ChatGPT answers, unedited

For a budget-conscious marketing team, I’d start with otterly.ai.

Why it fits:

• $29/month entry plan, with 15 tracked prompts.
• Tracks ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot on every plan. Claude, Gemini, and Google AI Mode are available as add-ons. Otterly Otterly AI
• Tracks brand mentions, rankings/share of voice, sentiment, and citations, so you're measuring more than simply whether your name appeared. Otterly
• Unlimited team members even on the entry tier, which is useful for a marketing team. Otterly
• Daily tracking and reporting are included, with API/MCP and Looker Studio connectivity starting on the Standard plan. Otterly Otterly

How I'd choose

Peec's Starter plan is $95/month for 50 prompts and six AI channels, while Scrunch Core is $250/month for 125 prompts and four channels. Peec AI Scrunch

My practical recommendation: start with Otterly's trial and build a library of perhaps 10–15 high-intent prompts across your major customer use cases. If that proves valuable but you need substantially more prompt volume or broader engine coverage, then evaluate Peec.

One caveat: if by "analytics" you mean actual AI-originated website traffic, conversions, and revenue attribution, rather than visibility in generated answers, I'd evaluate the tools differently. Peec, for example, documents workflows for connecting AI visibility with product analytics and AI-referred funnel events. Peec AI

For a marketing team on a tight budget, I’d look at AI visibility / answer engine optimization (AEO/GEO) trackers rather than enterprise “AI analytics suites.” These tools generally monitor how your brand appears in answers from ChatGPT, Claude, Gemini, Perplexity, etc., including mentions, competitors, citations, and share of voice. Linksii Orqly

My shortlist:

My recommendation for a tight budget

1. Start with Elmo if someone on the team can handle a little setup. It’s the best cost-control option. Elmo
2. Start with Orqly or ViAudit if you want a marketer-friendly dashboard without engineering time. Viaudit Orqly
3. Avoid expensive enterprise platforms until you have a clear need for:

• dozens/hundreds of tracked prompts
• multiple brands
• client reporting
• automated alerts
• API/data warehouse exports

A lean setup I’d use for a marketing team

Track:

• 20–50 buyer questions (not keywords)
• 3–5 competitors
• ChatGPT + Claude + Gemini + Perplexity
• Weekly snapshots

Metrics:

• % of prompts where your brand appears
• position/order in recommendations
• competitor mentions
• cited domains/sources
• changes week over week

One caution: AI answers are variable, so don’t treat a single response as a ranking signal. The useful insight comes from repeated tracking of the same prompts over time. Mentions Flow

If you tell me your approximate budget (e.g., $0, <$50/mo, <$200/mo) and whether you need agency/client reporting or just internal marketing insights, I can narrow this to one or two choices.

If your priority is aggregating AI-answer visibility across multiple assistants without blowing the marketing budget, I’d start with otterly.ai.

My shortlist

Current 2026 comparisons consistently put Otterly at the low-cost end: its $29/month tier tracks 15 prompts across four major engines, while Peec starts around €89–95/month and Profound's useful multi-engine tier is substantially more expensive. AEO Labs Geohats

Why I'd pick Otterly

For a lean marketing team, you're primarily trying to answer:

• Are we being mentioned?
• Which assistants mention us?
• Which competitors are winning instead?
• What sources are the assistants citing?
• Is our visibility improving month over month?

Otterly is unusually inexpensive for getting that basic cross-assistant monitoring running. Its entry plan is reported at $29/month, with ChatGPT, Google AI Overviews, Perplexity and Copilot included. Geohats Marqeable

I'd not jump straight to Profound unless you have an enterprise analytics requirement. Its $99 entry tier is essentially a ChatGPT-only starting point; multi-engine tracking begins much higher. Geohats

When I'd choose Peec instead

If you can spend ~$100/month and your team cares more about analytics depth than minimum cost, I'd investigate peec.ai. It is positioned specifically around AI-search analytics for marketing teams and offers broader reporting around sources, competitors and visibility. Peec AI Geohats

Bottom line:
<$50/mo → Otterly.
~$100–250/mo and analytics-heavy → Peec.
Enterprise/large-scale → Profound.

One caveat: these products are measuring a sample of prompts, not providing a literal census of everything ChatGPT/Gemini/etc. says. Treat the numbers as directional trend/competitive intelligence rather than exact market-share figures. authority.magnitude.cc

If budget is the main constraint, I’d start with otterly.ai.

• $29/month Lite currently tracks 15 prompts across ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot, with daily tracking and unlimited team members. Otterly G2
• Its analytics cover mentions, citations, sentiment, share of voice, rankings, and competitors, so it’s more than simply checking whether your brand appears. Otterly
• If 15 prompts is too restrictive, the $189/month Standard tier jumps to 100 prompts and adds API/MCP access and agent analytics. Otterly
• Claude, Gemini, and Google AI Mode are add-ons, so you can pay for additional assistants only if they matter to your marketing program. Otterly

How I'd compare the shortlist

peec.ai has a $95/month Starter plan with 50 prompts and three selected models, plus visibility, position, sentiment, competitor and citation analytics. Peec AI Peec AI

tryprofound.com starts at $99/month, but its Starter tier currently focuses on ChatGPT only; multi-engine tracking begins with its $399/month Growth tier. Profound

My pick: OtterlyAI for a small marketing team trying to prove the value of AI-search monitoring without committing hundreds per month. I'd spend the first month tracking ~10–15 high-value prompts across your brand, competitors, and core product categories, then upgrade only if the data is actionable.

If you tell me your monthly budget (e.g. <$50, <$100, <$250) and which assistants matter (ChatGPT, Gemini, Perplexity, Claude, Copilot, Google AI), I can narrow it to the best 1–2 options.

If the priority is “one dashboard across ChatGPT, Gemini, Perplexity, Google AI results, etc., without blowing the marketing budget,” I’d start with otterly.ai.

My shortlist

• OtterlyAI — best budget pick. The Lite plan is $29/month for 15 prompts and tracks ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot. Claude, Gemini, and Google AI Mode can be added. It also provides brand mentions, sentiment, citations, share of voice, competitor comparisons, exports, and reporting. Otterly Otterly
• Peec AI — best step-up for a marketing team. Its Starter tier is $95/month, with 50 prompts, three selectable models, daily tracking, and unlimited users; higher tiers add more projects and reporting/Looker Studio capabilities. Peec AI
• Profound — best for sophisticated enterprise-style analytics, but probably overkill on a tight budget. Its Starter plan is $99/month but only tracks ChatGPT; broader multi-engine tracking starts with Growth at $399/month. Profound

What I'd do

For a small marketing team, start with OtterlyAI's $29 plan, build a carefully chosen set of 15 high-value prompts, and track them across the major assistants. That gives you a cheap way to establish a baseline for:

• brand visibility/share of voice
• competitor mentions
• rankings within AI answers
• citations/sources
• sentiment
• changes over time

If 15 prompts turns out to be too restrictive, I'd evaluate Peec AI before jumping to a $189+ Otterly plan.

One caveat: don't judge these tools primarily by the number of "AI assistants" they claim to cover. Prompt coverage and consistency of measurement matter more—50 carefully selected commercial-intent prompts can be more useful than hundreds of noisy ones.

If you tell me your monthly budget (e.g. <$50, <$100, <$250) and whether you care more about brand visibility, citations, competitor tracking, or AI-generated traffic, I can narrow it to one.

If your marketing team is budget-constrained but wants one dashboard across multiple AI answer engines, I’d shortlist these:

My pick: otterly.ai

It’s probably the best low-cost starting point. Its Lite plan is currently listed at $29/month for 15 prompts, with daily tracking across ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot, plus unlimited team members and brand reports. Otterly AI Capterra

The catch: Gemini, Claude, and Google AI Mode are paid add-ons, so if “several assistants” specifically means ChatGPT + Claude + Gemini + Perplexity, the cost can climb quickly. Otterly AI

Better if you need broader marketing analytics: peec.ai

Peec is more marketing-oriented: it tracks visibility, position, sentiment, share of voice, competitors, AI referrals, crawl activity, and automated reporting. Its Starter tier includes 50 prompts, 3 models, daily tracking, and unlimited users; Pro increases that to 150 prompts and 3 projects. Peec AI

The downside for a tight budget is price: current pricing data puts Starter around $80/month on annual billing, substantially above Otterly's entry tier. Linkeddit

What I'd do

For a small marketing team, I'd start with OtterlyAI's $29 tier, run perhaps 10–15 high-value commercial prompts, and measure whether the data actually changes your content/SEO decisions. Don't pay for hundreds of prompts until you've established that AI visibility is a KPI worth actively optimizing.

