ChatGPT answers, unedited

Yes. If you’re making SEO reports for clients, there are a few free (or freemium) AI Share of Voice / AI visibility checkers worth testing. The catch: AI SOV is still an emerging metric, and different tools measure it differently (mentions, citations, recommendations, or AI answers captured), so I’d label it in reports as an AI visibility estimate rather than a true market share. AI Share of Voice Prefer

Here are some options:

For a freelancer SEO report workflow, I’d probably do:

1. Run the client URL + 3–5 competitors
2. Track:

• AI mentions (% of prompts where they appear)
• cited domains/pages
• competitors appearing instead
• missing topics/prompts
• Add an “AI Search Visibility” section alongside:

• organic traffic
• keyword rankings
• backlinks
• content gaps

A simple report metric you can safely show:

AI Visibility Share: X% of tracked AI responses mentioned/cited the brand across tested prompts.

Avoid calling it “AI rankings” or “AI traffic share” unless the tool specifically measures those.

For repeatable agency-style reporting, you may eventually want a paid tracker, but for free client audits the tools above are enough to create a useful baseline. answermonk.ai crowdreply.io

Yep. If you’re making client-facing SEO reports, there are a few free tools worth trying:

• RankBits — probably the closest match to what you described. Paste a website URL, and it gives an AI visibility score, mentions/citations, competitors, and share of voice. The free scan uses 3 buyer prompts across ChatGPT, Google Search, and Google AI Overviews. RankBits
• SEOmator AI Visibility Checker — specifically reports AI share of voice vs. competitors, based on a dataset of ChatGPT and Google AI Overview answers. No account is needed for the basic check. SEOmator
• ChatObserver — gives a report with share of voice, competitor comparisons, mentions, and cited sources. Their sample, for example, shows SOV as a percentage of answers mentioning the brand. Chatobserver
• Ahrefs AI Visibility Checker — very useful for a quick client snapshot. It checks ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews and AI Mode, though the free version is more of a visibility snapshot than a full SOV tracker. Ahrefs
• Frase AI Visibility Checker — accepts a domain or URL and reports share of voice, citations, momentum, and sentiment across ChatGPT, Perplexity and Gemini. Frase

For your specific use case

If you want to put something like this in a monthly SEO report:

AI Share of Voice: 18%
Brand mentioned in 18% of relevant AI answers
Competitor A: 31%
Competitor B: 24%
Competitor C: 12%

I'd start with SEOmator or ChatObserver because they're actually presenting the metric as share of voice, rather than just giving you an opaque "AI visibility score."

One important distinction: AI visibility ≠ AI share of voice. A URL audit can tell you whether a page is technically/content-wise prepared for AI crawlers, but SOV requires testing your brand against competitors across a defined set of queries. Tools like RankBits and SEOmator are closer to the latter. RankBits SEOmator

If you tell me what kind of SEO clients you have (local businesses, SaaS, ecommerce, etc.), I can also give you a free-tool reporting workflow that produces an AI SOV section you can drop straight into your client reports.

Yes. If by AI Share of Voice you mean “what percentage of AI answers mention/recommend this client versus competitors,” there are now several free options.

Best free options

• chatobserver.com — probably the closest match to what you're asking for. Enter a website URL and it reports AI share of voice, competitor mentions, recommendations, and citations. Their example shows actual SOV percentages. Chatobserver
• seomator.com — accepts a brand or domain and calculates share of voice from aggregated ChatGPT + Google AI Overview data. SEOmator
• rankbits.com — free/no signup, takes a URL, runs buyer prompts through ChatGPT, Google Search and AI Overviews, and provides share of voice. RankBits
• frase.io — lets you enter a domain or URL and checks ChatGPT, Perplexity and Gemini for share of voice, citations, momentum and sentiment. Frase
• semrush.com — good client-reporting option; accepts a domain/URL and shows AI visibility, mentions, cited pages, topics/prompts and estimated audience reach. Semrush

What I'd use as a freelancer

I'd start with ChatObserver + RankBits.

The important distinction is that a URL-level AI audit isn't necessarily the same thing as AI Share of Voice. For a client SEO report, I'd ideally want:

AI SOV = client's brand mentions ÷ total brand mentions across the same set of AI answers

So you can show something like:

That's much more useful to a client than an arbitrary “AI visibility score of 67/100.”

ChatObserver is particularly interesting for this because its free report explicitly exposes SOV and competitor percentages. Chatobserver

If you tell me what kind of SEO reports you make (local SEO, SaaS, ecommerce, agencies, etc.), I can also give you a free-tool stack for producing a client-ready AI SEO/SOV report without paying for Semrush/Ahrefs-level software.

Yes — there are a few actually usable free AI Share of Voice / AI visibility checkers now. For client SEO reports, I’d shortlist these:

• Frase AI Visibility Checker — probably the closest match to what you're asking for. Enter a domain or URL, and it checks ChatGPT, Perplexity, and Gemini for share of voice, citations, momentum, and sentiment. No signup for the initial ChatGPT result. Frase
• SEMrush AI Visibility Checker — free, up to 3 checks/day without registration. Gives an AI visibility score, mentions, citation pages, prompts/topics, and competitor context across ChatGPT, Gemini and Google AI results. Semrush
• RankBits AI Visibility Checker — 100% free/no signup, with 3 buyer prompts across ChatGPT, Google Search and Google AI Overview, including a share-of-voice view and a shareable report. This could be particularly handy for client deliverables. RankBits
• AI Share of Voice Scan — more explicitly focused on SoV %. You enter your domain, up to 3 competitors, and up to 6 keywords; it calculates citation share and gap keywords across Brave, Google AI and Perplexity. AI Share of Voice
• SEOmator AI Visibility Checker — interesting for reporting because it gives your mention count + competitive share of voice rather than just an opaque visibility score. It accepts a domain/URL and currently offers the check without signup. SEOmator

What I'd use as a freelancer

For a monthly client SEO report, I'd probably use Frase or RankBits for a quick automated screenshot/report, then supplement it with your own tracked prompts.

The important distinction is:

AI visibility ≠ AI share of voice.

A score like "72/100 AI visibility" isn't necessarily useful to a client. "Your brand appears in 24% of relevant AI answers vs. 41% for Competitor A" is much easier to understand and demonstrate ROI from. Some tools are starting to calculate this explicitly. Prefer SEOmator

One caveat: AI SoV is inherently noisy because AI answers vary by prompt, engine, location, personalization, and time. I'd label it in reports as something like "AI Search Share of Voice — tracked prompt set", rather than presenting it as an equivalent to Google organic Share of Voice.

If you tell me what your client reports look like (Looker Studio, PDF, Sheets, etc.), I can also suggest a free/cheap stack for automatically generating an AI SoV section for every client each month.

Yes — a few good ones now offer free AI visibility / AI Share of Voice checks that are useful for client SEO reports.

Best free options

• semrush.com — Probably my first pick for client reports. Enter a domain/URL and it gives an AI Visibility Score, mentions, citations, platform breakdown, cited pages, topics, competitors, and estimated reach. Semrush says the free checker allows 3 checks/day without registration. Semrush
• ahrefs.com — Very good for a quick client snapshot. It checks ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews and AI Mode, and reports mentions, cited domains/pages and topics. No signup required. Ahrefs
• frase.io — Particularly interesting for your exact use case because you can paste a domain or specific URL, and it explicitly reports Share of Voice, citations, momentum and sentiment across ChatGPT, Perplexity and Gemini. Frase
• rankbits.com — Free/no signup, lets you enter a website and gives a shareable report with Share of Voice, competitor mentions and results across ChatGPT, Google Search and AI Overviews. RankBits

For a freelancer doing monthly SEO reports

I'd use Semrush or Ahrefs for the headline metric, and Frase if you specifically want to say:

AI Share of Voice: 18%
Your brand appeared in 18% of relevant AI answers, compared with 27% for Competitor A and 11% for Competitor B.

One important distinction: AI visibility isn't the same thing as traffic or actual market share. These tools are measuring how frequently a brand appears/cites in a set of AI-generated responses. Ahrefs explicitly describes AI Share of Voice as a modeled visibility signal rather than measured audience reach. Ahrefs

If you're looking for something you can plug into a client report automatically (URL → score/SOV → PDF/Looker Studio), I can also find the best free/API-friendly option for that workflow.

Yes. For client SEO reports, you’re looking for AI Share of Voice (AI SOV) / AI visibility tools rather than a normal SEO audit. A few free options:

For a freelancer making SEO reports, I’d probably use this workflow:

1. Run the client URL through Frase or RankBits → get a simple AI visibility screenshot/report. Frase RankBits
2. Pick 10–20 buyer-intent prompts (e.g., “best [service] in [city]”, “[product] alternatives”, “top [category] companies”).
3. Track: - % of prompts where the client is mentioned
4. % where their URL is cited
5. competitors appearing instead
6. pages being cited by AI
7. Put it into your monthly SEO report as: - AI Share of Voice: X%
8. AI Citations Won: X / 20 prompts
9. Top AI Competitors: …
10. Content Opportunities: …

One caveat: AI SOV is still a newer metric. Different tools measure it differently (mentions vs citations vs rankings), so for client-facing reports it’s best to label it clearly as “AI visibility snapshot” or “AI citation share” rather than implying it equals traffic or rankings. AI Share of Voice Prefer

For a freelancer, I’d avoid paying for enterprise tools initially; the free checkers above are enough to add an “AI SEO/GEO” section to a normal SEO report.

Yes — there are several free options now, and a few are actually useful for client SEO/AEO reports.

