I can narrow this to the 3 best platforms and compare their exact SOV methodology, query controls, competitor dashboards, and pricing.

If you mean AI Share of Voice (AI SoV) — i.e., “when someone asks ChatGPT/Gemini/Claude/Perplexity a brand-relevant query, how often does my brand appear vs competitors?” — the market is still emerging, but these platforms are specifically built around that use case: www.frictionai.co

How I’d shortlist them by use case

• Enterprise marketing / CMO reporting: Profound, Semrush, BrightEdge-style enterprise tools www.reddit.com
• Pure AI brand tracking (ChatGPT/Gemini/Claude comparisons): Siftly, MeasureLLM, Surva.ai siftly.ai
• SEO teams expanding into GEO/AEO: Semrush, Writesonic docs.writesonic.comwww.semrush.comwww.reddit.com
• Agency reporting / client dashboards: Profound, RivalSee, Writesonic www.reddit.com

When evaluating vendors, I’d look for these specific capabilities:

1. Custom prompt sets (your real buyer queries, not generic keywords)
2. Competitor share of voice by query
3. Model-level breakdown (ChatGPT vs Gemini vs Claude vs Perplexity)
4. Historical trend dashboards
5. Citation/source tracking (what websites influence the AI answer)
6. Exportable executive reports www.measurellm.comsiftly.aisov.braign.io

If you’re building a brand intelligence dashboard for a large company, I’d compare Profound vs Semrush vs MeasureLLM first. If you’re a growth/SEO team, Writesonic or Siftly may be faster to deploy.

Yes. If by AI Share of Voice you mean “for a defined set of brand/category queries, what percentage of AI answers mention my brand vs. competitors?”, there are several platforms built specifically around this.

Best fits

For example, MeasureLLM explicitly has a Competitor Analysis Dashboard with Share of Voice comparisons, while ChatBenchmark shows brand mention counts and SOV against named competitors. www.measurellm.com

RivalSee is particularly interesting if you don't want to rely solely on a static keyword list: it models customer segments/personas and tracks how those conversational queries play out across AI engines. www.rivalsee.com

If your use case is specifically "brand queries"

I'd distinguish between two things:

1. Branded queries — e.g.

“What does Nike offer?”
“Is Nike worth it?”
“Nike competitors?”

2. Category/comparison queries — e.g.

“Best running shoes for beginners”
“Nike vs Adidas for running”
“Best alternatives to Nike”

For competitive AI SOV, #2 is generally much more valuable. It tells you whether AI is actually recommending your brand when a buyer is considering the category—not merely whether the model recognizes your brand.

Semrush's AI Visibility Toolkit is worth looking at if you want this integrated with an existing SEO/marketing stack; its Brand Performance reporting includes AI Share of Voice and competitor comparisons. www.reddit.com

If you're looking for something specifically designed for an executive dashboard showing “Brand A 38% vs Brand B 27% vs Brand C 19% across our 500 tracked prompts”, I'd shortlist MeasureLLM, ChatBenchmark, and Semrush first.

If you tell me whether you're looking for this for your own brand, an agency, or a SaaS product you're evaluating/building, I can narrow it down to the 3 strongest options and compare pricing, query-level data, API access, historical SOV, and white-label dashboards.

Yes. If you mean AI Share of Voice (SOV) specifically for brand/category queries, with competitor comparisons, there are several platforms built for exactly that.

Strongest options

A few stand out depending on what you're trying to measure:

1. LLM Pulse — probably closest to your description.
Its Share of Voice product explicitly measures what percentage of AI mentions go to your brand versus competitors and lets you track that over time. llmpulse.ai
LLM Pulse

2. ChatBenchmark — good if you want a classic competitive dashboard.
It shows brand mentions, SOV, competitor comparisons, platform filters, country/time filters, etc. chatbenchmark.com
ChatBenchmark

3. DeepSmith — stronger if you want to understand why you're winning/losing.
It combines SOV with mention rate, citation rate, the actual AI answers, and which sources AI trusts. deepsmith.ai
DeepSmith

4. RivalSee — interesting for persona/customer-query analysis.
Rather than treating everything as keywords, it models customer segments/personas and tracks how brands appear in the resulting AI conversations. www.rivalsee.com
RivalSee

One important distinction

If your goal is specifically:

"When someone asks an AI engine a query about my category or brand, what percentage of the resulting recommendations/mentions belong to me vs. competitors?"

then I'd prioritize LLM Pulse, ChatBenchmark, or DeepSmith over general SEO suites.

