ChatGPT answers, unedited

Yes — this is becoming a distinct GEO/AEO (generative/answer-engine optimization) reporting category, and there are several platforms specifically targeting agencies.

Strongest options I found

A particularly close match to what you're describing is Geneo: it explicitly offers a client portal on an agency domain, agency branding, Share of Voice, visibility, mentions, and sentiment. geneo.app

LLM Pulse is also interesting if your goal is to turn this into a recurring client service: it supports multi-client dashboards, white-label branding, custom domains, and Looker Studio integration. llmpulse.ai

Citlyze goes a little deeper into the "prove the result" side: it tracks Share of Voice and competitor visibility while retaining the underlying prompts, answers, and sources as an evidence trail. www.citlyze.com

One interesting thing about the market

There seems to be a gap between:

AI visibility tracker → "Here's your score"

and

Agency reporting platform → "Here's your branded client dashboard, competitive SoV, trend, citations, evidence, recommendations, and ROI."

Most of the current products are still fairly GEO-tool-centric rather than being a true agency reporting layer analogous to what tools like AgencyAnalytics/DataBox did for traditional marketing.

If you're asking because you're considering building one, I think there's an interesting opportunity around a platform that lets an agency combine:

• AI Share of Voice
• competitor movement
• prompts/questions tracked
• ChatGPT / Gemini / Perplexity / Claude / Google AI visibility
• citations & cited domains
• sentiment
• "wins/losses" since last month
• client-specific KPI/ROI
• automated monthly narrative
• fully white-labeled client portal
• agency domain
• API / Looker Studio integration
• one-click monthly report

The particularly valuable metric may be "SoV change attributable to the agency's work", rather than simply AI visibility. Several newer platforms are already moving in that direction with before/after measurement. citenzo.com

If you tell me whether you're shopping for a tool or thinking about building this, I can map the current competitors, pricing, APIs, and the specific gap I think is still underserved.

Yes. There are now several platforms specifically aimed at agencies that want to sell AI visibility / AI Share of Voice (SOV) as a client-facing service with white-label reporting.

The strongest options I found:

The ones I'd look at first

1. Geneo — probably closest to what you're describing.
It explicitly offers a client portal on the agency's own domain, agency branding, live dashboards, Share of Voice, mentions, citations, and platform breakdowns. Geneo

2. Rankfender — strongest if reporting automation matters.
It has live client dashboards, competitive SOV, historical trends, scheduled reports, PDF export, shareable links, and per-client branding. RankFender

3. AgencyAnalytics — strongest if you want AI SOV alongside conventional marketing reporting.
Its AI Tracker can put AI visibility/SOV next to GSC, GA4, PPC, social, etc., so the client sees one overall marketing dashboard rather than a standalone GEO tool. AgencyAnalytics

4. Asva AI — interesting if you're building an actual AEO service.
It is explicitly designed around agencies, with multi-client workspaces, white-label dashboards, custom domains, 9+ AI engines, competitive benchmarking, and scheduled reporting. Asvaai

There's also a newer crop of purpose-built agency products such as Citenzo, which is particularly focused on turning AI visibility/SOV into a white-label monthly deliverable. Its current agency plan advertises up to 30 client projects, SOV/gap analysis, multiple AI engines, and white-label reports. Citenzo

If you're thinking about building this

There's actually an interesting gap here.

Most of these products are essentially "AI visibility tracker + agency reporting." The core metric is usually something like:

AI Share of Voice = percentage of relevant AI answers in which the client's brand appears, relative to competitors

Then they layer on:

• visibility/mention rate
• competitor SOV
• sentiment
• citations/sources
• engine-by-engine performance
• prompt/topic performance
• historical movement
• recommendations

What seems less mature is a true agency operating system for AI SOV: white-label client portal + customizable KPI definitions + automated monthly narratives + benchmarks by industry + client-specific prompt sets + integration with the agency's existing SEO/GA4/CRM reporting.

If that's what you're evaluating, I can also map out the current competitive landscape and tell you which of these are closest to a "Semrush/AgencyAnalytics for AI SOV," including pricing, APIs, white-label depth, and gaps in each.

2. Rankfender — strongest if reporting automation matters.
It has live client dashboards, competitive SOV, historical trends, scheduled reports, PDF export, shareable links, and per-client branding. RankFender

3. AgencyAnalytics — strongest if you want AI SOV alongside conventional marketing reporting.
Its AI Tracker can put AI visibility/SOV next to GSC, GA4, PPC, social, etc., so the client sees one overall marketing dashboard rather than a standalone GEO tool. AgencyAnalytics

4. Asva AI — interesting if you're building an actual AEO service.
It is explicitly designed around agencies, with multi-client workspaces, white-label dashboards, custom domains, 9+ AI engines, competitive benchmarking, and scheduled reporting. asvaai.com

There's also a newer crop of purpose-built agency products such as Citenzo, which is particularly focused on turning AI visibility/SOV into a white-label monthly deliverable. Its current agency plan advertises up to 30 client projects, SOV/gap analysis, multiple AI engines, and white-label reports. citenzo.com

If you're thinking about building this

There's actually an interesting gap here.