Best free options

• frase.io — probably the closest match to what you're asking. You can enter a domain or specific URL and it reports share of voice, citations, momentum, and sentiment across ChatGPT, Perplexity, and Gemini. The ChatGPT check is free without signup. Frase
• semrush.com — accepts a domain or URL and gives an AI visibility score, mentions, platform breakdown, cited pages, and topics/prompts. Good if you're already using Semrush in client reporting. Semrush
• rankbits.com — particularly nice for client-facing snapshots: enter a website, get 3 buyer prompts across ChatGPT, Google Search, and Google AI Overviews, plus a shareable report and share-of-voice figure. RankBits
• seomator.com — calculates AI share of voice against competitors using aggregated ChatGPT and Google AI Overview data. SEOmator
• ahrefs.com — excellent for a quick client snapshot. It checks ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews and AI Mode, showing mentions, topics, cited domains and pages. However, the free tool is more AI visibility than a full ongoing SOV tracker. Ahrefs

If you're making SEO reports for clients

I'd use Frase or RankBits for the actual report, because "AI Share of Voice: 18%" is a much easier client KPI to understand than a vague "AI readiness score."

One important distinction: AI share of voice isn't necessarily the percentage of AI traffic you're getting. It's generally the proportion of AI answers/mentions/citations where the client appears relative to competitors. Prefer AI Share of Voice

If you want, I can also give you a free SEO + AI visibility reporting stack that lets you produce a polished client report with traditional organic SOV + ChatGPT/Perplexity/AI Overview SOV + citations + competitors, without paying for another expensive SEO platform.

Yes — there are a few free AI visibility / AI Share of Voice checkers that are actually useful for client SEO reports.

Best free options

• ahrefs.com — probably my first choice. Enter the brand, and it checks visibility across ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews and AI Mode. It shows mentions, topics, and cited domains. No signup required. Ahrefs
• rankbits.com — particularly good if you want something you can put into a client report. Enter the website and it generates a visibility score, share of voice, mentions vs. citations, competitors, and a shareable report URL. The free scan uses ChatGPT, Google Search and Google AI Overview. RankBits
• frase.io — lets you enter either a domain or URL and reports share of voice, citations, momentum and sentiment. The free result starts with ChatGPT, with additional engines available after email capture. Frase
• asklantern.com — specifically advertises AI visibility scores + share of voice vs competitors and accepts a website URL. Lantern
• rankscope.ai — domain-based report across ChatGPT, Google AI Overviews, Google AI Mode and Perplexity, including competitor mentions and citation counts. RankScope

For a freelancer, I'd use this workflow

If you're producing a monthly SEO report, I'd probably use RankBits or Ahrefs for the headline metric, then manually capture a few representative AI queries.

For example, your report could have:

AI Search Visibility

AI Share of Voice: 18%

ChatGPT: 22%

Google AI Overviews: 14%

Top competitor: Competitor X — 31%

Most frequently cited page: /services/example

That gives the client something much more understandable than simply saying "your site has good GEO."

One caveat: AI Share of Voice isn't yet as standardized as traditional SEO rankings. Different tools use different prompts, engines, weighting and definitions, so I'd use the same checker consistently month-to-month rather than comparing an Ahrefs score this month with a RankBits score next month.

If you tell me what kind of clients you report for (local businesses, SaaS, ecommerce, etc.), I can recommend the best genuinely-free setup for producing an AI SEO/SOV section in your client reports.

Yes — there are a few free ones now, and for client SEO reports I’d prioritize tools that accept a domain/URL rather than just a brand name.

Best free options

• semrush.com — probably my first pick for client work. Enter a domain/URL and it gives an AI Visibility Score, mentions, platform breakdown, pages generating citations, topics/prompts, and estimated audience reach. It checks ChatGPT, Gemini, Google AI Mode and AI Overviews. Semrush
• rankscope.ai — genuinely free/no account. Enter the domain and it checks 5 prompts across ChatGPT, Google AI Overviews, Google AI Mode and Perplexity, including competitor mentions and citation counts. RankScope
• asklantern.com — particularly interesting because it explicitly reports AI Share of Voice and compares your brand against competitors across ChatGPT, Perplexity and Gemini. Lantern
• rankbits.com — URL-based, no signup, with a shareable report. It includes Share of Voice, mentions vs. citations, and per-engine visibility. RankBits
• frase.io — accepts a domain or specific URL and reports share of voice, citations, momentum and sentiment across ChatGPT, Perplexity and Gemini. Frase

If you specifically need "AI Share of Voice"

I'd test Lantern + RankBits first. They appear closest to what you're describing: "Client URL → percentage/share of AI answers where they appear vs competitors."

One important distinction for your reports: AI visibility ≠ AI share of voice. Visibility might tell you "this brand appeared 7 times," while SOV normalizes that against competitors, e.g. "Client = 18%, Competitor A = 31%, Competitor B = 24%." Prefer

Also, Ahrefs has a very good free checker, but its free tool is more of a visibility snapshot; actual historical AI Share of Voice is part of its paid Brand Radar product. Ahrefs

If you're building white-label SEO reports for clients, I can also find you the best free option that gives a downloadable/shareable report or API, so you don't have to manually screenshot the results.

Yes — there are a few free AI Share of Voice / AI visibility checkers that are actually useful for client SEO reports.

Best free options

• rankbits.com — probably the closest match to what you're asking for. Enter a URL/domain, and it gives an AI visibility score plus share of voice against competitors, mentions vs. citations, and a competitive landscape. It checks ChatGPT, Google Search, and Google AI Overviews. RankBits
• frase.io — accepts a domain or URL and reports share of voice, citations, momentum, and sentiment. The free check includes ChatGPT; email unlocks additional Perplexity/Gemini results. Frase
• seomator.com — particularly interesting for client reporting because it gives your share of voice plus the competitors you're being mentioned alongside. It uses aggregated ChatGPT and Google AI Overview data rather than relying on one live prompt. No account required. SEOmator
• rankscope.ai — free, no account, and checks ChatGPT, Google AI Overviews, Google AI Mode, and Perplexity, with competitor mentions and citations. RankScope

For a freelancer, I'd use this workflow

If you're producing a monthly SEO report, I'd probably use RankBits or SEOmator for the headline AI SOV number, then supplement it with traditional SEO data.

For example:

AI Search Visibility: 18%
AI Share of Voice: 12%
AI citations: 7
Top competitors: Competitor A 31%, Competitor B 24%, Competitor C 19%

One important caveat: AI Share of Voice isn't yet as standardized as Google rankings. Different tools use different prompts, engines, weighting, and datasets, so I'd label the metric clearly in client reports (e.g. “AI Share of Voice — RankBits methodology”) rather than presenting it as an absolute market-share figure.

Bonus: Semrush has a semrush.com where you can enter a domain and see AI visibility, mentions, platforms, and cited pages. Their full AI Share of Voice/competitive benchmarking is part of the paid toolkit. semrush.com semrush.com

If you tell me what kind of clients you have (local businesses, SaaS, ecommerce, etc.), I can also give you a free-tool stack for making a polished monthly “AI SEO” section in your client reports.

Yes. If you’re making client-facing SEO reports, there are now several free AI visibility / AI Share of Voice checkers that can give you something much closer to a reportable metric.

Best free options

• frase.io — probably my first choice for your use case. Enter a domain or URL, and it checks ChatGPT, Perplexity, and Gemini for share of voice, citations, momentum, and sentiment. The first result is free/no-signup. Frase
• ahrefs.com — excellent if you already use Ahrefs. It checks ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews. The free version gives a snapshot; the paid Brand Radar adds historical AI Share of Voice and competitor tracking. Ahrefs
• therankagent.com — specifically built around AI Share of Voice. You enter the website, category/query and optionally location, and it runs buyer questions and compares your recommendations against competitors. Free one-shot report. RankAgent
• rankbits.com — particularly useful for client reporting because it gives a shareable report, visibility by engine, competitor share of voice, mentions vs. citations, etc. RankBits
• semrush.com — enter a domain/URL and get AI visibility, mentions, platforms, cited pages, and topics/prompts. Good if you're already using Semrush for conventional SEO reporting. Semrush

One important distinction

If by "AI share of voice for a URL" you mean:

"I give it clientwebsite.com/page and it tells me this specific page gets X% of AI citations/mentions"

that's different from brand/domain AI Share of Voice.

Most AI SOV tools measure brand/domain visibility across a set of prompts, rather than attributing the SOV number to one individual URL. For example, Frase has a separate page-level GEO checker, while its AI Visibility Checker is domain-level. Frase

For a freelancer, I'd probably use Frase + Ahrefs as the two most credible names for client reports, and RankBits/RankAgent when you specifically need an easy free SOV number.

If you tell me what your client report currently looks like (e.g. URL → AI visibility % → ChatGPT citations → competitors), I can also suggest a 100% free workflow to generate an AI SOV section for every client report without paying for an enterprise GEO platform.

Yes — there are a few free AI visibility / AI Share of Voice checkers that are useful for client SEO reports.

Best options

• frase.io — Probably the closest match to what you're describing. You can enter a domain or specific URL and it checks ChatGPT, Perplexity, and Gemini for share of voice, citations, momentum, and sentiment. Frase
• semrush.com — Enter a domain/URL and get an AI visibility score, mentions, citation-driving pages, and prompts/topics where the brand appears. Good choice if your clients recognize Semrush. Semrush
• ahrefs.com — Checks ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews and AI Mode. It reports mentions, citations, topics and competing domains. The free version is a snapshot rather than ongoing tracking. Ahrefs
• edenrank.com — Free/no-signup checker that runs queries across eight AI surfaces and gives you answers, citations and a visibility score. EdenRank
• therankagent.com — More specifically focused on AI share of voice vs. competitors. You provide the business/category and website and it asks buyer questions and calculates the recommendation share. RankAgent

For a freelancer doing client reports

I'd start with Frase + Ahrefs.

The important distinction is that AI "visibility" and AI "share of voice" aren't quite the same thing:

AI visibility: How often the client gets mentioned/cited.
AI share of voice: What percentage of the total competitor mentions/recommendations the client captures.

