ChatGPT answers, unedited

For a solo yoga instructor, I’d pick MailerLite. It hits a particularly good balance of beginner-friendliness, low cost, and features you’re likely to actually use.

My top choices

1. mailerlite.com — Best overall

• Free: up to 250 active subscribers and 2,500 emails/month.
• Easy drag-and-drop email builder.
• Signup forms and landing pages, so you can collect emails from students.
• Automations are included, which could handle things like a welcome email when someone joins your list.
• Paid Comfort starts at $12/month. MailerLite MailerLite
• Best for: weekly class schedules, promotions, new-student welcome emails, and occasional special offers.
• brevo.com — Best if your list grows

• Free plan with 300 email sends per day and up to 100,000 stored contacts.
• Paid Starter starts at $9/month.
• Particularly attractive if you eventually have hundreds or thousands of students but don't email them constantly. Brevo Help Brevo Help
• Best for: a larger student list and relatively infrequent emails.

What I'd do in your shoes

Start with MailerLite's free plan. You could have a simple setup like:

New student → welcome email → weekly class schedule → occasional promo

You won't need a complicated CRM or marketing system. Once your list gets above 250 active subscribers, the $12/month Comfort plan is still quite reasonable. MailerLite

One important distinction: MailerLite's free plan is limited by number of active subscribers, whereas Brevo's free plan is primarily constrained by daily email volume. So if you have, say, 500 students and only email them once or twice a week, Brevo may actually be cheaper. Brevo Help MailerLite

If you tell me roughly how many students/emails you have now (e.g. 100, 300, 1,000) and how often you want to email them, I can tell you which one would cost you the least.

For a solo yoga instructor, I’d start with MailerLite. It hits the sweet spot of beginner-friendly, inexpensive, and good-looking emails without making you learn a complicated marketing system.

My picks

Why I favor MailerLite: its free plan gives you up to 250 active subscribers and 2,500 emails/month, plus drag-and-drop email creation, signup forms, landing pages, basic automation, and reporting. Its paid Comfort plan starts at $12/month. www.mailerlite.com

For your use case, you could easily have:

• A weekly class schedule email
• Last-minute class openings/cancellations
• Monthly promotions
• New-student welcome emails
• A signup form such as “Get my weekly yoga schedule”
• Automated reminders for people who join your list

Brevo is particularly interesting if your list gets bigger but you don't send constantly. Its free plan allows 300 emails per day, and its Starter plan begins at $9/month. help.brevo.com

What I'd do in your shoes

Start with MailerLite Free. Don't pay anything until you exceed 250 subscribers or need its paid features. For a solo instructor with a few hundred students/prospects, it should be plenty to get started.

If you tell me roughly how many students/subscribers you have (e.g. 50, 200, 500, 1,000) and how often you want to email them, I can tell you which option will be cheapest for your situation.

For a solo yoga instructor, I’d start with MailerLite. It hits the sweet spot of beginner-friendly + inexpensive without giving you a bunch of business software you don’t need.

My picks

MailerLite's current free plan includes up to 250 subscribers and 2,500 emails/month, plus drag-and-drop email creation, signup forms, landing pages, and basic automations. Its paid Comfort plan starts at $12/month. www.mailerlite.com

MailerLite pricing

Why I think it's particularly good for yoga: you could have a signup form saying “Get the weekly yoga schedule + special classes”, automatically welcome new students, then send one attractive email each week with your schedule and occasional promos.

One alternative I'd seriously consider: Brevo

Brevo charges primarily based on emails sent rather than contacts stored. Its free plan allows up to 100,000 contacts and 300 emails/day; paid plans start at $9/month. help.brevo.com

Brevo pricing

So, for example, if you eventually have 1,000 students on your list but only email them once a week, Brevo can become very attractive. If you have a small list, though, I prefer MailerLite's interface.

My recommendation:
👉 Start with MailerLite Free. Don't pay anything until your list exceeds the free limit or you need its additional features. For a solo instructor sending a weekly schedule + occasional promotions, that's probably all you need.

