ChatGPT answers, unedited

For a small digital agency specifically focused on AI crawler analytics, I’d look at citAEOtion first.

• citaeotion.ai — measures actual AI crawler activity from server traffic, including which bots hit which pages, crawl frequency, crawler type, HTTP status, and training vs. search/answer crawls. It also supports white-label agency reports, multi-site reporting, and portfolio exports. citAEOtion citAEOtion
• daylytix.com — worth considering if you want a broader agency SEO/GEO platform rather than crawler analytics alone. It explicitly offers branded PowerPoint reports, which is a major advantage for your particular requirement. Daylytix
• reportcue.com — more of an all-purpose agency reporting layer. It combines SEO, GA4, GSC and AI traffic and exports branded reports/decks, so it could be useful if crawler data needs to sit alongside conventional marketing KPIs. ReportCue

My pick

If your deliverable is essentially:

“Here’s how ChatGPT, Claude, Perplexity, Gemini, etc. are crawling your client's site, what they're crawling, and what that means.”

I'd choose citAEOtion for the underlying analytics, but Daylytix if native PowerPoint output is the deciding factor.

One caveat: citAEOtion's published reporting is white-label/export-oriented, whereas Daylytix explicitly advertises PowerPoint reports. So if you literally need a .pptx that an account manager can open and present with minimal editing, Daylytix currently looks like the more direct fit. Daylytix citAEOtion

If you tell me roughly how many clients/sites you manage (e.g. 5, 20, 50), I can compare the 3–5 best options on price, PowerPoint export, white-labeling, crawler accuracy, and client presentation quality.

If by AI crawler analytics you mean things like GPTBot/ClaudeBot/PerplexityBot activity, which pages they fetch, AI referral traffic, and whether that content subsequently gets cited, I’d shortlist these:

• indexly.ai — best fit if crawler analytics are the core requirement. It explicitly tracks AI-bot activity at the URL level and combines that with AI visibility, citations, and traffic. It also offers branded/white-label agency reports and APIs. Indexly Indexly
• agencyanalytics.com — best if you already produce client reports in AgencyAnalytics. AI visibility can sit alongside SEO, PPC, GA4, Search Console, etc., and its drag-and-drop report builder produces polished client reports. AgencyAnalytics
• scoutllm.ai — best for attractive client-facing AI visibility reporting. It has branded PDF/CSV exports, white-labeling, visibility/share-of-voice trends, citation gaps, and AI crawler analytics. Scout LLM
• citaeotion.ai — worth looking at if your agency specifically sells technical AI-crawler/robots.txt work. It maps individual bots to URLs, categorizes crawler types, shows frequency and HTTP status, and produces white-label reports. citAEOtion
• usecliro.com — good if the deliverable is the priority. It can package AI citations, AI traffic, site health, and other metrics into scheduled branded reports and PDFs that you can drop into a deck. Cliro

My pick for a small agency

Indexly would be my first demo if you specifically want crawler analytics → client-ready reporting rather than merely an AI-search rank tracker. Its combination of bot-level analytics, citations/visibility, agency white-labeling, and API access maps particularly well to an agency workflow. Indexly

One caveat: most of these tools produce PDFs rather than native .pptx PowerPoint files. If "PowerPoint-ready" means actual editable slides, rather than a polished PDF you can insert into PowerPoint, I'd narrow the search differently.

If you tell me roughly how many clients you have (e.g. 5, 20, 50) and whether you need actual .pptx export or just presentation-ready charts/PDFs, I can compare the 3–4 best options on price, white-labeling, crawler depth, and reporting workflow.

For a small digital agency, I’d shortlist these three, with one clear first choice:

1. Best fit: agencyanalytics.com

If your real goal is “give me something I can turn into a polished client PowerPoint/report every month,” AgencyAnalytics is probably the safest choice.

• Built specifically for agencies and client reporting.
• Tracks visibility across ChatGPT, Google AI Overviews/AI Mode, Claude, Perplexity and Gemini.
• Puts AI visibility alongside SEO, PPC, social and traffic metrics, which makes the story much easier to present to a client.
• Produces client-ready reports rather than just exposing raw crawler logs. AgencyAnalytics
• Better choice if your presentation is about “How visible is this client in AI search?” rather than purely “Which AI bots crawled their website?”

My pick if presentation quality and agency workflow matter most.

2. Best for actual crawler evidence: indexly.ai

Indexly is more interesting if by AI crawler analytics you specifically mean GPTBot, ClaudeBot, PerplexityBot, Google-Extended, etc. hitting the client's site.

It shows which crawlers fetch which URLs and how frequently, and it has branded agency reports, scheduled reports and white-label capabilities. It also exposes API data if you eventually want to automate your own PowerPoint/dashboard workflow. Indexly

I'd choose this if your agency wants to sell something like:

AI Crawler & Citation Readiness Report
“Here are the AI systems reading your site, what they're reading, what they're missing, and what we recommend fixing.”

3. Worth considering: ahrefs.com

If you already use Ahrefs, this is potentially the lowest-friction option. Its Bot Analytics tracks AI crawlers server-side, including which pages they crawl, with an AI-bot filter and configurable reports. It's currently available in beta on paid plans. Ahrefs Ahrefs Help Center

The downside is that it's bot analytics within a broader SEO platform, rather than a purpose-built agency product for telling the AI-search story.

What I'd do in your shoes

For a small agency, I'd pick AgencyAnalytics + a dedicated crawler-data source if you want a sophisticated recurring client product.

But if you want one tool that gets you closest to “AI crawler data → polished client deliverable,” I'd test Indexly first. Its agency/white-label orientation and reporting/API capabilities are unusually aligned with what you're describing. Indexly

One important distinction: crawler analytics ≠ AI visibility analytics. A crawler hitting a page tells you an AI system read it; it doesn't necessarily mean the page was cited in an AI answer. Tools such as AgencyAnalytics focus more on the latter, while Indexly and similar products give you the former. Indexly AgencyAnalytics

If you tell me what you want the PowerPoint to look like (e.g. 5-slide monthly client report), I can recommend the best tool specifically for that workflow and lay out the exact slides/metrics I'd use.

If your priority is actual AI crawler analytics + something you can turn into a client-facing PowerPoint, I’d shortlist these:

• daylytix.com — best all-around agency option. It combines crawl data, GSC/GA4, and AI-search signals, and explicitly supports white-label PDF and PPTX reports. This is probably the closest match if you want a repeatable monthly client-reporting workflow. Daylitix
• citaeotion.ai — best if you specifically mean server-side AI crawler activity. It tracks which bots hit which URLs, frequency, HTTP status, etc., and is built around white-label agency reporting. citAEOtion citAEOtion
• gumshoe.ai — best for AI-search visibility rather than raw crawler logs. It tracks visibility across 11 AI models and exports data that can feed your own branded decks, although it doesn't appear to generate PPTX directly. Gumshoe AI
• goreportpilot.com — best if PowerPoint generation is the overriding requirement. It generates editable, branded PPTX decks and accepts CSV data, so you could feed it crawler analytics from another system. GoReportPilot

My pick

For a small digital agency, I'd start with Daylytix if you want one system. Its explicit combination of AI visibility + crawler/SEO data + white-label PPTX makes it the least fiddly client-reporting workflow. Daylitix

If by “AI crawler analytics” you specifically mean “show the client that GPTBot, ClaudeBot, PerplexityBot, etc. actually crawled these pages”, I'd choose citAEOtion instead and pair it with a PowerPoint reporting layer. It measures real bot requests rather than inferring visibility from AI prompts. citAEOtion

If you tell me what you want the PowerPoint to show (e.g. crawler hits, pages crawled, AI referrals, citations, competitors, month-over-month trends), I can narrow this to the best 2–3 tools and compare pricing/features for an agency.

If your priority is AI crawler analytics + polished, PowerPoint-ready client reporting, I’d shortlist these:

1. citaeotion.ai — best fit for crawler analytics

• Specifically tracks which AI bots hit which pages, crawler type, frequency, HTTP status, etc.
• Built for agencies/resellers with white-label reporting.
• Strongest match if your story is “AI crawlers are accessing your client's site, and here's what they're doing.” citAEOtion
• indexly.ai — best broader AI-search platform

• Tracks GPTBot, ClaudeBot, PerplexityBot and Google-Extended at the URL level.
• Has agency-branded reports and APIs, so you can pull the data into your own reporting workflow.
• Better choice if you want crawler analytics plus AI visibility/citation analytics. Indexly
• scoutllm.ai — best for AI visibility + crawler context

• Explicitly includes AI crawler analytics, distinguishing AI search fetching from training crawls.
• Strong reporting around visibility, share of voice, citations and competitors.
• Agency plan supports white-label reports, although its documented export is PDF/CSV rather than native PPTX. Scout LLM
• daylytix.com — best if PPTX is non-negotiable

• Built for agencies and generates white-label PDF and PPTX reports.
• Combines crawling, GSC, GA4, Bing and AI analysis.
• I'd choose this if the actual deliverable needs to be an editable PowerPoint deck rather than simply a client-ready report. Daylitix

My recommendation

For a small digital agency, I'd start with citAEOtion if the product you're selling is specifically AI crawler intelligence. Its focus is unusually close to your use case, and the white-label positioning is agency-friendly. citAEOtion

If your requirement is “give me the data and automatically make an editable PPT deck I can present to the client”, I'd test Daylytix first because it explicitly supports PPTX generation. Daylitix

One caveat: PowerPoint-ready can mean two different things. If you mean native editable .pptx, the shortlist gets much smaller; if PDF-to-slide or presentation-ready visuals are acceptable, there are considerably more options.

If you tell me roughly how many client sites you manage (e.g. 5, 20, 50) and whether you need actual bot-log data vs. AI search visibility, I can narrow this to the best 2–3 and compare pricing/features.

For a small digital agency, I’d prioritize a tool that does three things well:

1. Turns AI crawler/AI visibility data into client-friendly insights (not just raw logs)
2. Applies your agency branding
3. Exports to editable PowerPoint (.PPTX) or a presentation format your team can tweak before client meetings

Here are the strongest options I’d look at:

My recommendation for a small digital agency

Best overall workflow:

• Use an AI crawler/visibility tool to collect the data (AI bot visits, citations, visibility scores, crawl issues)
• Feed the output into GoReportPilot or Bricks
• Export a branded PPTX
• Spend 10 minutes adding agency-specific recommendations before the client call

If your agency is selling “AI SEO / GEO / LLM visibility” services, I’d lean toward:

1. Finseo → if your core deliverable is AI visibility reporting
2. GoReportPilot → if you want recurring monthly client decks with minimal work
3. Bricks → if you have custom crawler data and need flexibility

One thing I’d avoid: generic dashboard tools that only export PDFs. Clients increasingly expect a consultant-style deck with:

• Executive summary
• “What changed”
• Competitive AI visibility comparison
• Recommended actions
• Next-month priorities

The winning format is less “analytics report” and more “agency strategy presentation.” RankFender Daylytix

If you tell me which crawler you’re using (Screaming Frog, Sitebulb, Botify, custom logs, GA4/server logs, AI visibility tracker, etc.), I can narrow this down to the best stack.