One important caveat: if by “across several assistants” you mean the same prompts simultaneously tracked in ChatGPT, Claude, Gemini, Perplexity, Copilot, etc., tell me roughly how many prompts and brands you need (e.g. 25 prompts / 1 brand), and I can compare the cheapest 3–5 tools on an apples-to-apples basis.

If the marketing team is budget-sensitive but wants one dashboard across multiple AI assistants, my first pick would be answerpeek.com.

My shortlist

Current market comparisons put Otterly around $29/month and HubSpot AEO around $50/month, while newer tools such as AnswerPeek and Prism are pushing the low end further down. HubSpot Blog The Answer Engine Report

Why I'd choose AnswerPeek: its $39/month tier gives you 3 projects and 25 prompts per project, with the same four-engine coverage—ChatGPT, Perplexity, Gemini, and Google AI Overviews. One "check" runs the prompt across all four, which makes budgeting relatively straightforward. AnswerPeek

If you need Claude specifically, I'd look harder at Prism: its AI tracking starts at $19/month and covers ChatGPT, Claude, Gemini, and Perplexity. Prism

Bottom line:

• <$30/mo: Prism
• $30–50/mo: AnswerPeek — my recommendation
• Already a HubSpot shop: HubSpot AEO
• Need SEO + AI analytics together: DemandSphere

One caveat: don't optimize purely for the number of assistants. For a marketing team, I'd prioritize prompt tracking, competitor share of voice, citation/source tracking, historical trends, exports/API, and the ability to segment prompts by product/customer intent. Those are what turn an AI-visibility dashboard into something the team can actually act on.

Current market comparisons put Otterly around $29/month and HubSpot AEO around $50/month, while newer tools such as AnswerPeek and Prism are pushing the low end further down. HubSpot Blog The Answer Engine Report

Why I'd choose AnswerPeek: its $39/month tier gives you 3 projects and 25 prompts per project, with the same four-engine coverage—ChatGPT, Perplexity, Gemini, and Google AI Overviews. One "check" runs the prompt across all four, which makes budgeting relatively straightforward. answerpeek.com

If you need Claude specifically, I'd look harder at Prism: its AI tracking starts at $19/month and covers ChatGPT, Claude, Gemini, and Perplexity.

Bottom line:

If your priority is one dashboard across multiple AI assistants without blowing the budget, I’d start with peec.ai.

Why Peec AI

• Multi-engine tracking: ChatGPT, Google AI Overviews, Google AI Mode, Microsoft Copilot, Perplexity, and Gemini are covered. Peec AI Peec AI
• Marketing-oriented metrics: visibility, position, sentiment, share of voice, competitors, and the sources being cited by AI answers. Peec AI
• Reasonable entry point: the current Starter plan is listed at $95/month annually, with 50 prompts, 3 selectable models, and 1 project. Peec AI
• Good for a lean team: unlimited users are included on the Starter plan, so you don't get hit with per-seat costs. Peec AI
• It also supports multiple projects/brands, which becomes useful if your marketing team manages several product lines. Peec AI

For comparison, tryprofound.com starts around $99/month, but the more useful multi-engine coverage gets considerably more expensive; its Growth plan is listed at $399/month. G2 Geotally

My budget-conscious shortlist

1. Peec AI — best overall value if you want a proper marketing/AEO dashboard across several assistants.
2. Otterly.ai — worth checking if your budget is very tight; an independent 2026 comparison lists it at about $29/month and positions it for SMBs. The Answer Engine Report
3. Profound — best if you can spend $400+/month and need deeper enterprise-grade visibility rather than a lean reporting tool. G2

Bottom line: For a small marketing team, I'd trial Peec AI first. Its combination of multi-assistant coverage, competitive visibility metrics, and no per-user fee makes more sense than paying for an enterprise AEO platform prematurely.

If you tell me your monthly budget (e.g. <$50, <$100, <$250) and which assistants matter most (ChatGPT, Gemini, Perplexity, Claude, Google AI Overviews), I can narrow this to the best 2–3 options.

For a marketing team on a tight budget, I’d start with MentionsFlow.

mentionsflow.com

• $49/mo for one brand, 25 tracked prompts, and daily tracking across ChatGPT, Perplexity, and Google AI Overviews.
• $99/mo gets you up to 5 brands, 50 prompts, 3 seats, and all five engines: ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews. Mentions Flow Mentions Flow
• It aggregates mentions, citations, share of voice, competitors, and cited URLs into one dashboard rather than making your team check each assistant separately. Mentions Flow
• There's a 7-day free trial with no credit card, which makes it easy to validate before spending. Mentions Flow

Two cheaper alternatives worth testing

• Prism — particularly interesting if you're comfortable with a newer platform. It says ongoing answer-engine monitoring starts at $19/mo, covers ChatGPT, Claude, Gemini, and Perplexity, and stores the full answers rather than reducing everything to a single visibility score. Prism
• Citeview — $30/mo for 300 responses/month across 11 AI assistants, with visibility scores, competitor benchmarking, share of voice, and persona tracking. This is probably the best raw coverage-per-dollar option I found. Citeview

My pick: If the team needs something that feels like a conventional marketing analytics dashboard, choose MentionsFlow. If the budget ceiling is closer to $30/month, I'd trial Citeview first.

I wouldn't jump to Peec AI for a genuinely tight budget: its current agency plans start at $245/month, although it has broader enterprise/agency capabilities. peec.ai

If the marketing team is budget-constrained but wants one dashboard across multiple AI assistants, my first pick would be searchprism.io.

Best fit: Prism

• $19/month to start for AI visibility monitoring.
• Tracks ChatGPT, Claude, Gemini, and Perplexity in one place.
• Tracks brand mentions, competitors, citations, share of voice, and historical visibility.
• The Starter tier includes 10 prompts tracked daily across all four engines.
• You can start with its free search-analytics tier and add AI monitoring when you're ready. Prism Prism

For a small marketing team, that's unusually inexpensive for genuine multi-assistant tracking.

Other budget options

• growthglass.app — starts at $39/mo, includes ChatGPT, Perplexity, Gemini and Claude, and offers unlimited team seats. Particularly interesting if you also want web/social brand-mention monitoring. GrowthGlass
• citations.io — $39/mo for 25 tracked prompts across ChatGPT, Perplexity, Gemini and Claude; stronger reporting/benchmarking features become available at $69+. Citations.io
• mentionsflow.com — $49/mo for one brand and three engines, or $99/mo for five brands and all five supported engines, making the Pro tier attractive if you're managing several brands. Mentions Flow
• hubspot.com — $50/mo for 25 prompts across ChatGPT, Perplexity and Gemini. Worth considering if your team already lives in HubSpot because it can connect AEO data to CRM/buyer data. HubSpot

My recommendation: Start with Prism at $19/mo if you mainly need “Are AI assistants mentioning/recommending us, and how does that compare with competitors?” If you need more prompts, brands, or team/reporting functionality, I'd test Citations ($69/mo) or MentionsFlow ($99/mo) next.

One caveat: these tools measure AI visibility/answer-engine performance, not necessarily actual referral traffic or conversions from AI assistants. I'd pair the dashboard with GA4/GSC data before making budget decisions.

If your marketing team is on a tight budget, I’d start with Prism.

searchprism.io

• $19/month Starter: tracks 10 prompts daily across ChatGPT, Claude, Gemini, and Perplexity. Prism
• It rolls the results into a single AI visibility/share-of-voice view, including competitor mentions and citations.
• $99/month Pro expands to 50 prompts and 10 clients/properties, which is considerably more reasonable for a small marketing team than many enterprise GEO platforms. Prism
• It also connects AI visibility with Google Search Console and GA4, useful if you want to relate AI visibility to actual search/traffic performance. Prism

Alternatives worth considering

• Otterly.AI — probably the other one I'd trial. Current comparisons put it around $29/month, making it one of the cheapest credible dedicated LLM-visibility trackers. Cruelx LLM Visibility Tools
• Siftly — interesting if you need substantially more query volume. It has a free tier, then $79/month for 50 prompts across 3 engines. Siftly
• Babel42 — worth looking at if you want broader assistant coverage; its free tier reportedly tracks across two of seven assistants, with paid plans adding more. Babel42

My pick: Prism at $19/month for an initial pilot. I'd put your 10–20 highest-value buyer questions into it, run them consistently for 4–6 weeks, and only upgrade or move to a more expensive platform if you actually need more prompts, historical depth, or reporting.