Most of these products are essentially "AI visibility tracker + agency reporting." The core metric is usually something like:

AI Share of Voice = percentage of relevant AI answers in which the client's brand appears, relative to competitors

Then they layer on:

Yes. There’s now a fairly crowded category of AI search visibility / GEO platforms built specifically for agencies, including white-label client dashboards and reports.

A few worth looking at:

The closest matches to what you're describing

Geneo looks particularly close: agencies can put the dashboard on their own domain, use their logo/colors, and show clients metrics like AI Share of Voice, mentions, citations, visibility and sentiment across ChatGPT, Perplexity and Google AI. geneo.app

LLM Pulse is another strong fit if you want a more conventional agency SaaS model. It explicitly offers white-label client portals, custom domains, multi-client projects, Share of Voice, citations, sentiment, plus a Looker Studio connector. llmpulse.ai

Searchable is interesting if you want the platform to be more than reporting: it combines prospect audits, client workspaces, white-label reports, competitive visibility and API access. www.searchable.com

Seerly is worth investigating if your priority is defensible client reporting. It says it tracks Share of Voice against defined competitors and lets you drill down to the underlying AI responses/citations behind the metric. seerly.app

One important distinction

I'd separate these into two categories:

1. "SEO reporting, but for AI"

Track prompts → mentions → citations → visibility/SOV → send branded report.

2. "Agency AI visibility operating system"

Prospect audits → client dashboard → SOV tracking → recommendations → content fixes → reporting → API.

The second category is probably more interesting if you're thinking about selling AI Share of Voice as a recurring agency service rather than simply adding another metric to an existing SEO report.

Also, Gumshoe is an interesting counterexample: it has strong agency reporting and an API, but explicitly says it doesn't currently offer a fully white-labeled client portal. gumshoe.ai

If you're asking because you're considering building a platform in this space, I can also map out the competitive landscape—who has the best white-label UX, what metrics they expose, pricing, APIs, and where there's still a gap in the market.

Yes. There’s now a fairly mature category of AI search / GEO visibility platforms specifically designed for agencies, including white-label client dashboards and reporting.

A few worth looking at:

LLM Pulse looks particularly close to what you're describing: it explicitly positions itself as an agency platform where you create a project per client, track AI visibility, sentiment, citations and share of voice, and expose it through a white-labeled client portal with your agency's logo, colors and custom domain. It also supports Looker Studio, API, CSV and Excel reporting. llmpulse.ai

LLM Pulse agency platform

Geneo is another strong fit if the client-facing portal is the important part. Its agency product shows a custom-domain client portal and metrics such as 42.8% Share of Voice, mentions and citations, with agency branding applied throughout. geneo.app

Geneo for agencies

Tower GEO is explicitly built around the agency use case: multiple client brands, competitor benchmarking, sentiment/citation tracking, and white-label live dashboards and PDFs. towergeo.com

Tower GEO

And AgencyAnalytics is interesting if you don't want a standalone GEO reporting tool. Its AI Tracker is designed to put AI visibility metrics alongside SEO, PPC, GA4, Search Console, etc., inside the same client reporting environment, with white-label reports. agencyanalytics.com

AgencyAnalytics AI Tracker

If you're evaluating this as an agency product

I'd specifically compare these capabilities rather than just "does it track ChatGPT":

1. Share of voice methodology — is SOV based on mentions, answer position, citations, or some weighted combination?
2. Prompt-level evidence — can you click a 37% SOV number and see the actual AI answers that generated it?
3. Competitor SOV — essential for making the metric meaningful to clients.
4. Engine coverage — ChatGPT + Gemini + Perplexity at minimum; increasingly Google AI Overviews/AI Mode, Claude, Copilot, etc.
5. White-label client portal — custom domain is much better than merely putting your logo on a PDF.
6. Historical data — clients will want "SOV went from 18% → 31%" rather than a snapshot.
7. API / Looker Studio — important if you already have an agency-wide reporting stack.
8. Multi-client economics — pricing based on prompts/runs can get expensive as your client base scales.

One particularly interesting option is Searchable, because it combines prospect/pitch workspaces with retained-client reporting and white-label reports, rather than treating reporting as an afterthought. www.searchable.com

Searchable agency platform

If you're thinking about building or selling this yourself, I can also map out the current landscape—e.g. the 10–15 platforms, their pricing, SOV methodology, white-label capabilities, API access, and where the gaps are. That would make it much easier to see whether there's actually an underserved agency segment.

Yes. There are now several platforms specifically aimed at agencies selling AI visibility / GEO / AEO reporting to clients, including white-label dashboards and share-of-voice metrics.

A few worth looking at:

The interesting distinction

If by "AI share of voice" you mean something like:

Of all the times ChatGPT/Perplexity/Gemini answer our tracked buyer questions, what percentage of the answers mention our client vs. competitors?

then LLM Pulse, Geneo, Spyglasses, Zumi, and Qwairy look particularly aligned.