Also, don't treat a single-run SOV number as perfectly precise. AI answers are stochastic, so repeated sampling matters; recent research shows meaningful variation between runs of the same query. arxiv.org

If you tell me your use case (e.g. enterprise brand tracking, agency reporting, SaaS competitive intelligence, or building your own dashboard), I can narrow this to the 3 best platforms and compare pricing, query controls, API access, and SOV methodology.

Yes. If by “AI Share of Voice” you mean a dashboard that measures how often your brand is mentioned/recommended for a defined set of brand/category queries, versus named competitors, there are several platforms that do this specifically.

Strongest fits

Conductor is probably the closest match if you're looking for a serious brand/competitive intelligence dashboard. Its AI Share of Voice product explicitly distinguishes mention-based SOV from citation-based SOV, which is useful if you want to know both who AI talks about and which sources are driving that visibility. www.conductor.com

Semrush is particularly compelling if you're already using it for SEO. Its AI Visibility Toolkit has a Brand Performance report where you can compare your visibility/share of voice against competitors across AI platforms. www.reddit.com

For a more purpose-built AI SOV tool, LLM Pulse looks quite close to your exact requirement: it calculates the percentage of AI mentions going to your brand versus competitors and lets you track the share over time. llmpulse.ai

Cogvert Scout goes a step further on competitive analysis: its dashboard shows SOV by tracked prompts, competitors, prompt gaps, and citation advantage, including a head-to-head competitor view. cogvert.com

If your requirement is specifically:

“Give me a dashboard where I enter my brand + competitors + a set of brand/category queries, then show me our AI SOV and competitive position.”

I'd shortlist:

1. Conductor — best enterprise/strategic dashboard
2. Semrush — best if SEO + AI visibility need to live together
3. LLM Pulse — best focused SOV product
4. Cogvert Scout — best prompt-level competitive view
5. AISoV — simplest dedicated SOV/reporting approach sov.braign.io

One important distinction: “AI visibility” and “AI share of voice” aren't necessarily the same metric. SOV should ideally be calculated over a controlled prompt set and competitor set; otherwise a platform's visibility score can be difficult to interpret competitively. www.frictionai.co

If you tell me whether you're looking for enterprise software, an API/data provider, or something you could white-label into your own dashboard, I can narrow this to the 3 best options and compare pricing, query-level data, API access, engines, and competitive SOV methodology.

If you're looking specifically for AI Share of Voice (SoV) dashboards that measure brand visibility for prompts/queries and compare you against competitors across ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews, and similar systems, there are now several purpose-built platforms.

Here's how I'd group the market:

Best enterprise platforms

Profound

• One of the most mature AI visibility platforms.
• Tracks how often brands appear in AI answers.
• Competitive share of voice.
• Brand vs competitor dashboards.
• Prompt-level reporting.
• Citation/source analysis.
• Historical trend reporting.

This is currently one of the platforms larger brands and agencies evaluate for GEO (Generative Engine Optimization).

Peec AI
Strong if your goal is understanding:

• which prompts mention your brand,
• where competitors outperform you,
• changes over time,
• recommendations for improving visibility.

Widely mentioned alongside Profound in GEO discussions. www.reddit.com

Best for AI visibility analytics

MeasureLLM
Provides dashboards for:

• AI visibility score
• Share of Voice
• competitor comparison
• ChatGPT/Gemini/Claude/Perplexity breakdowns
• trend monitoring

Designed around ongoing monitoring rather than one-off audits. www.measurellm.com

Zumi
One of the cleaner dashboards I've seen.

Metrics include:

• Mention rate
• Share of Voice
• Average position
• Engine-by-engine comparison
• Daily refresh
• Competitor benchmarking

Especially focused on marketing teams tracking AI recommendation performance. www.zumihq.comwww.measurellm.com

Strong competitive intelligence

Cogvert Scout

Good if competitive analysis is the priority.

Shows:

• AI Share of Voice
• competitor leaderboards
• prompt gaps
• citation advantage
• brands AI recommends instead of yours

Very focused on explaining why competitors win. cogvert.comwww.measurellm.com

Agency-friendly tools

RivalSee
Designed for agencies and brands.