For a small digital agency, I’d prioritize a tool that does three things well:

1. Tracks AI crawler / AI search visibility data
2. Turns the data into client-friendly narratives
3. Exports into PowerPoint or a deck workflow without a lot of manual design

My top picks:

1. Sorank - Logiciel SEO GEO — best all-around agency fit

daylytix.com

Why it fits a small agency:

• Built around SEO/GEO/AI search workflows rather than just raw crawler logs
• Designed for agencies with client reporting needs
• Offers branded reports and PowerPoint-ready deliverables
• Combines crawl findings, AI visibility signals, and recommendations into a presentation format Daylytix

Good client deck structure you could produce:

• “How AI engines are discovering your site”
• AI crawler activity trends
• Pages most accessed by AI bots
• Technical blockers
• Content opportunities
• Recommended actions

Best for: agencies selling AI SEO / GEO retainers.

2. Bricks — best if you already collect crawler data elsewhere

thebricks.com

If your crawler analytics come from tools like server logs, Screaming Frog exports, GA4, Search Console, or a custom tracker, Bricks is useful for turning spreadsheets into polished dashboards and presentations.

Strengths:

• Upload CSV/Excel data
• AI-generated charts and summaries
• Export to PowerPoint or PDF
• Presentation-friendly layouts Bricks Bricks

Best for: a lean agency that wants a “data → client deck” layer.

3. Gumshoe — best for AI visibility reporting

gumshoe.ai

This is more about how brands appear in AI answers (ChatGPT, Perplexity, Gemini, etc.) than raw crawler hits.

Useful agency outputs:

• AI visibility trends
• Competitor comparisons
• Citation sources
• Share-of-voice style reporting
• Exportable data for custom decks Gumshoe AI

Best for: agencies positioning “AI search optimization” as a service.

4. Surva.ai — best for raw crawler intelligence

surva.ai

If your main question is:

“Which AI bots are crawling my client’s site, what pages are they hitting, and how often?”

Surva.ai focuses directly on:

• AI crawler activity
• Bot breakdowns
• Page-level crawl analytics
• Crawl errors Surva.ai

You may still need a separate presentation layer.

My recommendation for a small agency

I’d choose:

Simple stack:

• Daylytix → collect AI/SEO crawl intelligence + generate reports
• Bricks → create highly polished PowerPoint decks when needed

or

AI-search-specialist positioning:

• Gumshoe → AI visibility metrics
• Bricks → executive client presentations

A good agency deck should avoid showing “crawler logs” directly. Clients usually care more about:

• “Are AI systems finding us?”
• “Which pages are being consumed?”
• “Are competitors winning citations?”
• “What should we change next month?”

The tool should turn crawler data into those business questions.

I’d choose:

If your key requirement is AI crawler analytics that can turn into a polished, PowerPoint-ready client deliverable, I’d shortlist these:

• citemetrix.com — my top pick. It explicitly supports native editable PowerPoint (.pptx) as well as PDF, with agency/client branding, recurring reports, and AI citation/visibility analytics. That combination is unusually well aligned with a small agency that actually presents results in client meetings. CiteMetrix
• indexly.ai — best if “crawler analytics” is the priority. It tracks GPTBot, ClaudeBot, PerplexityBot and Google-Extended, including which URLs they fetch and whether those pages get cited. It also has agency-branded reports and APIs. Indexly
• daylytix.com — best broader agency reporting platform. It combines crawling, GSC, GA4 and AI data and offers white-label PPTX and PDF reports. Good if you want AI analytics alongside conventional SEO reporting. Daylytix
• promptrack.io — best for explaining AI-search visibility. Particularly strong for showing AI answers, citations, competitors, share of voice, and actual AI-bot crawl activity; its current client reports are PDF/CSV rather than native PowerPoint. Promptrack

What I'd choose

For a small digital agency, I'd start with CiteMetrix if the workflow is:

collect AI visibility/citation/crawler data → automatically turn it into branded slides → present to client.

If your clients specifically ask “Are ChatGPT/Claude/Perplexity actually crawling our site, what are they crawling, and are those pages being cited?”, I'd lean toward Indexly instead.

If you tell me your approximate number of clients (e.g. 5, 20, 50) and whether you mean AI crawler/server-log analytics vs. AI search visibility/citation analytics, I can narrow this to the best 1–2 options and compare pricing/features.

For a small digital agency, I’d look for a tool that does three things well:

1. Pulls AI crawler / AI search visibility data into a client-friendly view
2. Turns findings into a narrative (not just charts)
3. Exports to an editable PowerPoint deck for QBRs and monthly reports

My top recommendation would be:

Best fit: GoReportPilot

GoReportPilotWhy it fits a small agency:

• Built specifically around agency reporting workflows
• Produces white-label PPTX decks plus PDFs
• Adds AI-written explanations of what changed and why
• Supports importing data via CSV, which is useful because many AI crawler tools expose exports rather than native integrations
• Designed for recurring client reporting rather than one-off analytics

A practical workflow:

1. Export AI crawler data (AI citations, bot visits, visibility scores, competitor comparisons)
2. Upload/import into the reporting tool
3. Let AI generate charts + executive commentary
4. Export a branded PowerPoint for the client meeting

GoReportPilot## Best if you already have AI visibility data: Gumshoe

Gumshoe AIGumshoe is more specialized for AI search visibility:

• Tracks brand visibility across AI models
• Measures things like mentions, rankings, and citation sources
• Provides CSV/API exports that you can feed into your own reporting workflow
• Better for agencies selling “AI SEO / AEO” retainers

The downside: you may still need a separate slide-generation layer to make polished PowerPoints. Gumshoe AI

Best “make a deck from any analytics export”: Bricks

BricksUseful if your agency combines:

• AI crawler data
• GA4
• Search Console
• SEO crawls
• paid media data

You can upload spreadsheets and have AI generate dashboards, summaries, and PowerPoint-ready outputs. Bricks

Best for technical crawler audits: TidyFlow

TidyFlowsIf by “AI crawler analytics” you mean website crawler findings (technical SEO, crawl issues, AI bot accessibility, schema, indexability), TidyFlow is closer to the problem:

• Imports crawler exports
• Converts technical findings into client-friendly reports
• Applies agency branding

TidyFlows## My suggested stack for a small AI-focused agency

Lean setup:

• AI visibility data: Gumshoe
• Reporting/decks: GoReportPilot
• Final polishing: PowerPoint template

More automated setup:

• AI visibility + crawler exports → Bricks → PPTX
• Use a saved agency template so every client report looks consistent

If your agency is specifically selling “AI SEO / GEO / LLM visibility” retainers, I’d lean toward Gumshoe + GoReportPilot. If you’re mostly doing technical SEO audits and crawl reports, I’d lean TidyFlow + PowerPoint automation.

For a small digital agency, I’d prioritize a tool that does three things well:

1. Tracks AI crawler activity (GPTBot, ClaudeBot, PerplexityBot, etc.)
2. Turns the data into client-friendly narratives
3. Exports clean visuals you can drop into PowerPoint / Google Slides proposals and monthly reports

My top recommendation:

Best overall: Searchable

searchable.com

Why it fits an agency:

• Designed around AI search visibility, not just raw server logs
• Combines AI crawlers, AI referrals, landing pages, and visibility metrics into a marketing-friendly dashboard
• Easier to explain to clients than technical crawler logs
• Good fit for recurring SEO/AEO reporting packages Searchable Searchable

A typical client slide could become:

“AI engines discovered 42% more of your priority content this month. ChatGPT and Perplexity crawlers increased activity on your service pages, creating new AI visibility opportunities.”

That is much easier to sell than:

“GPTBot requested /services/marketing-automation 183 times.”

Best if you want white-label agency reports: Indexly

indexly.ai

Good option if you want your agency to look like it has its own AI analytics product:

• Branded client reports
• Per-client dashboards
• Agency-focused workflows
• Visibility/citation/crawler reporting Indexly

This is probably the closest match if your business model is:

“We sell AI visibility audits and monthly AI SEO retainers.”

Best for technical SEO teams: Citeme

citeme.io

Strong if your reports need hard evidence:

• Which AI bots visited
• Which pages they accessed
• AI citations and visibility signals
• AI bot activity trends Citeme

The downside: you may need to spend more time turning the raw insights into polished client slides.

Best low-cost/simple option: Ahrefs Bot Analytics

ahrefs.com

If your agency already uses Ahrefs:

• Adds AI crawler visibility to an existing SEO workflow
• Useful for showing crawl activity
• Less focused on presentation-ready AI marketing stories Ahrefs

My suggested agency stack

For a small agency selling AI search optimisation:

If you are selling monthly retainers, I would lean toward Indexly (white-label angle) or Searchable (stronger marketing story). If you are mostly doing AI SEO audits for clients, Citeme is likely enough. Indexly Searchable Citeme

I’d avoid tools that only show crawler logs unless your clients are highly technical—the hard part is not collecting AI bot data; it’s packaging it into a “here’s the business impact” story.

For a small digital agency, I’d look for a tool that does three things well:

1. Turns AI crawler/AI visibility data into client-friendly insights (not just raw metrics)
2. Produces editable PowerPoint decks
3. Supports agency workflows (templates, branding, repeatable monthly reporting)

My top recommendations:

1. Gumshoe — best fit for AI crawler / AI visibility reporting

Gumshoe AIWhy I’d start here: it is specifically built around AI search visibility reporting rather than generic analytics. It tracks things like AI model visibility, brand mentions, competitor comparisons, and citation sources, which are the kinds of metrics clients are starting to ask agencies about. Gumshoe AI

Agency workflow:

• Run AI visibility reports
• Export structured data (CSV/API)
• Drop into your branded PowerPoint template or reporting system
• Present trends like: - “AI citation share increased 22%”
• “Competitor X appears more often in ChatGPT answers”
• “Your content is being referenced by fewer AI systems than expected”

Best for: SEO/GEO agencies selling AI visibility retainers.

Downside: It is more of a data/reporting engine than a finished “beautiful PPT in one click” generator. Gumshoe AI

2. GoReportPilot — best if you want finished client decks quickly

GoReportPilotThis is probably the easiest option for a small agency that wants “upload/connect data → get a polished client deck.”