If you tell me roughly how many students are on your email list (e.g. 100, 500, 2,000) and how often you want to email, I can tell you which will be cheapest for your specific situation.

For a solo yoga instructor, I’d pick MailerLite. It hits a particularly nice balance of beginner-friendliness, low cost, and features you’re likely to actually use.

My ranking

1. MailerLite — my recommendation
MailerLite

The free plan gives you up to 250 subscribers and 2,500 emails/month, plus drag-and-drop email creation, signup forms, landing pages, basic automations, and reporting. Its paid Comfort plan starts at $12/month. www.mailerlite.com

For a yoga teacher, that means you could easily set up:

• Weekly class schedule emails
• “New class added” announcements
• Promotional offers
• New-student welcome emails
• A signup form for your website/Instagram
• Automated follow-ups for new subscribers

2. Brevo — best if you expect a bigger list
Brevo

Brevo's free plan allows 300 emails per day and up to 100,000 stored contacts, although the daily sending limit can become inconvenient as your audience grows. Its Starter plan begins at $9/month and removes the daily sending limitation. help.brevo.com

I'd choose Brevo over MailerLite if you expect to have hundreds or thousands of students/subscribers fairly quickly.

3. Mailchimp — good, but not my first choice for you
Mailchimp

Mailchimp is very established and beginner-friendly, but its current free tier is also limited to 250 contacts, while paid Essentials starts at $13/month. mailchimp.com

What I'd do in your shoes

Start with MailerLite's free plan. You don't need to spend anything while your list is under 250 people. Once your list grows, move to the $12/month plan.

For a solo instructor, I'd avoid paying for a complicated marketing platform until you actually need its extra features.

If you tell me roughly how many students you have now (e.g. 50, 200, 500) and whether you want to send just emails or also take class bookings/payments, I can narrow it down to the best 1–2 options for your exact setup.

For a solo yoga instructor who wants something beginner-friendly and inexpensive, I’d pick MailerLite.

My ranking

MailerLite's current free plan allows 250 active subscribers and 2,500 emails/month, plus email campaigns, basic automations, signup forms, a landing page, and a website. Its first paid tier starts at $12/month. www.mailerlite.com

Brevo is particularly attractive if you have a larger contact list but don't email constantly: its free plan allows up to 100,000 stored contacts but limits sending to 300 emails per day. Its Starter plan begins at $9/month. help.brevo.com

Mailchimp is also free below 250 contacts, but I'd choose MailerLite for your situation because you're likely to want simple newsletters, class announcements, promotions, and signup forms without paying for a lot of extra marketing machinery. mailchimp.com

What I'd do in your shoes

Start with MailerLite Free and use it for:

• 🧘 Weekly class schedule
• 📅 Special workshops/events
• 🎟️ Intro offers and promotions
• 📧 Automated welcome email for new students
• 📋 Signup form for your website/Instagram
• 💌 Occasional "we miss you" emails

Once you get past 250 subscribers, the $12/month plan is still quite reasonable for a solo business. www.mailerlite.com

Bottom line: → MailerLite is my recommendation.

See MailerLite's current pricing

If you tell me roughly how many students/contacts you have now (e.g. 50, 200, 500, 1,000) and how often you want to email them, I can tell you which plan is likely to be cheapest.

For a solo yoga instructor, I’d keep it simple: you probably need attractive emails, a signup form, basic automation, and a low bill—not a complicated CRM.

My top picks

I'd choose MailerLite. Its interface is particularly well suited to a one-person business: drag-and-drop emails, signup forms, landing pages, automations, and templates without making you learn a complicated marketing system. Its current free plan is limited to 250 subscribers and 2,500 emails/month, while the paid Comfort plan starts at $12/month. www.mailerlite.com

MailerLite pricing

Brevo would be my #2. It's especially attractive if you expect a larger contact list but only send a few newsletters/promos each month, because its pricing is based primarily on email volume rather than the number of contacts you store. Its free tier currently allows 300 emails/day. www.techradar.com

Brevo

What I'd do in your shoes

Start with MailerLite and set up:

1. Weekly class schedule email — “This Week's Yoga Classes”
2. Promo email — workshops, intro offers, special events
3. Signup form — collect name + email from students
4. Welcome email — automatically sent when someone joins
5. Simple groups — e.g. regular students, workshop attendees, prospective students

You don't need Mailchimp, ActiveCampaign, or a sophisticated CRM yet. For a solo instructor, that would likely be paying for complexity you won't use.