For a monthly SEO report, I'd ideally show something like:

One caveat: these numbers aren't equivalent to Google Search Console rankings. Different tools use different prompt sets, engines, locations, and scoring methodologies, so I'd stick with the same checker and methodology every month rather than mixing scores between platforms.

If you tell me whether you want to check a whole domain or an individual page URL, I can narrow this down to the best genuinely-free option that you can use repeatedly for client reports.

Yes — there are a few free AI visibility / AI Share of Voice checkers that are pretty useful for client SEO reports.

Best options

• frase.io — probably the closest to what you're describing. You can enter a domain or specific URL, and it checks ChatGPT, Perplexity, and Gemini for share of voice, citations, momentum, and sentiment. The ChatGPT check is free with no signup. Frase
• semrush.com — enter a domain or website URL and get an AI visibility score, mentions, platforms, cited pages, and topics/prompts. Good if you want something that looks more familiar/professional in a client report. Semrush
• asklantern.com — specifically advertises Share of Voice and competitor comparisons across ChatGPT, Perplexity, and Gemini. No account required for the free report. Lantern
• searchable.com — gives a visibility score plus competitor Share of Voice, prompts where competitors appear, and AI sentiment. Searchable
• edenrank.com — interesting for quick client audits because it checks 8 AI surfaces and gives a shareable 0–100 score, mentions, and citations. One prompt is included in the free check. EdenRank

For a freelancer, I'd use this setup

If you're producing a monthly SEO report, I'd probably use Frase or Semrush for the polished client-facing metric, then report something like:

AI Search Visibility: 34%
AI Share of Voice: 18%
AI citations: 7
Competitor SOV: Competitor A 31%, Competitor B 24%, Client 18%

One important distinction: "AI visibility score" isn't necessarily the same thing as "AI Share of Voice." SOV is most useful when the tool actually compares your client against competitors across a defined set of queries. Frase and Lantern explicitly provide that kind of measurement. Lantern Frase

If you tell me what kind of SEO clients you have (local businesses, SaaS, ecommerce, etc.), I can also give you a 100% free workflow for generating an AI SOV number + competitor comparison that you can drop straight into your monthly reports.

Yes — there are a few free AI Share of Voice / AI visibility checkers that are useful for client SEO reports.

Best options I'd try

• rankbits.com — probably the closest match to what you're asking for. Enter a website URL, and it checks ChatGPT, Google Search and AI Overviews. It gives AI visibility score, share of voice, competitor landscape, mentions and citations. Free, no signup, 3 buyer prompts.
• frase.io — accepts a domain or specific URL and checks ChatGPT, Perplexity and Gemini. It reports share of voice, citations, momentum and sentiment. Nice for a quick client-facing snapshot.
• asklantern.com — enter the website URL and get visibility/share-of-voice data across ChatGPT, Perplexity and Gemini. No account required.
• rankscope.ai — free snapshot across ChatGPT, Google AI Overviews, Google AI Mode and Perplexity, with competitor mentions and citation counts.
• semrush.com — very useful if your clients recognize Semrush. Free checker gives AI visibility, mentions, cited pages and topics/prompts, although the deeper competitive Share of Voice data is part of their paid product.

For a freelancer doing client reports

I'd start with RankBits + Frase.

The important distinction is that "AI Share of Voice" isn't really a single objective ranking metric like a Google position. These tools generate/test a set of prompts and calculate how frequently the client's brand/domain appears relative to competitors. So I'd label the metric in your report something like:

AI Share of Voice — percentage of tested AI answers in which the brand appears relative to tracked competitors.

That makes the methodology defensible when a client asks where the number came from.

If you want, I can also find you a completely free workflow where you enter a client's URL and get a client-ready AI SOV report/PDF without paying for a GEO platform.

If you want, I can also find you a completely free workflow where you enter a client's URL and get a client-ready AI SOV report/PDF without paying for a GEO platform.

Yes. If you’re making SEO reports for clients, there are a few free tools that can give you an AI visibility / AI Share of Voice number from a domain or URL.

Best free options

• seomator.com — probably the closest match to what you’re asking for. You can enter a brand or domain, and it gives an actual Share of Voice % against competing brands, based on aggregated ChatGPT + Google AI Overview data. SEOmator
• rankbits.com — accepts a website URL and gives a shareable report with AI visibility score + Share of Voice, including ChatGPT and Google AI Overview. It says it's 100% free/no signup. RankBits
• ahrefs.com — excellent for client reporting. Free, no signup, and checks ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews and AI Mode. The free version gives mentions, cited domains/pages, and platform breakdowns. Actual AI Share of Voice is part of the paid Brand Radar, though. Ahrefs Ahrefs Help Center
• semrush.com — accepts a domain/URL and gives an AI Visibility Score, mentions, platform breakdown, cited pages, topics, etc. Semrush
• frase.io — particularly interesting for an SEO freelancer because it accepts a specific URL or domain and reports Share of Voice, citations, momentum and sentiment across ChatGPT, Perplexity and Gemini. Frase

What I'd use for client reports

If your KPI specifically needs to say:

AI Share of Voice: 12%
Competitor A: 31%
Competitor B: 24%
Client: 12%

I'd start with SEOmator or RankBits because they actually expose a SOV percentage in the free checker.

If you want a more credible-looking monthly SEO/AEO report, I'd use Ahrefs for the broader AI visibility/citation data and potentially calculate your own SOV from a consistent set of prompts.

One important distinction: AI visibility ≠ AI Share of Voice ≠ URL citation rate. A site can have excellent AI citation visibility while its brand still has a low share of the conversation.

If you tell me what kind of SEO clients you have (local businesses, SaaS, ecommerce, agencies, etc.), I can also give you a free AI Share-of-Voice reporting workflow you can reuse for every client, including the exact metrics I'd put in the report.

Yes. For client SEO reports, you’re looking for AI visibility / AI share of voice (SOV) / GEO tracking tools. The free options are still a bit immature compared with Ahrefs/Semrush, but these are usable for freelancer reporting:

For a freelancer client SEO report, I’d probably structure it like:

AI Search Visibility

• AI Share of Voice: X%
• Competitors appearing more often: A, B, C
• AI engines where brand appears: ChatGPT / Perplexity / Google AI Overviews
• Top cited pages
• Recommended GEO actions: - strengthen entity signals
• add comparison/use-case content
• improve author credibility (E-E-A-T)
• build third-party mentions

A caveat: "AI share of voice" is not yet a standardized metric. Different tools calculate it differently — some count brand mentions, some count citations, and some count recommendation appearances. For client reporting, I’d label it clearly as "AI Visibility Score" or "AI Share of Voice (methodology: tool name)" rather than presenting it like Google rankings.

If you want a repeatable free freelancer workflow, I’d pair:

1. Ahrefs AI Visibility Checker for a quick baseline
2. One SOV tool (AI Share of Voice Tracker / RankAgent) for competitor comparison
3. Manual ChatGPT + Perplexity prompt checks saved in a spreadsheet for proof screenshots. Ahrefs AI Share of Voice

That combination is usually enough to add an "AI SEO" section to client reports without paying for enterprise GEO platforms.

Yes. If you’re making SEO reports for clients, there are now several free AI-visibility / AI-share-of-voice checkers that are useful for a quick report.

Best free options

• semrush.com — probably my first pick for client reporting. You can enter a domain/URL and get an AI Visibility Score, mentions, platforms, cited pages, topics/prompts, and estimated audience reach. Semrush
• rankscope.ai — enter a domain and it checks ChatGPT, Google AI Overviews, Google AI Mode and Perplexity. It gives competitor mentions and citation counts. RankScope
• searchable.com — good-looking report/dashboard with visibility, competitor comparison and share-of-voice information. Searchable
• chatobserver.com — particularly useful if you want coverage across ChatGPT, Gemini, Perplexity, Claude and Google AI answers, including an explicit AI share-of-voice metric. Chatobserver
• therankagent.com — specifically designed around AI share of voice vs competitors. It asks buyer-intent questions and calculates your share of recommendations. RankAgent
• searchscore.io — nice if you want to combine AI visibility + traditional SEO + conversion into one client-facing score. SearchScore

What I'd use as a freelancer

For a monthly client SEO report, I'd probably use:

Semrush → AI Visibility Score + competitor mentions + cited URLs

Then supplement it with RankAgent → AI Share of Voice %.

That gives you a nice report section like:

AI Search Visibility

• AI Visibility: 42/100
• AI Share of Voice: 18%
• Competitor A: 31%
• Competitor B: 24%
• ChatGPT mentions: 7/20 prompts
• Perplexity mentions: 5/20
• Most-cited client URL: /service-page/

One important distinction: AI visibility and AI share of voice aren't exactly the same metric. Visibility generally measures whether/how prominently the brand appears; share of voice measures its proportion of mentions/recommendations relative to competitors. Also, these free tools typically use a limited prompt set, so I wouldn't present the number to a client as equivalent to Google Search Console's impression/share data.

If you tell me what type of clients you report for (local businesses, SaaS, ecommerce, etc.), I can recommend the best 2–3 free tools and a simple AI SEO report template that you can reuse for every client.

Yes — there are a few now, and some are genuinely useful for client SEO reports.

Best free options

• frase.io — probably the closest match to what you're asking. You can enter a domain or URL, and it reports share of voice, citations, momentum, and sentiment. ChatGPT is free without signup; Perplexity/Gemini are available after email. Frase
• rankbits.com — free/no signup, accepts a website, and gives AI share of voice against competitors, plus ChatGPT/Google AI Overview results. RankBits
• seomator.com — particularly interesting for reporting because it gives a share-of-voice percentage and competitor breakdown, based on aggregated ChatGPT + Google AI Overview data. No account required. SEOmator
• ahrefs.com — very credible option. It checks ChatGPT, Gemini, Perplexity, Copilot and Google AI results, showing mentions, topics and cited pages. The free version is more of a snapshot; actual historical AI Share of Voice is part of the paid Brand Radar product. Ahrefs
• asklantern.com — accepts a website URL and specifically advertises AI share of voice vs competitors, including ChatGPT, Perplexity and Gemini. Lantern

For a freelancer, I'd use this workflow

If you're producing a monthly SEO report, I'd probably use SEOmator or Frase for the actual SOV number, then supplement it with Ahrefs for a more recognizable/credible data source.