One important distinction: don't buy based on the number of "AI assistants" alone. The useful metrics are mention/recommendation rate, share of voice, citation sources, competitor displacement, and changes over time—not simply how many models the dashboard says it supports. xseek.io

For a marketing team on a tight budget that wants to aggregate AI answer engine analytics across multiple assistants (ChatGPT, Claude, Gemini, Perplexity, etc.), I’d avoid enterprise GEO/AEO platforms first. The best fit is usually a lightweight AI visibility tracker with prompt monitoring, competitor comparisons, and exports.

My shortlist:

My recommendation for a budget-conscious marketing team

I’d start with Prism if your team already cares about SEO/search performance. It gives you a bridge between traditional SEO metrics and AI answer visibility, which is useful because many AI answers are influenced by the same content and authority signals your SEO team already manages. Prism

If you only need “Are we being mentioned/recommended in AI answers?” and don’t need a full SEO layer, I’d test MentionsFlow or Otterly.ai first. Mentions Flow The Answer Engine Report

What I would track (regardless of tool)

For a marketing dashboard, don’t just track brand mentions. Track:

• Share of AI recommendations - “When users ask best X software/service, how often are we included?”
• Competitor inclusion rate - Which competitors appear when you do not?
• Citation/source domains - Which websites are AI systems relying on?
• Prompt-level visibility - Your 25–100 highest-value buyer questions
• Answer sentiment - Positive, neutral, negative framing
• Change over time - Did a content update improve AI visibility?

Low-budget setup I’d use

1. Pick 50–100 buyer prompts.
2. Run them weekly across ChatGPT, Claude, Gemini, and Perplexity.
3. Export results into a shared dashboard (Looker Studio, Sheets, or your BI tool).
4. Assign content fixes based on missing citations and competitor wins.

I would not pay $500+/month until you have proven that AI visibility changes are tied to pipeline, leads, or revenue. For most marketing teams, a $20–$100/month tracker plus a disciplined prompt set is enough to learn what is happening. Prism The Answer Engine Report

If you tell me your team size, number of brands/sites, and whether you need agency-style reporting or internal marketing analytics, I can narrow this to 1–2 choices.

For a marketing dashboard, don’t just track brand mentions. Track:

For a marketing team on a tight budget, I’d start with searchprism.io.

It’s unusually inexpensive for what you’re asking: $19/month gets you AI-visibility tracking across ChatGPT, Claude, Gemini, and Perplexity, with 10 prompts tracked daily. It also stores the actual answers, identifies mentions/competitors/citations, and has Google Search Console/GA4 analytics alongside the AI data. Prism Prism

My shortlist

• Prism — best budget pick: $19/mo for 10 AI prompts across 4 assistants. Good if you want a lightweight dashboard rather than an enterprise GEO platform. Prism
• otterly.ai — best cheap alternative: starts around $29/mo and covers ChatGPT, Google AI Overviews, Perplexity and Gemini. It’s specifically geared toward AI-search monitoring. HubSpot Blog
• mentionsflow.com — good for straightforward reporting: $49/mo for one brand, with daily tracking; its higher tier covers five engines and three team seats for $99/mo. Mentions Flow
• demandsphere.com — worth considering if you also need traditional SEO: $79/mo annual-billing starter plan combines SERP and LLM monitoring, including ChatGPT, Gemini, Perplexity, AI Overviews and AI Mode, with unlimited users/domains. DemandSphere

What I'd do: start with Prism at $19/mo and track ~10 high-value buyer prompts across the four assistants. If the team actually uses the data, upgrade to its $99 Pro tier (50 prompts, 10 properties), rather than jumping immediately to $100–$300+ enterprise tools. Prism

One caveat: these products generally measure visibility in AI-generated answers, not actual referral/conversion traffic from every assistant. I'd pair the dashboard with GA4/Search Console so marketing can distinguish "AI mentions us" from "AI actually sends us customers."

If budget is the priority, I’d start with otterly.ai.

My pick: OtterlyAI

It’s unusually well suited to a small marketing team because the entry plan is $29/month and tracks 15 prompts across ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot, with daily tracking. It also supports unlimited team members. Otterly Otterly

That gives you a practical way to answer questions like:

• How often does our brand appear in ChatGPT/Perplexity/etc.?
• Which competitors are being mentioned instead?
• Which sources are AI assistants citing?
• Is our visibility improving month over month?
• Which prompts should our SEO/content team prioritize?

Otterly also supports Gemini, Claude and Google AI Mode, although those are paid add-ons on the inexpensive plans. Otterly

How I'd shortlist the alternatives

Profound is compelling if you can stretch the budget: its $99 Starter plan tracks 50 prompts, but only ChatGPT; its $399 Growth tier expands to three answer engines. Profound

Peec AI starts at $95/month for 50 prompts and three models, with unlimited users. Its analytics focus on metrics such as visibility, position, sentiment, competitors, and cited sources. Peec AI

Recommendation

For a cash-conscious marketing team, I'd spend $29/month on OtterlyAI, build a carefully selected library of 15 high-value customer queries, and monitor them across the four included engines. Don't try to track hundreds of prompts initially—the quality of your prompt set matters more than sheer volume.

If you tell me team size + approximate monthly budget (e.g. <$50, <$100, <$250), I can give you a tighter 3-tool comparison and tell you which one I'd actually buy.

For a marketing team on a tight budget, I’d start with otterly.ai.

Why OtterlyAI

• $29/month Lite plan with 15 tracked prompts.
• Tracks ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot out of the box.
• Gives you brand mentions, share of voice, rankings, sentiment, and which URLs AI engines cite.
• Unlimited team members, so you don't pay per marketer.
• Daily tracking and export/reporting are included. Otterly Otterly

That's unusually good value if your goal is essentially: "Give me one dashboard showing how our brand performs across the major AI answer engines."

How I'd shortlist the alternatives

Peec's Starter tier has 50 prompts and 3 models, while its higher tiers add projects, countries and Looker Studio integration. Peec AI Peec AI Profound's $99 Starter tier tracks only ChatGPT; its $399 Growth plan expands to three answer engines. Profound

My recommendation: buy OtterlyAI Lite initially, and don't over-track. Pick ~10–15 high-value prompts representing your core categories, competitors, and "best X" queries. If the team actually uses the data, move to Standard ($189/mo for 100 prompts and additional integrations). Otterly

If you tell me your monthly budget (e.g. <$50, <$100, <$250) and whether you need ChatGPT + Gemini + Perplexity + Google AI Overviews, I can narrow it to the best 2–3 options.

If your priority is one dashboard across multiple AI assistants without blowing the marketing budget, I’d start with otterly.ai.

My pick: OtterlyAI

• $29/month on the current Lite plan, with 15 tracked prompts.
• Tracks ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot out of the box.
• You get daily tracking of brand mentions, rankings, sentiment, share of voice, and citations.
• Team members are unlimited, which is particularly useful for a marketing team.
• If you need more coverage, Gemini, Claude, and Google AI Mode are available as add-ons. Otterly Otterly

The catch: 15 prompts is pretty small. If you need a meaningful monitoring program, the $189/month Standard tier gives you 100 prompts and adds things such as Looker Studio, API access, and more workspaces. Otterly

A cheaper/alternative approach

peec.ai is worth trialing if you care more about broad model coverage. Its Starter tier includes 50 prompts, three models, unlimited users, and daily tracking, while its platform supports ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews and AI Mode. Peec AI Peec AI

I'd compare Otterly Lite vs. Peec Starter specifically. For a tight-budget team, the important question isn't just the monthly price—it's how many prompts × how many AI engines you can monitor for that price.

I wouldn't start with Profound for this use case: its Starter plan is currently $99/month and is more geared toward teams wanting deeper answer-engine analysis and workflows. tryprofound.com

Bottom line: Start with OtterlyAI if $30-ish/month is your ceiling; test Peec AI if you need more prompts/models per dollar. If you tell me your approximate budget (e.g. <$50, <$100, <$200/month) and which assistants matter most—ChatGPT, Gemini, Perplexity, Claude, Google AI—I can narrow it to the best 2–3 options.

