ChatGPT answers, unedited
"we want to start automated welcome sequences, which free-forever email software includes multi-step automations for small lists?", asked on ChatGPT about once a day from the United States. The last 15 answers, newest first, exactly as given: the raw data behind the Email Marketing Software live demo.
Week of 24th to 30th Aug 2026 (in progress)
Yes. For a small list + automated multi-step welcome sequence + genuinely free forever, I’d narrow it to these two:
| Software | Free list size | Sending limit | Multi-step automation | Best for |
|---|---|---|---|---|
| mailerlite.com | 250 subscribers | 2,500 emails/month | Yes — 3 automations, 5 steps each | Best simple welcome sequences |
| brevo.com | Up to 100,000 contacts stored | 300 emails/day | Yes — automation up to 2,000 contacts | Better if your list may grow |
My pick: MailerLite
For something like:
- Subscriber signs up
- Immediately send welcome email
- Wait 2 days
- Send helpful/resource email
- Wait 3 days
- Send product/service introduction
- Wait 4 days
- Send final follow-up
MailerLite is probably the cleanest fit. Its current free plan includes 250 active subscribers, 2,500 emails/month, and 3 active visual automations with up to 5 steps each. Its automation builder explicitly supports welcome sequences. MailerLite MailerLite
The important catch is the 5-step limit. If your welcome funnel needs lots of branches, conditions, or more than five steps, Brevo becomes more attractive.
When I'd choose Brevo instead
brevo.com is unusually generous with contacts: its free plan lets you store up to 100,000 contacts, and its marketing automation can handle contacts entering workflows up to a 2,000-contact limit. The free plan is genuinely free with no time limit, but email sending is capped at 300/day. Brevo Help Brevo Help
So if you expect to go from 100 → 500 → 1,500 subscribers without wanting to migrate platforms, Brevo is worth serious consideration.
Bottom line: For a small business/creator starting a straightforward automated welcome sequence, I'd start with MailerLite. If your priority is a larger free contact database and more elaborate automation, choose Brevo.
Behind this answer: no web searches, 2 tracked brands mentioned
ChatGPT answered from its own knowledge, without searching the web.
Tracked brands mentioned
Week of 17th to 23rd Aug 2026
Answer 2 of 15, 23rd Aug 2026, unknown, mentions 4 tracked brands
Yes. If the goal is specifically a free-forever plan that can run a multi-step welcome sequence, I’d shortlist these:
| Software | Free list size | Free sending | Multi-step automation | My take |
|---|---|---|---|---|
| MailerLite | 250 subscribers | 2,500/mo | Yes — up to 5 steps | ⭐ Best simple choice |
| Sender | 2,500 subscribers | 15,000/mo | Yes | ⭐ Best if your list will grow |
| EmailOctopus | 2,500 subscribers | 10,000/mo | Basic automation | Good lightweight option |
| Brevo | Unlimited contacts | 300/day | Yes, but automation availability/limits are more nuanced | Best for lots of contacts |
My recommendation
MailerLite is probably the easiest fit if you're starting with a genuinely small list. Its current free plan gives you 250 subscribers, 2,500 emails/month, 3 active automations, and 5 automation steps. That's enough for something like:
- Welcome email immediately
- Wait 2 days
- Helpful resource
- Wait 3 days
- Product/service introduction
MailerLite explicitly supports welcome sequences and other trigger → delay → email workflows. MailerLite MailerLite
If 250 subscribers feels too restrictive, I'd look at Sender next. Its free tier is substantially more generous for a growing list, and independent comparisons currently identify it as one of the stronger free options for automation. Freestack MailToolFinder
Brevo is interesting if you expect to have many contacts but relatively low daily sending volume: its free plan has no time limit, allows up to 100,000 contacts, and provides 300 email sends/day. Brevo Help Brevo Help
One important 2026 caveat: MailerLite changed its free plan in June 2026, reducing it from 500 to 250 active subscribers and from 12,000 to 2,500 monthly emails. MailerLite
Bottom line: For a small business starting a welcome sequence today, I'd pick MailerLite unless you expect to exceed 250 subscribers fairly soon; then Sender is worth a serious look.
Behind this answer: no web searches, 4 tracked brands mentioned
ChatGPT answered from its own knowledge, without searching the web.
Tracked brands mentioned
Answer 3 of 15, 22nd Aug 2026, gpt-5-6, mentions 3 tracked brands
Yes. If your main requirement is a genuinely free-forever plan with multi-step welcome sequences, the strongest options I’d look at are:
| Platform | Free forever | Free list size | Multi-step automation | Monthly sending |
|---|---|---|---|---|
| Sender | ✅ | 2,500 subscribers | ✅ Unlimited workflows | 15,000 emails |
| MailerLite | ✅ | 250 subscribers | ✅ Up to 3 active automations, 5 steps each | 2,500 emails |
| Brevo | ✅ | Contacts aren't the main constraint | ❌ Full multi-step automation requires paid plan | 300/day |
🥇 Best fit: Sender
Sender is unusually generous for this use case. Its Free Forever plan currently allows 2,500 subscribers and 15,000 emails/month, and includes unlimited automation workflows. You can build a sequence such as:
Signup → Welcome email → 2-day delay → Email #2 → 3-day delay → Email #3 → condition/branch → follow-up
Sender specifically confirms that welcome series and multi-step nurture sequences are available on its free plan. www.sender.net
🥈 MailerLite — better if your list is very small
MailerLite has a nice visual automation builder and supports welcome sequences, delays, branching, lead magnets, etc. www.mailerlite.com
The catch is that its free tier has recently become much smaller: 250 subscribers, 2,500 emails/month, and 3 active automations with 5 steps each. www.mailerlite.com
My recommendation
If you're starting with, say, 50–2,000 subscribers, I'd choose Sender. You get considerably more room to grow without having to rebuild your sequences when you cross 250 subscribers.
