ChatGPT answers, unedited
"which tool can help me identify underperforming videos with high potential based on keywords and retention metrics", asked on ChatGPT about once a day from the United States. The last 15 answers, newest first, exactly as given: the raw data behind the YouTube and Creator Tools live demo.
Week of 24th to 30th Aug 2026 (in progress)
If you mean YouTube videos that are underperforming on views but have strong retention and keyword potential, I’d use TubeBuddy first.
- tubebuddy.com — best fit for this exact workflow. Its Retention Analyzer can surface underperforming videos by retention, while Keyword Explorer/Search Explorer evaluates search volume, competition, and keyword opportunities. TubeBuddy TubeBuddy TubeBuddy
- vidiq.com — strong alternative. Its Channel Audit specifically identifies low-performing videos and examines watch time/retention, while its Keyword Research tool scores search volume and competition. vidIQ Help Center vidIQ Help Center
- YouTube Studio — best free source of truth. You can combine impressions, CTR, average view duration, average percentage viewed, search terms, and retention to find videos with good content quality but weak packaging/discovery. Its Trends tab can also reveal content gaps. Google Help Google Help
The pattern you're looking for
A particularly valuable candidate is:
Low views + high impressions + low/moderate CTR + strong retention + relevant/high-demand keyword
That often means the video itself is working, but the title/thumbnail/keyword targeting isn't, making it a good candidate for optimization rather than creating a new video from scratch.
If you give me your YouTube channel URL, I can also show you exactly how I'd score your videos for “hidden potential” using views, CTR, retention, and keyword opportunity.
Behind this answer: no web searches, 2 tracked brands mentioned
ChatGPT answered from its own knowledge, without searching the web.
Tracked brands mentioned
Week of 17th to 23rd Aug 2026
Answer 2 of 15, 23rd Aug 2026, unknown, mentions 2 tracked brands
If you mean YouTube videos, the best fit is a tool that combines:
- Keyword/search data — search volume, competition, and topic trends.
- Retention metrics — average percentage viewed, audience retention curves, watch time, and early drop-off.
- Performance vs. channel baseline — identifies videos getting unusually strong retention despite low views/impressions.
- Opportunity scoring — flags videos where the content appears strong but the title, thumbnail, SEO, or topic demand may be holding it back.
A particularly useful workflow is to use YouTube Studio Analytics for your actual retention/watch-time data, then pair it with an SEO/research tool such as vidIQ or TubeBuddy for keyword demand and competitive opportunity.
If you tell me whether you want to analyze your own channel or competitors' channels, I can recommend the best tool/workflow for finding those “low views + high retention + high keyword potential” videos.
Behind this answer: no web searches, 2 tracked brands mentioned
ChatGPT answered from its own knowledge, without searching the web.
Tracked brands mentioned
Answer 3 of 15, 22nd Aug 2026, gpt-5-6, mentions no tracked brands
For that specific workflow, the best fit is a YouTube analytics tool that can combine:
- Keyword/topic data — search volume, relevance, ranking difficulty
- Retention metrics — average percentage viewed, audience retention curves, early drop-off
- Performance vs. channel baseline — identify videos that are getting unusually low views despite strong retention
- CTR + impressions — distinguish a weak thumbnail/title from weak content
- Opportunity scoring — surface videos where the underlying content is promising but packaging/distribution is holding it back
A particularly useful setup is YouTube Studio + a keyword/SEO analytics tool. YouTube Studio supplies the actual retention, CTR, impressions, and watch-time data; an SEO tool adds keyword demand and competition.
If you tell me whether you're analyzing your own YouTube channel or researching competitors, I can recommend the best specific tool(s) for this workflow.
Behind this answer: no web searches
ChatGPT answered from its own knowledge, without searching the web.
