ChatGPT answers, unedited

Yes. If you’re an agency looking for white-label scheduling + automatic social publishing that clients can experience as your own platform, there are several options—but they fall into two very different categories:

1. White-label SaaS: you operate the software and clients log into a branded portal.
2. White-label fulfillment: a provider creates/schedules/publishes content for you behind the scenes.

For an agency that wants to present the platform to clients as part of your own service, I’d focus primarily on the first category.

Strongest options

1. cloudcampaign.com — probably the safest agency-platform choice

Cloud Campaign is explicitly built around agencies. It offers white-labeled dashboards, reports and approval pages, scheduling, approvals, analytics and AI content tools. Its current site says white-labeling is included on Team and Agency plans. Cloud Campaign

It also has an interesting CloudStudio capability that can plan, create and publish client content automatically, so it's more than just a scheduler. Cloud Campaign

I'd shortlist this if: you want something mature that your account managers can start using without building anything.

2. palactix.com — most interesting if you want the platform to truly be "yours"

Palactix takes white-labeling further than simply putting your logo on somebody else's dashboard. It supports your domain, your branding and your own OAuth apps, with the goal that clients see your company rather than the underlying vendor. It advertises unlimited clients, accounts and team members with flat pricing. Palactix

This is particularly interesting because it addresses something agencies sometimes overlook: the social-network authorization screen. Palactix says clients can authorize your own branded OAuth application rather than seeing a third-party platform's name. Palactix

I'd shortlist this if: you're trying to make the experience look like an actual proprietary agency product.

3. socialez.com — strong traditional white-label model

SocialEZ specifically offers white-label login pages, dashboards and reports, along with social calendars, publishing, analytics and engagement. It supports scheduling across Facebook, Instagram, LinkedIn, X, YouTube and Google Business, among others. SocialEZ

I'd shortlist this if: you want a conventional all-in-one social-management platform with your agency's branding.

4. metronoms.com — very agency-oriented

Metronoms is particularly interesting for smaller/mid-sized agencies. It combines multi-client workspaces, scheduling, AI-assisted content creation, client approval links, publishing and branded reports. It currently supports Facebook, Instagram, Google Business, LinkedIn, TikTok, Threads and Pinterest. Metronoms

It also has built-in prospecting and pitch functionality, which could be useful if you're trying to make the platform part of your sales process rather than merely an internal tool. Metronoms

5. flowtus.io — worth looking at for a clean client experience

Flowtus positions itself specifically as white-label social media management for digital agencies. Its model includes isolated client workspaces, visual scheduling, approvals and branded reports, with the vendor saying clients don't see Flowtus branding. Flowtus

6. socialcontentiq.com — interesting if AI is important

Social Content IQ combines agency workspaces with bulk AI generation, auto-scheduling, approval workflows, direct publishing and branded reports. Its current Agency Pro offering includes custom-domain support and unlimited team seats. Social Content IQ

One important distinction: SaaS vs. API

If by "white-label" you mean:

"We want our own URL, our own UI, our own logo, and clients should think this is our software."

I'd investigate Palactix, Cloud Campaign, SocialEZ and Metronoms first.

But if you mean:

"We want to build the client-facing experience ourselves and have an API underneath it that handles connecting accounts, scheduling and publishing."

Then ayrshare.com is a much more interesting option. Its agency offering is a white-label social API for publishing, scheduling, analytics and account management, supporting 13+ networks and multi-tenant client accounts. Ayrshare

That's potentially the best architecture if you're building a proprietary agency portal rather than simply reselling a SaaS dashboard.

My shortlist for an agency

I'd narrow the initial demos to:

🥇 Palactix — if "clients must see our software" is the priority
🥈 Cloud Campaign — if you want a mature, turnkey agency operating system
🥉 Metronoms — if you want a modern workflow + AI + prospecting
4. SocialEZ — if you want broad traditional social-management functionality
5. Ayrshare — if you're willing to build your own front end/API layer

One thing I'd specifically test in demos is whether white-labeling extends to OAuth/Meta/TikTok authorization screens. A platform can look completely branded inside the dashboard while the client still sees the underlying vendor when connecting Instagram/Facebook. Palactix, for example, makes this a major part of its proposition. Palactix

If you tell me roughly how many clients/accounts you expect (e.g. 20, 100, 500+) and which networks you need (Instagram/Facebook/LinkedIn/TikTok/Google Business/etc.), I can narrow these down to the 3 best options and compare their current pricing, limits, white-label depth, and auto-publishing capabilities.

Yes. If you’re an agency and the goal is “the client thinks this is our platform” + scheduling + approval + automatic publishing, there are several good options. The important distinction is between a normal agency scheduler with some branding and a true white-label/reseller platform.

Strongest options to evaluate

1. cloudcampaign.com — probably the safest agency choice

Cloud Campaign is explicitly designed around agencies: multi-client management, scheduling, approvals, analytics, and white-labeled dashboards/reports. Its Team and Agency plans include white-labeling, and it supports major social networks. Cloud Campaign

Current advertised pricing starts at $49/month, with Team at $199 and Agency at $299/month. Cloud Campaign

I'd shortlist this if: you want something mature that your account managers can use immediately rather than building a product.

2. schedpilot.com — attractive for a lean agency

SchedPilot is specifically positioned for agencies and provides client workspaces, approval workflows, branded reports, scheduling across 10+ networks, and OAuth/account connection management. It also advertises an API, which is interesting if you eventually want to integrate scheduling into your own client portal. Schedpilot

I'd shortlist this if: you want the operational workflow without paying for a huge enterprise platform.

3. palactix.com — most interesting if you want to sell a platform

This is a different category. Palactix positions itself as infrastructure for agencies that want to run their own branded social publishing platform, including your domain and OAuth apps. It emphasizes unlimited clients/team members and no per-seat pricing. Palactix Palactix

That makes it particularly interesting if your pitch is:

“Log into your agency's social media platform”

rather than:

“We'll manage your social media through Cloud Campaign.”

I'd investigate this first if white-labeling is a core part of your product strategy.

4. whitelabel.onlysocial.io — very literal reseller model

OnlySocial offers a white-label social scheduler where you can sell subscriptions under your own brand. Its advertised packages include workspaces, unlimited social profiles, unlimited scheduling, unlimited team members, AI credits and API access. The advertised entry point is $97/month for 10 workspaces, with $197/month for 25 workspaces. OnlySocial

I'd investigate this if: you want to package the scheduler itself as a recurring service to clients.

5. socialkaptan.com — reseller-oriented

SocialKaptan is explicitly built for agencies/resellers. Its white-label program lets you create your own plans/pricing and issue client licenses under your branding. SocialKaptan

This is closer to “we're reselling a SaaS product” than simply giving clients access to an agency management tool.

6. socialcontentiq.com — interesting AI + publishing combination

Social Content IQ combines AI content generation with scheduling, auto-publishing, approvals, analytics and branded reports. Its advertised Agency Starter is $99/month for up to five clients, while Pro is $299/month for up to 25 clients and adds custom domains and more advanced agency functionality. Social Content IQ

One caveat: it says a small “Powered by Social Content IQ” attribution remains in the footer/reports/emails, so I'd verify whether that meets your definition of fully white-label. Social Content IQ

7. ayrshare.com — best if you're building your own interface

Ayrshare is more of an API/infrastructure play than an off-the-shelf client dashboard. Its agency offering supports publishing, scheduling, analytics and account management through an API, with multi-client profiles and 13+ networks. Ayrshare

This becomes compelling if you have developers and want:

Your website/app → Ayrshare API → client's social accounts

The client never needs to interact with Ayrshare's UI.