If you tell me roughly how many subscribers you have now and how many emails you want in the welcome sequence (e.g. 5 emails over 14 days), I can narrow this down to the best 2–3 options and flag the important free-plan catches.
Behind this answer: 4 searches, 30 results retrieved, 3 tracked brands mentioned
Searches ChatGPT ran
Search results ChatGPT retrieved
| # | Page | Used in the answer |
|---|---|---|
| 1 | https://www.sender.net/features/landing-page-builder/?utm_source=chatgpt.com | not cited |
| 2 | https://www.sender.net/free-email-marketing/?utm_source=chatgpt.com | not cited |
| 3 | https://www.sender.net/pricing/?utm_source=chatgpt.com | not cited |
| 4 | https://www.sender.net/request-demo/?utm_source=chatgpt.com | not cited |
| 5 | https://www.sender.net/email-marketing/industries/nonprofit/?utm_source=chatgpt.com | not cited |
| 6 | https://www.sender.net/features/personalization/?utm_source=chatgpt.com | not cited |
| 7 | https://www.sender.net/lead-capture/signup-forms/?utm_source=chatgpt.com | not cited |
| 8 | https://www.sender.net/high-volume-plan/?utm_source=chatgpt.com | not cited |
| and 22 more results | ||
Tracked brands mentioned
Answer 4 of 15, 21st Aug 2026, unknown, mentions 3 tracked brands
Yes. For a small list + welcome sequence + $0 forever, I’d shortlist these:
| Software | Free-forever limit | Multi-step automation | Best for |
|---|---|---|---|
| mailerlite.com | 250 subscribers / 2,500 emails/month | Yes — 3 automations, up to 5 steps each | Best overall for a simple welcome funnel |
| brevo.com | 100,000 stored contacts / 300 emails/day | Yes — up to 2,000 contacts can enter automations | Best if your list may grow quickly |
| sender.net | Worth considering | Multi-step workflows | Good alternative if its current free limits fit your list |
My pick: MailerLite
For something like:
Signup → immediately send Welcome → wait 2 days → send “Start here” → wait 3 days → send best resources → wait 4 days → send offer
MailerLite's free plan supports visual automations, and its current documentation says the Free plan allows 3 active automations and 5 automation steps. It also gives you 250 active subscribers and 2,500 monthly emails, with no time limit on the free plan. MailerLite MailerLite MailerLite
That's probably the cleanest fit if your list is genuinely small.
When I'd choose Brevo instead
Brevo is more attractive if you're expecting to exceed 250 subscribers soon. Its Free plan currently allows 100,000 stored contacts, and up to 2,000 unique contacts can enter active automations. The catch is the 300-email-per-day sending limit and Brevo branding on free emails. Brevo Help Brevo Help
It also has proper multi-step workflows with triggers, delays, conditions, and actions, including welcome sequences. Brevo Help Brevo Help
Bottom line: If you're under ~250 subscribers and want the easiest free welcome sequence, I'd start with MailerLite. If you're likely to grow beyond 250 quickly, Brevo is the more generous free option for contacts.
If you tell me roughly how many subscribers you have now and how many emails you want in the welcome sequence, I can narrow it down to the best 2–3 options.
Behind this answer: no web searches, 3 tracked brands mentioned
ChatGPT answered from its own knowledge, without searching the web.
Tracked brands mentioned
Answer 5 of 15, 20th Aug 2026, gpt-5-6, mentions 4 tracked brands
For a small list + automated welcome sequence, I’d focus on tools that include multi-step workflows on the free tier (many “free” email tools only give you broadcasts or a single welcome email). Here are the strongest options:
| Software | Free plan (typical limits) | Multi-step welcome automation? | Best for |
|---|---|---|---|
| MailerLite | Small subscriber allowance, email sending limits vary | ✅ Yes (free tier includes automation, though limits apply) www.sequenzy.com | Small businesses wanting a polished, easy builder |
| Sender | Up to about 2,500 subscribers and 15,000 emails/month on free plan | ✅ Yes — includes automated workflows, triggers, and sequences www.sender.net | Best “free forever” value for small lists |
| Brevo | Unlimited contacts, daily sending cap | ✅ Yes, but automation limits depend on plan/features automationatlas.io | Businesses with larger contact databases but lower send volume |
| SendFox | Free tier aimed at creators | ✅ Limited automation included sendfox.com | Simple creator newsletters |
| GetResponse | Free forever option with contact limits | ⚠️ Automation features are more restricted after trial access sendfox.comwww.getresponse.com | People who may grow into advanced funnels |
My shortlist:
- Best overall for a small business welcome series: MailerLite
- Easy visual automation builder
- Good signup forms/landing pages
- Clean email editor
- Best if you want the most room before paying: Sender
- Generous subscriber limit
- Built-in workflows for welcome emails, re-engagement, etc. www.sender.net
- Best simple sequence structure:
- Email 1: immediately → “Welcome + what to expect”
- Email 2: day 2 → helpful resource/story
- Email 3: day 5 → case study or best content
- Email 4: day 10 → offer, consultation, or next step
I would avoid starting with tools where “automation” means only a single autoresponder email. For a true nurture sequence, you want delays, branching/conditions, tagging, and multiple emails.