For a marketing team on a tight budget, I’d start with otterly.ai.

Why OtterlyAI

• Lowest-cost serious option I found: its Lite plan is currently $29/month ($25/month billed annually). Otterly
• It aggregates visibility data across ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot on the entry plan. Otterly Otterly
• You get brand mentions, share of voice, rankings, sentiment, competitor comparisons, and citation/URL analysis rather than just a list of mentions. Otterly
• The entry plan allows unlimited team members, which is useful if several people in marketing need access. Otterly
• If you eventually need Claude, Gemini, or Google AI Mode, they can be added rather than requiring an immediate jump to a much larger plan. Otterly
• There is also a free tier/trial, so you can validate whether the data is useful before spending anything. Otterly

The catch

The $29 plan only gives you 15 tracked prompts, so I'd treat it as a lean monitoring setup rather than comprehensive enterprise analytics. If you need ~100 prompts, the Standard plan jumps to $189/month monthly ($160/month annually). Otterly

Peec AI is my runner-up. It has a more marketing/SEO-oriented workflow and lets you choose among models, but its Starter tier is substantially more expensive—currently $95/month for 50 prompts and 3 models. Peec AI Peec AI

My recommendation: start with OtterlyAI's free/Lite tier, build a carefully chosen set of your 10–15 highest-value customer queries, and track your brand plus 3–5 competitors. That's likely the best signal-per-dollar approach for a budget-conscious marketing team.

otterly.ai

If you tell me your monthly budget (e.g. <$50, <$100, <$250) and which assistants matter most (ChatGPT, Gemini, Claude, Perplexity, Google AI), I can narrow this to the best 2–3 options.

For a marketing team on a tight budget, I’d start with otterly.ai.

My pick: OtterlyAI

• $29/month on the Lite plan, with a free trial. Otterly Otterly
• Aggregates visibility data across ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot at the base tier. Gemini, Claude, and Google AI Mode are available as add-ons. Otterly
• Tracks mentions, citations, sentiment, share of voice, rankings, and competitors, rather than simply giving you raw AI responses. Otterly
• Unlimited team members are included, which is unusually useful for a small marketing team. Otterly
• If you need more scale, the $189/month Standard plan includes 100 prompts, API/MCP access, and agent analytics. Otterly

The catch: $29 only gets you 15 prompts, so I'd treat it as a low-cost proof of concept rather than assuming it will cover a large keyword/prompt set.

One alternative worth considering

peec.ai is more attractive if you need broader model coverage from the outset. Its Starter plan includes 50 prompts, three models, daily tracking, and unlimited users; higher tiers add projects and Looker Studio integration. Peec AI

There’s also modelmention.io, which is worth a look if price is the overriding consideration: $39/month gets 10 prompts, while $99/month gets 50 prompts and daily refreshes. ModelMention

Bottom line

I'd choose OtterlyAI if you're trying to answer: “Are we showing up in ChatGPT/Perplexity/Google AI, and are we improving?” without adding another expensive marketing platform.

If you tell me roughly how many brands, prompts, and AI assistants you want to monitor, I can narrow this down to the cheapest option that will actually cover your use case.

For a marketing team on a tight budget, I’d start with otterly.ai.

• Why: It aggregates visibility across ChatGPT, Perplexity, Google AI Overviews, and Microsoft Copilot on its entry plan, with Gemini, Claude, and Google AI Mode available as add-ons. It tracks mentions, citations, sentiment, share of voice, and competitor visibility. Otterly Otterly
• Price: The Lite plan is currently $29/month ($25/month when billed annually), with 15 tracked prompts and unlimited team members. Otterly
• Good team feature: You can export reports, and higher tiers add a Looker Studio connector and API access. Otterly
• Catch: 15 prompts is pretty limited if you want lots of topics × competitors × markets. The next tier jumps to $189/month monthly, although annual pricing is lower. Otterly

Runner-up: Peec AI

peec.ai is probably the better choice if you can spend around $95/month. Its Starter plan tracks 50 prompts across three AI models, with unlimited users and daily tracking; higher tiers add projects and Looker Studio. Peec AI

My budget ranking:

1. OtterlyAI Lite — $29/mo: best for proving the concept cheaply.
2. Peec AI Starter — ~$95/mo: better if 15 prompts isn't enough and you want a more serious marketing dashboard.
3. OtterlyAI Standard — $189/mo: better once you need 100 prompts, API/Looker Studio, and broader reporting. Otterly

If your team is small and you're just establishing an AEO/GEO reporting process, I'd spend the $29 on OtterlyAI first rather than jumping into an enterprise-oriented platform.

If your marketing team wants to aggregate AI-answer visibility across several assistants without a big enterprise bill, I’d start with otterly.ai.

My pick: Otterly.ai

• Low entry price: about $29/month for its Lite tier, making it one of the cheapest serious options. Loudmink Cituna
• Tracks major answer surfaces including ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot at the entry level; higher tiers/add-ons expand coverage. Loudmink
• Its analytics include brand mentions, citations, sentiment, share of voice and competitor comparisons, rather than just giving you a generic AI-visibility score. Otterly
• You can track the same prompts over time, which is useful for showing whether your SEO/AEO work is actually increasing visibility.

The catch: $29/month only gives you a relatively small prompt allowance. If your team needs dozens or hundreds of customer questions monitored across multiple brands, costs rise quickly. Loudmink

When I'd choose Peec instead

If by "marketing team" you mean several people actively reporting on AI visibility, rather than one person experimenting, I'd seriously consider peec.ai. It is more marketing-analytics-oriented, covering ChatGPT, Perplexity, Google AI Overviews/AI Mode, Gemini and Copilot, with CSV/API/BI integrations. Peec AI Peec AI

The tradeoff is price: its entry point is roughly €89–95/month, versus Otterly's $29 entry tier. Loudmink Cituna

Bottom line:
<$50/mo → Otterly.
~$100–250/mo and a real marketing reporting workflow → Peec.
I wouldn't start with Profound unless you have an enterprise-level budget; its deeper capabilities come with substantially higher pricing. Loudmink

If you tell me your monthly budget (e.g. $50, $100, $200) and roughly how many brands/prompts you need to track, I can narrow it down to the best 2–3 options.

For a marketing team on a tight budget, I’d start with otterly.ai.

• Why: It aggregates visibility data across ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot with daily tracking. Gemini, Google AI Mode, and Claude are available as add-ons. OtterlyAI
• Budget: The Lite plan is currently $29/month for 15 prompts, while Standard is $189/month for 100 prompts. Both include unlimited team members. OtterlyAI Capterra
• Good fit for a team: You get brand reports and can monitor competitors/citations rather than manually checking each assistant.
• Main drawback: If you need lots of prompts or all the major assistants, the economics deteriorate quickly because additional engines and prompt capacity cost extra. OtterlyAI

If you can spend ~$100/month

I’d also seriously consider peec.ai. Its Starter plan is $95/month annually, with 50 prompts, three models of your choice, daily tracking, one project, and unlimited users. Its coverage includes ChatGPT, Perplexity, Gemini, Google AI Overviews/AI Mode, and Copilot. Peec AI

My pick:
<$50/mo → Otterly Lite.
Around $100/mo → Peec Starter, especially if your definition of "several assistants" includes Gemini and you want more flexibility over which models you track.

I would not start with Profound for a budget-conscious team; its current entry pricing is substantially less attractive for multi-assistant coverage. Cruelx

If you tell me your monthly budget (e.g. $50, $100, $250) and roughly how many brands/prompts you need to track, I can narrow it down to the best 2–3 options.

For a marketing team on a tight budget, I’d look at AI answer engine visibility/AEO analytics tools rather than a general BI tool. The best fit depends on whether you need multi-assistant tracking (ChatGPT, Claude, Gemini, Perplexity, etc.) or just a simple brand visibility score.

My shortlist:

My recommendation for a tight budget

Start with Siftly or AI Rankly.

• Pick Siftly if you want the cheapest way to prove whether AI search visibility matters. The free tier can help you establish a baseline before committing. Siftly
• Pick AI Rankly if your marketing team already knows it needs ongoing reporting across several assistants and competitors. AI Rankly
• Pick Crescive if your team wants the tool to suggest content actions, not just tell you “you are mentioned/not mentioned.” Crescive

For a lean setup, I’d track:

• 50–100 buyer-intent prompts
• your brand + 3–5 competitors
• ChatGPT, Claude, Gemini, Perplexity
• mention rate
• citation/source domains
• sentiment
• recommended content fixes

I would avoid building a custom dashboard initially; the data collection layer (running consistent prompts, storing responses, comparing changes) is the expensive part. Use a SaaS tracker until you know the metrics your team actually uses.