For example, LLM Pulse says it tracks share of voice, mentions, citations, sentiment, and AI visibility across multiple AI systems, while providing white-label dashboards and a Looker Studio connector. llmpulse.ai

Geneo's agency product is even more explicitly positioned as a client portal under the agency's domain, with the dashboard showing things such as 42.8% Share of Voice, mentions, citations, and platform breakdowns. geneo.appllmpulse.ai

If you're thinking about building/buying one

I'd separate the market into three categories:

1. True white-label GEO platform
LLM Pulse, Geneo, Tower GEO, Zumi, Qwairy.

2. Existing agency reporting platform adding AI visibility
AgencyAnalytics, AgencyReportr.

3. AI visibility data provider that you put into your own dashboard
Gumshoe is an example: it offers API/JSON/CSV and shareable reports, but explicitly says it doesn't currently offer a fully white-label client portal. gumshoe.ai

That third category is particularly interesting if you're considering building your own agency-facing product.

If your goal is specifically "I want to resell this to 20–100 clients under my agency's brand, with each client seeing SOV, competitors, citations, prompts, and historical trends", I'd shortlist LLM Pulse, Geneo, Spyglasses, and Qwairy and compare their pricing/API/custom-domain capabilities. llmpulse.ai

Yes. This is now a fairly defined category—usually called AI visibility, GEO/AEO tracking, or AI search share of voice. Several platforms are explicitly built for agencies and offer white-label client reporting.

Strongest options

LLM Pulse is probably the first one I'd investigate. It specifically supports agencies with white-label client portals, unlimited seats, multi-client projects, custom domains, and metrics including visibility score, mentions, citations, sentiment, and share of voice across ChatGPT, Perplexity, Gemini, Google AI Mode and AI Overviews. It also has a Looker Studio connector and API. llmpulse.aillmpulse.ai

LLM Pulse agency platform

Geneo is another particularly close match to what you're describing. Its agency product explicitly shows Share of Voice, mentions, citations, platform breakdowns, and a white-labeled client portal with the agency's logo, colors, and custom domain. llmpulse.aigeneo.appllmpulse.ai

Geneo for Agencies

Prominara is worth looking at if you're thinking beyond a standard SaaS dashboard. It offers branded client portals, white-label reports, multi-brand workspaces, and API access, so an agency can potentially integrate AI visibility data into its existing reporting infrastructure. prominara.com

Prominara

One important distinction

If by "AI share of voice" you mean something like:

Of all relevant questions people ask ChatGPT/Perplexity/Gemini about this category, what percentage of AI answers mention my client's brand vs. competitors?

then yes, these tools are measuring essentially that metric. LLM Pulse, for example, describes SOV as part of its AI visibility scoring, while AI Brand Report explicitly benchmarks brands against competitors across AI engines. llmpulse.ai

The more sophisticated platforms also let you drill into which prompts produced the SOV, which competitors appeared, the position of the brand, sentiment, and which sources/citations influenced the answer. That's important because a naked "42% AI SOV" number can be difficult to defend to a client.

If you're considering building/buying one

I'd evaluate them on these 8 things:

1. Prompt-level evidence — can you show the actual AI answers behind the metric?
2. Competitive SOV — client vs. named competitors.
3. Platform segmentation — ChatGPT vs. Gemini vs. Perplexity vs. Google AI.
4. Position weighting — #1 recommendation should count more than a passing mention.
5. Citation tracking — what content/PR is causing the visibility?
6. Custom domain + client login — e.g. ai.youragency.com.
7. API/Looker Studio — so you're not trapped in their dashboard.
8. Historical consistency — methodology needs to remain stable enough that "42% → 51%" actually means something.

One particularly interesting alternative is rank.ai, which offers an embeddable AI-visibility widget specifically for agencies, meaning you can put the metrics inside an existing client portal rather than sending clients to another SaaS product. www.rank.ai

rank.ai Agent Analytics

If you're evaluating this as a product opportunity, rather than simply looking for software to use, there's actually an interesting gap here: most of these products are GEO monitoring tools that happen to have agency reporting, whereas a true "AI SOV reporting layer for agencies" could be positioned much more like Looker Studio/AgencyAnalytics—agnostic data ingestion + branded client dashboards + automated monthly reporting.

Yes. This has become a distinct category over the last year: AI visibility / AI share of voice (SOV) / GEO (Generative Engine Optimization) platforms. Several now target agencies specifically with multi-client management and white-label reporting.

The strongest options are:

What agencies are reporting

The common KPIs now include:

• AI Share of Voice
• Brand mention frequency
• Competitor comparison
• Citation share (how often AI cites your site)
• Platform breakdown (ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews)
• Sentiment
• Visibility trend over time
• Top prompts monitored
• Source domains driving AI citations

Most generate PDF reports plus live dashboards.

Where the market still has gaps

Interestingly, most tools stop at "visibility."

Few combine:

• AI Share of Voice
• Organic SEO
• Paid search
• Web analytics
• CRM leads
• Revenue attribution

into a single executive dashboard.

There's also very little around:

• benchmarking by industry
• forecasting AI visibility
• tying AI citations to pipeline or revenue
• executive-friendly scorecards for CMOs

If you're thinking about building one

There is still room for a stronger agency platform, especially one that feels like "Looker Studio for AI visibility."

A compelling feature set would be:

• Fully white-labeled client portals
• Custom domain (clients.youragency.com)
• Multi-tenant architecture
• Scheduled executive reports
• Live AI SOV tracking
• Prompt library management
• Competitor monitoring
• Slack/email alerts for visibility changes
• API + Looker/Power BI connectors
• Billing by client workspace
• Role-based permissions

That moves beyond being another monitoring tool and becomes the reporting infrastructure agencies can standardize on.