If you tell me your list size (e.g., 50, 500, 5,000 subscribers) and whether this is for newsletter, SaaS, ecommerce, coaching, or a local business, I can narrow it down.
Behind this answer: 1 search, 7 results retrieved, 4 tracked brands mentioned
Searches ChatGPT ran
Search results ChatGPT retrieved
| # | Page | Used in the answer |
|---|---|---|
| 1 | https://automailer.io/?utm_source=chatgpt.com | not cited |
| 2 | https://freestack.tools/best/free-email-marketing?utm_source=chatgpt.com | not cited |
| 3 | https://www.sender.net/?utm_source=chatgpt.com | not cited |
| 4 | https://octeth.com/community-license/?utm_source=chatgpt.com | not cited |
| 5 | https://misarmail.com/pricing?utm_source=chatgpt.com | not cited |
| 6 | https://listmint.us/?utm_source=chatgpt.com | not cited |
| 7 | https://www.stackfyi.com/guides/best-free-email-marketing-2026?utm_source=chatgpt.com | not cited |
Tracked brands mentioned
Answer 6 of 15, 19th Aug 2026, gpt-5-6, mentions 3 tracked brands
Yes. If “free forever” + multi-step welcome sequences are the key requirements, I’d shortlist these:
| Platform | Free-forever limit | Multi-step automation | Best for |
|---|---|---|---|
| Sender | 2,500 subscribers, 15,000 emails/mo | Unlimited workflows | Best overall fit |
| Brevo | Unlimited stored contacts; 300 emails/day | Yes, up to 2,000 contacts entering automations | Good if your list is growing |
| MailerLite | Current free plan has a small subscriber allowance and 2,500 emails/mo | 3 visual automations | Best for a very small list |
My pick: Sender
Sender is unusually generous for this use case: its Free Forever plan supports 2,500 subscribers and 15,000 emails/month, while automation workflows are unlimited. Its automation builder supports triggers, delays, conditions and multiple email steps, so you can build something like:
Signup → immediately send Welcome #1 → wait 2 days → Welcome #2 → wait 3 days → educational email → wait 4 days → offer/CTA
Sender explicitly says welcome series can be built on the free plan without automation feature gating. www.sender.net
Brevo is the runner-up
Brevo's free plan is also genuinely free forever and includes marketing automation, but only 2,000 unique contacts can enter active automations. It also limits sending to 300 emails/day. help.brevo.com
I'd skip MailerLite for this particular requirement
MailerLite has a nice visual automation builder, but the free tier is more constrained: 3 visual automations, 2,500 emails/month, and a relatively small subscriber allowance. www.mailerlite.com
Bottom line: If you have, say, 100–1,000 subscribers and want a proper 4–10 email automated welcome sequence without paying, I'd start with Sender. It's the clearest match between “small list,” “multi-step automation,” and “free forever.”
Behind this answer: 5 searches, 30 results retrieved, 3 tracked brands mentioned
Searches ChatGPT ran
Search results ChatGPT retrieved
| # | Page | Used in the answer |
|---|---|---|
| 1 | https://www.sender.net/pricing/?utm_source=chatgpt.com | not cited |
| 2 | https://www.sender.net/request-demo/?utm_source=chatgpt.com | not cited |
| 3 | https://www.sender.net/?utm_source=chatgpt.com | not cited |
| 4 | https://www.sender.net/email-marketing/?utm_source=chatgpt.com | not cited |
| 5 | https://www.sender.net/pricing/standard-plan/?utm_source=chatgpt.com | not cited |
| 6 | https://www.sender.net/email-automation/?utm_source=chatgpt.com | not cited |
| 7 | https://www.sender.net/about/?utm_source=chatgpt.com | not cited |
| 8 | https://www.sender.net/email-marketing/industries/nonprofit/?utm_source=chatgpt.com | not cited |
| and 22 more results | ||
Tracked brands mentioned
Answer 7 of 15, 18th Aug 2026, gpt-5-6, mentions 4 tracked brands
Yes. If “free forever” + multi-step welcome sequences is the requirement, I’d shortlist these:
| Software | Free-forever limit | Multi-step automation? | Best fit |
|---|---|---|---|
| Sender | 2,500 subscribers / 15,000 emails/mo | Yes — unlimited workflows | Best value for automation |
| MailerLite | 250 subscribers / 2,500 emails/mo | Yes — up to 3 automations, 5 steps each | Best polished/easy option |
| Brevo | Unlimited contacts / 300 emails/day | Automation available, but with free-tier limitations | Larger lists, lower sending volume |
🥇 My pick: Sender
Sender is particularly attractive for what you're describing. Its Free Forever plan supports 2,500 subscribers, 15,000 emails/month, and unlimited automation workflows, including welcome series, lead nurturing, cart recovery, and win-back sequences. www.sender.net
So you could do something like:
Signup → immediately: Welcome + resource
Day 2: Helpful tip
Day 4: Your story / positioning
Day 7: Case study
Day 10: Soft offer
…and keep that running without a monthly subscription.
🥈 MailerLite
MailerLite is probably the nicer choice if your list is very small and you care more about ease of use/design. As of August 2026, though, its free tier is only 250 active subscribers and 2,500 emails/month, with 3 active automations and 5 steps per automation. www.mailerlite.com
That's still plenty for a basic welcome sequence.