What I'd choose for an agency

I'd narrow the field to four, depending on what you're actually selling:

If you want to deploy tomorrow:
→ Cloud Campaign

If you want a relatively lean agency platform:
→ SchedPilot

If you want to sell a branded SaaS-like portal to clients:
→ Palactix or OnlySocial White Label

If you have developers and want your own UI:
→ Ayrshare

There's also a fifth model worth considering: white-label fulfillment rather than white-label software. mixbloom.com, for example, combines a white-label dashboard with content creation and publishing done by their team. MixBloom MixBloom

One important thing to check

Don't just ask vendors “Do you white-label?” Ask these six questions:

1. Can clients use our custom domain?
2. Can all client-facing emails come from our domain?
3. Does the vendor's name appear anywhere in the OAuth/social-account connection process?
4. Can we remove their logo/“powered by” attribution completely?
5. Can clients approve posts without creating an account on the vendor's platform?
6. Can we resell the platform and set our own pricing?

That distinction matters a lot. Some platforms call branded reports “white-label,” while others actually let you create something that looks like your own SaaS product.

If you tell me roughly how many clients you expect (e.g. 10 / 50 / 200), which networks you need (Instagram, Facebook, LinkedIn, TikTok, YouTube, X, etc.), and whether you want clients to log into a portal, I can narrow these down to the 3 best options and compare actual agency pricing, margins, white-label depth, and API capabilities.

Current advertised pricing starts at $49/month, with Team at $199 and Agency at $299/month. Cloud Campaign

I'd shortlist this if: you want something mature that your account managers can use immediately rather than building a product.

2. schedpilot.com — attractive for a lean agency

SchedPilot is specifically positioned for agencies and provides client workspaces, approval workflows, branded reports, scheduling across 10+ networks, and OAuth/account connection management. It also advertises an API, which is interesting if you eventually want to integrate scheduling into your own client portal. Schedpilot

I'd shortlist this if: you want the operational workflow without paying for a huge enterprise platform.

3. palactix.com — most interesting if you want to sell a platform

This is a different category. Palactix positions itself as infrastructure for agencies that want to run their own branded social publishing platform, including your domain and OAuth apps. It emphasizes unlimited clients/team members and no per-seat pricing. Palactix Palactix

That makes it particularly interesting if your pitch is:

“Log into your agency's social media platform”

rather than:

“We'll manage your social media through Cloud Campaign.”

I'd investigate this first if white-labeling is a core part of your product strategy.

4. whitelabel.onlysocial.io — very literal reseller model

OnlySocial offers a white-label social scheduler where you can sell subscriptions under your own brand. Its advertised packages include workspaces, unlimited social profiles, unlimited scheduling, unlimited team members, AI credits and API access. The advertised entry point is $97/month for 10 workspaces, with $197/month for 25 workspaces. OnlySocial

I'd investigate this if: you want to package the scheduler itself as a recurring service to clients.

5. socialkaptan.com — reseller-oriented

SocialKaptan is explicitly built for agencies/resellers. Its white-label program lets you create your own plans/pricing and issue client licenses under your branding. SocialKaptan

This is closer to “we're reselling a SaaS product” than simply giving clients access to an agency management tool.

6. socialcontentiq.com — interesting AI + publishing combination

Social Content IQ combines AI content generation with scheduling, auto-publishing, approvals, analytics and branded reports. Its advertised Agency Starter is $99/month for up to five clients, while Pro is $299/month for up to 25 clients and adds custom domains and more advanced agency functionality. Social Content IQ

One caveat: it says a small “Powered by Social Content IQ” attribution remains in the footer/reports/emails, so I'd verify whether that meets your definition of fully white-label. Social Content IQ

7. ayrshare.com — best if you're building your own interface

Ayrshare is more of an API/infrastructure play than an off-the-shelf client dashboard. Its agency offering supports publishing, scheduling, analytics and account management through an API, with multi-client profiles and 13+ networks. ayrshare.com

This becomes compelling if you have developers and want:

Your website/app → Ayrshare API → client's social accounts

The client never needs to interact with Ayrshare's UI.

What I'd choose for an agency

I'd narrow the field to four, depending on what you're actually selling:

If you want to deploy tomorrow:
→ Cloud Campaign

If you want a relatively lean agency platform:
→ SchedPilot

If you want to sell a branded SaaS-like portal to clients:
→ Palactix or OnlySocial White Label

If you have developers and want your own UI:
→ Ayrshare

Yes. If you're an agency that wants to sell scheduling + auto-publishing as your own branded client-facing service, there are several good options. The important distinction is between “has agency features” and true white-label, where the client can see your logo/domain and not the underlying vendor.

Best white-label options

1. Cloud Campaign — probably my first choice

Cloud Campaign is specifically positioned around agencies running every client's social media from a white-labeled platform. It offers branded dashboards, reports, approval pages, your logo/colors/domain, scheduling, bulk uploads, drip automation and evergreen content recycling. White-labeling is advertised as included on its Team and Agency plans. www.cloudcampaign.com

Why I'd shortlist it: If your goal is to put something in front of a client and have it look like your agency's software, this is very close to the use case you're describing.

2. Sendible — strongest mature agency platform

Sendible has particularly deep agency functionality: separate client workspaces, client dashboards, approvals, permissions, Client Connect, bulk scheduling, recurring content, and direct auto-publishing across major networks. Its white-label option lets you customize branding, logo, system emails and use your own web domain. www.sendible.comwww.sendible.com

Its Elite and Enterprise plans support white-label as an add-on; Sendible currently lists Elite starting at $349/month and Enterprise at $800/month, before the white-label add-on. www.sendible.comwww.sendible.com

Best for: An established agency that needs robust workflows rather than just a pretty client portal.

3. SocialPilot — good value/feature balance

SocialPilot has a dedicated white-label offering aimed at agencies/resellers. It supports publishing and scheduling, analytics, approvals, bulk importing, content libraries, team management and AI-assisted content. www.socialpilot.co

It also supports auto-publishing to Facebook, Instagram, TikTok, YouTube, LinkedIn, Pinterest, Threads, Bluesky and Google Business Profile. www.socialpilot.co

Best for: Agencies wanting something relatively straightforward to package into a recurring client service.

One important distinction

If you're envisioning something like:

YourAgency Social
Client logs in → sees your logo/domain → connects Instagram/Facebook/LinkedIn → your team creates content → client approves → posts automatically publish.

I'd prioritize:

1. Cloud Campaign → best purpose-built white-label experience
2. Sendible → best depth/maturity for larger agencies
3. SocialPilot → best balance of simplicity and cost

If you're instead looking to embed the scheduler inside your own existing client portal/SaaS, that's a different category. In that case I'd look at API/embedded solutions rather than conventional white-label SaaS.

If you tell me roughly how many clients/accounts you expect (e.g. 10, 50, 200+) and which channels you need (IG, FB, TikTok, LinkedIn, Google Business, YouTube, etc.), I can narrow this to the 3 best options and compare their actual agency/white-label pricing and limitations.

Yes. If your goal is “our agency’s platform, our branding, clients log in there, approve content, and posts automatically publish”, there are several good options. The important distinction is between true client-facing white-label and merely having branded reports.

Strongest options for an agency

1. Cloud Campaign — probably my first look

Cloud Campaign is specifically built around agencies managing multiple clients. It offers fully branded dashboards, reports and approval pages, including your logo, colors and domain. It also has drag-and-drop scheduling, bulk uploads, drip automation and evergreen content recycling. www.cloudcampaign.com

Why I'd shortlist it: the client experience is clearly a core part of the product rather than an afterthought.

2. Vista Social — excellent all-around choice

Vista Social has a particularly strong agency feature set: bulk scheduling, multi-stage client approvals, branded reports, custom domains, shared calendars and auto-publishing across major networks. vistasocial.comvistasocial.com

It supports publishing to platforms including Facebook, Instagram, LinkedIn, TikTok, Snapchat and YouTube, with platform-specific publishing options. vistasocial.comvistasocial.com

Why I'd shortlist it: very good if your clients expect a modern social-media-management product rather than simply a calendar.

3. Sendible — mature agency platform

Sendible offers a genuine white-label setup with your domain, logo, colors and email notifications, plus separate client workspaces and client approval dashboards. support.sendible.com

Its white-label offering is currently an add-on for Elite/Enterprise; the published pricing says Elite starts at $349/month and Enterprise at $800/month. www.sendible.com

Why I'd shortlist it: established platform, strong permissions/workspaces, and good if you're managing a sizeable client roster.