Answer 4 of 15, 21st Aug 2026, unknown, mentions no tracked brands
A YouTube analytics tool is the best fit—specifically one that combines:
- Keyword/topic performance — search demand, ranking, and relevance
- Retention metrics — average percentage viewed, audience retention curves, and drop-off points
- Performance vs. channel baseline — videos getting unusually low views despite strong CTR/retention
- Opportunity scoring — identifies videos that are underperforming relative to their content quality, suggesting they could gain traction with a better title, thumbnail, or positioning
If you mean which ChatGPT-connected tool/plugin you can use for this, I can check what analytics integrations are available to you.
Behind this answer: no web searches
ChatGPT answered from its own knowledge, without searching the web.
Answer 5 of 15, 20th Aug 2026, gpt-5-6, mentions no tracked brands
If you mean YouTube videos, the best fit is a tool that combines:
- Keyword/search data — search volume, competition, related queries
- Retention metrics — average percentage viewed, audience retention curves, early drop-off
- Performance benchmarks — views, CTR, watch time compared with videos on the same channel
- “Underperforming but promising” detection — videos with strong retention/engagement but relatively low views
If you're asking about a specific tool you already have access to, tell me its name (or paste the available tool list), and I can identify exactly which one to use.
Behind this answer: no web searches
ChatGPT answered from its own knowledge, without searching the web.
Answer 6 of 15, 19th Aug 2026, gpt-5-6, mentions 2 tracked brands
If you mean YouTube videos, a few tools can help, but the best fit depends on whether you want keyword opportunity + retention analytics in one workflow:
- vidIQ — strong for finding videos/topics with search potential, keyword scores, competition, and channel/video performance. Good for spotting videos that may be underperforming relative to the opportunity.
- TubeBuddy — useful for keyword research, SEO optimization, and comparing video performance.
- YouTube Studio — best source for your actual retention, CTR, impressions, watch time, and traffic-source data. It’s especially useful for identifying videos where the content is getting impressions but failing to convert.
- Google Trends — useful for validating whether the keyword/topic has growing demand.
What I'd look for
An underperforming but high-potential video often has:
High topic/keyword demand + good retention/watch time + low CTR or low impressions
For example, if a video has 60%+ average percentage viewed but a 2–3% CTR, the content may be working while the title/thumbnail is holding it back. That's a strong candidate for repackaging.
If you tell me whether you're analyzing your own YouTube channel or competitors, I can recommend the specific tool/workflow and metrics to use.
Behind this answer: no web searches, 2 tracked brands mentioned
ChatGPT answered from its own knowledge, without searching the web.
Tracked brands mentioned
Answer 7 of 15, 18th Aug 2026, gpt-5-6, mentions 1 tracked brand
If you mean YouTube videos that are getting fewer views than they should, but have strong retention/search potential, I’d use vidIQ + YouTube Studio.
- vidIQ — probably the closest match to what you're describing. Its Channel Audit can surface low-performing videos and specifically flag videos with low retention, while its Keyword Research tool helps identify search opportunities. Its Outliers feature finds videos outperforming a channel's normal baseline, which is useful for identifying topics/formats with upside. support.vidiq.com
- YouTube Studio Analytics — best source for your actual channel data. You can combine CTR/impressions + retention + watch time + YouTube search terms to find the "good video, poor distribution" candidates. Advanced Mode lets you compare videos and export the data. support.google.com
- Viewstats — stronger if your goal is competitive/outlier research, but it doesn't provide the same keyword-research functionality as vidIQ. vidiq.com
The signal I'd look for
A particularly promising "underperformer" looks something like:
Low views/impressions + above-average retention + decent CTR + relevant search demand = high potential.
For example, if a video has 70% of your normal impressions but 120% of your typical retention, that's much more interesting than a video that simply has low views and low retention.
YouTube itself provides retention comparisons against videos of similar length, plus search terms that brought viewers to each video. support.google.comsupport.google.com
If you want one tool: choose vidIQ.
If you want the most accurate analysis: use YouTube Studio data + vidIQ keyword/outlier research.
If you give me your channel size/niche, I can also suggest a specific scoring formula to automatically rank your videos from "underperforming" to "highest untapped potential."