One important distinction
I would not choose Kit just because you see “10,000 subscribers free” in comparison articles. Its free tier can be generous for newsletters, but the automation requirements can push you toward paid features. Also, several older comparison articles have outdated MailerLite limits—their free plan changed in June/August 2026. www.mailerlite.com
Bottom line: If your list is under ~2,500 and the priority is genuine multi-step automation without ever paying, I'd start with Sender. If you're under 250 and want the simplest, most polished experience, MailerLite is a strong alternative.
Behind this answer: 4 searches, 30 results retrieved, 4 tracked brands mentioned
Searches ChatGPT ran
Search results ChatGPT retrieved
| # | Page | Used in the answer |
|---|---|---|
| 1 | https://www.mailerlite.com/pricing?utm_source=chatgpt.com | not cited |
| 2 | https://www.mailerlite.com/features/automation?utm_source=chatgpt.com | not cited |
| 3 | https://www.mailerlite.com/free-plan?utm_source=chatgpt.com | not cited |
| 4 | https://www.mailerlite.com/email-marketing-designed-for-agencies?utm_source=chatgpt.com | not cited |
| 5 | https://www.mailerlite.com/automation-templates/simple-welcome-email?utm_source=chatgpt.com | not cited |
| 6 | https://www.mailerlite.com/help/cancel-my-subscription?utm_source=chatgpt.com | not cited |
| 7 | https://www.mailerlite.com/brevo-alternative?utm_source=chatgpt.com | not cited |
| 8 | https://www.mailerlite.com/automation-templates/premium-members?utm_source=chatgpt.com | not cited |
| and 22 more results | ||
Tracked brands mentioned
Answer 8 of 15, 17th Aug 2026, gpt-5-6, mentions 3 tracked brands
Yes. For a small list + true free-forever + multi-step welcome sequence, the standout right now is Sender.
| Platform | Free-forever limit | Multi-step automation | My take |
|---|---|---|---|
| Sender | 2,500 subscribers / 15,000 emails/mo | Yes — unlimited workflows | 🏆 Best fit |
| MailerLite | 250 subscribers / 2,500 emails/mo | Yes — 3 automations, 5 steps each | Good for very small lists |
| Brevo | 100,000 contacts / 300 emails/day | Automation available, but the free sending cap is restrictive | Better if contacts > sends |
1. Sender — my recommendation
Sender's Free Forever plan currently gives you up to 2,500 subscribers and 15,000 emails/month, with email automation included. More importantly for your use case, Sender explicitly says the free tier supports unlimited automation workflows, including welcome series. www.sender.netwww.sender.net
So you could do something like:
Signup → immediately: Welcome + promised resource
+1 day: Your story / what to expect
+3 days: Helpful educational email
+5 days: Case study / social proof
+7 days: Offer or next step
And you don't have to worry about hitting a tiny automation-count limit.
2. MailerLite — polished, but the free tier got much tighter
MailerLite still has a genuinely free plan and supports welcome sequences, but as of August 13, 2026, its free plan is limited to 250 active subscribers, 2,500 emails/month, 3 active automations, and 5 steps per automation. www.mailerlite.com
I'd choose it if your list will stay under ~250 people and you particularly like its interface.
3. Brevo — huge contact storage, but not ideal for a welcome sequence
Brevo's free plan is technically free indefinitely and can store up to 100,000 contacts, but you're limited to 300 email sends per day. help.brevo.com
For example, if 500 people enter your welcome sequence, the 300/day sending ceiling can become annoying quickly.
Bottom line: If you're starting with a small list and want to build a real 5–10 email automated welcome sequence without paying, I'd start with Sender. Its free tier is unusually generous specifically for this use case. www.sender.netwww.sender.net
If you tell me roughly how many subscribers you have now and how many you expect within a year, I can also compare the likely long-term cost of Sender vs. MailerLite vs. Brevo.
Behind this answer: 4 searches, 30 results retrieved, 3 tracked brands mentioned
Searches ChatGPT ran
Search results ChatGPT retrieved
| # | Page | Used in the answer |
|---|---|---|
| 1 | https://www.sender.net/?utm_source=chatgpt.com | not cited |
| 2 | https://www.sender.net/features/email-api/?utm_source=chatgpt.com | not cited |
| 3 | https://www.sender.net/pricing/standard-plan/?utm_source=chatgpt.com | not cited |
| 4 | https://www.sender.net/free-email-marketing/?utm_source=chatgpt.com | not cited |
| 5 | https://www.sender.net/free-bulk-email-sender/?utm_source=chatgpt.com | not cited |
| 6 | https://www.sender.net/request-demo/?utm_source=chatgpt.com | not cited |
| 7 | https://www.sender.net/features/email-builder/?utm_source=chatgpt.com | not cited |
| 8 | https://www.sender.net/email-marketing/?utm_source=chatgpt.com | not cited |
| and 22 more results | ||
Tracked brands mentioned
Week of 10th to 16th Aug 2026
Answer 9 of 15, 16th Aug 2026, gpt-5-6, mentions 5 tracked brands
For a small list where you specifically want automated multi-step welcome sequences (for example: “Day 0 welcome → Day 2 resource → Day 5 case study → Day 10 offer”), the free-forever options are more limited than tools that only offer a single autoresponder. Here are the strongest fits:
| Software | Free plan fit | Multi-step welcome automation? | Best for |
|---|---|---|---|
| MailerLite | Strong small-business free tier | Yes (workflow-style automations on free tiers, subject to plan limits) | Small businesses, newsletters, lead magnets |
| Brevo | Good if your list may grow large | Some automation capabilities, but check current free-tier limits | Larger contact lists with lower sending volume |
| Kit (formerly ConvertKit) | Very creator-focused | Limited automation availability on free tier | Creators, newsletters, courses |
| Sender | Generous small-list limits | Includes automation workflows | Small businesses wanting more contacts |
| HubSpot | Good free CRM foundation | Basic email automation depends on the specific free tools available | Teams that want CRM + marketing together |
My shortlist for your use case:
- MailerLite — probably the best match if your priority is a simple, true welcome sequence builder. It is designed around small businesses and newsletters, with forms, landing pages, and automation workflows. www.lead4pro.com
- Kit — best if you are a creator (newsletter, coaching, courses, audience building), though you should verify exactly how many sequences/automations the current free tier includes before committing. www.lead4pro.comfreestack.tools
- Brevo — worth considering if you care more about keeping contacts than building many complex journeys. automationatlas.io
For a typical small business welcome funnel, I’d look for these minimum features:
- signup-form trigger
- 3–7 email sequence steps
- delays between emails
- tags/groups or segmentation
- ability to branch later (clicked link → different follow-up)
- easy export of subscribers
A simple stack that works well:
- Lead magnet signup
- Email 1: deliver resource immediately
- Email 2: story/education after 2 days
- Email 3: proof/case study after 4–5 days
- Email 4: offer or next step after 7–10 days
If you tell me your list size (e.g., under 100, 500, 2,000) and whether it’s for a business, newsletter, course, or SaaS, I can narrow this down.