My impression is that the market is still early. Many of these platforms launched agency features only recently, and several appear to be converging on the same core feature set. rankfender.com

If your question is motivated by a startup idea, I'd say "white-label AI visibility reporting for agencies" is no longer an open greenfield. The bigger opportunity now is differentiation—for example:

• becoming the Databox or AgencyAnalytics for AI search,
• integrating AI visibility with broader marketing reporting,
• or offering revenue attribution and client-facing insights that go beyond simple AI share-of-voice metrics.

Yes. This has become a distinct category over the last year: AI visibility / AI share of voice (SOV) / GEO (Generative Engine Optimization) platforms. Several now target agencies specifically with multi-client management and white-label reporting.

The strongest options are:

What agencies are reporting

The common KPIs now include:

• AI Share of Voice
• Brand mention frequency
• Competitor comparison
• Citation share (how often AI cites your site)
• Platform breakdown (ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews)
• Sentiment
• Visibility trend over time
• Top prompts monitored
• Source domains driving AI citations

Most generate PDF reports plus live dashboards.

Where the market still has gaps

Interestingly, most tools stop at "visibility."

Few combine:

• AI Share of Voice
• Organic SEO
• Paid search
• Web analytics
• CRM leads
• Revenue attribution

into a single executive dashboard.

There's also very little around:

• benchmarking by industry
• forecasting AI visibility
• tying AI citations to pipeline or revenue
• executive-friendly scorecards for CMOs

If you're thinking about building one

There is still room for a stronger agency platform, especially one that feels like "Looker Studio for AI visibility."

A compelling feature set would be:

• Fully white-labeled client portals
• Custom domain (clients.youragency.com)
• Multi-tenant architecture
• Scheduled executive reports
• Live AI SOV tracking
• Prompt library management
• Competitor monitoring
• Slack/email alerts for visibility changes
• API + Looker/Power BI connectors
• Billing by client workspace
• Role-based permissions

That moves beyond being another monitoring tool and becomes the reporting infrastructure agencies can standardize on.

My impression is that the market is still early. Many of these platforms launched agency features only recently, and several appear to be converging on the same core feature set. rankfender.com

If your question is motivated by a startup idea, I'd say "white-label AI visibility reporting for agencies" is no longer an open greenfield. The bigger opportunity now is differentiation—for example:

• becoming the Databox or AgencyAnalytics for AI search,
• integrating AI visibility with broader marketing reporting,
• or offering revenue attribution and client-facing insights that go beyond simple AI share-of-voice metrics.

Yes. This has become a distinct category over the last year: AI visibility / AI share of voice (SOV) / GEO (Generative Engine Optimization) platforms. Several now target agencies specifically with multi-client management and white-label reporting.

The strongest options are:

What agencies are reporting

The common KPIs now include:

• AI Share of Voice
• Brand mention frequency
• Competitor comparison
• Citation share (how often AI cites your site)
• Platform breakdown (ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews)
• Sentiment
• Visibility trend over time
• Top prompts monitored
• Source domains driving AI citations

Most generate PDF reports plus live dashboards.

Where the market still has gaps

Interestingly, most tools stop at "visibility."

Few combine:

• AI Share of Voice
• Organic SEO
• Paid search
• Web analytics
• CRM leads
• Revenue attribution

into a single executive dashboard.

There's also very little around:

• benchmarking by industry
• forecasting AI visibility
• tying AI citations to pipeline or revenue
• executive-friendly scorecards for CMOs

If you're thinking about building one

There is still room for a stronger agency platform, especially one that feels like "Looker Studio for AI visibility."

A compelling feature set would be:

• Fully white-labeled client portals
• Custom domain (clients.youragency.com)
• Multi-tenant architecture
• Scheduled executive reports
• Live AI SOV tracking
• Prompt library management
• Competitor monitoring
• Slack/email alerts for visibility changes
• API + Looker/Power BI connectors
• Billing by client workspace
• Role-based permissions

That moves beyond being another monitoring tool and becomes the reporting infrastructure agencies can standardize on.

My impression is that the market is still early. Many of these platforms launched agency features only recently, and several appear to be converging on the same core feature set. rankfender.com

If your question is motivated by a startup idea, I'd say "white-label AI visibility reporting for agencies" is no longer an open greenfield. The bigger opportunity now is differentiation—for example:

• becoming the Databox or AgencyAnalytics for AI search,
• integrating AI visibility with broader marketing reporting,
• or offering revenue attribution and client-facing insights that go beyond simple AI share-of-voice metrics.

Yes. This has become a distinct category over the last year: AI visibility / AI share of voice (SOV) / GEO (Generative Engine Optimization) platforms. Several now target agencies specifically with multi-client management and white-label reporting.

The strongest options are:

What agencies are reporting

The common KPIs now include:

• AI Share of Voice
• Brand mention frequency
• Competitor comparison
• Citation share (how often AI cites your site)
• Platform breakdown (ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews)
• Sentiment
• Visibility trend over time
• Top prompts monitored
• Source domains driving AI citations

Most generate PDF reports plus live dashboards.

Where the market still has gaps

Interestingly, most tools stop at "visibility."

Few combine:

• AI Share of Voice
• Organic SEO
• Paid search
• Web analytics
• CRM leads
• Revenue attribution

into a single executive dashboard.