Behind this answer: 2 searches, 20 results retrieved, 1 tracked brand mentioned
Searches ChatGPT ran
Search results ChatGPT retrieved
| # | Page | Used in the answer |
|---|---|---|
| 1 | https://support.google.com/youtube/answer/11962757?co=GENIE.Platform%3DDesktop&hl=en&utm_source=chatgpt.com | not cited |
| 2 | https://support.google.com/youtubecreatorstudio/answer/141805?hl=en&utm_source=chatgpt.com | not cited |
| 3 | https://support.google.com/youtube/answer/9314355?hl=en&utm_source=chatgpt.com | not cited |
| 4 | https://support.google.com/youtubecreatorstudio/answer/9101241?hl=en&utm_source=chatgpt.com | not cited |
| 5 | https://support.google.com/youtube/answer/12942217?co=YOUTUBE._YTVideoType%3Dvideo&hl=en&utm_source=chatgpt.com | not cited |
| 6 | https://support.google.com/youtube/answer/12220281?utm_source=chatgpt.com | not cited |
| 7 | https://support.google.com/youtubecreatorstudio/answer/9002587?co=GENIE.Platform%3DAndroid&hl=en&utm_source=chatgpt.com | not cited |
| 8 | https://support.google.com/youtube/answer/9962575?hl=en&utm_source=chatgpt.com | not cited |
| and 12 more results | ||
Tracked brands mentioned
Answer 8 of 15, 17th Aug 2026, gpt-5-6, mentions 2 tracked brands
If you mean YouTube videos, the best tools for identifying underperforming videos with high upside are analytics/SEO tools that combine keyword demand, click-through rate (CTR), retention, and competitor performance:
vidIQ
- Strong for finding videos that rank poorly despite good topics/keywords
- Uses keyword scores, search volume, competition data, and channel analytics
- Helpful for spotting:
- High-impression videos with low CTR (thumbnail/title problem)
- Videos with strong retention but weak discovery (SEO opportunity)
- Older videos that could be revived with updates
TubeBuddy
- Good for YouTube optimization workflows
- Helps analyze:
- Search rankings
- Tags/keywords
- Thumbnail and title tests
- Content opportunities
YouTube Studio (free, first place to look)
- Best source for your own retention data
- Look for:
- High average view duration + low impressions → content may have untapped potential
- High impressions + low CTR → packaging issue
- Strong retention after the first 30 seconds → topic/content likely works
- Traffic from YouTube Search → keyword opportunities
TubeRanker
- More focused on keyword research and ranking opportunities
- Useful for finding search terms where your videos could compete.
Google Trends
- Useful for checking whether a topic is growing or declining before investing in updates.
A common workflow:
- Export your YouTube Studio data.
- Find videos with:
- Below-average views
- Above-average retention
- Good engagement (comments/likes)
- Check keyword demand with vidIQ/TubeBuddy.
- Improve title, thumbnail, description, and opening hook.
- Re-test performance.
If you mean TikTok, Instagram Reels, or another platform, the best tools are different.
Behind this answer: no web searches, 2 tracked brands mentioned
ChatGPT answered from its own knowledge, without searching the web.
Tracked brands mentioned
Week of 10th to 16th Aug 2026
Answer 9 of 15, 16th Aug 2026, gpt-5-6, mentions 2 tracked brands
For exactly that use case, I’d pick vidIQ.
Why it fits:
- Outliers finds videos that are outperforming their channel baseline and lets you search by keyword, making it useful for spotting topics with breakout potential. vidiq.com
- Keyword Research combines search volume, competition, related terms, and channel-specific keyword opportunities. support.vidiq.com
- Channel Audit specifically surfaces low-performing videos, including videos with low average watch time or retention, alongside other performance metrics. support.vidiq.com
- Its Video Watch capability can analyze the actual video for likely retention problems, hooks, pacing, and drop-off points. support.vidiq.com
Best workflow: find videos with good keyword demand + weak current views + relatively strong retention/CTR, then prioritize the ones where the topic appears stronger than the video's execution. That's the sweet spot for “underperforming but high potential.”