For example, your report could have:

AI Search Visibility

• AI Share of Voice: 18%
• Competitor A: 31%
• Competitor B: 24%
• Competitor C: 15%
• Most visible AI platform: ChatGPT
• Top cited page: /services/…
• Biggest opportunity: “best [service] in [city]”

One important caveat: AI Share of Voice isn't yet standardized like Google rankings. Different tools use different prompt sets, AI engines, datasets and definitions of "mention" vs. "citation." So for client reporting, I'd label the metric “AI Share of Voice (tool methodology)” rather than presenting it as an absolute market-share number.

If you tell me what kind of SEO clients you have (local businesses, SaaS, ecommerce, etc.), I can narrow this down to the best 2–3 free tools for client reports, including which ones let you export/share a report.

Yes. If you’re making SEO reports for clients, there are several free tools now that can give you an AI visibility / share-of-voice snapshot from a URL.

Best free options

• frase.io — Probably my first pick for client reporting. Enter a domain or URL and it reports share of voice, citations, momentum, and sentiment. The free check covers ChatGPT, with Perplexity and Gemini available after email capture. Frase
• rankbits.com — Very report-friendly: URL → 3 buyer prompts → ChatGPT/Google/AI Overview → visibility score, share of voice, mentions vs. citations, and competitors. RankBits
• citedspy.com — More focused on competitive analysis. It gives a 0–100 visibility score, competitor share of voice, prompt-by-prompt ranking, sentiment, and cited sources across ChatGPT, Perplexity, Gemini, Copilot and Google AI Mode. CitedSpy
• searchable.com — Good if you want something that looks more like a client-facing report, with visibility score, competitor analysis, sentiment, and share-of-voice comparisons. Searchable
• ahrefs.com — Excellent credibility for an SEO report. It checks ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews and shows mentions, topics, cited domains/pages, etc. The free version is a limited snapshot. Ahrefs

One important distinction

If by "AI share of voice" you mean:

"Client is mentioned in 32% of relevant AI answers, Competitor A 24%, Competitor B 18%, etc."

then RankBits, CitedSpy, Frase, and Searchable are closer to what you're looking for than generic "AI SEO score" checkers.

For a freelancer, I'd probably use Frase or RankBits and put a simple section in your SEO report:

AI Search Visibility

• AI Share of Voice: 18%
• AI mentions: 7/30 prompts
• Citation rate: 12%
• Top competitor: Competitor X — 34%
• Best-performing engine: ChatGPT
• Biggest opportunity: "best [service]" queries

That makes the AI section look like an actual SEO deliverable, rather than just a gimmicky GEO score.

If you tell me what kind of clients you report on (local businesses, SaaS, ecommerce, agencies, etc.), I can also give you a free AI-share-of-voice workflow you can repeat for every client in ~10 minutes.

Yes — there are a few free AI visibility / AI Share of Voice checkers that are useful for client SEO reports.

Best options

• rankbits.com — probably the closest match to what you're asking for. Enter a website, and it checks ChatGPT, Google Search, and Google AI Overviews. It gives you Share of Voice, mentions, citations, competitors, and a shareable report. No signup for the initial scan. RankBits RankBits
• frase.io — enter a domain or URL and get AI visibility data including Share of Voice, citations, momentum, and sentiment. The free check starts with ChatGPT; email unlocks additional engines. Frase
• asklantern.com — specifically advertises visibility percentage + Share of Voice against competitors, using ChatGPT, Perplexity, and Gemini. It says no account is required. Lantern
• semrush.com — good if your clients recognize Semrush. It accepts a domain/URL and reports AI visibility, mentions, cited pages, prompts/topics, etc. Semrush
• therankagent.com — explicitly calculates AI Share of Voice from buyer-intent questions and compares you against competitors. Free snapshot, no login. RankAgent

For a freelancer making client reports

I'd start with RankBits. It gives you something much more report-friendly than just an arbitrary "AI score":

AI Share of Voice: 18%
Competitor A: 34%
Competitor B: 27%
Client: 18%
Competitor C: 12%

Plus the actual prompts, mentions, citations, and competitor landscape. That makes the metric easier to explain to a client. RankBits

One important caveat: AI Share of Voice isn't a standardized SEO metric yet. Different tools use different prompts, engines, weighting, and definitions. So for client reporting, I'd label it something like "AI Search Share of Voice (sampled prompts)" and use the same tool + prompt set month over month rather than presenting the percentage as an absolute market statistic.

If you tell me what kind of clients you work with (local SEO, SaaS, ecommerce, agencies, etc.), I can also give you a free/cheap AI SEO reporting stack that produces a polished monthly client report without paying for an enterprise GEO platform.

Yep — there are a few free AI visibility / AI Share of Voice checkers that are actually useful for client SEO reports.

Best options

• rankbits.com — probably the closest match to what you're asking for. Enter a website and it gives you an AI visibility score, share of voice, mentions vs. citations, and competitor visibility. Free scan, no signup. RankBits
• frase.io — particularly good for an SEO freelancer because it accepts a domain or URL and reports share of voice, citations, momentum, and sentiment across ChatGPT, Perplexity, and Gemini. Frase
• semrush.com — free checker that gives an AI visibility score, mentions, platforms, cited pages, topics, and estimated audience. Good if clients already know Semrush. Semrush
• ahrefs.com — free/no signup and checks ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews. It gives mentions, topics, and cited domains/pages. Their full AI Share of Voice tracking is part of the paid product. Ahrefs
• aishareofvoice.io — more directly focused on the metric you're asking for: it compares your domain against competitors across a chosen keyword set and calculates citation share. AI Share of Voice

For your client reports

I'd start with RankBits or Frase. They give you something much more report-friendly than simply saying "your site is AI-ready."

For example, you could report:

AI Share of Voice: 18%
Client domain: 18% of observed AI citations
Competitor A: 31%
Competitor B: 24%
Competitor C: 15%

Just be careful with the wording: AI Share of Voice isn't standardized yet, and different tools use different prompts, models, weighting, and definitions. So I'd label it something like "AI Search Share of Voice (tool methodology)" rather than presenting it as an objective Google-style ranking metric.

If you're looking for something you can run on 10–50 client URLs every month and export into a branded SEO report, I can also find the best genuinely-free workflow for that.

Yes. For client SEO reports, there are a few free (or freemium) AI visibility / AI share-of-voice checkers that are useful. The catch: most free tools measure brand/domain visibility in AI answers, not a true “SEO-style SOV % across every query” like Semrush/Ahrefs rank tracking.

Good options:

For a freelancer building monthly SEO reports, I’d probably use this workflow:

1. Baseline AI visibility
   • Run the client domain through Semrush or Ahrefs.
   • Capture:
     • AI visibility score
     • mentions
     • citations
     • top cited URLs

2. Create a GEO/AI SOV section
   • Pick 10–20 buyer-intent prompts:
     • “best [service] in [city]”
     • “top [product category]”
     • “[competitor] alternatives”
   • Record:
     • Was client mentioned?
     • Position in answer?
     • Was their URL cited?
     • Which competitors appeared?

3. Report it as “AI Share of Voice”

Example:

“Brand appeared in 18% of tracked AI recommendations this month (9/50 prompts), with 6 direct website citations.”

That manual prompt tracker is often more defensible with clients than a single proprietary AI score.

If you want a free white-label client report/dashboard, that’s a harder category — most tools lock exports behind paid plans. For a freelancer, I’d look at combining a free AI visibility checker with Looker Studio + a simple prompt tracking sheet.

Yep. If you're making client-facing SEO reports, there are a few free options worth knowing about:

• ahrefs.com — probably my first choice. You can enter a brand/domain, and it shows AI mentions across ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews. The free report is limited, but it's genuinely useful for a client snapshot. Ahrefs
• rankbits.com — particularly relevant to what you're asking: it accepts a website, checks several AI surfaces, and explicitly reports share of voice, mentions, citations, and competitors. It's free/no signup and uses 3 buyer prompts. RankBits
• therankagent.com — another simple free option. You enter the website + category/search intent + optional location, and it calculates your AI recommendation share versus competitors from five buyer questions. RankAgent
• bluejar.ai — offers a free audit with 60 prompts and specifically includes AI share-of-voice/competitor benchmarking. More agency-oriented, although ongoing monitoring is paid. BlueJar

For your use case

I'd use RankBits or Ahrefs for a quick report.

One important distinction: "AI visibility score" ≠ "AI share of voice." If you're putting a number in a client's monthly SEO report, I'd label it something like:

AI Share of Voice: 18%
Your brand appeared in 18% of relevant AI responses/impressions compared with tracked competitors.

That's more meaningful than saying "AI visibility = 72/100." Ahrefs, for example, defines AI SOV as your percentage of AI impressions relative to competing tracked brands. Ahrefs Help Center

If you tell me what kind of clients you have (local businesses, SaaS, ecommerce, etc.), I can also find you the best genuinely-free tool that lets you put the result into a recurring client report, rather than just a one-off checker.

Yes — there are a few free options now, and some are actually useful for client SEO reports.