Behind this answer: 1 search, 9 results retrieved, 5 tracked brands mentioned
Searches ChatGPT ran
Search results ChatGPT retrieved
| # | Page | Used in the answer |
|---|---|---|
| 1 | https://mailaway.com/?utm_source=chatgpt.com | not cited |
| 2 | https://misarmail.com/?utm_source=chatgpt.com | not cited |
| 3 | https://www.stackfyi.com/guides/best-free-email-marketing-2026?utm_source=chatgpt.com | not cited |
| 4 | https://www.dripemail.org/?utm_source=chatgpt.com | not cited |
| 5 | https://trackstack.tech/en/email-marketing-automation-tools-smb-2026/?utm_source=chatgpt.com | not cited |
| 6 | https://saasscored.com/blog/best-free-email-marketing-tools-2026?utm_source=chatgpt.com | not cited |
| 7 | https://geekchamp.com/11-free-email-automation-tools-for-small-businesses/?utm_source=chatgpt.com | not cited |
| 8 | https://www.sequenzy.com/blog/best-free-email-marketing-tools?utm_source=chatgpt.com | not cited |
| and 1 more results | ||
Tracked brands mentioned
Answer 10 of 15, 15th Aug 2026, gpt-5-6, mentions 3 tracked brands
Yes. For a small list + multi-step welcome sequence + genuinely free forever, I’d shortlist these:
| Platform | Free-forever limit | Multi-step automation | My take |
|---|---|---|---|
| Sender | 2,500 subscribers / 15,000 emails/mo | Unlimited workflows | 🥇 Best fit |
| MailerLite | 250 subscribers / 2,500 emails/mo | 3 visual automations | 🥈 Best for very small lists |
| Brevo | Unlimited contacts / 300 emails/day | Automation available | Good if contact count matters |
🥇 I'd pick Sender
Sender explicitly includes unlimited automation workflows on its free tier, including welcome sequences. The free plan supports up to 2,500 subscribers and 15,000 emails/month, with no daily sending limit. www.sender.net
So you could build something like:
Signup → immediately: Welcome email
+1 day: Helpful resource
+3 days: Your story/value proposition
+5 days: Product/service introduction
+7 days: Call to action
…and keep that running without paying as long as you stay within the free limits.
MailerLite is a good alternative
Its free plan currently allows 250 subscribers and 2,500 emails/month, and includes a visual automation builder. The free tier is limited to 3 visual automations, though, so Sender is substantially more generous if you're planning several sequences. www.mailerlite.com
One caveat with Brevo
Brevo's free plan is unusual because it allows up to 100,000 contacts, but you're limited to 300 email sends per day. help.brevo.com That's potentially excellent for a large dormant contact database, but less attractive if you're building active multi-email sequences.
Bottom line: For a small business starting automated welcomes today, Sender is probably the strongest free-forever choice. If your list is under 250 people and you prefer a particularly polished/simple interface, I'd also consider MailerLite.