There's also very little around:

• benchmarking by industry
• forecasting AI visibility
• tying AI citations to pipeline or revenue
• executive-friendly scorecards for CMOs

If you're thinking about building one

There is still room for a stronger agency platform, especially one that feels like "Looker Studio for AI visibility."

A compelling feature set would be:

• Fully white-labeled client portals
• Custom domain (clients.youragency.com)
• Multi-tenant architecture
• Scheduled executive reports
• Live AI SOV tracking
• Prompt library management
• Competitor monitoring
• Slack/email alerts for visibility changes
• API + Looker/Power BI connectors
• Billing by client workspace
• Role-based permissions

That moves beyond being another monitoring tool and becomes the reporting infrastructure agencies can standardize on.

My impression is that the market is still early. Many of these platforms launched agency features only recently, and several appear to be converging on the same core feature set. rankfender.com

If your question is motivated by a startup idea, I'd say "white-label AI visibility reporting for agencies" is no longer an open greenfield. The bigger opportunity now is differentiation—for example:

• becoming the Databox or AgencyAnalytics for AI search,
• integrating AI visibility with broader marketing reporting,
• or offering revenue attribution and client-facing insights that go beyond simple AI share-of-voice metrics.

Yes. This has become a distinct category over the last year: AI visibility / AI share of voice (SOV) / GEO (Generative Engine Optimization) platforms. Several now target agencies specifically with multi-client management and white-label reporting.

The strongest options are:

What agencies are reporting

The common KPIs now include:

• AI Share of Voice
• Brand mention frequency
• Competitor comparison
• Citation share (how often AI cites your site)
• Platform breakdown (ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews)
• Sentiment
• Visibility trend over time
• Top prompts monitored
• Source domains driving AI citations

Most generate PDF reports plus live dashboards.

Where the market still has gaps

Interestingly, most tools stop at "visibility."

Few combine:

• AI Share of Voice
• Organic SEO
• Paid search
• Web analytics
• CRM leads
• Revenue attribution

into a single executive dashboard.

There's also very little around:

• benchmarking by industry
• forecasting AI visibility
• tying AI citations to pipeline or revenue
• executive-friendly scorecards for CMOs

If you're thinking about building one

There is still room for a stronger agency platform, especially one that feels like "Looker Studio for AI visibility."

A compelling feature set would be:

• Fully white-labeled client portals
• Custom domain (clients.youragency.com)
• Multi-tenant architecture
• Scheduled executive reports
• Live AI SOV tracking
• Prompt library management
• Competitor monitoring
• Slack/email alerts for visibility changes
• API + Looker/Power BI connectors
• Billing by client workspace
• Role-based permissions

That moves beyond being another monitoring tool and becomes the reporting infrastructure agencies can standardize on.

My impression is that the market is still early. Many of these platforms launched agency features only recently, and several appear to be converging on the same core feature set. rankfender.com

If your question is motivated by a startup idea, I'd say "white-label AI visibility reporting for agencies" is no longer an open greenfield. The bigger opportunity now is differentiation—for example:

• becoming the Databox or AgencyAnalytics for AI search,
• integrating AI visibility with broader marketing reporting,
• or offering revenue attribution and client-facing insights that go beyond simple AI share-of-voice metrics.

Yes. This has become a distinct category over the last year: AI visibility / AI share of voice (SOV) / GEO (Generative Engine Optimization) platforms. Several now target agencies specifically with multi-client management and white-label reporting.

The strongest options are:

What agencies are reporting

The common KPIs now include:

• AI Share of Voice
• Brand mention frequency
• Competitor comparison
• Citation share (how often AI cites your site)
• Platform breakdown (ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews)
• Sentiment
• Visibility trend over time
• Top prompts monitored
• Source domains driving AI citations

Most generate PDF reports plus live dashboards.

Where the market still has gaps

Interestingly, most tools stop at "visibility."

Few combine:

• AI Share of Voice
• Organic SEO
• Paid search
• Web analytics
• CRM leads
• Revenue attribution

into a single executive dashboard.

There's also very little around:

• benchmarking by industry
• forecasting AI visibility
• tying AI citations to pipeline or revenue
• executive-friendly scorecards for CMOs

If you're thinking about building one

There is still room for a stronger agency platform, especially one that feels like "Looker Studio for AI visibility."

A compelling feature set would be:

• Fully white-labeled client portals
• Custom domain (clients.youragency.com)
• Multi-tenant architecture
• Scheduled executive reports
• Live AI SOV tracking
• Prompt library management
• Competitor monitoring
• Slack/email alerts for visibility changes
• API + Looker/Power BI connectors
• Billing by client workspace
• Role-based permissions

That moves beyond being another monitoring tool and becomes the reporting infrastructure agencies can standardize on.

My impression is that the market is still early. Many of these platforms launched agency features only recently, and several appear to be converging on the same core feature set. rankfender.com

If your question is motivated by a startup idea, I'd say "white-label AI visibility reporting for agencies" is no longer an open greenfield. The bigger opportunity now is differentiation—for example:

• becoming the Databox or AgencyAnalytics for AI search,
• integrating AI visibility with broader marketing reporting,
• or offering revenue attribution and client-facing insights that go beyond simple AI share-of-voice metrics.