Best free options

1. RankBits AI Visibility Checker — probably the closest match to what you're asking for. You enter a website and it checks ChatGPT, Google Search, and Google AI Overviews, then gives you a visibility score, share of voice, mentions/citations, competitors, and a prompt-by-prompt breakdown. It says it's free with no signup. rankbits.com

2. Lantern free AI visibility report — enter a URL and get a free report covering ChatGPT, Perplexity, and Gemini, including visibility scores and share of voice versus competitors. No account required. www.asklantern.com

3. RankAgent AI Share of Voice Matrix — specifically designed around AI SOV. You give it the business/category + website and it asks five buyer questions, then calculates your share of recommendations against competitors. Free/no login for the snapshot. www.therankagent.com

4. Frase AI Visibility Checker — accepts a domain or individual URL and checks whether ChatGPT, Perplexity and Gemini cite it. It also calculates share of voice, citations, momentum and sentiment. The free checker is more limited than the paid platform. www.frase.io

5. Semrush AI Visibility Checker — another good client-report-friendly option. It accepts a domain/URL and reports an AI visibility score, mentions, citations, platforms and topics/prompts. www.semrush.com

For your use case

If you're a freelancer and want something you can drop into an SEO report, I'd start with:

RankBits → RankAgent → Lantern

They're better suited to producing a quick "AI Share of Voice: X%" type metric rather than just an AEO technical audit.

One important distinction: AI "share of voice" isn't a universal standardized metric. Each tool defines/calculates it from its own set of prompts, AI engines, competitors, and sampling. So for client reporting, I'd label it something like "AI Search Share of Voice (tool methodology)" rather than presenting it as an objective industry-wide percentage.

If you tell me what you want the report to look like (e.g. URL → AI SOV % → competitors → citations → ChatGPT/Perplexity/Gemini breakdown), I can find the best genuinely-free tool for that exact workflow, including ones that let you run multiple client domains.

Yes — there are a few free ones now, and for a freelancer doing client SEO reports, I’d look at these:

• semrush.com — Probably the best starting point. You can enter a domain/URL and get an AI visibility score, mentions, platforms, cited pages, topics/prompts, and estimated audience reach. It checks ChatGPT, Gemini, Google AI Mode and AI Overviews. Semrush
• rankbits.com — Particularly relevant to what you're asking: enter a website and it gives share of voice among brands/competitors, mentions vs. citations, and a competitive landscape. The free scan checks ChatGPT, Google Search and Google AI Overview. RankBits
• therankagent.com — Explicitly calculates AI share of voice by asking buyer-intent questions and comparing how often you vs. competitors get recommended. Free, no login for the snapshot. RankAgent
• ahrefs.com — Good for client reporting because it shows mentions across ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews, plus cited domains/pages. It's free with no signup, although the full competitive AI Share of Voice functionality is part of the paid product. Ahrefs
• frase.io — Nice if you specifically want to enter a domain or individual URL and see whether ChatGPT, Perplexity and Gemini cite it, along with share-of-voice/citation metrics. Frase

What I'd use for client SEO reports

If your goal is something like:

Client: Acme Plumbing
AI Share of Voice: 18%
Competitor A: 31%
Competitor B: 24%
Competitor C: 12%
Platforms: ChatGPT / Perplexity / Gemini
Top cited pages: ...

I'd try RankBits or RankAgent first because they're closer to an actual share-of-voice metric rather than just an "AI visibility score."

One caveat: AI SOV isn't yet a standardized metric. Different tools use different prompts, engines, weighting, and definitions of "mention" vs. "citation." So for client reports, I'd label it something like "AI Search Share of Voice (tool methodology)" rather than presenting the percentage as an absolute market statistic.

If you want, I can also find you the best genuinely free option that lets you enter a URL + competitors and export a client-friendly report/PDF.

Yes. If you’re doing SEO reports for clients, there are a few free tools that are actually useful for this now.

Best options

• rankbits.com — probably the closest match to what you described. Enter a website and it gives you AI share of voice, competitors, mentions/citations, and a visibility score. It checks ChatGPT, Google Search, and Google AI Overviews, with a free scan and no signup. RankBits
• asklantern.com — particularly interesting for client reporting because you enter the website URL and it reports visibility percentage, share of voice vs competitors, and platform-level results. No account required. Lantern
• semrush.com — accepts a domain/URL and gives an AI visibility score, mentions, cited pages, topics/prompts, and estimated audience. The free version is more of a snapshot. Semrush
• frase.io — lets you paste a domain or specific URL and measures share of voice, citations, momentum, and sentiment across AI answers. The free checker is limited, but useful for a quick client snapshot. Frase
• therankagent.com — explicitly designed around AI share of voice. You enter the customer's search category + website and it runs five buyer questions, showing your share versus competitors. Free/no login for the basic snapshot. RankAgent

What I'd use as a freelancer

For a client report, I'd start with RankBits or Lantern. They're closer to the workflow you're after:

Client URL → AI visibility/SOV → competitors → citations → screenshot/export into monthly SEO report.

One caveat: AI share of voice isn't yet as standardized as Google rankings. A tool might calculate SOV based on 5–20 prompts, while another uses a much larger prompt dataset, so I wouldn't present "AI SOV = 23%" as an industry-standard metric. I'd label it something like "AI Search Share of Voice (tool methodology)" and use the same tool and prompt set month-to-month.

If you want, I can also find you the best completely free option that lets you run multiple client URLs and export/share a branded report.

Yes. For a freelancer doing client SEO reports, there are a few actually-free options now:

1. Ahrefs Free AI Visibility Checker — probably my first choice. You enter a brand, and it checks ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews and AI Mode. It gives mentions, citations, platforms, topics, etc. No signup. The catch: the free checker doesn't give the full competitive AI Share of Voice report—that's part of paid Brand Radar. ahrefs.comhelp.ahrefs.com

2. RankAgent AI Share of Voice Checker — closest to exactly what you're asking for. Enter the customer's website, their category/search query, and optionally location. It runs five buyer-style questions and gives you a percentage showing how often the brand is recommended versus competitors. Free, no login for the basic result. www.therankagent.com

3. Frase AI Visibility Checker — particularly interesting for an SEO report because you can enter an actual URL, not just a brand. It checks AI citations and reports visibility/share-of-voice-type metrics. www.frase.io

4. Semrush AI Search Visibility Checker — accepts a domain or URL and gives AI visibility, mentions, citations, prompts/topics and estimated audience reached. www.semrush.com

What I'd use for client reports

If you're trying to produce a nice "AI SEO / GEO snapshot" without paying for another subscription, I'd use:

RankAgent → AI Share of Voice %
Ahrefs → AI mentions + citations + platforms
Frase → URL-level citation visibility

Then put something like:

AI Search Visibility: 12%
AI Share of Voice: 8.4%
AI Platforms Detected: ChatGPT, Gemini, Perplexity
Top Competitor: Competitor.com — 21.7%
Pages Currently Cited: /service-page, /blog/article

One important distinction: "AI visibility," "AI mentions," "AI citations," and "AI share of voice" aren't interchangeable. Ahrefs, for example, defines AI SoV as your share of impressions relative to tracked competitors, whereas some free tools calculate SoV simply from the proportion of AI answers that mention you. help.ahrefs.com

If you tell me what kind of SEO clients you have (local businesses, SaaS, ecommerce, etc.), I can also point you to the best free checker specifically for generating a client-facing AI SEO report rather than just an interesting score.

Yes — there are a few free ones now that are actually useful for SEO client reporting.

Best options

1. RankAgent AI Share of Voice — probably the closest match to what you're asking for.
   • Enter a website + target category/query
   • Runs 5 buyer-style AI questions
   • Shows your share of recommendations vs. competitors
   • No signup for the basic snapshot. www.therankagent.com

2. Frase AI Visibility Checker — good if you want something more SEO-report oriented.
   • Accepts a domain or specific URL
   • Checks ChatGPT, Perplexity and Gemini
   • Reports share of voice, citations, momentum and sentiment
   • Free checker, though the ongoing tracking is paid. www.frase.io

3. Ahrefs AI Visibility Checker — nice for client-facing credibility.
   • Checks ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews and AI Mode
   • Free, no signup
   • Shows mentions and which pages/domains are being cited
   • The free version is more of a snapshot than a full SOV tracker. ahrefs.com

4. AnswerMonk — interesting specifically for agencies/freelancers.
   • Give it a URL and it generates buyer prompts
   • Tests ChatGPT, Gemini and Claude
   • Gives AI share of voice + competitor rankings + citation sources
   • Free audit, with ongoing monitoring paid. www.answermonk.ai

If you're making SEO reports for clients

I'd probably use RankAgent for the actual "AI SOV %" number, then pair it with Ahrefs or Frase for citation/visibility evidence.

One important distinction: tools like IsVisible.ai give you an AI crawler/accessibility score—whether GPTBot, ClaudeBot, etc. can access the site—not AI search share of voice. isvisible.ai

If you tell me what kind of SEO clients you have (local businesses, SaaS, ecommerce, etc.), I can also find you the best genuinely-free tool that lets you generate a branded/client-ready AI SOV report, ideally without making you sign up for a trial.

Yes — there are a few free AI visibility / AI Share of Voice checkers that are pretty useful for client SEO reports.

Best free options

1. Ahrefs Free AI Visibility Checker — probably my first choice. Enter a brand/domain and it checks visibility across ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews. It gives mentions, platforms, topics, cited domains/pages, and a limited free report. ahrefs.comhelp.ahrefs.com

Best for: a quick client-facing snapshot.

2. Semrush AI Search Visibility Checker — free, no signup, and accepts a domain/URL. It checks AI visibility and competitive positioning across ChatGPT, Gemini and Google AI Overviews. www.semrush.com

Best for: adding a recognizable SEO-tool name to your reports.

3. AI Share of Voice — more directly aligned with what you're asking for. You enter your domain + competitors + keywords and get AI citation share across a keyword set. aishareofvoice.io

Best for: an actual “Client has 14% AI Share of Voice vs. Competitor A at 31%” type metric.