Behind this answer: 4 searches, 30 results retrieved, 3 tracked brands mentioned
Searches ChatGPT ran
Search results ChatGPT retrieved
| # | Page | Used in the answer |
|---|---|---|
| 1 | https://www.sender.net/pricing/?utm_source=chatgpt.com | not cited |
| 2 | https://www.sender.net/?utm_source=chatgpt.com | not cited |
| 3 | https://www.sender.net/pricing/standard-plan/?utm_source=chatgpt.com | not cited |
| 4 | https://www.sender.net/pricing/?tm_YouTube=migrate-mailchimp&utm_source=chatgpt.com | not cited |
| 5 | https://www.sender.net/email-automation/?utm_source=chatgpt.com | not cited |
| 6 | https://www.sender.net/about/?utm_source=chatgpt.com | not cited |
| 7 | https://www.sender.net/free-email-marketing/?utm_source=chatgpt.com | not cited |
| 8 | https://www.sender.net/pricing/professional-plan/?utm_source=chatgpt.com | not cited |
| and 22 more results | ||
Tracked brands mentioned
Answer 11 of 15, 15th Aug 2026, gpt-5-6, mentions 3 tracked brands
For a small list + automated welcome sequence, the key feature is not just “autoresponders” but a visual workflow builder with multiple steps, delays, tags/segments, and triggers. These free-forever options are worth looking at:
| Software | Free plan fit | Multi-step welcome automations? | Best for |
|---|---|---|---|
| Sender | Up to ~2,500 subscribers and 15,000 emails/month on free tier (per their current plan info) | Yes — visual automation builder, welcome series, follow-ups, segmentation www.sender.net | Small businesses wanting a full marketing tool |
| Mailercloud | Free tier includes automation features according to their current offering | Yes — workflow builder, welcome series, drip campaigns, behavior triggers www.mailercloud.com | Teams wanting more advanced workflows |
| Mailaway | Free plan aimed at creators/small businesses | Yes — automated sequences and welcome series mailaway.com | Simple newsletters + onboarding flows |
| Octeth | Free community license (self-hosted) | Yes — includes automation and segmentation features octeth.com | People comfortable hosting software themselves |
A few others are often mentioned but have caveats:
- GetResponse has a free plan, but its full marketing automation features are more limited after the trial period; it is not as automation-friendly on the permanent free tier. www.getresponse.com
- Some “free forever” tools focus more on cold outreach sequences rather than subscriber welcome journeys, so check whether they support opt-in lists and newsletters rather than sales follow-ups. automailer.io
For a typical welcome flow like:
- Immediately: “Welcome + resource download”
- Day 2: “Best tips / getting started”
- Day 5: “Case study or success story”
- Day 10: “Offer / next step”
I’d start with:
- Sender if you want the easiest setup.
- Mailercloud if you expect to build more complex journeys.
- Mailaway if you want something simpler and creator-focused.
Before choosing, check three things:
- Does the free tier allow automation workflows, not just newsletters?
- Can you trigger a sequence when someone joins a list/form?
- Can you add wait steps and conditions (opened, clicked, tagged, etc.)?
Those are the features that make a welcome sequence genuinely automated.
Behind this answer: 1 search, 6 results retrieved, 3 tracked brands mentioned
Searches ChatGPT ran
Search results ChatGPT retrieved
| # | Page | Used in the answer |
|---|---|---|
| 1 | https://www.repliably.com/?utm_source=chatgpt.com | not cited |
| 2 | https://www.mailerspark.com/?utm_source=chatgpt.com | not cited |
| 3 | https://misarmail.com/?utm_source=chatgpt.com | not cited |
| 4 | https://www.sender.net/email-automation/?utm_source=chatgpt.com | not cited |
| 5 | https://joyful.to/?utm_source=chatgpt.com | not cited |
| 6 | https://maildroppa.com/?utm_source=chatgpt.com | not cited |
Tracked brands mentioned
Answer 12 of 15, 15th Aug 2026, gpt-5-6, mentions 3 tracked brands
Yes. Sender is probably the strongest fit right now if your priority is free forever + genuine multi-step welcome automations + a small list.
| Software | Free-forever limit | Multi-step automation | Best for |
|---|---|---|---|
| Sender | 2,500 subscribers / 15,000 emails/mo | Yes — unlimited workflows | 🥇 Best overall |
| MailerLite | 250 active subscribers / 2,500 emails/mo | Yes — up to 3 automations, 5 steps each | Easiest UI |
| Brevo | 100,000 contacts / 300 emails/day | Automation available, but sending is daily-capped | Large contact database |
Sender: Its Free Forever plan explicitly includes unlimited automation workflows, up to 2,500 subscribers, and 15,000 emails/month. Their automation builder supports welcome series and other multi-email sequences. www.sender.netwww.sender.net
MailerLite: Also a good choice, especially if you want a polished, beginner-friendly interface. The current free plan supports 250 active subscribers, 2,500 emails/month, 3 active automations, and 5 automation steps per automation. www.mailerlite.com
Brevo: Its free tier is unusually generous on contacts—up to 100,000—but you're limited to 300 email sends per day, so it's less attractive for a growing welcome sequence if you need substantial daily volume. help.brevo.com
My pick
For something like:
Signup → immediately send Welcome → wait 2 days → send helpful tip → wait 3 days → send case study → wait 4 days → send offer
I'd start with Sender. It gives you considerably more breathing room on the free tier than MailerLite, while explicitly allowing unlimited automation workflows. www.sender.netwww.sender.net
One caveat: MailerLite's free plan changed in June 2026, so older recommendations saying it supports 1,000 subscribers or unlimited automation steps are outdated. www.mailerlite.com
Behind this answer: 4 searches, 30 results retrieved, 3 tracked brands mentioned
Searches ChatGPT ran
Search results ChatGPT retrieved
| # | Page | Used in the answer |
|---|---|---|
| 1 | https://help.brevo.com/hc/en-us/articles/208589409-About-Brevo-s-pricing-plans?utm_source=chatgpt.com | not cited |
| 2 | https://help.brevo.com/hc/en-us/articles/8292912279954-Add-or-remove-emails-from-your-plan?utm_source=chatgpt.com | not cited |
| 3 | https://www.brevo.com/features/email-marketing/?utm_source=chatgpt.com | not cited |
| 4 | https://www.brevo.com/features/email-marketing-/?utm_source=chatgpt.com | not cited |
| 5 | https://www.brevo.com/products/marketing-platform/?gspk=Y29ycnljdW1taW5nczUyMjU4OTE&gsxid=rGA7miWQbm0c&sid=ce3743&utm_source=chatgpt.com | not cited |
| 6 | https://www.brevo.com/products/transactional-email/?gspk=YWRhbWNvbm5lbGw0ODU4&gsxid=GsS64tdtYbQZ9M&ps_partner_key=YWRhbWNvbm5lbGw0ODU4&ps_xid=GsS64tdtYbQZ9M&pscd=get.brevo.com&utm_source=chatgpt.com | not cited |
| 7 | https://www.brevo.com/products/transactional-email/?gspk=YWRhbWNvbm5lbGw0ODU4&gsxid=6xlxgOifYOzebp&ps_partner_key=YWRhbWNvbm5lbGw0ODU4&ps_xid=6xlxgOifYOzebp&pscd=get.brevo.com&utm_source=chatgpt.com | not cited |
| 8 | https://help.brevo.com/hc/en-us/articles/4409354969746-Customize-your-plan-with-add-ons?utm_source=chatgpt.com | not cited |
| and 22 more results | ||
Tracked brands mentioned
Answer 13 of 15, 15th Aug 2026, gpt-5-6, mentions 3 tracked brands
Yes. If your priority is free forever + multi-step welcome automations + a small list, there are a few good options—but they differ quite a bit.