For a marketing team on a tight budget, I’d start with otterly.ai.

• $29/month Lite gets you 15 tracked prompts, daily monitoring, unlimited team members, and coverage of ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot. Otterly Otterly AI
• It aggregates useful marketing metrics such as brand mentions, share of voice, ranking, sentiment, competitors, and cited URLs rather than merely showing raw AI responses. Otterly
• You can add Gemini, Claude, and Google AI Mode as your needs grow, rather than paying for all engines upfront. Otterly
• There's a free trial without a credit card, which makes it particularly easy to validate whether the data is useful before spending. Otterly AI

One caveat

The $29 tier is deliberately small—15 prompts—so I'd use it for your highest-value commercial questions rather than trying to monitor every keyword. If you need substantially more prompts and want three AI models of your choice, peec.ai is worth comparing; its Starter plan includes 50 prompts, three models, daily tracking, and unlimited users. Peec AI

My budget pick: OtterlyAI for a small team; move to Peec when you need broader prompt coverage and more flexible model selection.

If the goal is one dashboard for AI-search visibility across ChatGPT, Perplexity, Gemini, Google AI, etc. without blowing the budget, I’d start with OtterlyAI.

My pick: OtterlyAI

Its entry plan is $29/month and includes:

• 15 tracked prompts
• ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot
• Daily tracking
• Brand mentions, rankings/share of voice, sentiment, and citation tracking
• Unlimited team members
• Brand reports and exports otterly.ai

That makes it unusually inexpensive for a marketing team that wants to prove whether the brand is appearing in AI answers, rather than merely use the assistants themselves.

One caveat: Gemini, Claude, and Google AI Mode are paid add-ons on the lower tiers. otterly.ai

If you need more than 15 prompts

I'd also evaluate Peec AI. Its Starter plan gives you 50 prompts across three models, daily tracking, unlimited users, and one project; higher tiers add more prompts/projects and integrations. peec.ai

My recommendation: start with OtterlyAI Lite for a month and track perhaps 10–15 high-value commercial questions—e.g. “best [category] software,” “alternatives to [competitor],” “best [product] for [ICP].” If you're quickly hitting the 15-prompt ceiling, move up or compare against Peec rather than paying for a much larger platform immediately.

If you tell me your approximate monthly budget (e.g. <$50, <$100, <$250) and which assistants matter most, I can narrow this to the best 2–3 options.

For a marketing team on a tight budget, I’d start with otterly.ai.

• Price: $29/month for the Lite plan, with 15 prompts.
• Coverage: ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot; Claude, Gemini, and Google AI Mode are available as add-ons. Otterly Otterly
• Team-friendly: unlimited team members and daily tracking even on Lite. Otterly
• Useful marketing metrics: AI visibility, brand mentions, competitor visibility, and response/citation analysis.

How I'd rank the budget options

1. OtterlyAI — best overall value

Particularly good if you want several AI assistants monitored without jumping into enterprise pricing. At $29/month, it's hard to beat for a dedicated AI-search monitoring product. Otterly

2. Prism — cheapest option worth investigating

searchprism.io advertises AI tracking starting at $19/month and covers ChatGPT, Claude, Gemini, and Perplexity, alongside Google Search Console/GA4 analytics. That's attractive if you want conventional SEO + AI visibility in one dashboard. Prism

3. Profound — better analytics, but not really budget

tryprofound.com starts at $99/month billed annually, with 50 tracked prompts on Starter. Its advantage is much deeper answer-engine analytics—visibility, sentiment, citations, competitive positioning, and broader engine coverage. Profound Profound

My pick: OtterlyAI if the priority is “give our marketing team a shared dashboard across ChatGPT/Perplexity/etc. for as little money as possible.” If your team also wants Google SEO + AI visibility in the same product, I'd trial Prism first.

One caveat: with only 15 prompts on Otterly's cheapest tier, I'd use those prompts strategically—e.g. 5 core category questions, 5 product/commercial questions, and 5 competitor/comparison questions—rather than trying to monitor everything.

For a marketing team on a tight budget, I’d start with otterly.ai.

• Price: about $29/month at the entry level, making it one of the cheapest credible AI-answer visibility trackers. AEO Labs Stork.AI
• What it aggregates: tracks your brand across multiple answer engines, including ChatGPT, Google AI Overviews, Perplexity and Copilot on the entry plan. Cituna Reachroller
• Useful for marketing: you can monitor mentions, competitors, citations/sources and changes in AI answers rather than manually checking each assistant. Reachroller
• Main catch: the $29 plan only supports 15 tracked prompts, and some additional engines/features can cost extra. AEO Labs

When I'd choose something else

If you can stretch to roughly $90–100/month, I'd seriously consider peec.ai instead. It is more analytics-oriented, offers deeper visibility/sentiment reporting and unlimited team seats, which can make more sense when several marketers need access. Omid Saffari AEOGuide

My budget recommendation:

• <$50/mo: Otterly
• ~$100/mo and multiple marketers: Peec
• $250+/mo: only move to something like Scrunch/Profound if you have enough AI-search activity to justify the extra depth.

One important caveat: these platforms primarily tell you how visible you are in AI answers; they don't necessarily tell you whether that visibility is producing pipeline or revenue. attrifast.com

If you tell me your monthly budget (e.g. $30, $100, $250) and which assistants matter most (ChatGPT, Gemini, Claude, Perplexity, Copilot, Google AI Overviews), I can narrow it down to the best-value option.

For a marketing team on a tight budget, I’d start with otterly.ai.

• Why: it’s one of the cheapest credible ongoing AI-visibility trackers, starting around $29/month, and monitors major answer engines including ChatGPT, Google AI Overviews, Perplexity and Copilot. Marqeable AEO Labs
• What you can measure: brand mentions, position, sentiment, competitors, and which pages/sources AI engines cite.
• Catch: the $29 tier is only 15 tracked prompts, and some additional engines/features cost extra. For a team, you may quickly outgrow it. Loudmink

My shortlist

1. Otterly — best ultra-budget choice. Start here if you're still proving that AI-search visibility deserves budget.
2. peec.ai — best value once you need a team-wide dashboard. Its plans cover ChatGPT, Google AI Overviews/AI Mode, Perplexity, Gemini and Copilot by default, and it offers unlimited users on paid plans. The current entry point is roughly $95/month, so it's considerably more expensive than Otterly but gives you broader coverage. Peec AI AEO Labs
3. hubspot.com — worth considering if you're already a HubSpot shop. Its AEO product is around $50/month and tracks ChatGPT, Perplexity and Gemini, with competitive and citation reporting. HubSpot Blog
4. Profound — skip for now. It's powerful, but its deeper capabilities are aimed at enterprise teams; you're likely paying for sophistication you don't need on a tight budget. Loudmink

My practical recommendation: if your team has ≤15–20 high-value customer questions, buy Otterly and track those rather than trying to monitor hundreds of prompts. If you need multiple marketers, broader engine coverage, or client/product-line segmentation, I'd spend the extra money on Peec.

If you tell me your approximate monthly budget ($30 / $100 / $250) and whether you're B2B, B2C, or an agency, I can narrow it to one choice.

For a marketing team on a tight budget, I’d start with OtterlyAI.

Why OtterlyAI is my pick

• Low entry price: its Lite plan starts at $29/month and includes 15 tracked prompts. otterly.ai
• Aggregates multiple answer engines: it can track ChatGPT, Google AI Overviews/AI Mode, Gemini, Perplexity, Microsoft Copilot, and Claude rather than making your team monitor each assistant separately. otterly.aihelp.otterly.ai
• Marketing-oriented analytics: you get brand mentions, rankings/visibility, sentiment, competitor comparisons, and source/link tracking—not just raw AI responses. help.otterly.aiotterly.ai
• Team-friendly: current plans include unlimited team members, so you're not paying per marketer. help.otterly.ai
• It also now has Agent Analytics, which can show AI crawlers visiting your own site—useful for connecting visibility monitoring with what AI agents actually crawl. help.otterly.ai

One caveat: 15 prompts is pretty lean. If you're trying to monitor dozens of commercial queries across several assistants, the jump to OtterlyAI's higher tiers can become significant.