4. Frase AI Visibility Checker — accepts a domain or specific URL, and reports share of voice, citations, momentum, and sentiment from AI responses. The free checker includes a ChatGPT result; more comprehensive tracking is paid. www.frase.io

Best for: when you specifically want to evaluate an individual client's page/URL, rather than just the brand.

5. Lantern Free AI Visibility Report — enter a website URL and get visibility scores and share of voice versus competitors across AI platforms. www.asklantern.com

For a freelancer doing client reports

I'd probably use Ahrefs + AI Share of Voice:

• Ahrefs: “Your brand was mentioned X times across AI search”
• AI Share of Voice: “Your domain owns X% of AI citations for these target queries”
• Then manually grab 3–5 important prompts and show exactly what ChatGPT/Perplexity/Google AI says and which competitors get cited.

One important distinction: AI visibility ≠ AI Share of Voice. A tool can tell you “your site appeared in 30% of answers,” but true SoV needs a defined prompt/keyword universe and comparison against competitors. Ahrefs itself describes AI SoV as a competitive benchmark, while its free checker is more of a visibility snapshot. help.ahrefs.com

If you tell me what kind of clients you report for (local businesses, SaaS, ecommerce, law firms, etc.), I can point you to the best free setup for generating a polished AI SOV section in your SEO reports.

Yes — there are a few, and some actually give you AI Share of Voice rather than just an “AI-readiness” score.

Best free options for client SEO reports

1. Lantern AI Visibility Report — probably the closest match to what you're asking for. Enter a website URL and it reports AI visibility + Share of Voice, including how often the brand is recommended versus competitors across ChatGPT, Perplexity and Gemini. No account required for the initial report. www.asklantern.comahrefs.com

2. Frase AI Visibility Checker — particularly useful for SEO work because it can analyze AI answers, share of voice, citations, competitors and sentiment. The free checker is limited, but it's more actionable than a simple GEO score. www.frase.io

3. CitedSpy AI Visibility Checker — free/no signup and specifically gives a 0–100 visibility score, competitor Share of Voice, prompt-level rankings and cited sources. It checks ChatGPT, Perplexity, Gemini, Claude and Grok. www.citedspy.com

4. Ahrefs Free AI Visibility Checker — very credible option for client reporting. It checks ChatGPT, Gemini, Perplexity, Copilot and Google AI surfaces and gives mentions, topics and cited domains. Caveat: the free checker is more of a snapshot; historical/true competitive SOV tracking is part of their paid Brand Radar product. ahrefs.com

5. Discoverable AI Visibility Checker — free snapshot with visibility score, competitors ahead of you and citation gap. It actually runs buyer-style prompts against AI engines rather than merely checking your site's technical AI accessibility. bediscoverable.ai

One important distinction

A lot of “AI visibility checkers” aren't really measuring Share of Voice.

For example, IsVisible.ai gives a free URL-based AI crawler accessibility score — robots.txt, llms.txt, GPTBot, ClaudeBot, PerplexityBot, etc. That's useful for a technical SEO audit, but it doesn't tell you “you have 18% of the AI answers in your market.” isvisible.ai

For your use case as a freelancer, I'd start with Lantern + CitedSpy. They give you numbers that make much more sense in a client report:

AI Share of Voice: 14%
Visibility: 31/100
Top competitor: Competitor X — 42%
Engines monitored: ChatGPT, Gemini, Perplexity, Claude
Citation gap: 7 relevant sources cite competitors but not you

That is considerably more compelling to a client than “your llms.txt is missing.”

If you tell me what kind of SEO clients you have (local businesses, SaaS, ecommerce, agencies, etc.), I can also find you the best genuinely-free tool that lets you put the AI SOV number into a recurring white-label client report.

Yes. For client SEO reports, there are a few free (or freemium) tools that can give you an AI Share of Voice / AI Visibility metric. The catch: most measure brand visibility in AI answers, not a URL’s organic “AI ranking” in the same way Ahrefs/SEMrush measure Google rankings.

Good options:

For a freelancer doing recurring SEO reports, I’d probably use this workflow:

1. Traditional SEO section
   • Google Search Console data
   • GA4 traffic
   • Ahrefs/Semrush/Ubersuggest keyword movement

2. AI visibility add-on
   • Run the client domain through Ahrefs or Semrush
   • Track:
     • AI visibility score
     • % of prompts where brand appears
     • competitors appearing instead
     • cited URLs/pages

3. Create your own AI Share of Voice metric

Example:

   AI Share of Voice = Client mentions ÷ (Client mentions + Competitor mentions) × 100

So if ChatGPT/Gemini/Perplexity responses mention:

• Client: 18 times
• Competitors: 82 times

AI SOV = 18%

One thing to watch: many tools say “URL checker,” but the underlying metric is usually brand/entity visibility, not “this exact page is winning AI answers.” For local SEO clients, the domain-level reports are usually more useful because AI engines often pull from reviews, directories, and third-party mentions too. www.citedspy.com

If you’re packaging reports for clients, I’d lean toward Ahrefs free checker + a simple custom AI SOV table because it looks the most familiar to SEO buyers. ahrefs.com

Yep — there are a few actually free options now that are useful for client SEO reports.

Best options

1. Lantern AI Visibility Report — probably the closest match to what you're asking for. You enter a website URL and it reports AI visibility plus share of voice vs. competitors across ChatGPT, Perplexity, and Gemini. No account required. www.asklantern.com

2. Frase AI Visibility Checker — accepts a domain or individual URL and analyzes AI mentions, citations, share of voice, momentum, and sentiment. The free checker gives you a useful snapshot. www.frase.io

3. CitedSpy AI Visibility Checker — free/no signup and checks ChatGPT, Perplexity, Gemini, Claude, and Grok. It gives a visibility score, competitor share-of-voice breakdown, rankings, and cited sources. www.citedspy.com

4. Ahrefs Free AI Visibility Checker — excellent if you're already using Ahrefs. It checks ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews and AI Mode. The catch: the free tool gives a snapshot; AI Share of Voice and historical/competitive tracking are part of the paid Brand Radar product. ahrefs.com

For your use case

If you're a freelancer and want something you can drop into a client report, I'd start with Lantern or CitedSpy.

One important distinction: AI "share of voice" isn't really a property of a URL in the same way traditional SEO metrics are. These tools generally use the URL/domain to identify the brand, generate relevant commercial prompts, query AI engines, and calculate something like:

Your brand mentions ÷ total competitor/brand mentions

So I'd report it to clients as "AI Search Share of Voice" rather than implying that the percentage is an objective ranking metric.

If you want, I can also find you the best completely free tool that lets you enter a client's URL + 3–5 competitors and produces a client-presentable AI SOV report/PDF.

Yes — but the market is still pretty immature. There are a few free (or freemium) tools you can use for client SEO/GEO reports. The key distinction: some measure AI visibility/share of voice, while others only audit whether a URL is “AI-friendly.”

Here are the better options:

rankseer.com

For a freelancer making client SEO reports, I’d probably do this workflow:

1. Run the client URL through a free AI visibility/GEO audit:
   • AI citations found
   • AI readability issues
   • schema/content gaps
   • competitor mentions

2. Create your own “AI Share of Voice” metric:
   • Pick 20–50 buyer-intent prompts:
     • “best [service] in [city]”
     • “top [product category] providers”
     • “how to choose [service]”
   • Run them through ChatGPT/Perplexity/Gemini manually or with a tracker.
   • Count:
     • % of prompts where client appears
     • average position in answers
     • citations received

3. Report it alongside traditional SEO:
   • Organic rankings
   • Traffic
   • Backlinks
   • AI visibility %

A lot of agencies are calling this GEO (Generative Engine Optimization) or AI SEO now, so adding a one-page AI visibility section to your existing SEO reports can be a nice differentiator. www.rankseer.com

If you want something that looks client-ready with a PDF export/white-label feel, the free tools are more limited — you may need a paid platform or a custom spreadsheet/dashboard approach.

Yes — there are a few now, but “AI Share of Voice” and “AI visibility” aren’t quite the same thing.

For your use case as a freelancer producing client SEO reports, I’d look at these:

1. Ahrefs Free AI Visibility Checker — probably the best quick client-facing option. You enter a brand, and it checks ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews and AI Mode. It gives mentions, topics, cited domains/pages, etc. No signup. ahrefs.com
   • Catch: the free checker doesn't give the actual competitive AI SoV percentage; that's part of Ahrefs Brand Radar.

2. CitedSpy AI Visibility Checker — this is closer to what you're asking for. It accepts a brand + optional domain, finds competitors, checks 5 AI engines, and explicitly reports competitor share of voice, rankings, sentiment, and cited sources. It says the full check is free with no signup. www.citedspy.com

I'd try this first for your reports.

3. Frase AI Visibility Checker — particularly useful because you can enter a domain or specific URL. It checks whether AI engines cite the site/page. The free version is more of an AI visibility/citation check than a true competitive SoV report. www.frase.iowww.semrush.com

4. Semrush Free AI Search Visibility Checker — accepts a domain or website URL and reports visibility/competitive positioning across AI search. www.semrush.com

If you're building reports for clients

I'd distinguish the metrics like this:

AI Share of Voice:

“Of all brand mentions in AI answers for this client's target topics, X% belong to the client.”

AI Visibility:

“How frequently does AI mention/cite this brand?”

Citation Share:

“How often does AI cite this client's domain/pages versus competitors?”

For an SEO report, AI SoV + competitor names + cited URLs is much more compelling than a generic “AI visibility score.”

One particularly interesting option is CitedSpy, because its free checker actually gives you a competitor SoV breakdown rather than just an arbitrary 0–100 score. www.citedspy.com

If you tell me what your client report currently looks like (e.g. Looker Studio/PDF/Google Docs), I can also find you a free workflow where you enter a client's URL and automatically produce an AI SoV number + competitors + citations without paying for Ahrefs/Semrush.