Strengths:

• AI-written explanations
• White-label branding
• Editable PPTX export
• Designed around marketing agencies and recurring client reports GoReportPilot

You could combine it with AI crawler exports:

• Export crawler analytics
• Add CSV/custom metrics
• Generate a branded monthly “AI Search Performance Report”

Best for: agencies that care more about presentation quality and speed than deep crawler analytics.

3. Bricks — best flexible “make any dataset presentation-ready” option

BricksIf your crawler data comes from multiple places (server logs, AI bot tracking, SEO tools, spreadsheets), this type of AI dashboard builder can be useful.

Strengths:

• Upload CSV/Excel data
• AI creates charts and summaries
• Export to PowerPoint/PDF Bricks

Best for: agencies building a custom AI crawler analytics product rather than using an off-the-shelf SEO report.

4. Visk — best for making the final deck look premium

ViskThis is less about collecting crawler data and more about turning analysis into polished PowerPoint files.

Useful if your agency already has:

• AI crawler data
• charts
• insights

…and wants a high-end consulting-style deck.

My recommendation for a small agency

I’d use this stack:

AI crawler data source
→ Gumshoe
→ export metrics
→ GoReportPilot or Visk for client-ready PPTX

That gives you:

• credible AI visibility data
• repeatable monthly reporting
• professional-looking decks
• less time in PowerPoint

If your agency’s core service is technical SEO + AI crawler analysis (GPTBot, ClaudeBot, PerplexityBot, etc.), I’d also look at tools specifically measuring crawler traffic rather than only AI answer visibility. citaeotion.ai

I can also suggest a sample 10-slide “AI Visibility Audit” PowerPoint structure that agencies can sell as a monthly retainer deliverable.

I’d use this stack:

For a small digital agency, I’d prioritize a tool that does three things well:

1. Tracks AI crawler / AI visibility signals (GPTBot, ClaudeBot, Perplexity, etc.)
2. Turns data into client-friendly narratives
3. Exports a polished PowerPoint deck without manual slide building

My top recommendation:

Best overall: citemetrix.com

Why it fits a small agency:

• Built around AI visibility reporting, not just raw bot logs.
• Produces client-ready reports with templates.
• Supports editable PowerPoint exports, PDFs, and branded reporting. CiteMetrix
• Agency-friendly features like per-client branding and recurring reports make it easier to productize an “AI search visibility” service. CiteMetrix

A typical client deck could include:

• AI crawler activity trend
• Which AI systems are accessing the site
• Pages being discovered by AI
• AI citation/visibility opportunities
• Competitor comparison
• Recommended content/technical fixes

Strong alternative: indexly.ai

Better if your agency is positioning itself around AI SEO / GEO (generative engine optimization).

Pros:

• Agency-oriented white-label reporting
• Tracks AI crawlers plus AI search visibility/citations
• Designed for client reporting workflows Indexly

Best if you want the raw crawler story: promptrack.io

Good for technical SEO teams:

• Shows which AI bots visit
• Shows URLs fetched
• Shows crawler behavior by bot/page Promptrack

You may still need another reporting layer to make a polished executive PowerPoint.

Pairing option: crawler tool + reporting tool

If you already use analytics platforms:

• Use rctrl.com or searchable.com for AI crawler/referral measurement.
• Feed insights into a reporting platform like goreportpilot.com for branded PPTX decks. GoReportPilot

My pick for a 2–10 person agency

I’d choose:

CiteMetrix → client-facing AI visibility reports → editable PowerPoint decks

because it minimizes the “data analyst + designer” work that usually eats agency time. CiteMetrix

A simple service package you could sell around it:

“AI Search Visibility Report (Monthly)”

• AI crawler activity
• ChatGPT/Perplexity/Claude visibility
• Citation opportunities
• Technical fixes
• Content recommendations
• Executive PPT deck

That turns a technical crawler dashboard into something a marketing director can understand and approve.

A simple service package you could sell around it:

For a small digital agency, I’d shortlist two tools depending on what you mean by “AI crawler analytics.”

My top pick: Indexly

If you specifically want to show clients which AI bots are crawling their sites, Indexly looks like the strongest fit. It tracks GPTBot, ClaudeBot, PerplexityBot and Google-Extended at the URL level, including crawl frequency and whether pages were subsequently cited. It also has agency-oriented branded reports, scheduled client reporting, and APIs. www.indexly.ai

Why I’d choose it:

• AI crawler activity + AI-search visibility in one place
• Per-client reporting
• White-label capability
• Branded/scheduled reports
• API if you eventually automate your reporting workflow

If PowerPoint is the #1 requirement: Daylytix

Daylytix explicitly supports one-click PPTX and PDF reports, white-labeling, scheduled delivery, and multi-client management. It combines crawler/SEO data with GSC and GA4, so it may be easier to turn into a broader monthly client report rather than an AI-only report. daylytix.com

Interesting alternative: citAEOtion

If your agency wants actual server-level AI crawler evidence rather than estimates based on AI prompts, citAEOtion is worth looking at. It identifies individual bots, URLs, frequency and HTTP status, and offers white-label agency reporting. citaeotion.ai

One caveat: its reporting is more directly suited to crawler analytics than polished PowerPoint production, so you may still want a presentation layer.

What I'd do for a small agency

Indexly → export/API → PowerPoint template is probably the best long-term workflow if AI visibility is becoming a service you sell.

If you want “upload the crawler data and get a beautiful client-ready PPTX with almost no design work,” another option is Bricks: it can ingest CSV/Excel data, automatically build dashboards and insights, and export them directly to PowerPoint. www.thebricks.com

My ranking:

If you tell me what your crawler data currently comes from (Cloudflare, server logs, GA4, Screaming Frog, etc.), I can recommend the cheapest/easiest stack for producing a polished 5–10 slide client deck automatically.

For a small digital agency, I’d look at Botify first.

botify.com

Why it fits

• AI crawler analytics: Botify’s LogAnalyzer uses first-party server logs to track crawlers including GPTBot, ChatGPT-User, OAI-SearchBot, PerplexityBot, ClaudeBot, and others. Botify
• Actual AI visibility: Its AI Visibility product tracks mentions, citations, share of voice, rankings, sentiment, and competitors across ChatGPT, Perplexity, Google AI Mode, AI Overviews, and Gemini. Botify
• Presentation-friendly: Botify explicitly positions its reporting around leadership-ready reports, customizable dashboards, charts, and recurring reporting. Botify
• Good agency story: You can turn raw crawler data into a client narrative such as “AI bots crawled 38% more priority pages this month, but 22% of high-value content remains uncrawled.”

One caveat: if your priority is specifically “click a button and get a polished, editable .pptx for every client”, Botify may not be the simplest choice. A lighter reporting tool such as GoReportPilot explicitly generates branded, editable PowerPoint decks and accepts CSV data, so it could work well as the presentation layer on top of crawler data. GoReportPilot

goreportpilot.com

My recommendation: Botify for the analytics + GoReportPilot for the deck, if you want a small-agency workflow that looks polished without building your own reporting system.

If you tell me what crawler data you currently have (Cloudflare/server logs, Screaming Frog, Botify, Ahrefs, custom crawler, etc.), I can recommend the simplest/cheapest stack specifically for your agency.

For a small digital agency specifically focused on AI crawler analytics, I’d look at citaeotion.ai first.

Why it stands out:

• Tracks which AI bots hit which pages—GPTBot, ClaudeBot, PerplexityBot, CCBot, etc.
• Breaks crawler activity down by bot, URL, crawler category, frequency, and HTTP status. citAEOtion
• Built around white-label agency reporting, so the output can be presented as your agency's analysis rather than another SaaS dashboard. citAEOtion
• This is much closer to "AI crawler analytics → client deliverable" than generic SEO reporting software.

If PowerPoint/PPTX is non-negotiable

I'd also evaluate daylytix.com. It explicitly generates branded PowerPoint and PDF reports, with agency logo/colors and AI recommendations. Daylytix The caveat is that its AI-crawler functionality is part of a broader SEO/AEO platform rather than being as narrowly focused on crawler telemetry.

Another interesting option is goreportpilot.com: it produces editable PPTX decks and accepts CSV uploads, so you could potentially feed it crawler data from another system. Its strength is presentation automation, rather than collecting crawler data itself. GoReportPilot

My pick:
citAEOtion if the underlying AI-crawler data is the priority; Daylytix if the PowerPoint-ready client presentation is the priority.

If you tell me where your crawler data currently comes from (Cloudflare, server logs, Screaming Frog, Botify, custom logs, etc.), I can narrow this down to the best 2–3 tools for your exact workflow.

For a small digital agency, I’d shortlist these:

1. daylytix.com — best if PowerPoint is the priority. It explicitly supports one-click PPTX + PDF, white-label branding, scheduled reports, and combines SEO/GA4 data with AI-search metrics. Daylytix
2. gumshoe.ai — best for AI-visibility analytics. It tracks visibility across 11 AI models and provides CSV/API exports, scheduled monitoring, and client-facing reports. You'd likely turn the exported data into your agency's PPT template rather than get a finished PPTX directly. Gumshoe AI
3. citaeotion.ai — best if you specifically mean AI crawler activity. It reports which bots hit which pages, crawler type, frequency, HTTP status, etc., and produces white-label reports for agencies. citAEOtion
4. hitkeep.com — best for connecting crawler activity to business impact. It separates AI crawler discovery, AI-referred visits, and conversion outcomes, which makes for a stronger client story than simply showing bot hits. HitKeep

My pick

Start with Daylytix if your requirement is literally “give me something I can put into PowerPoint for clients with minimal work.” Its advertised PPTX export and white-label workflow are unusually well aligned with an agency's needs. Daylytix

If by “AI crawler analytics” you specifically mean GPTBot/ClaudeBot/PerplexityBot crawling individual client pages, rather than AI-search visibility/citations, I'd choose citAEOtion instead. citAEOtion

If you tell me your approximate number of clients and whether you need actual editable .pptx files vs. a polished PDF, I can narrow this to the best 1–2 options and compare pricing/features.

For a small digital agency, I’d shortlist CiteMetrix first.

citemetrix.com

Why I’d pick it

• PowerPoint-ready reporting: it can generate a native, editable PowerPoint, rather than forcing you to screenshot a dashboard. CiteMetrix
• Agency-friendly: you can apply your agency/client branding, with separate branding per client on agency plans. CiteMetrix
• Built for client reporting: it has templates for AI visibility, monthly progress, competitive intelligence, executive briefings and QBRs. CiteMetrix
• Broad AI coverage: it tracks platforms including ChatGPT, Perplexity, Claude, Google AI Overviews, Gemini, Grok, Mistral, DeepSeek and Copilot. CiteMetrix
• Automated recurring reports: useful if you're selling AI visibility as a monthly retainer rather than producing decks manually. CiteMetrix

One important distinction

If by “AI crawler analytics” you specifically mean which AI bots are actually hitting a client's website—GPTBot, ClaudeBot, PerplexityBot, etc.—rather than whether the brand appears/cited in AI answers, I'd look at HitKeep or BeVisible instead.

hitkeep.com focuses on separating AI crawler discovery, AI-referred visits, and conversions, which makes a stronger analytics story. HitKeep

bevisible.app is particularly focused on server-side crawler data: bot, provider, page, status, date, crawler intent and missing URLs. BeVisible

My recommendation:
CiteMetrix if the deliverable is the priority → “give me a polished PowerPoint I can put in front of the client.”
HitKeep if the analytics/evidence is the priority → “show the client exactly what AI crawlers did and what business impact followed.”