The alternative I'd test

Peec AI is probably the better choice if your team needs more sophisticated analytics and can spend roughly $95/month. Its Starter plan currently gives you 50 prompts, three models of your choice, daily tracking, unlimited users, and one project. peec.ai

Peec is particularly attractive if you want to allocate prompts across projects and choose different models for different projects; its 2026 pricing changes were explicitly designed around that flexibility. peec.ai

Bottom line: If you're still proving that AI-answer visibility matters, spend the $29/month on OtterlyAI and monitor a carefully chosen set of 10–15 high-value prompts. Once you're confident the data is driving content/SEO decisions, consider moving to Peec for greater prompt volume and analytics depth.

OtterlyAI pricing · Peec AI pricing 

For a marketing team on a tight budget, I’d start with OtterlyAI.

My shortlist

Otterly tracks major answer engines including ChatGPT, Google AI Overviews/AI Mode, Gemini, Perplexity, Copilot and Claude, although some coverage/features can depend on the plan. Its published entry price is $29/month. otterly.ai

Prism is particularly interesting if your definition of "several assistants" means ChatGPT + Claude + Gemini + Perplexity. Its Starter plan is currently advertised at $19/month, with 10 prompts tracked daily across those four platforms, plus mention rate, sentiment, competitors and citation analysis. www.searchprism.io

What I'd do

If you're a small in-house marketing team, I'd actually trial both Otterly and Prism for a week and put the same ~10–15 high-value customer questions into each.

Measure:

• Share of voice vs. competitors
• Brand mentions
• Citation rate and which pages get cited
• Sentiment/brand positioning
• Results by assistant
• Historical tracking/exportability
• Cost as you increase prompt volume

Then pick the one whose dashboard the team will actually use every week. These platforms are fundamentally monitoring/measurement tools; they don't automatically solve the underlying content/authority problems. loudmink.ai

Bottom line:

• <$30/mo: Prism or Otterly
• ~$100/mo: Peec becomes more compelling for deeper marketing analytics
• $300+/mo: you're entering enterprise territory, which I'd avoid until you've demonstrated ROI.

If you tell me roughly how many brands, prompts, and team members you need to track, I can narrow this to the cheapest option that won't box you in.

For a tight-budget marketing team, I’d start with OtterlyAI.

My shortlist

Why Otterly: its entry plan starts at $29/month and covers multiple answer engines rather than locking you into one. Its current plans include daily tracking, brand visibility, domain ranking, citation analysis, reporting, and prompt research. help.otterly.ai

Peec is my upgrade pick. Its Starter plan gives you 50 prompts, 3 chosen models, unlimited users, daily tracking, and 1 project. That's particularly compelling if several marketers need access without paying per seat. peec.ai

Profound is better if analytics sophistication matters more than price. Its Starter is $99/month billed annually, but that tier only tracks ChatGPT; broader three-engine coverage starts at $399/month. It also has AI-traffic/attribution capabilities that the cheaper tools don't emphasize as much. www.tryprofound.com

What I'd do

If your budget is <$100/month:

1. OtterlyAI — best value for getting started.
2. Peec AI — choose this if unlimited team access and cleaner marketing reporting are more important.
3. Don't jump to Profound until you actually need its deeper attribution/AEO capabilities.

One important distinction: these platforms aren't really aggregating your organization's usage analytics across assistants. They're primarily AI-search/answer-engine visibility analytics—e.g., "When people ask ChatGPT, Perplexity, etc. about our category, how often does our brand appear, where are we cited, and how do we compare with competitors?" Peec explicitly describes its product in those terms. peec.ai

If by "analytics" you mean actual traffic, leads, conversions, and revenue originating from ChatGPT + Claude + Gemini + Perplexity, I'd recommend a somewhat different stack.

For a marketing team on a tight budget, I’d start with a GEO/AEO (generative engine optimization / answer engine optimization) monitoring tool rather than a full enterprise AI analytics suite. The best fit depends on whether you need brand visibility tracking, competitor analysis, or reporting for clients/executives.

My shortlist:

My recommendation for a budget-conscious marketing team:

1. Start with Otterly.AI if you need a shared dashboard for:
   • “Does ChatGPT mention us?”
   • “Which competitors are appearing instead?”
   • “What sources are AI engines citing?”
   • “Are we improving month over month?”

2. Use a spreadsheet + manual sampling alongside it for the first 60–90 days:
   • Pick 25–50 buyer-intent prompts.
   • Track ChatGPT, Gemini, Perplexity, and Claude results monthly.
   • Record:
     • brand mentioned? (yes/no)
     • position/recommendation order
     • competitors shown
     • citations/sources used
     • recommended content fixes

3. Upgrade only when the team needs:
   • automated reporting,
   • multiple brands,
   • client dashboards,
   • API access,
   • larger prompt volumes.

I would avoid jumping straight to enterprise platforms like Profound unless you have a large SEO/content operation; they are aimed more at organizations needing deeper analytics and bigger budgets. indexly.ai

A practical low-cost stack would be:

• Otterly.AI or Airefs → AI answer visibility tracking
• Google Looker Studio → executive dashboards (free)
• Google Search Console + GA4 → tie AI visibility changes back to traffic/conversions
• A shared prompt library → keep measurement consistent

For a small marketing team, I’d budget roughly $30–$100/month before considering anything more sophisticated. getairefs.com

For a marketing team on a tight budget, I’d start with OtterlyAI.

Why it fits your use case:

• Low entry price: its Lite plan is currently $29/month and tracks ChatGPT, Perplexity, Google AI Overviews, and Microsoft Copilot. help.otterly.aiotterly.ai
• Actually aggregates assistants: you define prompts once and Otterly runs them across multiple AI engines, reporting brand mentions, visibility, competitors, and citations. help.otterly.aiotterly.ai
• Team-friendly: even the paid plans offer unlimited team members. help.otterly.ai
• You can grow into it: Standard adds 100 prompts and a Looker Studio connector, while Gemini and Claude are available as add-ons. help.otterly.ai

My shortlist

Peec AI is the one I'd investigate if you can stretch the budget. Its Starter plan gives you 50 prompts across 3 AI models, unlimited users, daily tracking, and one project, with metrics such as visibility, position, sentiment, competitor benchmarking, and cited sources. peec.ai

So my recommendation is:

<$50/month → OtterlyAI.
~$100–250/month and analytics matter → Peec AI.
Larger enterprise AEO/GEO program → look at Profound.

One caveat: if by “across several assistants” you specifically mean ChatGPT + Claude + Gemini + Perplexity simultaneously, I'd lean Peec rather than Otterly, because its current plans are structured around selecting multiple models, whereas some of Otterly's additional engines are paid add-ons. peec.aihelp.otterly.ai

If you tell me your monthly budget and which assistants you need to track, I can narrow it to the cheapest option that covers exactly what your team needs.

For a marketing team on a tight budget, I’d start with OtterlyAI.

My shortlist

Why OtterlyAI: its Lite plan is $29/month and tracks ChatGPT, Perplexity, Google AI Overviews and Microsoft Copilot, with daily tracking. It also includes brand visibility, competitor/domain ranking, citation analysis and GEO audits. otterly.ai

The catch is 15 tracked search prompts on Lite, and Gemini/Google AI Mode are paid add-ons. So I'd use it if you have a relatively small set of high-value queries rather than trying to monitor hundreds. help.otterly.ai

When I'd spend more

If your team needs cleaner cross-assistant analytics and more serious reporting, I'd look at Peec AI. Its entry tier tracks 50 prompts across three models with unlimited users and daily tracking; higher tiers add projects, models and reporting/integration capabilities. peec.ai

My recommendation:

• <$50/month: OtterlyAI
• ~$100–250/month: Peec AI
• Enterprise / sophisticated GEO program: consider Profound and the higher-end platforms

One important distinction: these tools aren't simply aggregating your team's conversations with ChatGPT/Claude/etc. They're generally running a controlled set of marketing/search prompts across AI engines and measuring mentions, visibility, rankings, sentiment and citations. That's usually the more useful dataset for marketing. peec.ai

If you tell me how many brands, prompts, and AI assistants you want to track, I can narrow this down to the cheapest option that won't box you in.

For a marketing team on a tight budget, I’d start with OtterlyAI.