Yes. If you're doing client SEO reports, there are a few free options worth knowing about:

Best free options

1. Semrush AI Search Visibility Checker — probably the best fit for your use case. You can enter a domain/URL and it reports AI visibility across ChatGPT, Gemini, and Google AI Overviews, including an overall visibility score and competitor positioning. No signup is required for the checker. www.semrush.com

Semrush AI Search Visibility Checker

2. Ahrefs Free AI Visibility Checker — very good for quick client snapshots. It checks ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews and AI Mode, and shows mentions, platforms, topics, cited domains, and cited pages. It accepts a brand/product name rather than directly analyzing an arbitrary URL. ahrefs.com

Ahrefs Free AI Visibility Checker

But if you specifically mean "AI Share of Voice %"

That's a slightly different metric. You want something like:

Client: 18% AI SOV
Competitor A: 31%
Competitor B: 24%
Competitor C: 12%

Semrush's paid AI tooling explicitly has AI Share of Voice, while its free checker is more of a visibility snapshot. Ahrefs likewise says its free checker gives a snapshot, while AI Share of Voice and competitive benchmarking are part of the paid Brand Radar product. ahrefs.com

For a freelancer, I'd use Semrush's free checker for the report and label the metric "AI Search Visibility" rather than "AI Share of Voice." That avoids implying you're calculating a true market share percentage when you're really measuring presence.

If you want, I can also find you 3–5 genuinely free tools that give an actual AI SOV percentage and let you enter a client URL + competitors, rather than the usual "free" tools that turn out to require a paid subscription.

Yes. If you're doing SEO reports for clients, there are a few free options now, but there's an important distinction between AI visibility and actual AI Share of Voice (SoV).

Best free options

1. Semrush AI Search Visibility Checker — probably the easiest for client reports

Semrush AI Search Visibility Checker

• Enter a domain/URL
• Checks visibility across AI search platforms including ChatGPT, Gemini and Google AI Overviews
• Shows how you compare with competitors
• No signup required according to Semrush www.semrush.com
• Best fit if you want something you can quickly screenshot/export into a report.

2. Ahrefs Free AI Visibility Checker — excellent quick snapshot

Ahrefs Free AI Visibility Checker

• Free, no signup
• Checks ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews
• Shows mentions, topics and cited domains/pages
• But: the free checker gives a limited snapshot; actual AI Share of Voice and competitor benchmarking are part of Ahrefs Brand Radar. ahrefs.comhelp.ahrefs.com

If you specifically need a percentage like "AI SoV = 12.4%"

That's harder to get completely free.

Semrush defines AI SoV roughly as:

your AI mentions ÷ total AI mentions across brands × 100

and its paid tooling calculates it using both mentions and position/prominence. www.semrush.com

Ahrefs likewise has AI Share of Voice as a dedicated metric in Brand Radar. ahrefs.comhelp.ahrefs.com

So if your client report has a section like:

—you generally need a proper tracking tool rather than a simple URL checker.

One other free option

There's also FreeSOV, which was specifically built around AI prompt tracking and SoV. It can track whether ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews mention/cite/rank you, although it requires bringing your own LLM/DataForSEO keys. www.reddit.com

For your freelancer use case, I'd start with Semrush + Ahrefs' free checkers. If you're trying to build a repeatable AI-visibility section into every client's monthly SEO report, I can also find you the cheapest/free tools that let you track 10–20 client domains and generate an actual AI SoV percentage.

Yes. If you’re producing SEO reports for clients, there are a few free options worth testing.

Best free options

1. Semrush AI Search Visibility Checker — probably the best fit for your use case. You can enter a domain/URL, and it checks visibility across AI platforms such as ChatGPT, Gemini, and Google AI Overviews, including competitive positioning. No signup is required. www.semrush.com

urlSemrush AI Search Visibility Checkerturn0search1

2. Frase AI Visibility Checker — particularly interesting for SEO reporting because it explicitly reports share of voice, citations, momentum, and sentiment. It accepts either a domain or URL. www.frase.io

urlFrase AI Visibility Checkerturn0search4

3. Ahrefs Free AI Visibility Checker — very polished and useful for client-facing reports. It checks ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews and shows mentions, topics, and cited domains/pages. The catch is that AI Share of Voice itself is part of the paid Brand Radar product, while the free checker gives a limited snapshot. ahrefs.com

urlAhrefs Free AI Visibility Checkerturn0search0

4. Discoverable — free snapshot with a domain, including an AI visibility score, competitors appearing ahead of you, and a citation gap. It tests multiple AI engines. bediscoverable.ai

urlDiscoverable AI Visibility Checkerturn0search6

For your specific need

If by "AI share of voice" you mean something like:

Client's domain = 18% of AI mentions/citations for 50 relevant prompts
Competitor A = 32%
Competitor B = 24%

then Frase is the closest match among the genuinely free tools I found. www.frase.io

There are also some newer free tools specifically aimed at this metric. CitedSpy, for example, claims to provide a 0–100 visibility score, competitor share-of-voice breakdown, prompt-level rankings, sentiment, and cited sources across ChatGPT, Perplexity, Gemini, Claude, and Grok. www.citedspy.com

One caveat for client reports: AI visibility/SOV isn't as stable as Google rankings. AI responses vary by prompt, location, model, and time, so I'd label the metric something like "AI Search Share of Voice (sampled prompts)" rather than presenting it as an absolute percentage. www.techradar.com

If you tell me what kind of SEO clients you have (local businesses, SaaS, ecommerce, etc.), I can also give you a free AI-SOV reporting workflow you can repeat for every client and turn into a nice report section.

Yes — there are a few free options now, but there’s an important distinction between AI visibility and true AI Share of Voice (SoV).

Best free options for client SEO reports

1. urlSemrush AI Search Visibility Checkerturn0search4 — probably the best starting point.
   • Enter a domain/URL
   • Checks visibility across ChatGPT, Gemini, Google AI Overviews, etc.
   • Shows competitive positioning and mentions
   • No signup required
   • Good for grabbing a quick client-facing snapshot. www.semrush.com

2. urlAhrefs Free AI Visibility Checkerturn0search0 — very easy for prospect/client reports.
   • Enter the brand, rather than necessarily a specific page
   • Checks ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews
   • Shows a visibility snapshot and competitors
   • Free, no signup, apparently unlimited brand checks
   • Their full AI Share of Voice tracking is part of the paid Brand Radar product. ahrefs.com

3. urlDiscoverable AI Visibility Checkerturn0search1 — interesting specifically for freelancers.
   • Enter the domain
   • Generates buyer-intent prompts
   • Checks multiple AI engines
   • Gives a visibility score, competitors and citation gap
   • Free snapshot without login; email is required for the expanded report. bediscoverable.ai

4. urlCitedSpy AI Visibility Checkerturn0search7 — probably closest to what you're describing.
   • Brand + optional domain
   • Checks ChatGPT, Perplexity, Gemini, Claude and Grok
   • Finds competitors automatically
   • Reports competitor share of voice, prompt-level rankings, sentiment and cited sources
   • Free/no signup. www.citedspy.com

One caveat for SEO reporting

If by "AI share of voice for a URL" you mean:

"This client's website gets 18% of the AI citations/recommendations for these 50 commercial queries, versus 31% for Competitor A"

that's a much more meaningful metric than an AI-readiness score.

Tools like IsVisible, AuditZap, SiteTest, etc. can tell you whether a page is technically accessible/crawlable by AI systems, but that's not AI SoV. isvisible.ai

For your use case as a freelancer, I'd test CitedSpy and Semrush first. CitedSpy appears particularly useful if you want an actual competitor SoV number that you can put into a monthly SEO/AEO report.

If you tell me what you want the report to show (e.g. "AI SoV %, citations, competitors, prompts, ChatGPT/Perplexity/Gemini"), I can also find you the best genuinely-free workflow for producing this for multiple clients, including options that don't require paying $100+/month.

Yes. For a freelancer making SEO reports, there are a few free (or freemium) AI Share of Voice / AI Visibility checkers that can give you something client-friendly.

Best free options

1. urlAhrefs AI Visibility Checkerturn0search0
2. Best for: quick client screenshots/reports
3. Enter a domain and it checks visibility across ChatGPT, Gemini, Perplexity, Copilot, and Google AI surfaces.
4. Free version gives a snapshot (not full historical tracking). ahrefs.com

2. urlSemrush AI Search Visibility Checkerturn0search2
3. Best if you already use Semrush for SEO reporting.
4. Accepts a domain/URL and shows AI visibility and competitive positioning. www.semrush.comahrefs.com

3. urlDiscoverable AI Visibility Checkerturn0search1
4. Best for agency-style audits.
5. Gives a visibility score, competitors appearing ahead of the brand, and citation gaps. bediscoverable.ai

4. urlFrase AI Visibility Checkerturn0search3
5. Best if you want URL-level checks rather than only brand/domain checks.
6. Looks at whether AI engines cite your content. www.frase.io

5. urlCitedSpy AI Visibility Checkerturn0search5
6. More explicitly focused on share-of-voice style metrics: mentions, competitor comparisons, and prompt-level visibility. www.citedspy.com

For client SEO reports, I’d structure it like this:

AI Search Visibility Snapshot

• AI Share of Voice: X%
• Competitors appearing more often: A, B, C
• AI engines checked: ChatGPT / Gemini / Perplexity
• Number of tracked prompts
• Citation sources missing vs competitors
• Recommended actions:
  • improve entity signals
  • build authoritative mentions
  • update comparison/service pages
  • add clearer expertise signals

One caveat: AI Share of Voice is still an emerging metric. AI answers vary by prompt, location, personalization, and time, so a single score is best presented as a benchmark rather than a definitive ranking metric. arxiv.org

For a freelancer, I’d probably use Ahrefs or Semrush for the polished client-facing snapshot, then supplement with a manual prompt test spreadsheet for higher-value clients. www.semrush.comahrefs.com

Yes. If you mean AI Share of Voice (SoV) specifically—i.e. “for a set of relevant prompts, how often does this client’s brand/domain appear compared with competitors?”—there are a few free options worth testing.