| Platform | Free-forever list limit | Sending limit | Multi-step automation | My take |
|---|---|---|---|---|
| Sender | 2,500 subscribers | 15,000 emails/mo | Unlimited workflows | ⭐ Best fit |
| Brevo | 100,000 contacts stored | 300 emails/day | Yes, up to 2,000 contacts entering automations | Good if your list is small but growing |
| MailerLite | 250 active subscribers | 2,500 emails/mo | 3 visual automations | Great UI, but restrictive free tier |
1. Sender — probably the best match
Sender's free plan is unusually generous: 2,500 subscribers, 15,000 emails/month, and unlimited automation workflows at $0. Their automation builder supports triggers, delays, conditions, and multi-email sequences, so you can do something like:
Signup → immediately send Welcome #1 → wait 2 days → Welcome #2 → wait 3 days → educational email → wait 4 days → offer
Sender explicitly says welcome series can be built on the free plan. www.sender.net
The main catch is Sender branding on the free plan. www.sender.net
2. Brevo — good alternative
Brevo has a genuinely free-forever tier with automation. The important distinction is that while you can store up to 100,000 contacts, only 2,000 unique contacts can enter active automations on the free plan. It also limits sending to 300 emails/day. help.brevo.com
For a list of, say, 100–500 people, that's quite workable.
3. MailerLite — nice, but I'd put it third
MailerLite has a very good visual automation builder, but its current free tier is much tighter: 250 active subscribers, 2,500 emails/month, and 3 visual automations. www.mailerlite.com
So if you're specifically looking for "we can set up a welcome sequence and leave it running without paying", I'd choose Sender first.
My ranking for your use case:
- 🥇 Sender — best combination of free limits + unlimited multi-step automation
- 🥈 Brevo — better if you value the broader CRM/multichannel ecosystem
- 🥉 MailerLite — excellent interface, but the free limits are now quite small
If you tell me roughly how many subscribers you have (e.g. 100, 500, 2,000) and whether you need forms/landing pages too, I can narrow it down to the best one.
Behind this answer: 4 searches, 30 results retrieved, 3 tracked brands mentioned
Searches ChatGPT ran
Search results ChatGPT retrieved
| # | Page | Used in the answer |
|---|---|---|
| 1 | https://www.sender.net/?utm_source=chatgpt.com | not cited |
| 2 | https://www.sender.net/features/automation-builder/?utm_source=chatgpt.com | not cited |
| 3 | https://www.sender.net/?r_done=1&utm_source=chatgpt.com | not cited |
| 4 | https://www.sender.net/features/email-builder/?utm_source=chatgpt.com | not cited |
| 5 | https://www.sender.net/free-email-marketing/?utm_source=chatgpt.com | not cited |
| 6 | https://www.sender.net/request-demo/?utm_source=chatgpt.com | not cited |
| 7 | https://www.sender.net/about/?utm_source=chatgpt.com | not cited |
| 8 | https://www.sender.net/high-volume-plan/?utm_source=chatgpt.com | not cited |
| and 22 more results | ||
Tracked brands mentioned
Answer 14 of 15, 15th Aug 2026, gpt-5-6, mentions 4 tracked brands
For a small list + automated welcome sequences, the strongest free-forever options are limited, but a few are genuinely usable:
| Software | Free forever? | Multi-step welcome automation? | Best for |
|---|---|---|---|
| MailerLite | Yes | Yes | Most small businesses, creators, newsletters |
| Brevo | Yes | Limited/depends on plan | Higher sending volume, transactional needs |
| EmailOctopus | Yes | Yes (basic sequences) | Simple newsletters + small funnels |
| Sender | Yes | Yes | Small ecommerce and lead funnels |
My shortlist
1. MailerLite — probably the best fit
- Free plan supports up to 250 subscribers and 2,500 emails/month. www.mailerlite.com
- Includes visual automations on the free plan, with multi-step workflows (for example: welcome email → wait → follow-up email → tag/segment). www.mailerlite.com
- Good beginner workflow builder.