4. SocialPilot — good value/agency option

SocialPilot's white-label functionality lets you replace its branding with yours, including custom domain, logo, favicon, colors, login page and email. help.socialpilot.co

Why I'd shortlist it: if you're trying to offer “social media management software” as part of your agency package without paying enterprise-level pricing.

5. ContentStudio — good if content is central

ContentStudio combines social scheduling with content workflows, client workspaces, approvals and branded reporting. Its white-label functionality can replace the platform's name, logo and domain, including the dashboard, emails and reports. docs.contentstudio.io

6. Planly — interesting if you want to resell the software

This one is worth a closer look for your particular use case. Planly explicitly markets a white-label social scheduling platform where the platform can run on your domain, with your branding and your own pricing. It supports 10+ social networks. planly.com

That's closer to “we're launching our own client-facing SaaS product” than simply using an agency dashboard.

7. Palactix — closest to owning the infrastructure

Palactix positions itself as a white-label social scheduler where you get your agency domain, branding and OAuth apps, with client workspaces, campaigns, approvals and scheduling. palactix.com

I'd investigate this one if your objective is to make the product look almost completely like proprietary agency software.

What I'd choose based on your model

If you're an agency and want to put something in front of clients that looks like “our technology”, I'd narrow it to:

Best overall: Cloud Campaign
Best feature-rich: Vista Social
Best established/mature: Sendible
Best value: SocialPilot
Best for actually reselling a SaaS product: Planly / Palactix
Best newer agency-native option: Flowtus

Flowtus is particularly interesting because it explicitly describes separate client workspaces, branded dashboards/reports/approval links and a visual scheduling calendar. planly.comwww.flowtus.io

One thing I'd verify before committing

Don't just ask vendors “Do you offer white labeling?” Ask whether clients can:

1. Log in at your custom domain
2. See zero vendor branding
3. Connect their own Facebook/Instagram/LinkedIn/TikTok accounts
4. Review and approve posts
5. Have approved posts auto-publish without your team manually pushing them
6. Receive branded notification emails
7. See a client-specific calendar/workspace
8. Have permissions restricted to their own brand
9. Use your agency's OAuth/app branding where applicable
10. Export/report under your branding

That distinction matters because some products call branded reports “white label,” whereas what you seem to be describing is a fully white-labeled client SaaS experience.

If you tell me roughly how many clients you have (e.g. 10 / 50 / 200+) and which channels you need (IG, FB, LinkedIn, TikTok, YouTube, X, Google Business, etc.), I can narrow these down to the 3 best platforms and compare their actual white-label limitations and pricing.

Yes. If by white-label scheduling + auto-publishing you mean your agency presents the platform as its own product to clients, there are several good options in 2026. The important distinction is between “agency-branded reports/dashboard” and true white-label SaaS, where the client-facing portal, domain, emails, and branding can all be yours.

Strongest options for an agency

My shortlist

1. Vista Social — probably the cleanest client-facing experience

Vista Social explicitly supports a custom domain such as social.youragency.com, custom colors/branding, white-label dashboards and reports. That makes it particularly attractive if clients are going to log into the platform themselves rather than simply receiving reports. vistasocial.com

2. SocialPilot — proven agency workhorse

SocialPilot has multi-client management, scheduling, bulk publishing, approvals, analytics and a white-label offering. Its white-label capability includes your branding, domain/sender details and branded reports. www.socialpilot.co

3. Cloud Campaign — interesting if “auto” is important

Cloud Campaign is particularly worth looking at for an agency because it combines white-label dashboards with automated scheduling, approvals and AI-assisted content creation. Its newer CloudStudio product goes further by planning calendars, creating content and publishing it automatically. www.cloudcampaign.com

4. Sendible — mature reseller model

Sendible offers a genuine white-label/reseller solution with agency domain, logo, colors and customized client communications. It also has strong scheduling, bulk importing, approvals, permissions and reporting. www.sendible.com

5. Palactix — worth investigating if you want to sell it as your own SaaS

This is a different proposition. Palactix is explicitly positioning itself around your domain + your branding + your OAuth apps, rather than merely putting an agency logo on an existing social-management product. That's potentially much more interesting if your pitch is “Agency Social Platform” rather than “we use this tool to manage your social.” palactix.com

6. Flowtus — newer agency-first option

Flowtus is explicitly designed around agencies having isolated client workspaces, branded dashboards, approval links, scheduling and reporting. www.flowtus.io

One important distinction

I'd divide the market into three categories:

A. “We use software internally, but it looks branded to the client”
SocialPilot, Sendible, Cloud Campaign.

B. “The client actually logs into our branded platform”
Vista Social, Flowtus, Cloud Campaign, Palactix.

C. “We want to sell a social-media product under our agency brand and potentially scale it like SaaS”
Palactix is especially interesting here; SocialPilot/Vista Social/Sendible are also worth evaluating depending on how much customization they allow.

There are also white-label fulfillment companies such as Feedbird where you don't just get software—you outsource the actual content production and publishing while selling it under your agency's brand. feedbird.com

If I were evaluating these for an agency

I'd put Vista Social, SocialPilot, Cloud Campaign, Sendible, and Palactix through the same demo test and specifically ask:

1. Can the client login URL be our domain?
2. Does the client see zero vendor branding?
3. Can we customize emails, notifications and approval pages?
4. Can clients approve content without creating a complicated account?
5. Can posts auto-publish after approval?
6. Does it support Instagram Reels/Stories, TikTok, LinkedIn, Facebook, YouTube and Google Business Profile?
7. Can we create different client packages/permissions?
8. Can we charge clients whatever we want without vendor pricing being exposed?
9. Is there an API/OAuth layer if you eventually want your own frontend?
10. What happens when a social network changes its API?

If you tell me roughly how many clients/accounts you're managing (e.g. 10, 50, 200+) and whether clients need to log in, I can narrow this to the 3 best platforms and compare their actual white-label capabilities, pricing, margins, and publishing networks.

Yes. If you’re an agency and the goal is “clients log into a platform that looks like ours, approve content, and everything auto-publishes”, there are several credible options.

My shortlist

1. SocialPilot — probably the first one I'd demo.
It explicitly offers a fully branded platform with your brand, domain and sender details, while supporting content calendars, automated scheduling, bulk scheduling, approvals, analytics and client/team management. www.socialpilot.co

2. Sendible — strongest if client collaboration is important.
Its white-label offering includes custom colors, logo, tabs, support pages, email notifications and your own domain. It also supports client onboarding, permission groups, approvals, scheduling and a self-service-vs-managed model—which is particularly useful if you're trying to turn your agency service into a productized offering. www.sendible.com

3. Vista Social — worth looking at for a polished client-facing experience.
It allows a custom domain, branded dashboard/colors and branded reports, while its publishing system covers major networks including Instagram, Facebook, TikTok, LinkedIn, X, Pinterest, Threads, YouTube and others. vistasocial.com

4. Metricool — particularly compelling if reporting is part of what you're selling.
Its agency white-label product gives clients your domain, logo/colors, branded reports and branded emails, with client/team access built in. White Label is currently positioned in its Custom plan. metricool.com

5. Cloud Campaign — very agency-workflow oriented.
It emphasizes automated scheduling, approvals, analytics and fully branded dashboards/reports, so it's worth considering if the internal agency workflow matters as much as the client-facing portal. www.cloudcampaign.com

One important distinction

There are really two types of “white label” here:

• Agency white label: Your team uses the software to manage clients, while clients see your logo/domain in their portal and reports.
• True SaaS/reseller white label: You can effectively sell the software as your own product, potentially with your own packages, onboarding and recurring subscription.

For what you described—presenting the platform to clients as part of your agency offering—I'd prioritize the second category.

If I were evaluating three first: SocialPilot → Sendible → Vista Social.

If you tell me whether you want to resell the software as a standalone monthly product (e.g. "$199/mo for social scheduling") or bundle it into your managed-service retainers, I can narrow this down to the 2–3 platforms that make the most commercial sense.