If you tell me roughly how many clients you’d report on (e.g. 5, 20, 50) and whether you want white-labeling, I can narrow this to the best 2–3 options and compare pricing/workflow.

For a small digital agency, I’d shortlist CiteMetrix first.

citemetrix.com tracks AI visibility and crawler activity and, importantly for your use case, can turn the data into a native editable PowerPoint, PDF, or client-facing report. It also supports agency branding and recurring scheduled reports. CiteMetrix

My picks

• 🥇 CiteMetrix — best overall for PowerPoint-ready AI analytics

• AI visibility, citations, crawler/AI activity and related analytics
• Native editable PowerPoint export
• White-label branding, including separate client identities on agency plans
• Scheduled reports
• Best fit if your deliverable is a polished monthly/QBR deck. CiteMetrix
• 🥈 Orchly — best if you want a presentation-first workflow

• Specifically built around AEO/GEO reports in slides format
• Combines AI search visibility, organic performance and actionable insights
• Designed to go from website + date range → client-ready slides. Orchly
• 🥉 Zensor Analytics — best if you want a broader SEO + AI reporting platform

• Combines crawling, GA4, Search Console, Core Web Vitals and AI search visibility
• Has a drag-and-drop report builder
• Supports PowerPoint export, white-label reports and scheduled delivery. Zensor Solutions Zensor Solutions

One distinction I'd make: if by “AI crawler analytics” you specifically mean which AI bots are crawling which pages (GPTBot, ClaudeBot, PerplexityBot, etc.), rather than AI-search visibility/citations, Searchable is particularly interesting. It connects crawler activity with AI referral sessions and page-level behavior. Searchable

My recommendation: start with CiteMetrix if the end product is “client meeting → open PowerPoint → tell a compelling AI-search story.” Start with Searchable if the core data you care about is actual crawler/log activity.

For a small digital agency, I’d shortlist these:

• citaeotion.ai — my pick for true AI-crawler analytics. It tracks actual bot activity (GPTBot, ClaudeBot, PerplexityBot, etc.) at the URL level, rolls multiple client sites into one dashboard, and offers white-label reporting and per-site/portfolio exports. That makes it particularly suited to turning crawler data into client-facing decks. citAEOtion citAEOtion
• indexly.ai — best if you want broader AI-search reporting. It combines AI crawler analytics with visibility, citations and traffic, and has branded agency reports plus an API. Indexly
• sona.com — best for deep technical analytics. Strong page-level crawler data, hourly/daily trends, bot breakdowns, AI referrals and technical readiness checks. Sona
• goreportpilot.com — best if “PowerPoint-ready” is the overriding requirement. It can generate branded, editable PPTX decks, but its core strength is general marketing reporting rather than AI-crawler analytics. You could feed it crawler data via CSV. GoReportPilot

What I'd choose

citAEOtion + a PPTX reporting layer would be my first test for a small agency. Its portfolio/white-label orientation is much closer to an agency workflow than tools designed primarily for individual marketers. citAEOtion

If your actual requirement is:

“Give me AI crawler data → automatically turn it into a polished 5–10 slide client presentation with charts, insights, branding, and editable PowerPoint.”

then GoReportPilot is closer to the presentation piece, while citAEOtion is closer to the underlying crawler-data piece.

If you tell me roughly how many clients you manage (e.g. 5, 20, 50) and whether you need actual .pptx export vs. PDF/Google Slides, I can narrow this to the best 1–2 options and compare pricing/features.

For a small digital agency, I’d shortlist Indexly first.

indexly.ai tracks AI crawler activity from GPTBot, ClaudeBot, PerplexityBot and Google-Extended, while also covering AI-search visibility, citations and traffic. More importantly for an agency, it offers branded/white-label reports, scheduled client reporting, and an API. Indexly

My recommendation

1. Indexly — best fit if AI crawler analytics is the core requirement

• Shows which AI crawlers are visiting which URLs and how often.
• Combines crawler data with AI-search visibility/citation data, so you're not presenting raw bot hits without context.
• Built-in agency/white-label reporting.
• API gives you an escape hatch if you eventually want to feed the numbers into your own reporting system.
• Particularly attractive if you're selling an ongoing "AI visibility" service rather than just producing a one-off technical audit. Indexly

2. AgencyAnalytics — best if you already do conventional client reporting

agencyanalytics.com

Its AI Tracker puts ChatGPT, Gemini, Claude, Perplexity and Google AI visibility alongside SEO/PPC/social/traffic data, with white-label reports and a drag-and-drop reporting editor. That's compelling if your clients already receive AgencyAnalytics reports. AgencyAnalytics

The caveat: I'd choose it primarily for AI-search visibility reporting, rather than deep server-level crawler analytics.

3. DuckViz — best if "PowerPoint-ready" is the #1 requirement

duckviz.com

This is interesting as a presentation layer: it can turn an existing dashboard into an AI-generated executive report or slide deck, with charts, narrative, recommendations and one-click PPTX export. DuckViz DuckViz

So a particularly good agency stack could be:

Indexly → DuckViz → PowerPoint

Indexly supplies the AI crawler/visibility data; DuckViz turns the resulting dashboard/data into a polished client presentation.

If I were running the agency

I'd start with Indexly if you want the tool to be the actual AI-crawler analytics product you sell to clients. If your bigger pain is "we have the data but spend 3 hours turning it into a client deck," I'd investigate DuckViz instead.

One other tool worth testing is HitKeep. It explicitly separates AI crawler discovery, AI-referred visits, and downstream outcomes, which is a useful distinction when explaining AI visibility to clients. HitKeep

If you tell me roughly how many clients you need to report on (e.g. 5, 20, 50) and whether you need actual editable PPTX files vs. PDF/white-label reports, I can narrow this to the best 2–3 options and compare pricing.

For a small digital agency, I’d start with OtterlyAI.

otterly.ai

Why I’d pick it

• Client-friendly reporting: OtterlyAI can turn AI-search tracking into branded, scheduled reports exported as PDF or CSV, which is much closer to “drop this into a client deck” than raw crawler logs. Otterly
• Actual AI crawler data: Its Agent Analytics analyzes your server logs and shows which AI agents/crawlers are visiting the site, which pages they reach, and how activity changes over time. Otterly AI Otterly AI
• Useful story for clients: You can distinguish on-demand AI fetchers such as ChatGPT-User and Claude-User from search-index crawlers and training/data crawlers. That's a compelling distinction for an agency report. Otterly AI
• Good presentation metrics: Total AI-agent visits, pages visited, top AI engine, visits over time, top pages, and crawler categories are already surfaced as dashboard KPIs. Otterly AI
• Agency workflow: It also has a Looker Studio connector, so if you want to build a reusable agency-wide PowerPoint/reporting template, you can blend its data with SEO, paid, and analytics data. Otterly

One caveat

If by “AI crawler analytics” you mean specifically “how often AI bots crawl my client's website”, OtterlyAI is the better fit.

If you mean the broader client story — “How visible is my client in ChatGPT/Perplexity/Google AI, what gets cited, and how does that compare with competitors?” — I'd also evaluate Botify. Its AI Visibility product combines AI mentions, citations, Share of Voice and crawler/discoverability data, and Botify explicitly positions its reporting as leadership-ready. Botify Knowledge Base Botify

My agency shortlist:

1. OtterlyAI — best balance of simplicity + AI crawler analytics + client reporting.
2. Botify — more powerful, but likely heavier than a small agency needs.
3. OtterlyAI + PowerPoint/Google Slides template — probably the sweet spot if the goal is polished monthly client decks rather than another complicated analytics platform.

If you tell me roughly how many client sites you manage (e.g. 10, 50, 100+), I can narrow this down based on agency pricing, white-labeling, automated reporting, and how easily the output gets into PowerPoint.

For a small digital agency specifically wanting AI crawler analytics that can turn into client-ready PowerPoint decks, I’d shortlist these:

• spyglasses.io — my top pick. It explicitly supports white-labeled PPTX, PDF, and web reports, alongside AI visibility, crawler activity, citations, and AI-referred traffic. Agency plans put your branding on the deliverables, so you can present the analysis as your own agency service. Spyglasses Spyglasses
• indexly.ai — best if you want deeper crawler analytics. It tracks actual GPTBot, ClaudeBot, PerplexityBot and Google-Extended hits, including which URLs they fetch and how frequently. It also offers branded agency reports and an API for feeding data into your own reporting workflow. Indexly Indexly
• citaeotion.ai — best for proving actual bot activity. It focuses on server-side crawler evidence: bot, URL, frequency, category and HTTP status, with white-label agency reports. citAEOtion
• agencyanalytics.com — best if you already use AgencyAnalytics. AI visibility data sits alongside SEO/PPC/social/GA data, with customizable client dashboards and white-label reporting. AgencyAnalytics

What I'd choose

Spyglasses if the requirement is literally “give me something I can turn into a polished PowerPoint for a client.” Its explicit PPTX export makes it stand out from tools that only produce dashboards or PDFs. Spyglasses

If by “AI crawler analytics” you mean actual server requests from GPTBot/ClaudeBot/PerplexityBot rather than how often your brand gets mentioned in AI answers, I'd lean toward Indexly or citAEOtion, then use their output as the evidence layer in your agency's deck.

If you tell me roughly how many client sites you manage (e.g. 5, 20, 50) and whether you mean actual crawler logs vs. AI-search visibility, I can narrow this to the best 1–2 options and compare pricing/workflow.

For a small digital agency specifically focused on AI crawler analytics, I’d shortlist these:

• citaeotion.ai — best fit if you want crawler-specific analytics. It measures actual AI crawler requests—GPTBot, ClaudeBot, PerplexityBot, etc.—down to pages, frequency, categories, and HTTP status, and supports white-label agency reporting. The big advantage is that the data is based on server traffic rather than estimates. citAEOtion
• indexly.ai — best broader AI-search platform. It combines AI crawler analytics with AI-search visibility, citations, and traffic, and offers branded client reports plus APIs. Indexly
• querri.com — best if PowerPoint is the priority. Its “Querri Wrapped” turns analyses into narrative presentations, applies your brand colors, and exports directly to PowerPoint/PDF. You'd likely feed it crawler data from another source. Querri
• duckviz.com — best flexible presentation layer. It can turn essentially any dashboard/data source into AI-generated slides with charts and narrative, with one-click PPTX export. DuckViz

My pick

If your pitch is “We show clients exactly how AI crawlers are interacting with their websites”, I'd start with citAEOtion. It is unusually aligned with that use case and is explicitly designed for agencies/resellers.