Bottom line: MailerLite if you want the easiest all-around choice; Brevo if keeping the monthly cost as low as possible as your list grows is the priority. Current 2026 comparisons similarly put MailerLite and Brevo among the strongest budget options for small businesses. toolskeptic.com

If you tell me roughly how many students/emails you have now (e.g. 100, 500, 1,000) and how often you want to email them, I can tell you which one will be cheapest for your specific situation.

For a solo yoga instructor who wants to send class schedules, workshop announcements, and promos without a big monthly bill, I’d start with a simple email marketing platform rather than a full CRM.

My top picks:

toolskeptic.comsoftwarerundown.com

My recommendation: start with MailerLite

For a yoga business, it hits the sweet spot:

• Drag-and-drop email designs (good for class calendars and beautiful yoga photos)
• Signup forms you can put on your website or booking page
• Simple automations, such as:
  • “Welcome to my yoga community”
  • “Your first class reminder”
  • “Monthly schedule newsletter”
• Enough free capacity for many solo instructors before paying www.stackfyi.com

A simple setup I’d use:

1. Create groups:
   • Current students
   • Past students
   • Workshop/interested list
   • Newsletter subscribers

2. Send:
   • Weekly: class schedule + one helpful tip
   • Monthly: workshop promos, testimonials, special events
   • Occasional: early-bird discounts

3. Add a signup form:
   • “Get my weekly yoga schedule + wellness tips”
   • Offer a small incentive (free meditation audio, beginner yoga guide, first-class discount)

When I’d choose something else:

• Choose Brevo if you expect a large email list but only send a few campaigns a month; its pricing model can be attractive for that use case. www.stackfyi.compropicked.com
• Choose Kit if your goal is eventually selling courses, memberships, or building a yoga newsletter brand. resources.rework.com
• Choose Mailchimp if you want the most familiar interface and don’t mind potentially higher costs later. toolskeptic.comsoftwarerundown.com

For most one-person yoga studios, I’d begin with MailerLite + a simple monthly newsletter template and only upgrade when your list or automation needs grow. www.techradar.com

For a solo yoga instructor, I’d pick MailerLite. It hits the sweet spot of beginner-friendly + inexpensive + enough features for class schedules and promotions.

🧘 My top picks

Why MailerLite: Its current free plan includes up to 250 subscribers and 2,500 emails/month, plus signup forms, landing pages, campaigns, and basic automations. Its paid Comfort plan starts at $12/month. www.mailerlite.com

For your situation, you could use it to:

• Send a weekly class schedule
• Announce new classes or workshops
• Send occasional special promotions
• Collect emails through a “Join my yoga community” signup form
• Automatically welcome new students
• Create simple, attractive emails without knowing design or HTML

MailerLite official pricing

💰 One interesting alternative: Brevo

If you eventually have a large email list but don't email everyone very often, Brevo can be cheaper because it primarily charges based on email volume rather than number of contacts. Its free tier currently allows unlimited contacts with a daily sending limit. www.mailercloud.com

Brevo official website

My recommendation

Start with MailerLite's free plan. Don't pay for anything initially. For a solo instructor with, say, 50–250 students, it's likely plenty.

Once your list grows, I'd compare the cost of MailerLite vs. Brevo based on how many students you have and how frequently you send emails.

If you tell me roughly how many students/emails you have now (e.g. 100, 500, 1,000) and whether you want online class bookings/payments too, I can tell you exactly which one I'd choose and what it would cost you per month.