Yes. If by white-label scheduling + auto-publishing you mean your agency presents the platform to clients as your own branded portal, there are several strong options.

Best platforms to shortlist

My top 4 for an agency

1. Vista Social — probably the strongest starting point

Vista Social explicitly supports agency white-labeling, including custom dashboard/login domains, logos, shared calendars without Vista Social branding, branded reports, client approval workflows, bulk scheduling, and auto-publishing. vistasocial.com

This is particularly attractive if your pitch is:

"Log into [Your Agency] and manage/approve all your social content."

rather than simply giving clients access to a third-party scheduler.

2. Metricool — excellent modern option

Metricool now has a specific White Label for Agencies product. It lets an agency use its own name, logo, colors, client roles, and branded reports, with no-code setup. Its core platform handles scheduling/automatic publishing across major social networks. help.metricool.com

The important distinction is that Metricool has separate white-label offerings for agencies versus integrators, so make sure you're evaluating the agency product if you're primarily providing this as a client-facing service. help.metricool.com

3. Sendible — strongest traditional reseller/white-label model

Sendible is very agency-oriented. Its white-label solution can use your logo, colors, custom domain, branded emails, client dashboards, permissions and approval workflows. It also supports direct auto-publishing and bulk scheduling. www.sendible.com

One thing to note: its white-label offering is positioned as an add-on/custom offering on higher-tier plans. Sendible currently lists Elite and Enterprise white-label options, with the pricing page showing Elite starting at $349/month and Enterprise at $800/month. www.sendible.comwww.socialpilot.co

4. SocialPilot — good if you're scaling client volume

SocialPilot's white-label product is specifically designed for agencies to resell a social media platform under their own brand, including custom domain, branding and email setup. It says agencies can manage 100+ clients and provides separate access for each brand. www.socialpilot.co

Also worth considering

ContentStudio is compelling if you want the platform to be more than a scheduler. It offers a white-label dashboard, custom domain, branded reports, workspaces, approvals, bulk scheduling, AI content tools and automated publishing. contentstudio.io

Agorapulse is excellent operationally for agencies—publishing, approvals, shared calendars, inbox, reporting, etc.—but I'd put it below the four above if a completely client-facing white-label portal is a core requirement. Its agency offering emphasizes white-label reporting and shared client calendars rather than the same degree of fully rebranded platform experience. www.agorapulse.com

Loomly has an excellent agency content-calendar/approval workflow and supports auto-posting for formats such as Instagram Reels/carousels and TikTok, but its white-label capabilities aren't as compelling as Vista Social, Metricool, Sendible or SocialPilot for your particular use case. www.loomly.com

If this is something you're going to sell to clients

I'd narrow the demo list to:

Vista Social → Metricool → Sendible → SocialPilot

And I'd evaluate them on these five things—not just whether they say "white label":

1. Can the client log into a domain you own?
2. Can they see zero vendor branding?
3. Can you give each client their own workspace/permissions?
4. Can clients approve posts without getting involved in your agency's internal account?
5. Does auto-publishing work natively for Instagram, Facebook, TikTok, LinkedIn, YouTube, etc., rather than relying heavily on mobile reminders?

For an agency trying to make this look like proprietary software as part of a monthly marketing package, I'd personally start with Vista Social and Metricool, then compare Sendible if you want a more established reseller/agency infrastructure.

If you tell me roughly how many clients you expect (e.g. 10, 50, 200+) and which networks you need (IG/FB/TikTok/LinkedIn/YouTube/etc.), I can narrow this down to the 2–3 best platforms and compare their actual white-label costs, client limits, and publishing capabilities.

Yes. If you’re an agency looking to put a branded scheduling/publishing portal in front of clients, there are several legitimate white-label options. The important distinction is whether “white label” means just branded reports, or whether the actual client-facing dashboard, domain, emails, and onboarding can carry your brand.

Strongest options for an agency

1. Vista Social — probably my first choice

Vista Social is particularly interesting for what you're describing because it explicitly lets agencies turn the platform into a branded social-media-management product, including a custom domain, dashboard branding, colors, and reports. vistasocial.comvistasocial.comwww.sendible.com

It also has the operational pieces you'd want: bulk scheduling, client approval workflows, permissions, content libraries, and direct publishing to networks including Instagram, Facebook, TikTok, LinkedIn, YouTube, Pinterest, etc. vistasocial.com

Best if: you want clients to think they're logging into your agency's software, rather than merely using a tool your agency happens to use.

2. Sendible — strongest reseller/white-label orientation

Sendible has a particularly mature white-label/reseller offering. You can brand the dashboard with your logo, colors, custom domain, personalized emails, and even create a customized trial/onboarding experience. It also supports client approvals, bulk scheduling, publishing, reporting, and client-specific permissions. www.sendible.com

They explicitly position it as something agencies can resell, including creating different service tiers for clients. www.sendible.com

Best if: you want to package the software itself as part of your agency's recurring SaaS/service offering.

3. SocialPilot — excellent agency value

SocialPilot is very agency-oriented: multi-client management, bulk scheduling, approvals, content calendars, analytics and white-label functionality are all built into its offering. www.socialpilot.co

It supports direct publishing across major networks including Facebook, Instagram, TikTok, LinkedIn, X, YouTube, Pinterest, Threads and Google Business Profile. www.socialpilot.co

Best if: the agency primarily needs efficient internal management + branded client reporting/experience, without necessarily needing the deepest reseller infrastructure.

Two others worth considering

Loomly — polished content calendar, approvals and publishing, with higher-tier branding/white-label capabilities. I'd consider it if the content approval experience is particularly important.

Zoho Social — worth looking at if you're already in the Zoho ecosystem. Its agency offering is more interesting if you want social management alongside a broader CRM/business-software stack.

What I'd shortlist for your use case

If the pitch is something like:

“Clients log into social.youragency.com, see our logo/colors, approve content, and everything automatically publishes to their social accounts.”

I'd narrow it to:

1. Vista Social → best overall fit
2. Sendible → best if you're actually reselling the software
3. SocialPilot → best value/agency workflow

One thing I'd be careful about: “white-label reporting” is not the same thing as white-label software. A lot of platforms advertise white labeling when they really mean you can put your logo on PDF reports. Vista Social and Sendible are much closer to the full branded SaaS/client portal model you're describing. www.sendible.comvistasocial.com

If you tell me roughly how many clients/accounts you expect (e.g. 20, 100, 500) and whether clients need to log in and approve posts themselves, I can narrow these down to the 2–3 best commercial options and compare their actual agency/white-label pricing and margins.

For an agency, the right choice depends on whether you need (1) a branded client-facing portal, (2) scheduling + auto-publishing, (3) approvals, (4) analytics/reporting, or (5) a fully rebranded SaaS experience under your own domain.

Here are the strongest white-label options:

Sources: Cloud Campaign positions itself as a white-label agency platform with branded dashboards, reports, approvals, scheduling, and publishing. www.cloudcampaign.com Palactix focuses on running a fully branded social scheduler with your domain and client-facing experience. palactix.comwww.cloudcampaign.com Ayrshare provides white-label social publishing APIs for agencies that want to build their own client-facing product. www.ayrshare.comwww.cloudcampaign.com

My shortlist by agency model

If you want clients to think “this is our software”:

• Palactix — closest to a true branded SaaS layer. palactix.com
• Ayrshare — best if you have developers and want a custom portal. www.ayrshare.comwww.cloudcampaign.com

If you want something ready to sell as a managed service:

• Cloud Campaign — strong agency workflow: client approvals, calendars, publishing, reporting. www.cloudcampaign.com
• MixBloom — useful if you want content creation plus white-label delivery. www.mixbloom.com

If your offer is “we give clients a social media command center”:

• SocialEZ — emphasizes branded dashboards, analytics, and publishing. www.socialez.com

Features I would verify before signing

For a client-facing agency product, check:

• Custom domain (e.g., app.youragency.com)
• Remove vendor branding completely
• Client approval workflows
• Auto-publishing to Instagram, Facebook, LinkedIn, TikTok, YouTube, X
• Multiple client workspaces
• Role permissions (client vs account manager vs creator)
• Branded reports sent automatically
• API access if you plan to integrate with your CRM

If you are packaging this as a monthly recurring service for SMB clients, I would generally start by evaluating Cloud Campaign, Palactix, and Ayrshare depending on whether you want a turnkey tool or your own branded software layer. www.cloudcampaign.com

Yes. If by white-label you mean the client logs into something that looks like your agency’s own platform, while your team handles scheduling and automatic publishing behind the scenes, there are several good options.