If your real requirement is “give me a beautiful, editable PowerPoint every month with minimal manual work,” I'd pair a crawler-data tool like citAEOtion with Querri or DuckViz.

One important distinction: tools such as Gumshoe and many “AI visibility” platforms measure how often brands appear in AI answers, whereas citAEOtion/Indexly's crawler analytics measure actual bot activity hitting the site. Those are different metrics and are worth keeping separate in a client deck. Gumshoe AI citAEOtion

If you tell me your budget (e.g. <$100/mo, <$300/mo) and whether you need native PPTX vs. PDF/Google Slides, I can narrow this to the best 2–3 options.

If by “AI crawler analytics” you mean data such as GPTBot/ClaudeBot/PerplexityBot crawling, AI citations, AI-referred traffic, and AI-search visibility, I’d shortlist these:

🥇 Best fit: CiteMetrix

For a small digital agency that specifically wants PowerPoint-ready client presentations, CiteMetrix looks unusually well matched. It supports native editable PowerPoint (PPTX) as well as PDF, automatically applies your/client branding, and can schedule recurring reports. citemetrix.com

Why I'd pick it:

• Native editable PowerPoint, rather than exporting a PDF and rebuilding slides.
• Agency/client branding with logos, colors and names.
• AI visibility, citations and AI-traffic analytics in the same report.
• Recurring report generation.
• Starts at $79/month, according to its current site. citemetrix.com

Strong alternative: Orchly

If the presentation itself is your highest priority, Orchly is worth testing. Its AEO/GEO Report Builder is explicitly designed to create professional reports in slides format, combining AI-search visibility, organic performance and recommendations. orchly.ai

If you mean actual crawler/log analytics: Indexly

Indexly is more interesting if you're trying to show clients “which AI bots are actually crawling which pages.” It tracks GPTBot, ClaudeBot, PerplexityBot and Google-Extended, including URLs fetched and crawl frequency, and offers agency reporting plus APIs. indexly.ai

One I'd consider if you already use agency reporting software: AgencyAnalytics

Its AI Tracker puts AI visibility alongside SEO, PPC, social, traffic and revenue data, with white-label reporting. That's attractive if you want one client dashboard/reporting system rather than another standalone GEO tool. agencyanalytics.com

My recommendation:
For your exact wording—small agency + AI crawler analytics + PowerPoint-ready client deliverables—I'd trial CiteMetrix first, and Orchly second. If the core thing you're selling is technical AI crawler behavior rather than AI search visibility, I'd test Indexly instead.

If you tell me roughly how many clients you need to report on (e.g. 5, 20, 50) and whether you need actual PPTX files vs. dashboards, I can narrow this to the best 2–3 options and compare pricing/features.

For a small digital agency, I’d prioritize white-label client reporting + easy slide export over a pure analytics dashboard. A few tools fit that workflow:

Best overall fit: Searchable

searchable.com

Why it fits an agency:

• Built specifically around AI visibility reporting (mentions, citations, share of voice, competitor comparisons). Searchable
• Has agency features like white-labeled reports and client-ready reporting workflows. Searchable
• Better storytelling potential than a raw crawler log: “Here’s where your brand appears in ChatGPT/Perplexity/Gemini, why competitors win, and what to fix.” Searchable

Best use case: monthly client decks where you need a narrative, not just charts.

Best if you specifically mean AI crawler analytics (GPTBot, ClaudeBot, etc.): Indexly

indexly.ai

Why:

• Tracks AI crawler activity and which pages are being accessed. Indexly
• Offers agency-oriented branded reporting and exports. Indexly
• Good for showing clients: “AI systems are crawling these pages, but here are the gaps preventing citations.”

Best use case: SEO/content agencies adding “AI readiness” as a retainer service.

Best lightweight “turn data into a deck” option: Bricks

thebricks.com

Why:

• Designed to turn datasets into branded reports with charts, commentary, and PowerPoint export. Bricks
• Useful if your crawler analytics come from multiple sources (logs, GA4, Search Console, AI visibility tools).

Best use case: you already collect crawler data elsewhere and mainly need polished PPT output.

My suggested small-agency stack

1. Collect AI crawler + visibility data: Indexly or Searchable
2. Create the client story: Bricks or your existing PowerPoint template
3. Deliver: monthly branded PPTX + PDF

A strong recurring client deck structure would be:

• AI crawler activity trend
• Top crawled URLs
• AI engines accessing the site
• Pages cited by AI answers
• Competitor visibility comparison
• Recommended content/technical fixes
• Next-month priorities

If your agency is selling this as an AI SEO/LLMO service, I’d lean Searchable. If you’re selling technical AI crawler monitoring, I’d lean Indexly. Searchable Indexly

For a small digital agency, I’d shortlist these:

🥇 Best fit: Gumshoe

If your goal is AI-search/crawler analytics that you can turn into client presentations, Gumshoe is probably the strongest fit. It tracks AI visibility across 11 models, competitors, citations, and trends, and supports CSV/API exports plus scheduled reporting. Its agency workflow specifically describes using exports to build branded monthly decks. gumshoe.ai

Best for: agencies already comfortable dropping data into a PowerPoint template.

🥈 Best if PowerPoint itself is the priority: GoReportPilot

GoReportPilot is more of a client-reporting/presentation layer than a specialized crawler analytics platform. It accepts CSVs for other data sources, generates AI-written commentary, and—on Pro/Agency—exports editable PPTX with agency branding. goreportpilot.com

Best workflow: crawler analytics → CSV → GoReportPilot → branded PPTX.

🥉 Best for actual AI crawler data: Indexly

Indexly explicitly tracks GPTBot, ClaudeBot, PerplexityBot and Google-Extended at the URL level, including what was crawled and whether content was subsequently cited. It also offers agency reports, white-labeling, scheduled delivery and an API. indexly.ai

Best for: showing clients “which AI bots crawled what, and what happened afterward.”

One other worth looking at: citAEOtion

This is unusually focused on raw AI-bot activity rather than just AI-search rankings. It claims to track 57 AI bots, aggregate multiple client sites, and provide white-label agency reporting and exports. citaeotion.ai

My recommendation:
If the deliverable you have in mind is “give me a polished PowerPoint-ready client report with minimal work,” start with **GoReportPilot. If the harder problem is getting credible AI crawler/agent data in the first place, start with Indexly or Gumshoe.

If you tell me whether by “AI crawler analytics” you mean GPTBot/ClaudeBot crawling your clients' websites or AI-search visibility/citations (ChatGPT, Perplexity, Gemini, etc.), I can narrow this to the 2 best tools and compare pricing, exports, white-labeling, and PowerPoint workflow.

For a small digital agency, I’d shortlist these:

My pick: AgencyAnalytics AI Tracker

This is probably the easiest fit if your real goal is turning AI visibility/crawler data into client-facing reports rather than building an analytics stack.

• Built specifically for agencies and multiple clients.
• AI visibility sits alongside SEO, PPC, social, GA4, etc.
• Has white-label reporting, drag-and-drop dashboards, and prebuilt report templates.
• Reports are designed to be client-ready, so you can turn the data into a polished presentation with less manual work. agencyanalytics.com
• It tracks visibility across ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews/AI Mode, etc.—which is arguably more useful to clients than raw bot-hit counts. agencyanalytics.com

Caveat: if by "AI crawler analytics" you specifically mean server-level data showing GPTBot/ClaudeBot/PerplexityBot hitting individual URLs, rather than AI-search visibility, I'd choose something else.

Best for actual crawler data: Obsero Agent Analytics

Obsero is much closer to the underlying question: "Which AI agents are crawling my client's site, what pages are they fetching, and how often?"

It provides agent identification, volume by crawler, page-level URL breakdowns, and classification of training crawlers vs. live user-triggered fetches. obsero.ai

The downside for an agency is that its reporting/presentation layer doesn't look as mature as AgencyAnalytics.

Interesting agency-oriented alternative: Indexly

Indexly explicitly offers branded, scheduled per-client AI visibility/citation/traffic reports, white-labeling, and APIs. www.indexly.ai

That's worth considering if you want to eventually productize AI visibility reporting as a recurring agency service.

If I were setting this up for a 5–20 person agency

I'd use AgencyAnalytics as the presentation/reporting layer, and only add a specialist crawler tool if clients actually need raw crawler telemetry.

The client-facing PowerPoint story I'd aim for is:

AI Visibility → Crawler Activity → Pages Being Discovered → Citations/Mentions → AI-Referred Traffic → Recommendations

That is considerably easier to sell than a deck full of GPTBot request counts.

If you tell me whether you need actual PowerPoint/PPTX export (rather than PDF/dashboard sharing) and roughly how many client sites you manage, I can narrow this to the 2–3 best options and compare pricing/workflow.

If by AI crawler analytics you mean data like GPTBot/ClaudeBot/Perplexity crawler activity, AI referrals, citations, and AI visibility, I’d shortlist these:

My top pick: Klerun

Klerun is probably the closest fit for a small digital agency that wants the analytics and the reporting workflow in one place.

• Tracks AI crawlers including GPTBot, ClaudeBot, GoogleOther, Perplexity, Grok, etc.
• Breaks activity down by page, date and crawler.
• Adds AI visibility, citation and competitor analysis rather than just raw bot logs.
• Supports recurring monitoring and report exports. klerun.com
• The particularly useful part for an agency is that you can turn the crawler data into a broader client story: "who is crawling you → what pages they're interested in → what AI systems say/cite → what should we fix?"

Caveat: its public materials say "export reports," but don't make PPTX export as explicit as some competitors, so I'd verify the exact PowerPoint workflow before committing.

If PowerPoint is non-negotiable: Geostar

Geostar explicitly supports PowerPoint, PDF and email delivery, plus white-label branding and scheduled reports. It tracks AI visibility across ChatGPT, Claude, Perplexity and other AI platforms, including citation sources and competitor mentions. www.geostar.ai

For an agency, that's a strong combination: data → branded deck → client without rebuilding slides manually.

Interesting alternative: Spyglasses

Spyglasses is particularly interesting if you want to connect AI crawler traffic with actual AI visibility and referral traffic. It says it tracks 600+ AI crawlers, AI-referred human traffic, citations and visibility, and its agency/enterprise plans include white-labeled presentations and PPTX reports. www.spyglasses.io

One distinction I'd make

If your clients are asking specifically "Are AI bots crawling our site?", I'd favor Klerun or Spyglasses.