Yes. This is now a fairly well-defined category: AI search visibility / GEO / AEO platforms with agency white-labeling. Several products specifically support client portals, multi-client management, competitive share of voice, and branded reporting.

A few worth looking at:

For example, Geneo explicitly shows a client-facing dashboard with 42.8% Share of Voice, AI mentions, citations, platform breakdowns, custom agency branding, and a custom client domain. geneo.appoutercite.com

LLM Pulse is particularly interesting if you're thinking beyond a pretty dashboard: it offers white-label portals plus a Looker Studio connector, API, CSV/Excel exports, and multi-client projects. llmpulse.aioutercite.com

Outercite is more explicitly positioned as infrastructure for agencies/resellers, including isolated client workspaces, branded reports/emails/share pages, and wholesale economics. outercite.com

If you're evaluating this as an agency product

I'd distinguish between three levels:

1. Reporting tool — takes AI visibility data and makes a nice client report.
2. AI visibility platform — actually tracks prompts across ChatGPT/Perplexity/Gemini/etc., SOV, sentiment, citations and competitors.
3. Agency infrastructure — multi-tenant client accounts + custom domain + your branding + permissions + API + automated reporting.

If your requirement is specifically "I want my clients to log into ai.myagency.com and believe this is our proprietary AI visibility product", I'd focus on #3. Geneo, LLM Pulse, Outercite and Tower GEO look closest to that requirement based on their current agency offerings. outercite.com

If you're asking because you're considering building/selling a platform like this yourself, that's an especially interesting distinction—the market has plenty of AI visibility trackers, but the agency operating system + white-label client reporting angle is much narrower.

Yes. There’s now a fairly clear category emerging around AI visibility / GEO (Generative Engine Optimization) reporting, and several platforms specifically target agencies.

Strongest options for agency white-label reporting

The one I'd investigate first

AgencyAnalytics is interesting if you're an established SEO/digital agency because AI visibility is integrated into the same reporting environment as Google Analytics, Google Ads, Search Console, etc. Their AI Tracker explicitly reports share of voice, trends, and client-facing AI visibility metrics, with agency branding. agencyanalytics.com

If you want something purpose-built around AI search rather than traditional agency reporting, Geneo looks closer to what you're describing: branded client portal, custom domain/logo, Share of Voice, mentions, citations, sentiment, and platform breakdown. geneo.app

Rankfender is another particularly agency-oriented option: white-label reports, competitive SOV, KPI trends, scheduled delivery, PDF export, and individual client portals. rankfender.com

One important caveat

"AI Share of Voice" isn't yet as standardized as Google ranking or traditional SOV. Different products calculate it differently—for example, based on the percentage of tracked prompts where you're mentioned, the proportion of total mentions among competitors, or some combination of visibility and position. And AI responses are stochastic, so repeated runs can produce materially different results; recent research argues that AI visibility metrics should ideally include uncertainty/error ranges rather than presenting a single number as exact. arxiv.org

So if you're evaluating these as an agency reporting product, I'd specifically ask:

1. How is SOV calculated?
2. Can I define my own competitor set?
3. Can I define/upload my own prompts?
4. Are the actual AI responses and citations available as evidence?
5. Can clients log into a custom-domain portal?
6. Can I completely remove the underlying vendor's branding?
7. Can I export/API the raw data?
8. Can I report SOV → visibility → citations → traffic/conversions rather than just an AI score?

If you're asking because you're considering building a platform like this, there's definitely competition now—but the market still looks relatively immature, particularly around agency-first client reporting + defensible SOV methodology + tying AI visibility to actual business outcomes.

Yes. There’s now a fairly crowded category of AI visibility / GEO / AEO platforms specifically targeting agencies, and several offer exactly what you’re describing: multi-client management + AI share-of-voice metrics + client-facing white-label dashboards/reports.

A few worth looking at:

If you're specifically thinking "agency sends this to clients every month"

I'd shortlist Outercite, LLM Pulse, Geneo, and Aseon.

Outercite is particularly interesting for a true reseller model: it advertises isolated client workspaces, a multi-client roll-up dashboard, branded reports/share pages, custom branding, and a 25% wholesale discount on client seats. outercite.com

LLM Pulse is more explicitly positioned as a white-label infrastructure product: custom domain, logo/colors, client portals, API, Looker Studio connector, and exports. llmpulse.ai

Geneo has perhaps the clearest "client dashboard" positioning: its agency product shows Share of Voice, mentions, citations, platform breakdown, custom domain, logo, and branded client portal. geneo.app

One important distinction

"AI Share of Voice" isn't yet as standardized as traditional SEO share of voice. AI answers are probabilistic and can vary between runs, prompts, models, and time. Research published in 2026 specifically recommends treating GEO visibility as a distribution measured repeatedly, rather than a single definitive number. arxiv.org

So if you're evaluating these platforms for an agency, I'd look beyond the headline "AI visibility score" and make sure the dashboard can show:

• Share of voice vs. named competitors
• % of target prompts where the client is mentioned
• % where the client is recommended
• Citation rate and cited URLs
• Which publications/sites are influencing AI answers
• Sentiment / positioning
• Engine-by-engine breakdown
• Prompt-level evidence ("here's exactly what ChatGPT said")
• Historical trend
• AI referral traffic, if available
• Client-specific prompt sets
• Automated monthly reports
• Custom domain + complete removal of vendor branding

That last part matters if you're trying to sell "AI visibility management" as an agency service rather than simply giving clients access to another SaaS dashboard.