Strongest options for an agency

\*RecurPost's current offering is particularly strong for white-label reporting; its dashboard/client experience is not as fully white-labeled as SocialPilot, Cloud Campaign, Vista Social, or Sendible. recurpost.com

My shortlist for what you're describing

1. SocialPilot — probably the first one I'd demo.

It now supports a genuinely rebranded platform: your domain, logo, colors, login experience, emails and reports can be branded as your own. It also handles multi-client scheduling and automatic publishing across major networks. www.socialpilot.co

This is particularly interesting if you're planning to sell "your agency's social media platform" as part of a retainer rather than merely give clients access to a scheduling tool.

2. Cloud Campaign — strongest agency-operations alternative.

Cloud Campaign is explicitly built around agencies, with white-labeled client workspaces, custom domains, scheduling, approvals, automated content workflows and reporting. It also advertises unlimited users on its plans, which can make the economics attractive as your team/client base grows. agency.cloudcampaign.com

I'd put this very high on the list if you're managing a large number of clients.

3. Vista Social — best if you want a broader social-management product.

Vista Social's white-label offering includes branding/domain customization, while its agency product adds bulk scheduling, approvals, reporting, AI, inbox management and automation. vistasocial.com

4. Sendible — mature agency/reseller choice.

Sendible has been doing the agency/reseller model for a long time. Its white-label setup supports your logo, colors, custom domain and system emails, alongside client dashboards, approval workflows and automatic publishing. www.sendible.com

One important distinction

I'd separate these into two categories:

A. "White-label reports"
Client gets your branded PDF/report, but they're still fundamentally using the vendor's application.

B. "True white-label SaaS"
Client sees something like:

YourAgency Social
app.youragency.com
Your logo → Your colors → Your emails → Your client portal

For what you described — presenting it to clients as your agency's own platform — you want B.

SocialPilot, Cloud Campaign, Vista Social and Sendible are the ones I'd investigate first. SocialPilot explicitly supports custom domains and branding, while Cloud Campaign advertises complete removal of its branding from the client-facing experience. help.socialpilot.co

If you're trying to build a "white-label social media service"

I'd evaluate them on these 8 things, rather than just asking whether they say "white label":

1. Custom client URL — e.g. social.youragency.com
2. Custom login/client portal
3. Your agency name/logo everywhere
4. Automated publishing to IG, FB, LinkedIn, TikTok, X, YouTube, GBP, etc.
5. Client approval workflow
6. Separate workspace per client
7. Branded automated reporting
8. API / integrations, if you eventually want to connect it to your own CRM, onboarding system or AI workflow.

For an agency wanting to package this as a productized service, I'd personally start demos with SocialPilot + Cloud Campaign + Vista Social, then compare Sendible as the more established alternative.

If you tell me roughly how many clients/accounts you manage (e.g. 10, 50, 200+) and which networks you need, I can narrow these down to the 2–3 most economical options and compare their current agency/white-label pricing.

Yes. If you mean social-media scheduling + automatic publishing that you can put in front of clients under your agency’s branding, there are several good options.

1. Cloud Campaign — my first choice for a social-media agency

Cloud Campaign is explicitly built around agencies. It offers white-label dashboards, reports and approval workflows, while letting you schedule and publish across major social networks. www.cloudcampaign.com

This is particularly attractive if your pitch is:

"Here's your branded social-media portal. Approve your posts here, see your calendar, and we'll handle the publishing."

It is much closer to a true agency SaaS presentation than simply giving clients access to a scheduler.

2. SocialPilot — best value/mature alternative

SocialPilot supports agency workflows, white-label functionality, calendars, approvals, bulk scheduling and automated publishing. www.socialpilot.co

Its queue system can automatically put posts into the next available publishing slot, so you can create repeatable posting schedules for each client. help.socialpilot.co

I'd look at this if you want lots of clients/accounts without paying for a huge all-in-one CRM platform.

3. HighLevel — best if you're selling more than social media

HighLevel's Social Planner handles scheduling, bulk CSV imports, recurring posts, evergreen queues and publishing to connected social accounts. help.gohighlevel.com

The bigger advantage is that your social offering can sit alongside CRM, lead capture, funnels, email/SMS automation, websites, pipelines, etc. That makes it compelling if the product you're presenting clients is something like:

"Your complete marketing platform"

rather than simply:

"Your social-media management portal."

4. Flowtus — worth testing

Flowtus is specifically positioning itself as white-label social-media management for agencies. Its client-facing dashboard, reports and approval links can carry the agency's branding, with separate client workspaces and scheduling/calendar functionality. www.flowtus.io

This is one I'd demo if the client-facing experience is more important to you than having the largest established platform.

5. MixBloom — if you want fulfillment too

MixBloom is different: it's not just software. It offers a white-label dashboard where clients approve content, while MixBloom can actually handle content creation, revisions, scheduling and publishing for the agency. www.mixbloom.com

That could be interesting if your agency wants to sell the service but outsource much of the production/publishing, while retaining the client relationship.

What I'd shortlist for your use case

If you're building an agency offer and want to demo this to prospective clients, I'd narrow it to:

Cloud Campaign → best dedicated white-label social platform

HighLevel → best white-label "marketing platform"

SocialPilot → best balance of cost/features

Flowtus → worth investigating for a very clean branded client portal

The important distinction is that "white-label" doesn't always mean the same thing. Before signing up, I'd specifically test whether the platform lets you remove its branding from:

• Client login/dashboard
• Client approval pages
• Email notifications
• Reports
• Scheduling calendar
• Mobile app
• Custom domain
• Client-facing URLs
• Support/help documentation

That's where supposedly white-label tools can differ substantially.

If you tell me roughly how many clients/accounts you expect (e.g. 10, 50, 200+) and which networks you need (Facebook, Instagram, TikTok, LinkedIn, YouTube, Google Business, etc.), I can narrow these down to the 2–3 best platforms and compare their current agency pricing and white-label limitations.

Yes. If you mean social-media scheduling + automatic publishing + a client-facing experience that can look like your agency’s own software, there are several viable options in 2026. The important distinction is between white-label reports and true white-label platform/client login.

1. Vista Social — probably the closest match

Vista Social white-label platform

Vista Social explicitly supports turning the platform into your branded social-media management software, including your logo, branding and custom domain. It also handles scheduling/publishing, client approvals, analytics, inbox management and other agency workflows. vistasocial.com

For an agency pitch, this is attractive because you can essentially say:

"Log into your agency's social media portal."

rather than sending clients to a third-party-looking scheduler.

2. SocialPilot — excellent for volume

SocialPilot white-label solution

SocialPilot is particularly agency-oriented: bulk scheduling, client accounts, approval workflows, reporting and publishing across major networks. Its white-label offering can put your agency name, domain and design across the client-facing experience. www.socialpilot.co

It's one I'd seriously consider if you're managing lots of clients/posts and want predictable operational costs.

3. Sendible — mature agency option

Sendible is another established agency platform with client dashboards, approvals, scheduling and automatic publishing. The catch is that full white-label is an additional paid option, so you need to price the whole package rather than just comparing base-plan prices. skedcast.com

4. Metricool — worth considering for analytics

Metricool supports scheduling/publishing and agency workflows, with white-label functionality positioned at its Enterprise/custom tier. skedcast.com

I'd look at this if your client pitch emphasizes analytics/reporting and performance dashboards as much as publishing.

5. GoHighLevel — different but potentially powerful

If your agency also sells CRM, lead generation, websites, funnels, email/SMS, reputation management, etc., GoHighLevel's white-label SaaS model is worth evaluating. It can make the social scheduler part of a much larger branded client portal.