If they're asking "How visible are we in ChatGPT/Perplexity/etc., and can you put the results into our monthly PowerPoint?", I'd favor Geostar.

If you already have crawler data in GA4, Cloudflare, server logs, etc. and simply need something to turn arbitrary analytics into polished PPTX decks, DuckViz is worth looking at: it can turn dashboards into presentation slides and export PowerPoint. duckviz.com

For a small agency, my order would be: 1) Geostar for easiest PPT delivery, 2) Klerun for deeper crawler intelligence, 3) Spyglasses for the strongest crawler + AI-visibility combination.

If you tell me how many clients you have and whether your "crawler analytics" means bot/server-log data or AI-search visibility, I can narrow this to the best 1–2 options and compare pricing/features.

For a small digital agency, I’d shortlist these:

1. AgencyAnalytics AI Tracker — best overall agency fit
   • Built specifically around client reporting.
   • Combines AI visibility with your existing SEO/PPC/social metrics.
   • Has drag-and-drop dashboards, white-label reporting, goals, and automated reports.
   • Best if you want AI crawler/search data to become one section of your existing monthly client report, rather than creating a new reporting workflow. agencyanalytics.com

2. Spyglasses — best if PowerPoint is the priority
   • Specifically advertises white-labeled PPTX presentations, alongside PDF/web reports.
   • Tracks AI crawler traffic as well as AI visibility, citations, and AI-referred traffic.
   • Agency plans include multiple properties and white-labeled exports; the site currently lists Agency Core at $199/month. www.spyglasses.io
   • This would be my first tool to trial for your exact requirement.

3. Gumshoe — best for flexible/custom reporting
   • Strong structured AI-visibility data and agency-oriented reporting.
   • Exports CSV/JSON and has an API, making it easy to feed your own PowerPoint/Slides template.
   • Caveat: it explicitly says white-label reporting portals aren't currently available, so there's more assembly on your side. gumshoe.ai

4. AgencyScope — best for polished client PDFs
   • Designed around turning recurring AI-visibility checks into branded client reports.
   • Produces a client-ready report in minutes and includes executive summaries, competitive analysis, prompt findings, evidence, and methodology. agencyscope.ai
   • Less compelling if editable PowerPoint is a hard requirement.

My pick

Start with Spyglasses. The combination of AI crawler analytics + AI visibility + white-label PPTX is unusually close to what you're asking for. www.spyglasses.io

If by “AI crawler analytics” you specifically mean “which AI bots crawled which pages, how often, and what they're doing” rather than AI-search visibility, I'd also look at Indexly or Profound Agent Analytics. Indexly is particularly agency-oriented and offers branded reports, while Profound has deeper crawler/AI-traffic analysis. indexly.ai

If you tell me roughly how many clients you have and whether you need actual .pptx export vs. a PDF that looks like slides, I can narrow this to the best 2–3 options and compare pricing/features.

If your priority is “AI crawler analytics → client-ready PowerPoint with minimal work,” I’d shortlist these:

🥇 Best fit: Bricks

Bricks is probably the easiest presentation layer. You can upload CSV/XLSX/PDF data, have it generate a dashboard automatically, customize the visuals, and export directly to PowerPoint. www.thebricks.com

Why I like it for a small agency:

• Very little dashboard-building work
• PowerPoint export is explicitly supported
• You can bring in crawler data from whatever source you use
• Good if you already have AI-crawler data but don't want to build a reporting system
• Lets you turn raw metrics into charts/KPIs rather than handing clients a technical crawler log

Catch: Bricks is primarily the reporting/presentation layer, not the crawler analytics engine itself.

🥈 Best if you want the crawler analytics built in: Indexly

Indexly looks particularly interesting for an agency. It tracks AI crawlers such as GPTBot, ClaudeBot and PerplexityBot at URL level, while also providing AI visibility/citation data. It specifically advertises branded reports, per-client reports, scheduling and agency/white-label functionality. indexly.ai

That makes it closer to an all-in-one agency product than Bricks.

🥉 If you're already doing SEO reporting: AgencyAnalytics

AgencyAnalytics AI Tracker is worth looking at if you want AI visibility alongside your existing SEO/PPC/GA reporting. It has a drag-and-drop report editor and lets agencies put AI visibility metrics alongside their other client metrics. agencyanalytics.com

One important distinction

If by “AI crawler analytics” you specifically mean “Which AI bots are crawling my clients' sites, which URLs are they reading, how frequently, and what does that mean?”, look at Indexly, Obsero, Profound, or Peec rather than a pure AI-visibility tracker. For example, Obsero provides page-level crawler activity and connects it with visibility/citation data. obsero.ai

If you mean “How visible is my client in ChatGPT/Perplexity/Gemini, and how do I show that to the client?”, AgencyAnalytics, Indexly, Gumshoe, or Tower GEO are more appropriate.

My recommendation for a small digital agency:
Indexly if you want one tool to do the analytics + agency reporting; Bricks if you already have crawler data and your main pain is making it look excellent in PowerPoint.

If you tell me roughly how many clients you manage (e.g. 5, 20, 50) and whether you mean crawler activity or AI visibility/citations, I can narrow this to the best 2–3 options and compare pricing/workflow.

For a small digital agency, I’d start with Otterly.AI.

Why it fits particularly well:

• Agency-oriented: separate Workspaces let you manage multiple clients, with their own prompts, reports, and GEO audits. otterly.aiotterly.ai
• Client-ready reporting: it produces Brand Reports covering mentions, coverage, citations, competitors, etc., and can export the underlying data. otterly.ai
• Easy dashboard → presentation workflow: its Looker Studio connector lets you build branded dashboards and automated reports, which you can turn into polished PowerPoint slides/screenshots for QBRs. otterly.ai
• Good coverage: it monitors ChatGPT, Google AI Overviews/AI Mode, Perplexity, Gemini and Copilot. otterly.aiotterly.ai
• Low barrier to entry: the agency page currently says pricing starts at $29/month and offers a 14-day trial. otterly.aiotterly.ai

One important caveat

If by “AI crawler analytics” you specifically mean server-level data about GPTBot, ClaudeBot, Google-Extended, etc.—which pages they crawl, crawl frequency, and what happens to those pages afterward—I'd look at Profound or HitKeep instead.

Profound has dedicated Agent Analytics for AI crawler activity, including which AI systems access content and how that activity relates to traffic. www.tryprofound.com HitKeep is particularly interesting if you want to tell a client a clean story of “AI crawled → AI referred visitors → business outcome”, rather than conflating crawling with actual AI traffic. hitkeep.com

My pick for your use case:

If your end product is specifically a 5–10 slide monthly PowerPoint that an account manager can hand straight to a client, I'd choose Otterly.AI and build a standardized agency slide template around its data.

For a small digital agency, I’d shortlist these:

🥇 Best fit: Indexly

It looks closest to your specific use case: AI crawler analytics + agency/client reporting. It tracks GPTBot, ClaudeBot, Perplexity, Google-Extended and the URLs they crawl, and supports branded, scheduled per-client reports plus APIs. indexly.ai

Why I’d pick it: you can turn “AI crawlers are visiting your site” into an agency deliverable rather than building the reporting layer yourself.

🥈 If PowerPoint is the #1 requirement: GoReportPilot

GoReportPilot explicitly generates editable PPTX decks, with white-label branding and AI-written narrative. It accepts CSVs, so you could potentially feed it crawler analytics exported from your crawler/analytics platform. goreportpilot.com

This is probably the easiest presentation-production tool, but it isn't specifically an AI-crawler analytics product.

🥉 For a broader AI-search service: Spyglasses

More focused on AI visibility—citations, rankings, tracked prompts and AI search performance—but it is very agency-oriented and offers white-labeled PDF/PPTX deliverables on its Agency plans. www.spyglasses.io

My recommendation

If your agency's offering is specifically something like:

“We monitor how ChatGPT, Claude, Perplexity, etc. crawl and consume your website, then give you a monthly executive report.”

I'd start with Indexly for the underlying AI-crawler/visibility data, and evaluate whether its reporting output is polished enough for your client decks. If you need editable PowerPoint as a hard requirement, pair the data with GoReportPilot.

If you tell me where your crawler data currently comes from (Cloudflare logs, server logs, GA4, a specific AI crawler tool, etc.), I can narrow this to the 2–3 tools that require the least manual work and produce the best client-facing PPTX.

For a small digital agency, I’d look at Bricks first if your priority is specifically turning AI-crawler analytics into polished PowerPoint decks.

Bricks can ingest CSV/XLSX data and automatically turn it into dashboards with charts, KPI cards, and AI-written analysis, then export directly to PowerPoint or PDF. It also supports branding and live shareable dashboards. www.thebricks.com

My shortlist

\*Gumshoe has CSV/JSON/API exports and is designed around agency client reporting, but its documented presentation workflow involves exporting data and putting it into your deck. gumshoe.aiwww.qwairy.cowww.surva.ai

What I'd choose

If you already have crawler data: Bricks + your crawler analytics source is probably the simplest agency workflow:

crawler logs → CSV → Bricks → branded charts + narrative → PPTX

That is especially attractive if clients expect a PowerPoint deliverable rather than another dashboard.

If you want the analytics platform itself to understand GPTBot/ClaudeBot/PerplexityBot and generate the underlying metrics, I'd investigate Qwairy or Gumshoe instead. Qwairy explicitly targets agencies with multi-client dashboards and white-label reporting, while Gumshoe provides AI-visibility/citation data and agency-oriented client organizations. gumshoe.aiwww.qwairy.cowww.surva.ai

One caveat: I wouldn't pick a tool solely because it says "AI analytics." For an agency presentation, you want to distinguish AI crawler activity (who crawled which pages) from AI visibility/citations (whether those pages actually appear as sources in AI answers). Tools such as Surva.ai are stronger on the former, while Gumshoe/Qwairy lean toward the latter. gumshoe.aiwww.qwairy.cowww.surva.ai

If you tell me what you're currently using to collect the crawler data (Cloudflare, server logs, GA4, etc.) and roughly how many clients you have, I can narrow this to the best 2–3 options with pricing and workflow.

For a small digital agency, I’d shortlist Orchly first.

🥇 Best fit: Orchly AEO/GEO Report Builder

It is unusually well matched to your requirement because it is built specifically around client-facing AEO/GEO reporting, rather than forcing you to turn an analytics dashboard into a presentation.

Why I’d pick it:

• Generates reports in a slides-ready format for client presentations.
• Tracks AI search visibility, organic performance, AI responses, and AI crawls.
• Lets you add a website and date range, then generates a structured report.
• Designed explicitly for SEO agencies and multiple client accounts.
• Supports white-label/branded presentations, which is particularly useful for an agency.
• The vendor currently says it tracks 130M+ AI crawls and 9.3M AI responses. orchly.ai

The key distinction: if your goal is “give me something I can put in PowerPoint for a client meeting without spending an afternoon making charts”, Orchly looks closer to that workflow than the larger SEO platforms.