For a solo yoga instructor who wants to send class schedules, workshops, and promo emails without a steep learning curve, I’d start with MailerLite. It’s a good balance of beginner-friendly design tools, automation, and low cost. www.g2.com

Here’s how I’d rank the best options for your situation:

My pick for your exact use case: MailerLite.

A simple setup could be:

1. Create a signup form:
   • “Join my weekly yoga schedule”
   • Collect name + email
2. Send:
   • Weekly class schedule
   • Monthly workshop/promotions
   • Occasional “bring a friend” offers
3. Add one automation:
   • New subscriber → welcome email → class info → booking link

You probably don’t need expensive tools like ActiveCampaign or complex CRM systems yet.

A few yoga-business features worth looking for:

• ✅ Drag-and-drop email templates (for calming, visual newsletters)
• ✅ Signup forms you can put on your website/Instagram bio
• ✅ Automated welcome emails
• ✅ Mobile-friendly emails
• ✅ Easy contact tagging (e.g., “prenatal yoga,” “beginners,” “workshop attendees”)

If you have under ~500 students/subscribers, I’d begin with the free plan of MailerLite or Brevo and upgrade only when your list or automation needs grow. www.g2.compropicked.com

I can also help you choose between email marketing software vs. yoga studio booking software (they solve different problems).

For a solo yoga instructor just starting out, I’d pick MailerLite.

🧘 My pick: MailerLite

It’s a particularly good fit because you can start completely free and upgrade only when your class list grows.

• Free: up to 250 active subscribers and 2,500 emails/month. www.mailerlite.comwww.mailerlite.com
• Easy drag-and-drop email builder—good for making attractive class schedules without technical skills.
• Signup forms so students can join your email list.
• Basic automations, useful for things like a welcome email or reminder series.
• Paid Comfort plan starts at $12/month, aimed specifically at solopreneurs and small teams. www.mailerlite.com
• You can also build a simple landing page for your classes. www.mailerlite.comwww.mailerlite.com

Two alternatives

Brevo is worth considering if you expect your subscriber list to grow quickly: its free plan allows unlimited contacts but limits you to 300 email sends per day, while its Starter plan begins at $9/month. help.brevo.com

For your situation, I'd start with MailerLite's free plan. You could use it for a weekly email like:

🧘 This Week's Classes
Monday 6 PM — Slow Flow
Wednesday 9 AM — Morning Yoga
Saturday 10 AM — Community Class

New student special: $15 off your first class

Then add an automated welcome email and occasional promotions as your list grows.

If you tell me roughly how many students you have (e.g. 50, 200, 500+) and whether you need online class booking/payment, I can narrow it down to the cheapest setup for you.

For a solo yoga instructor, I’d pick MailerLite. It’s beginner-friendly, inexpensive, and has the features you actually need for class schedules and promotions.

My ranking

MailerLite: Its current free plan allows 250 active subscribers and 2,500 emails/month, plus email campaigns, signup forms, landing pages, and basic automations. Its paid Comfort plan starts at $12/month. www.mailerlite.com

MailerLite pricing

Brevo: A particularly good alternative if you have a larger contact list but don't email everyone frequently. Its free plan allows 300 email sends per day, and paid Starter starts at $9/month. help.brevo.com

Brevo pricing

What I'd do in your shoes

Start with MailerLite Free and create:

• A weekly "This Week's Yoga Classes" email
• A monthly promo/special-offer email
• A signup form for new students
• An automated welcome email for new subscribers

Once you have more than 250 active subscribers or need more automation, move to the $12/month plan.

If you tell me roughly how many students/contacts you have now (e.g. 100, 500, 1,000), I can tell you which one is likely to be cheapest for your specific situation.

For a solo yoga instructor, I’d pick MailerLite. It’s beginner-friendly, inexpensive, and well suited to sending weekly class schedules, promotions, and occasional automated emails.