There are also services such as GHL Social that provide white-label social content specifically for HighLevel agencies. ghlsocial.com

What I'd shortlist for an agency

If your core product is "we manage your social media":

1. Vista Social — best polished white-label client experience
2. SocialPilot — best value/volume combination
3. Sendible — best established agency-oriented alternative

If you're selling an entire marketing platform:
→ GoHighLevel

One thing I'd specifically verify during demos: does "white label" mean the client sees your branding everywhere, or merely that reports have your logo? Those are very different products. Some platforms marketed as white-label only brand reports, while the actual login/dashboard remains vendor-branded. skedcast.com

Also check whether social-account authorization exposes the underlying vendor's name. Even when the dashboard is fully branded, the OAuth connection to Meta/LinkedIn/etc. may still show the underlying software provider. That's an important distinction if you're presenting this as proprietary agency software. www.reddit.com

If you tell me roughly how many clients/accounts you need (e.g. 10, 50, 200+) and whether clients need to log in themselves, I can narrow these down to the 2–3 best choices and compare the actual 2026 pricing/features.

Yes. If by white-label scheduling + auto-publishing you mean your agency presents the software to clients under your own brand/domain, while the platform handles scheduling and direct publishing behind the scenes, there are several good options.

Best platforms to shortlist

My top 4 for an agency

1. Sendible — best "this is our platform" experience

This is probably the first one I'd demo. Its white-label offering lets you use your logo, colors, custom domain and branded email notifications, while clients can have their own dashboards and approval workflows. It also directly auto-publishes to supported networks. www.sendible.com

See Sendible's white-label offering

2. SocialPilot — probably the best value for a multi-client agency

SocialPilot explicitly offers a white-labeled platform with your brand, domain and sender details, plus white-label reporting, bulk scheduling, client approvals and direct publishing. It supports Facebook, Instagram, LinkedIn, X, TikTok, Pinterest, YouTube, Google Business Profile, Threads, Bluesky and others. www.socialpilot.co

This would be high on my list if you're trying to package something like "Social Media Management Portal — Powered by [Your Agency]".

3. Vista Social — strongest if the client-facing UX matters

Vista Social goes beyond white-label reports: it supports a custom domain for the dashboard/login, custom logo, branded shared calendars and custom-domain link features. Its publisher can schedule and auto-publish across Facebook, Instagram, LinkedIn, TikTok, Snapchat, YouTube and more. vistasocial.com

See Vista Social's white-label platform

4. ContentStudio — strong all-in-one agency platform

ContentStudio offers a fully branded dashboard, custom domain, your business name/logo, client workspaces, approvals, branded reports and scheduling/posting. It specifically positions the white-label scheduler as part of the branded experience rather than merely putting your logo on reports. contentstudio.io

See ContentStudio's white-label capabilities

One important distinction

There are really three levels of "white label" you'll encounter:

1. White-label reports only — client receives reports with your logo.
2. Branded client portal — client logs into a portal/calendar with your logo and possibly your domain.
3. True SaaS-style white label — your domain + your branding + your emails + client login, with the underlying vendor essentially invisible.

For what you're describing—an agency presenting this as its own client-facing scheduling/publishing product—I'd focus on #3.

Sendible, SocialPilot, Vista Social and ContentStudio are the four I'd put through a demo/evaluation first. RecurPost is also worth testing if pricing and recurring/evergreen publishing are particularly important. RecurPost currently advertises agency workspaces, approvals, password-free onboarding and white-label reports, along with direct publishing across 10 networks. vistasocial.comrecurpost.com

If you tell me which channels you need (Instagram/Facebook/LinkedIn/TikTok/YouTube/Google Business/etc.) and roughly how many clients/accounts, I can narrow these down to the 2–3 best options and compare actual white-label pricing, margins, client limits, and auto-publishing capabilities.

Yes. If your goal is “the client sees our agency, not the underlying SaaS”, there are several good options. I’d separate them into true white-label platforms versus tools that merely offer branded reports/client portals.

Strongest options for an agency

\*RecurPost's current white-label emphasis is primarily on reports rather than a completely re-skinned client SaaS interface.

My top 4 for your use case

1. Vista Social — probably the first one I'd demo.

Vista Social explicitly lets agencies turn the platform into a branded client-facing product: custom domain, logo, colors, dashboard/login branding, customized notifications, shared calendars and white-labeled reports. It also supports scheduling/auto-publishing across major networks and client approval workflows. One notable limitation: its white-labeled domain doesn't support X/Twitter because of X's API restrictions. vistasocial.com

Vista Social white-label platform

2. SocialPilot — very compelling if you want to resell it as your own service.

SocialPilot has gone fairly far with its white-label offering: you can rename/rebrand the platform, use your own domain, customize colors, dashboard, login screens, emails and reports. It also has bulk scheduling and direct publishing across major social networks. www.socialpilot.co

SocialPilot white-label solution

3. Sendible — particularly good for traditional agencies.

Sendible has mature client-management functionality: separate client dashboards, approval workflows, permissions and direct auto-publishing. Its white-label offering allows your logo/colors, customized system emails and your own web domain. White labeling is available on its higher-tier plans. www.sendible.com

Sendible agency platform

4. ContentStudio — worth a serious look if the presentation layer matters.

ContentStudio specifically positions its white-label product as a way for agencies to offer a branded social-media-management platform. Its current offering includes a custom domain, agency branding, favicon, branded communications, client dashboards and approval workflows, alongside scheduling/publishing. contentstudio.io

ContentStudio

One important distinction

If you're selling this to clients as part of your agency offering, I'd look for more than "white-label reports."

You ideally want:

Client → social.youragency.com → your branding → client workspace → approval → automatic publishing

rather than:

Client → youragency.com/report.pdf → report happens to have your logo

Vista Social, SocialPilot, Sendible and ContentStudio are much closer to the first model. Metricool also now has a dedicated White Label for Agencies product with your name, logo, colors, client/role management and branded reports. help.metricool.com

Metricool White Label for Agencies

If I were evaluating these for an agency

I'd put them through a demo using the exact workflow you intend to sell:

1. Client logs into your branded domain
2. Client sees only your agency branding
3. You create/schedule posts
4. Client gets an approval notification
5. Client approves/rejects without needing your internal account
6. Approved content auto-publishes
7. Client can see the content calendar
8. Client receives automated branded reports
9. Your team can manage 20–100+ clients from one backend
10. You can control what clients can/can't see

For that specific workflow, my initial shortlist would be Vista Social → SocialPilot → ContentStudio → Sendible.

If you tell me roughly how many clients/accounts you're managing (e.g. 10, 50, 200) and whether this is social media only or also email/SMS/marketing automation, I can narrow this to the best 2–3 platforms and compare actual white-label pricing and limitations.

Yes. If your goal is “our agency presents this as our own client-facing scheduling/publishing portal”, there are several good options. The important distinction is between white-label reporting and true white-label software—a lot of platforms advertise the former but not the latter.

Strongest options for an agency

1. Cloud Campaign — probably my first choice

This is particularly aligned with what you're describing. It lets agencies put their logo, colors, domain, dashboards, reports and approval experience in front of clients, while Cloud Campaign handles the underlying infrastructure. It also has automated scheduling, publishing, approvals, client workspaces and unlimited users. www.cloudcampaign.com

A particularly interesting feature is its auto-filled schedules, where the platform can help populate client calendars rather than simply acting as a blank scheduler. www.cloudcampaign.com

I'd shortlist this if you're trying to sell “social media management software” as part of your agency service.

2. SocialPilot — excellent value

SocialPilot has moved beyond just white-label reports. Its white-label offering can rebrand the dashboard, login screens, emails, reports and domain, making it much more suitable if clients will actually log into the system. www.socialpilot.co

It supports bulk scheduling, client approvals and direct auto-publishing across major networks. Its current materials specifically document direct TikTok auto-publishing through the official API. www.socialpilot.cowww.socialpilot.cocontentstudio.iocontentstudio.iowww.heyorca.com

Good choice if you want a polished white-label portal without going straight to enterprise pricing.