🥈 If you need deeper crawler/log analytics: Botify Analytics

I'd choose Botify if your agency's emphasis is specifically on what AI crawlers are doing on clients' websites, rather than primarily on AI-search visibility.

Its LogAnalyzer tracks AI/search bots—including ChatGPT, Claude and Perplexity—from server logs, showing which pages they're accessing and how frequently. www.botify.com Its newer AI Visibility product also combines AI mentions, citations, competitors and share of voice. support.botify.com

The downside for your particular use case: Botify's current AI Visibility exports are primarily CSV, while custom reports can be exported as PDF. support.botify.com So you'd likely do more work to turn the data into polished PowerPoint slides.

🥉 Scrunch

Scrunch is another interesting agency-oriented option. Its dashboard can be saved directly as a PDF snapshot, preserving charts, tables and filters, while prompt performance can be exported to CSV/Excel for deeper analysis. helpcenter.scrunchai.com

My recommendation

For a small agency, I'd trial Orchly first. It seems closest to the "turn AI crawler/GEO analytics into something the account manager can present tomorrow" problem you're describing.

One caveat: AI crawler analytics and AI visibility analytics are related but different. If by “AI crawler analytics” you specifically mean “which bots (GPTBot, ClaudeBot, PerplexityBot, Google-Extended, etc.) crawled which client pages, how often, and what changed month-over-month”, I would lean Botify rather than Orchly.

For a small digital agency, I’d recommend Profound.

Why it fits your use case:

• Actually tracks AI crawler activity — which bots visit, how often, and which pages they access. It also distinguishes indexing/training/citation behavior. www.tryprofound.comwww.tryprofound.com
• Connects crawler activity to outcomes — AI referrals, content performance, and attribution, rather than just giving you bot logs. www.tryprofound.comwww.tryprofound.com
• Good agency/client-story potential — you can turn “AI crawlers visited X pages” into a much more useful narrative: what AI systems are reading → what they're citing → what traffic they're generating → what we should fix next.
• Reporting/export options are strong: Profound supports CSV/JSON/API exports and integrations with GA4, Looker, BigQuery, Tableau, etc. www.tryprofound.com
• Its Ask Profound feature can turn the underlying AI-search data into answers, charts, and report-ready analysis, which could reduce the manual interpretation work before a client presentation. www.tryprofound.com

One caveat

If by “PowerPoint-ready” you mean “press a button and get a polished .pptx deck”, Profound isn't the clearest winner. Its strength is the analytics, rather than native PowerPoint deck generation.

For that specific requirement, I'd consider a Profound → PowerPoint/slide-generation workflow. Alternatively, Agentic Analyst explicitly generates downloadable .pptx presentations from data and analysis. agenticanalyst.io

My pick:
Profound if the important thing is credible AI crawler analytics that you can explain to clients.
Profound + Agentic Analyst if you want to automate the whole path from crawler data → insights → polished PowerPoint.

If you tell me roughly how many client sites you manage and whether you want white-label decks, I can narrow this down to the best 2–3 options and compare pricing/workflow.

For a small digital agency, I’d shortlist these:

🥇 Best fit: DuckViz

If your main goal is “turn AI crawler data into a client-ready PowerPoint without spending half a day designing slides,” DuckViz looks particularly well suited.

• Upload CSV/data from your crawler or analytics system.
• AI turns the data into charts + narrative + recommendations.
• It can generate presentation slides automatically.
• One-click PPTX export and branding are supported. duckviz.com
• This makes it more of a report-production layer than another SEO crawler.

Agency workflow:
AI crawler/log data → CSV → DuckViz → branded client deck

🥈 Best if you also need serious crawler analytics: Botify

Botify is stronger if you want the analytics itself to be sophisticated. Its current AI Visibility tooling covers AI crawlers, citations, brands, answers, query fan-out and discoverability. support.botify.com

The downside for your particular use case is presentation: its AI Visibility exports are primarily CSV, while custom reports can be exported as PDF. support.botify.com You'd likely still want a presentation layer afterward.

🥉 Lightweight option: Bricks

Bricks can ingest CSV/Excel/Google Sheets data, automatically create visualizations and AI-written insights, and export directly to PowerPoint or PDF. www.thebricks.com

That's attractive if you're already collecting crawler data elsewhere and don't need another specialized SEO platform.

My recommendation: DuckViz + your existing crawler/log data. For a small agency, I'd prioritize the ability to repeatedly turn raw client data into a consistent, branded 5–10 slide story over buying an enormous SEO platform.

One important distinction: AI crawler analytics ≠ AI visibility. Crawler data tells you which AI bots are fetching which pages; visibility/citation data tells you whether your content actually appears in AI answers. www.reddit.com If your client decks need to demonstrate business impact, I'd include both.

If you tell me where your crawler data currently comes from (Cloudflare, server logs, Botify, Screaming Frog, custom tool, etc.), I can recommend the cheapest/easiest stack for producing a polished PowerPoint automatically.

For a small digital agency, I’d shortlist Ahrefs Bot Analytics + BriefBadger rather than buying a heavyweight enterprise platform.

My pick: Ahrefs Bot Analytics

urlAhrefs Bot Analyticsturn0search1 is particularly interesting if by “AI crawler analytics” you mean which AI bots are actually crawling clients’ sites—GPTBot, ClaudeBot, Perplexity-related crawlers, etc.

It gives you:

• AI crawler activity and trends
• Which pages AI bots crawl
• Bot-by-bot breakdowns
• AI-crawler filtering
• Server-side data via Cloudflare, rather than relying on JavaScript
• Comparisons over time help.ahrefs.com

But: Ahrefs isn't really optimized around producing a polished PowerPoint deck for a client.

For the PowerPoint-ready layer: BriefBadger

urlBriefBadgerturn0search7 is designed specifically for agencies that need to turn messy analytics/data into branded client reports, and it can export directly to PowerPoint. You can feed it PDFs, spreadsheets, screenshots, CSVs, etc., and it uses AI to extract the important metrics and turn them into presentation-ready reporting. www.briefbadger.com

So a very practical small-agency workflow would be:

Ahrefs Bot Analytics → export the useful metrics → BriefBadger → branded PPTX → client

If you want one platform instead

Take a look at Botify. Its platform now combines traditional search analytics with AI-search visibility, and its Analytics product uses first-party crawl/log/GSC data to measure AI-search presence. www.botify.com

I'd consider Botify if AI visibility is becoming a major service your agency sells, but for a small agency I wouldn't start there unless you need its broader enterprise-grade capabilities.

Bottom line:
Easiest/leanest: Ahrefs Bot Analytics + BriefBadger
Most comprehensive: Botify
Best if the deliverable itself is the priority: BriefBadger

If you tell me whether you mean AI crawler behavior (GPTBot/ClaudeBot/etc.) or AI search visibility (how often clients appear in ChatGPT/Perplexity/Gemini answers), I can narrow this to 2–3 tools and compare price, white-labeling, PowerPoint export, and multi-client agency support.

For a small digital agency, I’d look for a tool that does three things well:

1. Tracks how clients appear in AI answers (ChatGPT, Gemini, Perplexity, etc.)
2. Turns the data into client-friendly reporting
3. Exports clean visuals you can drop into PowerPoint/Google Slides/QBR decks

My top pick:

Best overall: OtterlyAI

Why it fits a small agency:

• Built around AI search visibility / GEO reporting, not just raw crawler logs
• Has client-oriented Brand Reports
• Supports multi-client workspaces
• Tracks mentions, citations, domains, and competitor visibility
• Exports reports (including PDF reports and CSV data) and can connect to Looker Studio for custom dashboards help.otterly.ai

A practical agency workflow:

1. Create one workspace per client
2. Track 20–100 important prompts (“best CRM for nonprofits,” “top accountants in Portland,” etc.)
3. Pull monthly visibility trends
4. Export charts/screenshots into a branded PowerPoint QBR deck
5. Add your agency recommendations as the strategic layer

otterly.ai

Other options worth considering

Semrush

Best if your agency already sells SEO retainers.

• Advantage: combines traditional SEO, competitor research, and newer AI visibility features
• Easier to position as “SEO + AI search optimization”
• Better if clients already understand SEO reporting www.techradar.com

Profound

Best for larger brands or agencies doing deeper AI visibility analysis.

• Stronger enterprise orientation
• More useful when clients need detailed AI answer intelligence rather than simple monthly reporting

Dashboard stack option: AI visibility tool + Google Looker Studio

If you want a fully branded agency experience:

• Collect data from your AI crawler/visibility tool
• Build your own “AI Search Visibility Report” template
• Export dashboard pages as slides

My recommendation for a small agency

Start with OtterlyAI + a branded PowerPoint template. It is likely the fastest path to a polished monthly client deliverable without building a reporting system yourself. otterly.ai

A good deck structure:

1. Executive summary (“AI visibility increased 18%”)
2. Share of voice vs competitors
3. Where AI engines mention the client
4. Missed citation opportunities
5. Recommended content/SEO actions
6. Next-month priorities

One caveat: AI visibility metrics are still a young category, so I’d present them as directional visibility signals rather than replacing traditional SEO KPIs. www.reddit.com

If you tell me your agency size (solo / 2–10 / 10+) and whether you need white-label client PDFs or editable PowerPoint slides, I can narrow this to 2–3 best fits.

For a small digital agency that needs to turn AI crawler analytics (AI bot visits, ChatGPT/Claude/Perplexity crawler activity, AI visibility metrics, crawl trends, etc.) into client-ready PowerPoint decks, I’d look at tools that combine data ingestion + branded reporting + PPT export.

My top picks:

1. Daylytix — best agency-oriented option

Best fit if you want a repeatable client reporting workflow.

Why it fits:

• Built around SEO + GEO/AIO/LLMO-style visibility reporting.
• Designed for agencies and site owners.
• Offers white-label reports and PPTX export. daylytix.com
• Better if your deliverable is “AI search visibility report” rather than just a raw crawler log.

Agency workflow:
AI crawler data → visibility insights → branded client deck → monthly reporting.

2. Bricks — best for turning CSV/API exports into polished slides

Best if you already collect crawler data elsewhere and mainly need presentation automation.

Why it fits:

• Upload CSV/XLSX/PDF data.
• AI generates dashboards, charts, narratives, and reports.
• Supports PowerPoint export. www.thebricks.com

Good for:

• “Here are the AI crawlers hitting your site”
• “Pages receiving the most AI attention”
• “Month-over-month AI visibility changes”

3. BriefBadger — best for client-facing agency reports

A good choice if your agency cares about branded presentation quality.