Best free options

1. urlAhrefs Free AI Visibility Checkerturn0search0 — probably my first choice for client reports.
   • Free, no signup
   • Checks ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews/AI Mode
   • Gives mentions, topics, competitors/sources
   • Caveat: the free checker is more of a visibility snapshot; Ahrefs says actual ongoing AI Share of Voice + competitive benchmarking is in Brand Radar.

2. urlSemrush Free AI Search Visibility Checkerturn0search3 — particularly useful for an SEO freelancer because you can enter a domain/URL and get competitive AI-search visibility information. It checks things like ChatGPT, Gemini and Google AI Overviews.

3. urlDiscoverable AI Visibility Checkerturn0search2 — interesting for client reporting. Enter the domain and it generates buyer-style prompts, then shows a visibility score, competitors ahead of the brand, and a citation gap. The free snapshot doesn't require login.

4. urlFrase AI Visibility Checkerturn0search5 — accepts a domain or individual URL and specifically reports share of voice, citations, momentum and sentiment from AI responses. There's a free check, although ongoing monitoring is paid.

One important distinction

If you're making monthly SEO reports, I'd separate these into:

AI visibility / SoV

"Acme Plumbing appears in 18% of relevant AI answers vs. 31% for Competitor A."

vs.

AI crawlability/readiness

"Acme's site is accessible to GPTBot, ClaudeBot, PerplexityBot, etc."

For the latter, urlIsVisible.aiturn0search1 is a genuinely free URL checker, but it doesn't measure Share of Voice. It checks whether AI crawlers can access the site and gives an AI visibility/access score.

For your use case

If you're trying to produce a repeatable client-facing SEO report without paying $100+/month, I'd start with Ahrefs + Frase and see which produces the most useful numbers for your clients.

If you tell me what you want the report to show (e.g. AI SoV %, competitors, prompts, citations, ChatGPT vs Gemini vs Perplexity, monthly change), I can also find you the best genuinely free workflow, including a DIY spreadsheet/API approach if the existing tools aren't free enough.

Yes. There are a few genuinely free options that are useful for freelancers, although they measure slightly different things.

Here's how I'd rank them:

1. urlAhrefs AI Visibility Checkerturn0search1 ⭐ Best free overall
   • Free, no signup
   • Enter a brand or domain
   • Shows:
     • AI mentions
     • AI Share of Voice preview
     • Platforms (ChatGPT, Gemini, Perplexity, Copilot, Google AI Overviews)
     • Pages/domains cited
   • Limitation: full historical tracking requires their paid Brand Radar product. ahrefs.com

2. urlSemrush AI Search Visibility Checkerturn0search4
   • Free snapshot
   • Enter a URL/domain
   • Shows AI visibility and competitors
   • Good if clients already know Semrush. www.semrush.com

3. urlFrase AI Visibility Checkerturn0search2
   • Checks whether ChatGPT, Gemini, and Perplexity cite your domain
   • Gives visibility score and citations
   • Useful for quick audits. www.frase.io

4. urlIsVisible.aiturn0search0
   • Different purpose
   • Doesn't measure Share of Voice
   • Instead checks whether AI crawlers (GPTBot, ClaudeBot, Perplexity, etc.) can actually access the site via robots.txt/llms.txt.
   • Nice technical appendix for SEO reports. isvisible.ai

If you're building client SEO reports

A workflow that looks professional without paying for enterprise tools is:

That gives you an "AI Visibility" section alongside rankings, traffic, backlinks, and technical SEO.

If you're comfortable using APIs, you can also build your own AI Share of Voice report by running a set of client keywords through ChatGPT, Gemini, and Perplexity, then counting how often the client's domain is mentioned versus competitors. Many freelancers do this because it's inexpensive and can be customized to each niche, though results should be sampled over multiple runs since AI answers vary from one query to the next. arxiv.org

Yes. There are a handful of free tools that can give you a snapshot of AI share of voice (or AI visibility) for a URL/domain. Most are limited compared to paid platforms, but they're useful for freelancer client reports.

Here are the best free options:

For client reporting, I'd recommend this workflow:

1. Run the client's domain through Ahrefs AI Visibility Checker.
2. Verify with Frase to see actual AI citations.
3. Add:
   • Organic traffic (Google Search Console or Ahrefs/Semrush if available)
   • AI Visibility Score
   • AI Share of Voice
   • Top AI-cited competitors
   • Pages most likely to earn AI citations
   • Recommended GEO (Generative Engine Optimization) improvements

This creates a report that's more valuable than a standard SEO audit.

If you're making reports every month, the paid tools that agencies tend to use are:

• urlAhrefs Brand Radarturn0search0
• Semrush AI Toolkit
• Profound
• Peec AI

Those track trends over time instead of just providing a one-time snapshot.

If your clients are small businesses, the free Ahrefs + Frase combination is usually enough to add an "AI Visibility" section to your SEO reports without paying for another tool.

Yes. There are a few genuinely free options now that are useful for freelancers. The main difference is whether you want a one-time AI visibility snapshot or ongoing AI Share of Voice tracking.

My recommendations:

For client SEO reports, I'd usually use this stack:

• Ahrefs AI Visibility Checker – quick executive summary showing mentions across ChatGPT, Gemini, Copilot, Perplexity, and Google AI Overviews, plus cited pages. ahrefs.com
• Semrush AI Search Visibility Checker – good competitor comparison and AI visibility score. www.semrush.comahrefs.com
• Frase – useful if you want to demonstrate which pages AI is actually citing. www.frase.io

If you need a metric that's closest to a traditional Share of Voice chart, FreeSOV is probably the best free option because it measures visibility across multiple AI engines over your own prompt set. The tradeoff is that you need to supply your own API keys. freesov.com

A nice section to add to SEO reports is:

• AI Visibility Score
• AI Share of Voice (% vs competitors)
• Number of AI mentions
• Number of citations
• Top pages cited by AI
• Competitors appearing more often
• Recommended GEO/AEO improvements

Clients are increasingly asking for these metrics because they complement traditional rankings rather than replace them. www.semrush.comahrefs.com

If you're producing reports every month, I can also suggest a workflow that's almost entirely free using Google Sheets plus one of these checkers to create a repeatable AI visibility dashboard.

Yes. There are a few free (or free-tier) tools that estimate AI Share of Voice (AI SoV)—how often a URL or brand appears in responses from AI assistants like ChatGPT, Gemini, Claude, or Perplexity.

Here are the best options:

1. Peec AI
   • Free plan available.
   • Tracks how often your domain is cited across AI search prompts.
   • Lets you compare against competitors.
   • One of the better tools if you're producing client SEO reports.

2. Profound
   • Enterprise-focused.
   • May offer demos or limited trials.
   • Very comprehensive AI visibility tracking.

3. Otterly.AI
   • Free trial.
   • Tracks prompts across ChatGPT, Perplexity, and Google AI.
   • Good for recurring monitoring.

4. Scrunch AI
   • AI search analytics and visibility monitoring.
   • More geared toward agencies and larger brands.

5. Semrush AI Toolkit
   • Paid, but if you're already using Semrush it's worth exploring.
   • Includes AI visibility reporting alongside traditional SEO metrics.

If you want something completely free

There's no fully featured unlimited free AI SoV checker yet, but you can get close by:

• Using Google AI Mode or AI Overviews manually.
• Checking responses in ChatGPT, Gemini, Claude, and Perplexity for a fixed list of prompts.
• Recording whether your client's URL is mentioned or cited.
• Calculating:
  • AI Visibility % = prompts where the client appears ÷ total prompts.
  • AI Share of Voice % = client mentions ÷ total mentions across all competitors.

This approach works well for monthly SEO reports if you use the same prompt set every month.

For freelancers

If you're serving SMB clients, I'd recommend:

• Free: Peec AI's free tier + a manual prompt spreadsheet.
• Low-cost: Otterly.AI if you want automated monthly reports.
• Agency scale: Profound or Scrunch AI.

That combination gives you a credible "AI Visibility" section in client reports without needing an enterprise budget.

Yes. If you're creating SEO reports for clients, there are several free tools that measure AI visibility or AI Share of Voice (how often a brand or URL appears in AI-generated answers). They're not all the same, though.

Here's what I'd recommend:

Best free option: Ahrefs

The free checker:

• Tests ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews.
• Shows where your brand is mentioned.
• Breaks down mentions by AI platform.
• Shows which pages/domains are cited alongside your brand.
• Requires no signup for the basic report. ahrefs.com

If you want actual AI Share of Voice

The closest free option is:

• urlDiscoverable AI Visibility Checkerturn0search1

It reports:

• AI visibility score
• Competitors that appear ahead of you
• Citation gap
• Share-of-voice snapshot across several AI engines

The detailed report requires an email, but the initial snapshot is free. bediscoverable.ai

For agencies/freelancers

A workflow many freelancers use is:

1. Google Search Console (organic clicks/impressions)
2. Ahrefs or Semrush (SEO rankings/backlinks)
3. AI Visibility Checker (AI mentions/share of voice)
4. PageSpeed Insights
5. Screaming Frog (technical SEO)

That gives clients a report covering both traditional SEO and AI search visibility.

If you're building white-label monthly reports

There's no widely available free API that tracks AI Share of Voice across many prompts over time. Most ongoing tracking is paid (for example, Ahrefs Brand Radar, Semrush AI Visibility Toolkit, or similar platforms). For freelancers with a small client list, it's often practical to run one of the free checkers monthly and include the AI visibility score and competitor comparison in the report. ahrefs.com

If you're using tools like Looker Studio, Google Sheets, or Notion for your reports, I can also suggest a mostly free AI SEO reporting stack that looks polished and only takes a few minutes per client each month.