If you're asking because you're considering building a platform in this space, I can also map out the existing competitors, their pricing, feature gaps, and where there still appears to be an underserved agency niche.

Yes. A number of platforms are emerging specifically for AI share of voice (SOV), AI visibility, AEO/GEO reporting, and white-label client dashboards for agencies. The category is still fairly new, but these are some of the more agency-oriented options:

Typical metrics these platforms report:

• AI share of voice (how often a client is mentioned vs competitors)
• Brand mentions across ChatGPT, Perplexity, Gemini, Claude, etc.
• Citation/source analysis (which websites AI engines rely on)
• Prompt-level tracking (“best X”, “top providers for Y”)
• Sentiment
• Competitor comparisons
• Trend reporting over time
• Client-facing dashboards/PDF reports

A few things to check before choosing:

1. True white-label vs just PDF branding — many tools let you add a logo but still expose vendor branding in the dashboard.
2. Multi-tenant support — important if you manage 20+ clients.
3. Prompt control — SOV is only meaningful if you can define and customize the query set.
4. Engine coverage — some only monitor ChatGPT/Perplexity, while others include Gemini, Claude, Google AI results, etc.
5. API/export options — useful if you want to pipe metrics into your own reporting stack.

If you are thinking about building an agency offering around this, the biggest gap currently appears to be a polished “Semrush-style” AI visibility dashboard that agencies can fully resell under their own brand—many current tools are still closer to audit/report generators than mature client analytics platforms. llmpulse.aioutercite.com

Yes. This has become a distinct category over the last year, often marketed as AI Visibility, Answer Engine Optimization (AEO), or Generative Engine Optimization (GEO). Several platforms now let agencies track AI share of voice across models like ChatGPT, Gemini, Claude, Perplexity, and Google AI Overviews while providing white-labeled client dashboards.

Some of the strongest options are:

What agencies are typically reporting

Most dashboards include metrics like:

• AI Share of Voice (% of tracked prompts where the client appears vs. competitors)
• Brand mentions
• Citation frequency
• Source websites cited by LLMs
• Sentiment/positioning
• Competitor comparison
• Visibility trends over time
• Breakdown by AI platform (ChatGPT, Gemini, Claude, Perplexity, Google AI)

Many also let you drill into the actual prompts and AI responses so clients can see exactly where they were or weren't mentioned. geneo.appllmpulse.ai

If you're building an agency offering

The platforms that seem closest to "this is your own software" are:

• Geneo
• LLM Pulse
• Rankfender

They support custom domains, agency branding, client portals, and automated reporting, making them suitable if you want clients to log into a dashboard that appears to be your product. llmpulse.ai

If you're considering building your own instead of licensing one, the core reporting stack is relatively straightforward:

• Scheduled prompt testing across major LLMs
• AI share-of-voice calculations
• Competitor benchmarking
• Time-series storage
• White-label multi-tenant dashboards
• PDF/Looker exports
• Client login portal

That combination is still a relatively young market, so there is room for differentiation, particularly if you can tie AI visibility to business outcomes (traffic, leads, conversions) rather than reporting visibility metrics alone.

Yes. This has become a distinct software category over the last year, often called AI Visibility, AI Share of Voice, LLM Analytics, or GEO (Generative Engine Optimization) platforms. Several vendors now specifically target agencies with white-label client dashboards and automated reporting.

Some of the stronger options include:

Typical agency features now include:

• Client-specific AI visibility dashboards
• Share of Voice across ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews
• Competitor comparisons
• Prompt-level tracking
• Scheduled PDF reports
• Custom branding (logo, colors, domain)
• Multi-client management
• API or Looker Studio integrations

If you're thinking about building one

There's still a noticeable gap in the market.

Most existing platforms focus on monitoring:

• "You appeared in 37% of prompts."
• "Your SOV increased 6%."
• "Competitor X overtook you."

Clients, however, often ask:

• Why did we lose visibility?
• Which pages caused the improvement?
• Which citations matter?
• What should we publish next?
• How does AI visibility relate to leads or revenue?

A more differentiated agency platform could combine:

• AI Share of Voice
• Citation tracking
• Content recommendations
• Competitor movement alerts
• Executive-ready client dashboards
• ROI reporting (AI visibility → traffic → conversions)

That moves beyond being a reporting tool into an operating system for AI search optimization.

Market direction

Many industry observers expect AI visibility reporting to become a standard agency deliverable, much like SEO ranking reports did a decade ago. The category is also expanding beyond SEO specialists into PR, brand, and digital marketing agencies as AI assistants increasingly influence buying decisions. www.techradar.com

If you're evaluating this space from a product perspective, there is still room for a platform with stronger workflow automation, clearer ROI attribution, and more polished executive dashboards rather than just another AI visibility tracker.

Yes. There are platforms emerging specifically around AI Search / LLM visibility / AI Share of Voice (SOV) reporting, and several are designed (or adaptable) for agencies that need client-facing, white-label dashboards. The market is still younger than traditional SEO reporting, so capabilities vary.