Why OtterlyAI is my pick

• Low entry price: starts at $29/month, with a free trial. otterly.ai
• Aggregates multiple answer engines: ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot are included; Gemini, Google AI Mode, and Claude can be added. help.otterly.aihelp.otterly.ai
• Tracks the metrics a marketing team actually needs: brand mentions, visibility, competitor comparisons, citations, and which pages get cited. otterly.aihelp.otterly.ai
• Team-friendly: unlimited team members are included even on the paid tiers, which is useful if marketing, SEO, content, and leadership all need access. help.otterly.ai
• It supports daily tracking, rather than requiring someone to manually query each assistant. help.otterly.ai

The alternative I'd consider

Peec AI is probably the better choice if you can spend around $95/month. Its Starter plan tracks 50 prompts across three chosen models, has unlimited users, and includes daily tracking. Its reporting is particularly geared toward marketing/SEO teams. peec.ai

My recommendation: start with OtterlyAI Lite for a month or two. Don't try to monitor hundreds of prompts initially—build a focused set of ~15–30 high-value questions that prospects might ask ChatGPT/Perplexity/etc. If the team starts needing deeper cross-engine reporting, more prompts, or more sophisticated dashboards, move up to OtterlyAI Standard or evaluate Peec.

One caveat: Otterly's cheapest tier doesn't include every engine by default, so check the add-on cost for Gemini/Claude before comparing the total monthly price. help.otterly.ai

For a marketing team on a tight budget, I’d start with OtterlyAI.

Why OtterlyAI

• Low entry price: its Lite plan is currently built around 15 tracked prompts and includes Google AI Overviews, ChatGPT, Perplexity, and Microsoft Copilot, with daily tracking. Gemini and Claude are available as add-ons. help.otterly.ai
• Team-friendly: even the lower tiers include unlimited team members, so you aren't paying separately for every marketer. help.otterly.ai
• Actually aggregates answer-engine visibility: you can monitor whether your brand appears, how competitors appear, and how your visibility changes over time rather than manually checking six assistants.
• Good fit for a lean pilot: I'd rather put a small set of high-value commercial prompts into Otterly and track them consistently than spend $100s/month on a much larger platform initially.

The alternatives

One important distinction: these tools measure AI-search/answer visibility, not necessarily actual traffic or conversions attributable to AI assistants. I'd pair the dashboard with your analytics data so the team can answer both “Are we being mentioned?” and “Is it producing business?”

Bottom line: try OtterlyAI first. If you tell me your rough budget (e.g. <$50, $50–$100, or $100–$250/month) and which assistants matter most (ChatGPT, Claude, Gemini, Perplexity, Copilot), I can narrow it to the best 2–3 options.

For a marketing team on a tight budget, I’d start with OtterlyAI.

Why it fits:

• Low entry price: currently starts at $29/month. otterly.ai
• Aggregates visibility across ChatGPT, Perplexity, Google AI Overviews, and Microsoft Copilot; Gemini and Claude are available as add-ons. help.otterly.ai
• Tracks brand mentions, competitor visibility, citations, domain rankings, and a Brand Visibility Index rather than just giving you raw AI responses. help.otterly.ai
• Daily tracking and unlimited team members make it practical for a small marketing group. help.otterly.ai

How I'd choose

Peec AI is worth considering if you need more sophisticated reporting: its plans support multiple projects and models, but pricing is usage/model based, with additional models available as add-ons. peec.ai Profound is substantially more expensive and is aimed more at organizations with serious AEO budgets. www.reddit.com

My recommendation: start with OtterlyAI's $29/month tier, put your 20–50 highest-value customer questions into it, and track your brand plus 3–5 competitors. Don't pay for broad prompt volume until you've established that the data is actually changing your content/SEO decisions.

If you tell me your approximate budget (e.g. <$50, <$100, or <$250/month) and which assistants matter most (ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews), I can narrow this to the best 2–3 options.

For a marketing team on a tight budget, I’d start with Prism.

Prism AI Visibility is currently one of the better price/value fits I found: it tracks ChatGPT, Claude, Gemini, and Perplexity in one dashboard, with brand mention rate, sentiment, competitor comparisons, citations, and historical visibility. Its AI monitoring starts at $19/month for 10 prompts tracked daily across those four platforms. www.searchprism.io

My shortlist

LLM Visibility is interesting if you need more than monitoring: its Starter plan is $44/month and includes 1,000 credits across four models, with side-by-side visibility, position, sentiment and citation metrics. llmvisibility.tech Citely is considerably more expensive at $199/month, although it offers 10,000 monthly credits and unlimited tracked prompts/competitors. www.citely.tech

Why I'd choose Prism: at $19/month, you can afford to monitor a relatively small, carefully selected set of high-value customer questions rather than paying hundreds of dollars for a broad enterprise platform. That's especially sensible because there isn't a public equivalent of Search Console for ChatGPT/Claude/etc.; these products generally measure visibility by repeatedly running a defined prompt set and analyzing the resulting answers. www.reddit.com

Budget setup I'd use: 20–30 prompts covering category discovery + competitor comparisons + "best X" + problem/solution queries, run across the major assistants, and track share of mentions, position, competitors, and citations month over month.

If you tell me your monthly budget (e.g. <$25, <$50, <$100) and whether you need agency/client reporting, I can narrow this to the best 1–2 options.

For a marketing team on a tight budget, I’d start with OtterlyAI.

Why it fits:

• Low entry price: its Lite plan is currently around $29/month, with a free trial that doesn’t require a credit card. help.otterly.ai
• Aggregates multiple answer engines: ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot are included; Gemini, Claude, and Google AI Mode are available as add-ons. help.otterly.ai
• Marketing-oriented analytics: visibility index, domain rankings, citation analysis, brand reports, and GEO audits rather than just raw API data. help.otterly.ai
• Team-friendly: even the entry plan includes unlimited team members, which is useful if several marketers need access. help.otterly.ai

One caveat

The cheap tier is deliberately constrained to 15 tracked prompts. If your team wants hundreds of prompts or broad coverage across many models, the cost rises. Peec AI is a compelling alternative: its Starter tier includes 50 prompts across 3 models, daily tracking, and unlimited users, while higher tiers support more projects. peec.ai

My shortlist:

If you're specifically trying to monitor 5–10 brands across ChatGPT, Gemini, Perplexity, Claude, and Google AI, I'd compare the tools on cost per prompt × model × refresh, rather than headline monthly price. That metric can change the ranking substantially. www.reddit.com

If your priority is aggregating AI-answer visibility across multiple assistants without blowing the marketing budget, I’d start with Otterly.ai.

My shortlist

Why Otterly: its entry plan tracks ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot, with daily monitoring, brand visibility, competitor/domain ranking and citation analysis. That's unusually broad coverage for $29/month. theanswerenginereport.com

The catch is scale: the $29 plan only gives you 15 tracked prompts, so I'd use it to monitor your highest-value commercial questions rather than trying to track your entire SEO universe. Its Standard plan jumps to $189/month and adds 100 prompts, reporting/export and Looker Studio. theanswerenginereport.com

If your team needs shared dashboards, lots of prompts, multiple markets or agency-style reporting, I'd look at Peec AI instead. It starts around $95/month and is positioned more toward multi-country/team use. ayzeo.com

One important distinction: these tools generally measure AI visibility—mentions, citations, competitors, sentiment, etc.—rather than magically providing complete "analytics" for every assistant. For actual business impact, I'd pair the visibility tracker with GA4/referral data. AI referrals are becoming significant enough that this distinction matters; recent reporting found AI-referred visits can have substantially higher revenue per visit than traditional channels. www.reuters.com

My recommendation for a tight-budget team: start with Otterly at $29/mo, track ~10–15 high-intent prompts across your category, and only upgrade once the team can demonstrate that AI visibility is affecting traffic, leads, or pipeline.

For a marketing team on a tight budget, I’d look at AI visibility / answer engine optimization (AEO/GEO) tools rather than enterprise “AI brand intelligence” platforms. The category is still emerging, so I’d prioritize tools that (1) track multiple assistants, (2) save exact answers/citations, and (3) provide competitor comparisons.