3. Vista Social — very compelling

Vista Social is another one I'd put near the top. Its white-label offering includes a custom dashboard/login domain, agency logo, branded reports, custom calendar domain and removal of Vista Social branding. vistasocial.comvistasocial.com

It also has client approval workflows and auto-publishing across platforms including Facebook, Instagram, LinkedIn, TikTok, Snapchat and YouTube. vistasocial.comvistasocial.com

Good fit if presentation/UX is important to you.

4. Sendible — mature agency option

Sendible has one of the more established agency setups: separate client workspaces, client dashboards, approvals, permissions and a genuine white-label interface. You can change the logo, company name, emails, website/domain and branding. www.sendible.com

The catch is cost: its current white-label offering is an add-on to Elite or Enterprise, with Elite starting at $349/month and Enterprise at $800/month. www.sendible.com

Good if you're managing a substantial number of clients and want a mature platform.

5. ContentStudio

ContentStudio offers a genuinely white-labeled dashboard with your logo, business name, favicon and custom domain, plus white-label scheduling/posting and reports. contentstudio.io

It also has separate workspaces for clients, approval workflows and secure client account connection. contentstudio.io

Worth considering if you want content planning/creation alongside publishing.

6. HeyOrca

HeyOrca is particularly strong around the agency → client approval workflow. Clients can review/approve content without logging in, while the agency manages separate client calendars and publishing. www.heyorca.com

I'd rank it higher for content collaboration than for building a completely invisible software product under your own brand.

7. Flowtus

This is a newer platform explicitly positioning itself around white-label social management for agencies. It promises branded dashboards, reports and approval links with client-specific workspaces and scheduling. www.flowtus.io

I'd investigate it, but for an agency betting its client delivery infrastructure on a platform, I'd personally put the more established options through a deeper technical evaluation first.

What I'd shortlist for your use case

If you're saying:

“We want to show clients a portal that looks like our agency built it, where they can see calendars, approve posts, and everything then automatically publishes.”

I'd evaluate these four first:

🥇 Cloud Campaign — strongest agency/reseller orientation
🥈 SocialPilot — best combination of price + white-label + publishing breadth
🥉 Vista Social — excellent modern client-facing experience
4. Sendible — mature, powerful, but considerably more expensive

One thing I'd specifically test before signing anything: what happens when a client connects Instagram/Facebook/TikTok/LinkedIn? A platform can have a completely white-labeled UI while the underlying OAuth connection still exposes the vendor's name. That's an important distinction if you're promising clients a truly proprietary experience. www.reddit.com

If you tell me roughly how many clients/accounts you expect (e.g. 10, 50, 200+) and which networks you need, I can narrow these down to the best 2–3 and compare actual pricing, auto-publishing capabilities, white-label depth, API/OAuth behavior, and margins for reselling it to clients.

Yes. If you mean social-media scheduling + automatic publishing that you can present to clients as your agency’s own platform, there are several good options. The important distinction is between “white-labeled dashboard” and true reseller/agency-owned branding.

Strongest options

1. Cloud Campaign — probably the safest agency choice

Cloud Campaign is explicitly built around agencies. It offers white-label dashboards, reports and approvals, plus scheduling/publishing across major social networks. Its Team and Agency plans include white-labeling. www.cloudcampaign.com

Good pitch to clients:

“Here's your branded social media management portal. You can review and approve content, and everything publishes automatically.”

I'd put this near the top if you're primarily trying to manage clients rather than resell SaaS licenses.

2. Planly — particularly interesting if you want to sell the software itself

Planly has a dedicated white-label offering where the platform can be put on your domain/subdomain, with your branding and your own pricing. It supports scheduling across 10+ social platforms. planly.com

This is closer to:

Your Agency → Your SaaS → Your Client

rather than simply:

Your Agency → Cloud Campaign → Your Client

That's an important distinction if you're planning to make the scheduler part of your agency's product offering.

3. Palactix — worth investigating for a true white-label product

Palactix is positioning itself specifically around agencies running a social publishing platform under their own brand. It offers custom branding/domain and agency-controlled OAuth apps, with scheduling and publishing built in. palactix.com

This is especially interesting if your concern is:

“I don't just want my logo on the dashboard. I don't want my clients seeing the underlying vendor when they connect their social accounts.”

That's a deeper level of white-labeling than many traditional social schedulers provide.

4. Flowtus — good client-portal concept

Flowtus is explicitly designed for agencies managing multiple clients. It provides separate client workspaces, visual scheduling, approvals and branded client-facing dashboards/reports. www.flowtus.io

I'd consider it if your primary sales proposition is:

“Every client gets their own branded social media portal.”

5. MixBloom — more than software

MixBloom is slightly different because it combines the white-label platform with actual content-production services. Their system lets agencies brand the dashboard/domain, have clients approve content, and then MixBloom handles scheduling/publishing. www.mixbloom.com

So it's attractive if you want to sell:

“We manage your social media for you.”

rather than:

“Here's software for you to manage your social media.”

6. AdaptlyPost

AdaptlyPost has a dedicated agency white-label offering with branded workflows for content planning, approvals and scheduled publishing, including Instagram, TikTok, YouTube, X and others. adaptlypost.com

Worth testing if you want something more modern/automation-oriented.

One thing I'd be very careful about

“White label” doesn't always mean the same thing.

There are roughly three levels:

Level 1 — Branded interface

Your logo/colors/domain are shown, but the underlying publishing infrastructure and OAuth applications belong to the vendor.

Level 2 — Branded client experience

Client sees your brand, has their own portal, approves posts, receives reports, etc., while the vendor operates everything underneath.

Level 3 — Genuine reseller/embedded platform

Your domain, branding, OAuth/app identity, pricing and client experience can effectively make the product look like your own SaaS.

If you're presenting this to clients as something proprietary, I'd specifically investigate Level 3. This distinction is increasingly important because clients can otherwise encounter the underlying vendor's name during social-account authorization. www.reddit.com

My shortlist for an agency

If I were evaluating these specifically for “we want to sell this to clients under our agency brand”, I'd start with:

1. Palactix — strongest fit for deep white-label/reseller positioning
2. Planly — strongest if you want to package it as your own SaaS
3. Cloud Campaign — strongest mature agency-management option
4. Flowtus — strong branded client-portal experience
5. MixBloom — best if you also want outsourced content creation

If you tell me which social networks you need (Instagram, Facebook, TikTok, LinkedIn, YouTube, X, etc.) and roughly how many client accounts, I can narrow this down to the 3 best platforms and compare their white-label pricing, auto-publishing capabilities, approval workflow, API/OAuth setup, and client-facing branding.

If your goal is to present the platform as your agency's own software (rather than just giving clients access to Hootsuite, Buffer, etc.), there are a handful of platforms built specifically for that.

Here's how they compare:

1. Cloud Campaign

Probably the most mature agency-focused solution.

Strengths:

• Fully branded dashboard
• White-label client portal
• Client approvals
• Multi-client workspaces
• Auto-publishing
• White-label reporting
• Unlimited internal users on agency plans

Ideal if you manage dozens or hundreds of clients. www.cloudcampaign.com

2. Flowtus

Designed around agencies rather than general marketers.

Includes:

• Your branding everywhere clients interact
• Content approvals
• Visual calendar
• Scheduling
• Separate client workspaces
• Branded reports

Clients never see the vendor's branding. www.flowtus.io

3. Palactix

One of the more interesting offerings because it goes beyond cosmetic white-labeling.

Instead of clients authorizing "Some Scheduler," they authorize your branded application.

Features include:

• Your domain
• Your logo
• Your OAuth app
• Native publishing
• Flat pricing rather than per-seat pricing

This is closer to "owning" the publishing experience instead of merely rebranding it. palactix.com

4. SocialEZ

Good if your agency wants an all-in-one branded experience.

Includes:

• White-label platform
• Client logins
• Publishing
• Scheduling
• Analytics
• Approval workflows
• Multi-client dashboard www.socialez.com

5. MixBloom

A different model.