Tracks:

• brand mentions
• citations
• competitor share of voice
• customer persona-based prompting
• ChatGPT, Claude, Perplexity, Google AI

Useful if you want segmented dashboards by audience/persona rather than only keyword sets. www.rivalsee.com

AskVardi
Interesting because it distinguishes:

• cited
• used
• mentioned

Also provides:

• platform-specific leaderboards
• competitor gaps
• scheduled monitoring
• free tier

askvardi.ai

Lightweight options

• QuickSEO — straightforward AI Share of Voice dashboards and competitor leaderboards. quickseo.ai
• Braign AI SoV — report-based tracking with exports and multi-model comparisons. sov.braign.io

If your goal is "Brand Query Share of Voice"

For prompts like:

• "Best CRM for small business"
• "Top project management software"
• "Best accounting platform"
• "Compare HubSpot vs Salesforce"
• "Who makes the best…"

the strongest products today are:

1. Profound
2. Peec AI
3. MeasureLLM
4. Zumi
5. Cogvert Scout

These all let you define prompt sets, track your brand versus competitors, monitor visibility over time, and identify where competitors are recommended instead. www.measurellm.com

If you're evaluating platforms for an enterprise SEO or GEO program, I can also compare these tools by features such as supported AI engines, sentiment analysis, citation tracking, API access, integrations, pricing tier, and dashboard/reporting capabilities.

If you're looking specifically for AI Share of Voice (SOV) dashboards that answer questions like:

• "How often does ChatGPT recommend my brand?"
• "How do we compare against competitors?"
• "Which prompts do competitors win?"
• "How has our visibility changed over time?"

then there are now several platforms built specifically for this use case.

The strongest products for competitive AI visibility are:

Profound

• Often considered the enterprise leader.
• Tracks ChatGPT, Gemini, Claude, Perplexity, and other AI engines.
• Measures share of voice, brand mentions, citations, sentiment, and prompt-level performance.
• Strong executive dashboards and historical reporting. www.reddit.comwww.reddit.comwww.zumihq.com

Semrush AI Visibility Toolkit

• Adds AI visibility alongside traditional SEO.
• Includes Brand Performance reports showing AI Share of Voice by platform and competitor comparisons.
• Good if your team already relies on Semrush. www.reddit.com

Peec AI

• Purpose-built for AI search optimization (GEO).
• Focuses on prompt tracking, competitive benchmarking, and citation analysis.
• Popular with SaaS and growth marketing teams. www.reddit.comwww.reddit.comwww.zumihq.com

Zumi
One of the cleaner dashboards for marketers. It reports:

• mention rate
• share of voice
• average position
• competitor comparisons
• engine-by-engine breakdown
• daily tracking across multiple AI engines. www.zumihq.com

Siftly
Strong if you want a single KPI for AI visibility:

• overall AI Share of Voice
• per-platform SOV
• historical trends
• head-to-head competitor comparisons
• drill-down by topic and prompt. siftly.ai

If your goal is brand query benchmarking

For prompts like:

• "Best CRM software"
• "Top project management tools"
• "Alternatives to HubSpot"
• "Is Stripe better than Adyen?"

the best platforms are generally:

1. Profound
2. Semrush AI Visibility Toolkit
3. Peec AI
4. AthenaHQ
5. Zumi

These let you define prompt sets, compare multiple brands, and monitor how recommendations evolve over time. The common metrics include AI Share of Voice, mention rate, ranking within answers, citations, and prompt-level wins/losses. www.reddit.comwww.zumihq.com

If you're evaluating tools for a large organization, I'd also distinguish between enterprise platforms (Profound, AthenaHQ, Semrush) and mid-market platforms (Peec AI, Zumi, Siftly, RivalSee), since pricing and workflow differ substantially.

If you mean AI Share of Voice (AI SoV) dashboards that track brand queries/prompts and compare competitors inside LLM answers (ChatGPT, Gemini, Claude, Perplexity, Google AI results, etc.), these are some of the main platforms to evaluate:

Shortlist by use case

For a CMO / executive dashboard

• Profound
• Semrush AI Visibility Toolkit
• Measure.LLM

For brand vs. competitor benchmarking

• Measure.LLM
• Zumi
• Brand Auditor
• Writesonic Brand Explorer

For GEO (Generative Engine Optimization) teams

• Profound
• RivalSee
• Botify
• Semrush

Metrics you should expect in a good AI SoV dashboard

Look for:

• Brand mention share (% of AI answers mentioning you vs competitors)
• Prompt/query-level visibility (e.g., “best CRM for startups”)
• Competitive leaderboard
• AI engine breakdown (ChatGPT vs Gemini vs Perplexity, etc.)
• Citation share (which brands get cited as sources)
• Position/rank in AI answers
• Sentiment and attributes associated with the brand
• Historical trend lines

One caveat: AI SoV is still an emerging metric. Platforms generally measure share of observed AI responses for a tracked prompt set, not true market share, because LLM providers do not expose complete query volume data. support.botify.com

If you’re choosing for an enterprise brand team, I’d typically narrow the evaluation to Profound vs Semrush vs Measure.LLM vs Zumi based on whether you prioritize executive reporting, SEO integration, or deep prompt intelligence.

If you mean AI Share of Voice (AI SoV) as in “when users ask ChatGPT/Gemini/Claude/Perplexity category or brand-comparison questions, how often does my brand appear versus competitors?”, the market is usually called AI visibility, Generative Engine Optimization (GEO), or AI search monitoring.

Platforms that specifically provide dashboards for brand queries + competitor comparisons include:

Shortlist by use case

For a CMO / executive dashboard

• Profound
• Semrush AI Visibility Toolkit
• MeasureLLM

www.reddit.com

For GEO teams optimizing content

• Peec AI
• Zumi
• Cleotic
• Livesov

cleotic.ailivesov.com

For enterprise SEO teams adding AI visibility

• Semrush
• Botify

www.semrush.comwww.reddit.comsupport.botify.com

When evaluating these tools, I would look for:

1. Prompt-level tracking (e.g., “best CRM for startups,” “HubSpot vs Salesforce”) rather than only domain-level scoring.
2. Competitor share-of-voice across the same prompt set.
3. Engine-level breakdowns (ChatGPT vs Gemini vs Claude vs Perplexity).
4. Citation/source analysis showing why a competitor appears.
5. Historical trends so you can show movement over time. www.zumihq.comcleotic.ailivesov.comwww.reddit.com

If you are building an enterprise marketing dashboard, the closest matches today are probably Profound, Semrush, MeasureLLM, and Botify. If you need a GEO specialist tool, look more at Peec, Zumi, Cleotic, and Livesov. www.reddit.com

If you're specifically looking for AI Share of Voice (SoV) dashboards that measure brand visibility for category/brand queries and compare competitors across LLMs, there are now several platforms built for this use case.

Here's how I'd group them:

These platforms generally track metrics such as:

• AI share of voice by brand
• Frequency of mentions in AI answers
• Competitor mention share
• Visibility trends over time
• Platform-specific performance (ChatGPT, Gemini, Perplexity, Google AI Mode/Overviews, Claude, etc.)
• Query- or prompt-level performance
• Source citations and referenced websites

Examples include dashboards that show "Your Brand: 32%, Competitor A: 28%, Competitor B: 22%" for a selected category or prompt set. yourremora.com

Best options by use case

Enterprise (Fortune 1000)

• Profound
• AthenaHQ

These focus heavily on competitive intelligence, narrative analysis, executive reporting, and AI search monitoring. www.wsj.com

SEO teams

• Semrush AI Visibility Toolkit
• Pi Datametrics
• SERPrecon

These combine traditional search visibility with AI visibility and make it easier to connect AI performance to existing SEO workflows. www.reddit.com

Dedicated AI visibility startups

• Remora
• LLM Pulse
• Siftly
• RivalSee
• Bourd
• Voxoria

These are purpose-built for monitoring AI-generated recommendations and often provide dashboards for:

• Share of voice
• Mention rate
• Citations
• Competitor rankings
• Prompt libraries
• Historical trends yourremora.com

If your goal is brand-query intelligence

If you're trying to answer questions like:

• "When someone asks ChatGPT for the best CRM, how often are we mentioned?"
• "How does our AI share of voice compare with Salesforce and HubSpot?"
• "Which prompts do competitors win?"
• "Which sources cause AI to recommend competitors?"

then I'd narrow the field to:

1. Profound (most mature enterprise offering)
2. AthenaHQ
3. Semrush AI Visibility Toolkit (if you're already a Semrush customer)
4. LLM Pulse (strong AI-native dashboards)
5. Remora (excellent competitive share-of-voice visualization) www.wsj.com

These are among the strongest options for tracking AI share of voice specifically around brand and category queries, with ongoing competitive comparisons and trend reporting.