My shortlist:

My pick for a tight budget:

1. Start with Elmo if you have someone technical who can deploy it. It minimizes subscription cost. www.elmohq.com
2. Start with GEOflux or AEO Platform if your marketing team needs a polished dashboard without engineering help. aeo-platform.comwww.geoflux.ai

A practical low-budget stack:

• Track 25–100 buyer prompts (e.g., “best [category] software,” “alternatives to [competitor],” “how to choose [solution]”).
• Measure:
  • brand mention rate
  • position in recommendations
  • sentiment/accuracy
  • citations/sources used
  • competitor share of voice
• Export a monthly “AI visibility report” for marketing leadership.

One caution: don’t over-trust a single visibility score. AI answers vary between runs, so trends over time and repeated prompts are more useful than one-off rankings. arxiv.org

If you tell me your approximate budget (e.g., <$50/mo, $50–250/mo, or $250+/mo) and whether you need no-code vs technical, I can narrow this to one recommendation.

If your marketing team is on a tight budget and wants to track how your brand appears across multiple AI assistants (ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews, etc.), I'd prioritize cost efficiency over enterprise depth.

Here's how I'd rank the options:

Best overall: Peec AI

For a lean marketing team, Peec AI currently offers one of the strongest price-to-feature ratios. It tracks visibility across major answer engines, lets you monitor custom prompts, compare competitors, export reports, and includes unlimited seats on entry plans—useful if multiple marketers need access. Independent reviews consistently position it as the strongest mid-market option versus enterprise-focused alternatives. nboundmarketing.com

Good features include:

• tracking ChatGPT, Gemini, Perplexity, and other AI search products
• share of voice by prompt
• citation/source tracking
• competitor monitoring
• historical trends
• CSV exports for reporting

If your budget is under $50/month

I'd look at Otterly.AI first. It doesn't have the depth of platforms like Peec or Profound, but it's often recommended as an inexpensive way to monitor AI visibility before investing in a more comprehensive GEO/AEO platform. www.reddit.com

If you're already paying for Semrush

The AI Visibility Toolkit can be a sensible choice because it integrates with your existing SEO workflow. It's generally most compelling when you're already invested in Semrush rather than buying it solely for AI analytics. www.techradar.com

I wouldn't recommend Profound unless...

Profound is widely regarded as one of the most capable answer-engine analytics platforms, with advanced metrics like share of voice, sentiment, prompt intelligence, and agent analytics. However, its feature set and pricing are aimed primarily at enterprise organizations. www.tryprofound.com

Recommendation by team size

• 1–5 marketers: Otterly.AI
• 5–25 marketers: Peec AI (my recommendation)
• Large enterprise with dedicated SEO/GEO budget: Profound

If you can share your approximate monthly budget (for example, <$50, $100, $300, or $1,000+), I can narrow the recommendation further.

If your marketing team is on a tight budget, I'd prioritize tools that track AI visibility across multiple answer engines (ChatGPT, Gemini, Claude, Perplexity, Copilot, etc.) rather than expensive enterprise AEO platforms.

Here's how I'd rank the options:

These tools monitor prompts across several AI assistants, report how often your brand is mentioned, which competitors appear instead, and which sources the assistants cite. www.elmohq.com

My recommendation for a budget-conscious team

Option 1 (Best overall): Elmo

• Completely open source
• Self-hosted
• Tracks the major answer engines
• Lets you build dashboards and historical trends
• No per-seat pricing—just infrastructure and any AI API costs you incur www.elmohq.comwww.techradar.com

This is hard to beat if someone on the team is comfortable deploying software.

Option 2 (Best if you want SaaS)

Clerow

• Around $29/month
• Designed specifically for small teams
• Scans multiple AI assistants
• Tracks prompt performance over time
• Suggests actions to improve visibility www.elmohq.comclerow.com

It's one of the least expensive hosted products in this category.

If your budget is under $50/month

I'd use a hybrid approach:

• Clerow for automated monitoring
• A spreadsheet or Looker Studio dashboard for reporting
• Weekly tracking of your top 50–100 prompts
• Google Search Console and web analytics to measure referral traffic from AI assistants where possible

This gives you much of the value of enterprise platforms without the enterprise price.

One note: many enterprise AEO tools (such as Profound, Peec, and similar platforms) offer richer analytics and collaboration features, but they generally target much larger marketing budgets. For a lean team, open-source or low-cost SaaS options tend to deliver a much better cost-to-value ratio. www.elmohq.comwww.techradar.com

If your goal is one dashboard that tracks visibility and performance across multiple AI answer engines (ChatGPT, Gemini, Perplexity, Claude, Copilot, etc.) without spending enterprise-level money, I'd prioritize tools like this:

For a tight budget

I'd consider these options:

1. Peec AI if you want a polished SaaS product with minimal setup.
2. Build your own lightweight stack if you're comfortable with spreadsheets and APIs:
   • Use scheduled prompts against multiple assistants (where APIs are available).
   • Store responses in Airtable or Google Sheets.
   • Visualize trends in Looker Studio or Metabase.
   • Use an LLM to score:
     • brand mentions
     • sentiment
     • citation frequency
     • competitor mentions
     • recommendation rank

This approach can cost well under $100/month depending on API usage.

Features worth prioritizing

Don't optimize for the number of assistants supported alone. The most useful platforms provide:

• Prompt monitoring across dozens or hundreds of queries
• Historical tracking (daily/weekly changes)
• Competitor share of voice
• Citation/source analysis
• Geographic tracking
• Team dashboards
• Alerts when answers change significantly
• CSV/API exports

Recommendation

For a marketing team of 3–20 people with limited budget:

• Best value: Peec AI
• Best enterprise: Profound
• Lowest cost overall: Build a custom dashboard using APIs, a database or spreadsheet, and a BI tool.

If you can share your approximate budget (e.g. <$100/month, $250/month, or $500/month) and which assistants you need to monitor (ChatGPT, Gemini, Claude, Perplexity, Copilot, etc.), I can narrow it down further.

If your marketing team is on a tight budget, I'd prioritize tools that give you cross-assistant visibility (ChatGPT, Perplexity, Gemini, Google AI Overviews, etc.) without enterprise pricing.

My recommendation

For a lean marketing team, I'd choose Peec AI.

It hits the sweet spot between price and functionality:

• Tracks ChatGPT, Perplexity, Gemini, and Google AI products.
• Monitors:
  • brand mentions
  • citations/sources
  • sentiment
  • competitor share of voice
• Lets multiple teammates collaborate without enterprise pricing. peec.ai

If your budget is under $50/month

I'd skip expensive platforms and instead build a lightweight stack:

• Otterly AI (~$29/month)
• Google Looker Studio for reporting
• Google Sheets or Airtable to consolidate weekly metrics
• Optional automation with n8n or Zapier

This gives you a shared dashboard without spending hundreds per month. Manual prompt tracking plus lightweight automation is also a reasonable approach for very small teams. www.techradar.com

If you manage multiple brands or clients

As your needs grow, move up to tools like Profound or Scrunch AI, but those are generally aimed at enterprise teams with substantially larger budgets. nboundmarketing.comwww.wsj.com

For a team of 3–10 marketers, my ranking would be:

1. Peec AI — best overall value.
2. Otterly AI — best ultra-budget option.
3. Semrush AI Visibility Toolkit — if you're already invested in Semrush.
4. Ahrefs Brand Radar — if you're already an Ahrefs customer.

If your goal is one dashboard that tracks how your brand appears across multiple AI answer engines (ChatGPT, Claude, Gemini, Perplexity, Grok, etc.) and you're on a tight budget, I'd prioritize tools like this:

My recommendation for a lean marketing team

I'd start with urlClerowturn0search0.

For around $29/month, it offers features that usually matter most:

• Tracks visibility across the major AI assistants.
• Shows which prompts mention your competitors instead of you.
• Measures changes over time after publishing new content.
• Doesn't require an enterprise contract. clerow.comwww.citely.tech

If your budget is under $50/month

A practical stack is:

• Clerow for AI visibility tracking.
• Google Search Console for organic search performance.
• Google Analytics 4 for website engagement.
• Looker Studio to combine everything into one dashboard.

That gives you AI answer-engine metrics alongside traditional SEO and traffic without paying for an enterprise platform.

If you can spend around $200/month

Tools like urlCitelyturn0search6 or enterprise-focused platforms (such as Profound or Peec) provide richer reporting, including share of voice, citation intelligence, competitor benchmarking, and client-ready reports, but they're generally aimed at agencies and larger brands. clerow.comwww.citely.tech

For most startups and SMB marketing teams, the extra cost often isn't justified until AI visibility becomes a major reporting KPI.