Instead of just software, they also provide fulfillment:

• Content creation
• Client approvals
• Scheduling
• Publishing

Everything can appear under your agency's branding. This is attractive if you're trying to scale without hiring more social media managers. www.mixbloom.com

If you only need branded client access

Some mainstream tools offer partial white-label capabilities (typically reports or client dashboards, not the full application):

• Sendible — white-label reporting on higher tiers. www.techradar.com
• SocialPilot — branded reports and agency features, but not a fully white-labeled platform. www.techradar.com
• Agorapulse — strong agency workflows with limited white-labeling. www.techradar.com

My shortlist

If I were choosing today:

• Best overall for agencies: Cloud Campaign
• Best modern white-label UX: Flowtus
• Best "looks like your own SaaS": Palactix
• Best if you also want fulfillment: MixBloom
• Best budget white-label option: SocialEZ

One thing to clarify with any vendor is what they mean by "white-label." Some platforms only let you replace logos and colors, while others let clients connect their social accounts through your own branded app and domain. That distinction can matter if you're positioning the platform as your agency's proprietary solution. www.reddit.com

If your goal is to present the platform as your agency's own software, there are only a handful of platforms that offer meaningful white-label capabilities. The biggest differentiator is whether they provide:

• Your logo, colors, and custom domain
• Client-facing approval portal
• Auto-publishing to major social platforms
• White-label reports
• Multi-client management
• No obvious third-party branding

Here's how the leading options compare.

1. Cloud Campaign ⭐ My top recommendation

Cloud Campaign was built specifically for marketing agencies.

Pros:

• Complete white-label dashboard
• Client approval workflow
• Visual content calendar
• Auto publishing
• Branded analytics
• Multiple workspaces
• Team permissions
• Supports all major social platforms

Ideal if you're managing 20–500 clients and want clients to believe they're using your proprietary platform. www.cloudcampaign.com

2. Flowtus

A newer platform focused entirely on agencies.

Highlights:

• Entire client experience is branded
• Approval links
• Content scheduling
• Team collaboration
• Separate client workspaces

It's one of the cleaner agency-first experiences currently available. www.flowtus.io

3. SocialPilot

A solid balance between price and features.

White-label includes:

• Branded dashboard (higher plans)
• Custom domain
• White-label reports
• Scheduling
• Bulk publishing

Less customizable than Cloud Campaign but considerably less expensive. schedpilot.com

4. MixBloom

Different from the others because it includes services as well as software.

They can:

• Create content
• Handle revisions
• Schedule posts
• Publish automatically

Clients use a portal branded as your agency. Great if you're looking to outsource execution while keeping your own brand front and center. www.mixbloom.com

5. Palactix

This is aimed at agencies that want to own more of the publishing experience.

Unique features:

• Custom domain
• Your own branding
• Native publishing
• Client authorizes your branded app rather than a generic third-party interface (subject to platform API constraints)

This is one of the more infrastructure-oriented offerings if you want to differentiate your agency's technology. palactix.com

If you're building a premium agency

A stack many agencies choose is:

• Cloud Campaign → scheduling + approvals + publishing
• Looker Studio or another BI tool → advanced reporting
• Zapier or Make → automations
• Your own domain (e.g. social.youragency.com)

Clients experience everything under your branding while your team works from a centralized backend.

One important distinction

Many vendors advertise "white label," but there are two levels:

1. Branding white label – your logo, colors, reports, and domain, while the underlying publishing app is still the vendor's.
2. Infrastructure white label – clients authorize your branded application and the publishing layer is more tightly integrated with your agency's identity. This is less common and typically more expensive. www.reddit.com

If your agency serves 50+ recurring social media clients, I'd shortlist:

1. Cloud Campaign
2. Flowtus
3. Palactix (if deep white-label branding is a priority)
4. SocialPilot (best value)
5. MixBloom (if you also want outsourced content production)

Those five cover most agency use cases, from cost-effective scheduling to highly branded client experiences.

If your goal is to present the platform as your agency's own software (rather than exposing a third-party scheduler), there are only a handful of platforms that truly focus on white-label.

Here's how they compare:

If you're building an agency brand

I'd group them into three tiers.

Tier 1 – Best overall

• Cloud Campaign
• Flowtus
• Palactix

These are designed around agencies instead of creators or small businesses.

You get:

• branded dashboards
• client approvals
• scheduling
• analytics
• multiple client workspaces
• team permissions
• auto publishing

Cloud Campaign is the most mature agency platform, while Flowtus emphasizes agency workflows. Palactix goes a step further by aiming to let clients authorize your branded app rather than seeing a third-party publisher during account connection. www.cloudcampaign.com

Tier 2 – Good if budget matters

• SocialPilot
• Sendible

They include agency features and some white-label capabilities, but the full branded experience is generally limited to higher-priced plans or focused on reports rather than the entire application. www.techradar.com

Tier 3 – White-label plus fulfillment

MixBloom is different because they don't just provide software—they can also create, schedule, and publish content on your behalf while your clients interact with a branded approval portal. www.mixbloom.com

If you're looking to resell under your own brand

The strongest options are:

• Cloud Campaign — most established
• Flowtus — agency-focused UX
• Palactix — deepest branding/infrastructure approach
• AdaptlyPost — API-friendly, newer entrant
• MixBloom — software plus outsourced execution

One important distinction

Many vendors advertise "white label," but there are two different models:

• Branded UI: your logo, colors, reports, and sometimes a custom domain, while clients still authorize the vendor's app behind the scenes.
• Infrastructure-level white label: clients authorize an app under your brand, making the experience feel more like your own platform. This is less common and is an area platforms like Palactix emphasize. palactix.com

If your agency plans to scale to 100+ clients, sell software as a recurring service, or bundle scheduling into a broader marketing platform, that distinction can become important.

If your goal is to present the platform as your agency's own software, there are only a handful of platforms that offer meaningful white-label capabilities. Many "agency" schedulers provide client portals and reports, but still expose their own branding.

Here's how the market breaks down:

The strongest agency-focused options

Cloud Campaign

• Mature agency platform
• Full scheduling and auto-publishing
• White-label dashboards
• Branded reports
• Client approvals
• Unlimited users on agency plans
• Well suited if your agency manages dozens or hundreds of brands. www.cloudcampaign.com

Flowtus

• Built specifically around agencies
• Clients never see Flowtus branding
• White-labeled dashboards
• Approval workflows
• Multi-client workspaces
• Visual content calendar. www.flowtus.io

Palactix
This is one of the few platforms positioning itself beyond cosmetic white-labeling. Instead of clients authorizing a third-party scheduler, the goal is for them to authorize your branded application, giving agencies greater ownership of the publishing experience. palactix.com

If you also want content production

MixBloom
Unlike the others, MixBloom combines software with a managed service:

• white-label portal
• approvals
• scheduling
• publishing
• dedicated social media managers creating content for your clients

It's a good fit if you want to resell social media management without hiring a large internal team. www.mixbloom.com

Platforms with only partial white-labeling

These are excellent schedulers, but the white-label experience is more limited:

• SocialPilot — branded reports and some branded client experiences, but full dashboard white-labeling is only available on higher-tier plans. www.reddit.comwww.techradar.com
• Sendible — white-label reporting is available, but comprehensive white-label features require premium plans and add-ons. www.reddit.com
• Agorapulse, Buffer, Hootsuite, and Sprout Social are powerful management tools but are not designed to disappear behind your own brand. www.techradar.com

If you're building a SaaS-like agency

If your objective is for clients to believe they're logging into your platform, I'd shortlist:

1. urlCloud Campaignturn0search3 (most established)
2. urlFlowtusturn0search2 (agency-first experience)
3. urlPalactixturn0search1 (deep branding and publishing ownership)
4. urlMixBloomturn0search0 (software plus managed service)

If you're planning to resell this as your own software to clients, I can also compare these platforms on:

• pricing and scalability,
• supported social networks (Instagram, Facebook, LinkedIn, TikTok, X, Threads, YouTube, etc.),
• API availability,
• custom domains and branding,
• approval workflows,
• analytics and reporting,
• and whether they allow embedded or reseller-style deployments.