- Good for:
- lead magnet delivery
- 3–7 email welcome series
- newsletter onboarding
- basic segmentation
Example welcome flow:
- Signup form submitted
- Immediately send “Welcome + download” email
- Wait 2 days
- Send “How to get the most value” email
- Wait 3 days
- Send case study/customer story
- Tag engaged subscribers
2. Brevo — good if you expect more sending
- Free plan allows up to 300 emails/day. www.brevo.com
- Stronger if you need email plus SMS or transactional messaging.
- Its more advanced multi-step marketing automation features are generally positioned in paid tiers. www.brevo.com
3. EmailOctopus — good lightweight alternative
- Nice if you want a simple, inexpensive-feeling tool without lots of marketing extras.
- Better for straightforward sequences than complex branching funnels.
What I’d pick:
- Under ~250 subscribers: MailerLite.
- Need more daily sending or SMS: Brevo.
- Want the simplest possible drip emails: EmailOctopus.
For a small list, I’d avoid tools that advertise “free” but lock automations behind trials—many popular platforms only give automation temporarily. www.brevo.com
A few questions would change the recommendation:
- How many subscribers do you expect in the next 6–12 months?
- Is the welcome sequence for a newsletter, lead magnet, course, or product/service sales funnel?
- Do you need integrations with something like WordPress, Shopify, Squarespace, or a CRM?
Behind this answer: 1 search, 7 results retrieved, 4 tracked brands mentioned
Searches ChatGPT ran
Search results ChatGPT retrieved
| # | Page | Used in the answer |
|---|---|---|
| 1 | https://www.mailerlite.com/help/free-plan-update-faq?utm_source=chatgpt.com | not cited |
| 2 | https://www.mailerlite.com/free-plan?utm_source=chatgpt.com | not cited |
| 3 | https://www.mailerlite.com/email-marketing-designed-for-agencies?utm_source=chatgpt.com | not cited |
| 4 | https://www.mailerlite.com/features/email-marketing?=kksasf9ije&utm_source=chatgpt.com | not cited |
| 5 | https://www.brevo.com/products/transactional-email/?gspk=YWRhbWNvbm5lbGw0ODU4&gsxid=oKO4StmQZpNkmE&ps_partner_key=YWRhbWNvbm5lbGw0ODU4&ps_xid=oKO4StmQZpNkmE&pscd=get.brevo.com&utm_source=chatgpt.com | not cited |
| 6 | https://saasscored.com/blog/best-free-email-marketing-tools-2026?utm_source=chatgpt.com | not cited |
| 7 | https://automationatlas.io/answers/best-free-email-automation-tools-2026?utm_source=chatgpt.com | not cited |
Tracked brands mentioned
Answer 15 of 15, 15th Aug 2026, gpt-5-6, mentions 5 tracked brands
For a small list and automated welcome sequences, you’ll want a platform that has drip/multi-step workflows, not just autoresponders. These are some of the better free-forever options:
| Software | Free tier (typical limits) | Multi-step welcome automation? | Best for |
|---|---|---|---|
| SendFox | Up to ~1,000 contacts, limited sends | ✅ Yes (simple automations) | Creators, newsletters, simple welcome series |
| Sender | Up to ~2,500 subscribers and 15,000 emails/month | ✅ Yes (visual workflows, sequences) | Small businesses wanting more automation |
| MailerLite | Free plan for small lists (limits vary) | ✅ Yes | Polished newsletters + onboarding flows |
| Brevo | Free contact storage with daily sending limits | ✅ Yes (automation availability depends on plan/features) | Businesses mixing newsletters and transactional email |
| Kit | Free tier aimed at creators | ✅ Yes (visual automations) | Creators, lead magnets, email courses |
My shortlist:
- Best simple choice: SendFox
- Good if your welcome sequence is something like:
- Email 1: “Thanks for joining”
- Wait 2 days
- Email 2: “Here’s your guide”
- Wait 5 days
- Email 3: “Best resources”
- Very lightweight. sendfox.comfreestack.tools
- Good if your welcome sequence is something like:
- Best automation features without paying: Sender
- Better if you want branching, segmentation, and more “marketing automation” style workflows. www.sender.net
- Best if you’ll grow into a creator/newsletter business: Kit
- Strong tagging and automation model, especially for lead magnets and courses. freestack.tools
A few others that look free but may not fit:
- GetResponse Free has a free plan, but the more advanced automation features are more constrained after the trial period. www.getresponse.com
- Self-hosted options like Octeth Community License can be truly free but require technical setup. octeth.com
For a welcome sequence for fewer than 1,000–2,000 subscribers, I’d start with SendFox (simple) or Sender (more automation power). If you tell me your use case (newsletter, SaaS onboarding, course, local business, ecommerce, nonprofit, etc.), I can narrow it down.
Behind this answer: 1 search, 7 results retrieved, 5 tracked brands mentioned
Searches ChatGPT ran
Search results ChatGPT retrieved
| # | Page | Used in the answer |
|---|---|---|
| 1 | https://automailer.io/?utm_source=chatgpt.com | not cited |
| 2 | https://mailaway.com/?utm_source=chatgpt.com | not cited |
| 3 | https://www.sender.net/email-automation/?utm_source=chatgpt.com | not cited |
| 4 | https://misarmail.com/?utm_source=chatgpt.com | not cited |
| 5 | https://misarmail.com/pricing?utm_source=chatgpt.com | not cited |
| 6 | https://maildroppa.com/?utm_source=chatgpt.com | not cited |
| 7 | https://www.dripemail.org/?utm_source=chatgpt.com | not cited |
Tracked brands mentioned
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