Some options to look at:

For an agency specifically trying to sell “AI Share of Voice reporting” as a recurring client deliverable, I’d look for these features:

• Prompt portfolio management

(e.g., “best CRM for startups,” “top accounting firms in Chicago,” etc.)

• Brand mention rate
• Citation/source tracking
• Competitor comparison
• LLM coverage (ChatGPT, Google AI Overviews, Perplexity, Claude, Gemini, etc.)
• Historical trend lines
• Client-branded portal
• PDF/email reports
• Multi-client workspace

A few agencies are also building this themselves using APIs/data providers because the reporting layer is relatively straightforward compared with collecting reliable LLM visibility data.

If your goal is to resell this as an agency service, the closest fits today are probably:

1. Peec AI — purpose-built around AI visibility reporting
2. Profound — strongest enterprise AI visibility data
3. SE Ranking/Semrush-style platforms — easiest transition from existing SEO clients

If you mean a true “AgencyAnalytics for AI SOV” (white-label portal, unlimited client accounts, your logo/domain, automated monthly reports), that category is still relatively open and not as mature as SEO reporting platforms.

Yes. There are a few platforms moving in this direction, but there is still a gap in the market if you're specifically looking for agency-first, white-label AI Share of Voice (AI SOV) reporting.

Here's how the landscape breaks down:

What's missing

Most AI visibility tools were designed for brands, not agencies.

Agencies typically want to:

• Add multiple client workspaces
• Use custom domains
• Remove vendor branding
• Automatically generate monthly reports
• Let clients log in
• Add agency branding/colors/logo
• Combine AI SOV with SEO and analytics
• Export PDFs
• API access
• Role-based permissions

Very few AI visibility products offer all of that today.

The closest options

Profound

• Probably the most mature AI visibility platform.
• Tracks brand mentions across ChatGPT, Gemini, Claude, Perplexity, etc.
• Enterprise pricing.
• Not really built as a white-label agency portal.

Otterly.AI

• Agency-friendly pricing.
• Tracks prompts and AI rankings.
• Basic reporting.
• Less polished client portal.

Peec AI

• Nice dashboards.
• Growing agency support.
• More marketing-oriented than SEO-oriented.

What agencies are doing instead

Many agencies build their own reporting stack:

• AI visibility platform
• Looker Studio
• AgencyAnalytics
• Databox
• Custom dashboards
• Automated PDFs

They pull AI visibility data via APIs (where available) and present it under their own brand.

Opportunity in the market

There's a compelling opportunity for an "AgencyAnalytics for AI Search."

Imagine a platform with:

• White-label client portals
• Custom domain
• Unlimited clients
• AI Share of Voice
• Prompt tracking
• Competitor comparisons
• Citation tracking
• LLM-specific performance (ChatGPT, Gemini, Claude, Perplexity, etc.)
• Monthly executive reports
• Slack/email alerts for visibility changes
• AI optimization recommendations
• Integrations with GA4, Search Console, Semrush, Ahrefs, and CRMs
• Multi-user permissions and billing

As AI search becomes a standard marketing channel, agencies increasingly need to show clients measurable performance in AI-generated answers, much like they already do for SEO rankings.

If you're evaluating this as a business idea, it's a relatively uncrowded niche compared with traditional SEO software. Many existing AI visibility products focus on enterprise marketing teams rather than agencies, leaving room for a purpose-built, white-label reporting platform.

Yes. This has become a distinct category over the last year as agencies have started selling "AI visibility," "AI search optimization (GEO)," or "LLM SEO" services. Several platforms now offer multi-client management plus white-label reporting.

Here's how they compare:

What agencies typically want

Most agencies don't just want "share of voice." They want a client portal that answers:

• AI Share of Voice over time
• Brand mentions across ChatGPT, Gemini, Claude, Perplexity, and Google AI
• Competitor comparison
• Which prompts trigger the brand
• Citation/source tracking
• Sentiment or positioning
• Executive PDF reports
• Custom logo, colors, and domain
• Client login
• Automated monthly reports

That has become the standard feature set. geneo.app

One gap that still exists

One area that's still relatively underserved is agency-grade client reporting, especially for larger agencies.

Many tools focus on measuring AI visibility, but fewer provide:

• true multi-tenant architecture
• agency-level user permissions
• portfolio-wide benchmarking
• API access for BI tools
• client-specific prompt libraries
• customizable KPIs
• billing and workspace management
• branded executive dashboards that look like the agency built them

This is similar to what HighLevel did for CRM or Databox did for marketing dashboards—but for AI visibility.

If you're thinking about building one

There is still room for a platform positioned as the "Looker Studio for AI visibility agencies." Rather than competing on who measures mentions most accurately, the differentiation could be:

• White-label portals on the agency's domain
• Executive dashboards for clients
• Custom metrics and scorecards
• Integrations with GA4, Search Console, HubSpot, Salesforce, and CRM data
• Scheduled reports
• Portfolio analytics across dozens or hundreds of clients
• APIs and embedded dashboards

That positioning targets agencies that want to productize AI visibility as an ongoing service, rather than simply using another analytics tool internally.

I think the market is moving toward agencies selling monthly "AI visibility retainers," so the reporting layer itself is becoming almost as important as the underlying measurement.