My top choices

MailerLite: The free plan currently allows 250 active subscribers and 2,500 emails/month, plus signup forms, landing pages, basic automations, A/B testing, and a drag-and-drop editor. Its paid Comfort plan starts at $12/month. www.mailerlite.com

MailerLite pricing

Brevo: Its free plan allows 300 emails per day, with unlimited-duration free use; its Starter plan begins at $9/month. This can be particularly attractive if you have lots of contacts but don't email them very frequently. help.brevo.com

Brevo pricing

What I'd do in your shoes

Start with MailerLite Free. You could use it for:

• 🧘 Weekly schedule: "This week's yoga classes"
• 🎟️ Promotions: "New student special — 20% off"
• 📅 Automated welcome email when someone joins your list
• 📍 Signup form you put on your website/Instagram
• 💌 Occasional reminders about workshops or special classes

Once you get above 250 subscribers or need more sophisticated automation, move to Comfort at $12/month rather than switching platforms. www.mailerlite.com

Bottom line: MailerLite is the best fit for your situation. Brevo is my second choice if you expect your email list to grow substantially.

If you tell me roughly how many students/emails you have now (e.g. 100, 500, 2,000) and how often you'd email them, I can tell you which plan would be cheapest.

For a solo yoga instructor, I’d pick MailerLite.

MailerLite pricing

My recommendation

Why MailerLite fits a yoga business particularly well: you can create attractive class-schedule emails with a drag-and-drop editor, signup forms, landing pages, and basic automations without needing technical skills. Its free tier currently allows 250 subscribers and 2,500 emails/month; the paid Comfort plan starts at $12/month. www.mailerlite.com

For example, you could set up:

• 🧘 Weekly schedule email — classes, times, locations, booking button
• 🌿 New-student welcome sequence — automatically sent after someone joins your list
• 🎉 Promo emails — “Bring a friend,” workshops, intro offers, etc.
• 📋 Signup form — put it on your website/Instagram bio
• 🔁 Automated reminders — useful for turning new students into regulars

Brevo is my runner-up if keeping the monthly bill as low as possible is your priority. Its free plan has no time limit and allows up to 300 email sends per day, while Starter begins at $9/month. help.brevo.com

Bottom line: Start with MailerLite Free. If you get past 250 subscribers, the $12/month plan is still inexpensive and gives you a much better marketing setup than trying to manage class promotions manually.

Start with MailerLite

For a solo yoga instructor, I’d pick MailerLite. It hits the sweet spot of beginner-friendly + inexpensive + enough features for class schedules and promotions.

My top choices

1. MailerLite — my recommendation
Its current free plan supports up to 250 subscribers and 2,500 emails/month, plus drag-and-drop email creation, signup forms, landing pages, basic automations, and A/B testing. Its paid Comfort plan starts at $12/month. www.mailerlite.comwww.mailerlite.com

That is plenty for something like:

• Weekly class schedule
• “New Saturday morning class!” announcement
• Monthly studio/newsletter update
• Promotional offers
• Automatic welcome email when someone joins your list

One important recent change: MailerLite reduced its free subscriber limit from 500 to 250 in June 2026. www.mailerlite.com

MailerLite pricing

2. Brevo — best if you have a larger list but don't email constantly
Brevo's free plan allows 100,000 stored contacts but limits you to 300 email sends per day. Its Starter plan begins at $9/month. help.brevo.com

The catch is that the daily sending limit can be inconvenient if you have, say, 500+ students and want everyone to receive the same announcement on the same day.

Brevo pricing

What I'd do in your shoes

Start with MailerLite's free plan. Don't pay anything until you have more than 250 active subscribers or actually need the paid features.

For a yoga business, I'd keep the setup very simple:

Signup → Welcome email → Weekly schedule → Occasional promotion

You don't need a complicated marketing platform when you're running classes yourself. MailerLite's forms and landing pages can also help you collect emails from people who discover you through your classes or social media. www.mailerlite.comwww.mailerlite.com

If you tell me roughly how many students/emails you have now (e.g. 50, 200, 500, 1,000), I can tell you which one is likely to be cheapest for your situation.