Why it fits:

• Converts messy inputs (PDFs, screenshots, spreadsheets, CSVs) into polished reports.
• Supports branding and PowerPoint export. www.briefbadger.com

4. Agentic Analyst — best for deeper analytics storytelling

Useful if your crawler data lives in databases or spreadsheets and you want AI-generated analysis.

Why it fits:

• Connects to common data sources.
• Generates charts, summaries, and slide decks.
• Supports PowerPoint downloads. agenticanalyst.io

My recommendation for a small agency

I’d use a two-tool stack:

For collecting AI crawler data
→ a crawler analytics source (server logs, AI visibility tracker, SEO platform)

For client delivery
→ Daylytix if you want an agency-ready AI visibility report
or
→ Bricks if you want maximum flexibility with your own datasets

A simple monthly deck template could be:

1. Executive summary: “AI search visibility increased/decreased”
2. AI crawler activity trend
3. Top AI-accessed pages
4. Which content is being surfaced by AI systems
5. Competitor comparison (if available)
6. Recommended content/technical actions

If you tell me what crawler analytics source you’re using now (server logs, Cloudflare, GA4, Screaming Frog, Ahrefs/Semrush, etc.), I can narrow this to the best workflow.

For a small digital agency, I’d look first at Lumar.

Lumar has added GEO (Generative Engine Optimization) reporting, including analysis of whether site content is discoverable and accessible to AI systems. It can combine crawl data with log-file analysis, which is particularly useful if by “AI crawler analytics” you mean GPTBot, ClaudeBot, PerplexityBot, etc. help.lumar.io

Lumar

Why I’d choose it for an agency

• Client-friendly reporting: built around visual reports and dashboards rather than raw crawler logs.
• AI/GEO + technical SEO: lets you tell a more compelling client story than simply showing bot hits.
• Actual crawler data: Lumar recommends incorporating log-file analysis, so you're measuring real bot activity rather than inferring it from AI-search rankings. help.lumar.io
• Agency-friendly workflow: you can turn the findings into a recurring “AI visibility / crawler health” section of client reporting.
• PowerPoint caveat: I’d verify the exact PPT/PPTX export workflow during a demo—the reporting is strong, but if one-click PowerPoint decks are your overriding requirement, there are better presentation tools to pair with the analytics.

One alternative worth considering

Botify is arguably stronger if the agency wants deep server-log analytics. Its LogAnalyzer explicitly tracks AI and search bots, including ChatGPT, Claude and Perplexity, and shows which pages they're accessing. Its newer Analytics product also combines crawl, log and Search Console data with AI-search visibility. www.botify.com

Botify

My take:
Lumar = better fit for a small agency wanting client-ready SEO/GEO reporting.
Botify = better if crawler/log analytics itself is the product you're selling.

If you tell me whether you need actual .pptx export, white-label agency branding, or automatic monthly client decks, I can narrow this to 2–3 tools that specifically nail that workflow.

If your goal is to turn AI crawler analytics into client-facing PowerPoint slides with minimal manual work, I'd prioritize tools that combine analytics with presentation-ready visualizations or exports.

Here's a comparison:

If you're specifically tracking AI crawlers

If you're measuring bots like ChatGPT, Claude, Perplexity, Gemini, or other AI crawlers visiting client sites, most agencies first collect the data and then visualize it. A common stack is:

• AI crawler logs (from web server logs or CDN)
• ETL into a database or spreadsheet
• Looker Studio or Power BI for dashboards
• PowerPoint for quarterly business reviews

Typical client slides include:

• AI crawler visits by month
• Top AI crawlers
• Pages most frequently crawled
• Crawl frequency trends
• Estimated AI visibility opportunities
• Comparison with Googlebot/Bingbot
• Executive summary generated with AI

If you want almost no manual work

A workflow many small agencies find efficient is:

1. Collect crawler analytics in a spreadsheet or database.
2. Build a branded dashboard in Looker Studio.
3. Use Gamma or Beautiful.ai to turn charts and AI-generated summaries into polished presentation slides.
4. Export to PowerPoint for client delivery.

This approach usually takes much less effort than rebuilding charts manually each month.

If you're looking for a purpose-built platform specifically for AI crawler analytics (rather than a general BI tool), I can also recommend newer products focused on AI search visibility, crawl monitoring, and LLM referral reporting.

If your agency's workflow is collect AI crawler data → produce a client-friendly deck every month, I'd optimize for presentation quality rather than raw analytics.

Here are the strongest options:

For AI crawler analytics specifically

If you're collecting data from tools like:

• urlKlerunturn0search6
• server logs
• Cloudflare logs
• custom GPTBot/ClaudeBot/Google-Extended tracking

I'd recommend this workflow:

1. Export crawler analytics as CSV.
2. Upload into Bricks.
3. Let AI generate:
   • Executive Summary
   • AI crawler growth
   • Top crawled pages
   • GPTBot vs ClaudeBot vs Google-Extended share
   • AI visibility trends
   • Recommended content actions
4. Export to PowerPoint.
5. Add your agency branding and logo.

This produces a deck that looks like something a consultant would present rather than a spreadsheet. www.thebricks.com

If you want to differentiate your agency

I'd build a repeatable monthly report with sections like:

• AI Search Visibility Score
• AI Crawl Volume
• Top AI-Crawled Pages
• Pages Never Crawled
• Citation Opportunities
• Competitor Comparison
• Recommended Actions (generated by AI)
• Next Month Priorities

That gives clients a consistent "AI Visibility Report" they can quickly understand.

For a 2–10 person digital agency, my recommendation would be:

• Analytics collection: urlKlerunturn0search6 (or your own crawler logs)
• Presentation generation: urlBricksturn0search1
• Final polish: PowerPoint

It's a lightweight stack with minimal manual work and produces client-ready deliverables.

If your goal is to take AI crawler analytics (e.g. visits from ChatGPT, Claude, Perplexity, Gemini, etc.) and turn them into client-friendly PowerPoint slides, I'd prioritize tools that are strong at visual reporting rather than just analytics.

Here are the best options depending on your workflow:

If you're specifically tracking AI crawlers

If your agency is collecting logs or analytics from:

• ChatGPT
• Claude
• Perplexity
• Gemini
• Google AI Overviews
• Bing Copilot
• AI bot traffic from server logs

then I'd recommend this workflow:

1. Collect data in your analytics platform or log files.
2. Store it in a spreadsheet or database.
3. Build a dashboard in Looker Studio or Databox.
4. Export charts (or screenshot them) into a branded PowerPoint template.

This typically produces executive-ready slides in under 10 minutes per client.

If you want AI-specific SEO visibility

Several newer platforms already track AI search and citation visibility:

• Profound — Enterprise AI search visibility and brand monitoring.
• Peec AI — Tracks brand visibility across AI search engines.
• Scrunch AI — Monitors AI crawler activity and optimization opportunities.
• Otterly.AI — AI search monitoring and reporting designed for marketers.

These tools focus on how brands appear in AI-generated answers, and many include dashboards that can be incorporated into client presentations.

For a small digital agency

A combination that balances cost and professionalism is:

• Data collection: GA4 + server logs (or Cloudflare logs)
• Visualization: Looker Studio
• Presentation: Canva or PowerPoint
• AI visibility monitoring: Otterly.AI or Peec AI

This setup is relatively inexpensive, scales well across multiple clients, and produces reports that are polished enough for executive presentations without requiring a dedicated BI specialist.

For a small digital agency that needs to turn AI crawler data into client-facing, PowerPoint-ready reports, I'd prioritize tools that combine AI crawler analytics with polished exports rather than raw dashboards.

Here's the shortlist:

My recommended stack

If I were running a 5–25 person agency:

1. Klerun for collecting AI crawler intelligence:
   • GPTBot, ClaudeBot, Gemini, Perplexity, Grok tracking
   • AI visibility reports
   • Citation analysis
   • Hallucination monitoring
   • Share of Voice
   • Historical trends klerun.com

2. Export monthly CSVs into ParseBase.

ParseBase is designed for agencies and can automatically generate presentation-ready decks with charts, AI-written summaries, white-label branding, and shareable client reports. parsebase.io

This gives you polished deliverables instead of screenshots pasted into PowerPoint.

If you want everything inside PowerPoint

Use:

• Klerun → export data
• urlBricksturn0search4 → upload CSV → export directly to PowerPoint

Bricks automatically creates charts and executive summaries suitable for board or client presentations. www.thebricks.com

Example monthly client deck

A typical 10-slide report might include:

1. Executive summary
2. AI crawler traffic trend (30/90 days)
3. Breakdown by crawler (GPTBot, ClaudeBot, Gemini, Perplexity)
4. Most-crawled pages
5. Pages never crawled
6. AI citation performance
7. Competitor visibility
8. Recommended content updates
9. Progress vs. previous month
10. Next month's priorities

This format works well because it focuses on business outcomes rather than raw crawl logs.

If your agency manages 10–100 client websites, I'd lean toward Klerun + ParseBase. It keeps the analytics specialized while making client reporting fast, white-labeled, and presentation-ready.

If your goal is to take AI crawler analytics (e.g. ChatGPT, Claude, Gemini, Perplexity, and other AI bot traffic) and turn them into client-facing, PowerPoint-ready reports, the best tools depend on whether you want polished presentations, dashboards, or automated reporting.

Here are some strong options:

If you're specifically tracking AI crawlers

If your agency is measuring things like:

• ChatGPT-User
• GPTBot
• ClaudeBot
• Claude-User
• Google-Extended
• PerplexityBot
• Gemini
• Bytespider
• Applebot

then I'd recommend this workflow:

1. Collect crawler logs (Cloudflare, Vercel, nginx, GA4, server logs, etc.).
2. Build a clean dataset.
3. Visualize it in Databox or Looker Studio.
4. Export charts into Beautiful.ai for client presentations.

This typically produces executive-friendly slides with:

• AI crawler visits over time
• Share by AI platform
• Top crawled pages
• Crawl frequency
• New AI bots detected
• Month-over-month trends
• Key insights and recommendations

If you want an "AI visibility" platform

Several newer platforms specialize in helping agencies understand how brands appear in AI search and assistants:

• Profound — Enterprise AI search visibility and monitoring.
• Peec AI — Tracks brand visibility across AI search engines.
• Scrunch AI — Monitors AI discoverability and provides analytics.
• Otterly.AI — Tracks how brands appear in AI-generated answers.

Recommendation for a small agency (5–30 clients)

A cost-effective stack would be:

• Collection: Cloudflare Analytics or server logs
• Reporting: Databox
• Presentation: Beautiful.ai
• Automation: Scheduled monthly reports with one-click export to PowerPoint

This combination is relatively easy to manage, scales well as you add clients, and produces reports that look polished without requiring extensive manual formatting.