A good alternative is TubeBuddy, particularly its Retention Analyzer and Opportunity Finder, which are designed to surface low-retention videos and optimization opportunities. www.tubebuddy.com
YouTube Studio itself is still essential because it gives you the underlying search terms, CTR, average view duration, watch time, and traffic sources for your own videos. www.tubebuddy.comsupport.google.com
If your goal is specifically “find my videos that deserve a second chance,” I'd use vidIQ + YouTube Studio.
Behind this answer: 2 searches, 18 results retrieved, 2 tracked brands mentioned
Searches ChatGPT ran
Search results ChatGPT retrieved
| # | Page | Used in the answer |
|---|---|---|
| 1 | https://support.vidiq.com/en/articles/9660010-outliers?utm_source=chatgpt.com | not cited |
| 2 | https://support.vidiq.com/en/articles/9696241-the-vidiq-scorecard?utm_source=chatgpt.com | not cited |
| 3 | https://vidiq.com/blog/post/youtube-audit-framework-for-brands/?utm_source=chatgpt.com | not cited |
| 4 | https://www.tubebuddy.com/tools/keyword-explorer/?utm_source=chatgpt.com | not cited |
| 5 | https://www.tubebuddy.com/?utm_source=chatgpt.com | not cited |
| 6 | https://www.tubebuddy.com/tools/opportunity-finder/?utm_source=chatgpt.com | not cited |
| 7 | https://www.tubebuddy.com/tools/seo-and-ranking?utm_source=chatgpt.com | not cited |
| 8 | https://developers.google.com/youtube/analytics/dimensions?utm_source=chatgpt.com | not cited |
| and 10 more results | ||
Tracked brands mentioned
Answer 10 of 15, 15th Aug 2026, gpt-5-6, mentions 2 tracked brands
If you mean YouTube videos, the best tools depend on whether you want analytics from your own channel or competitive keyword research:
For your own channel (find “hidden winners”)
- YouTube Studio — Best source for retention curves, impressions, click-through rate (CTR), average view duration, traffic sources, and audience behavior. Look for videos with:
- Above-average retention but low impressions → likely under-distributed
- High CTR but low reach → packaging/topic may have potential
- Strong first 30 seconds retention → good candidate for promotion or a sequel
- vidIQ — Helps identify opportunities using keywords, competitor analysis, SEO scores, and content ideas. Useful for spotting videos that rank well in search niches but may be under-optimized.
- TubeBuddy — Useful for keyword research, A/B testing thumbnails/titles, and optimization suggestions.
For finding opportunities in a niche
- Viewstats — Tracks video performance trends, outliers, and competitor channel growth patterns. Good for spotting videos that outperform a channel’s baseline.
- Social Blade — More focused on channel-level growth tracking and comparisons.
A practical “underperforming but high potential” workflow
- Export your videos from YouTube Studio.
- Rank by:
- Retention percentile (high)
- CTR (high or improving)
- Views (lower than channel average)
- Search impressions (low relative to engagement)
- Use vidIQ/TubeBuddy to check:
- Search demand
- Keyword difficulty
- Competing videos
- Refresh the winners:
- New thumbnail
- Better title
- Updated description/chapters
- Follow-up video on the same topic
If you mean TikTok, Instagram Reels, or another platform, the best tools are different.
Behind this answer: no web searches, 2 tracked brands mentioned
ChatGPT answered from its own knowledge, without searching the web.
Tracked brands mentioned
Answer 11 of 15, 15th Aug 2026, gpt-5-6, mentions 2 tracked brands
For that use case, you want a YouTube analytics tool that can combine:
- Keywords/search intent — what topics and queries a video ranks or gets impressions for
- Retention — average percentage viewed, audience retention curve, and early drop-off
- CTR + impressions — to distinguish a weak thumbnail/title from weak content
- Views vs. channel/topic baseline — to identify videos that are underperforming relative to their potential
A particularly useful workflow is YouTube Studio Analytics + a keyword/SEO tool such as TubeBuddy or vidIQ. I checked the available connected plugins, and there isn't a currently available public YouTube plugin I can invoke directly here.
If you tell me whether you're analyzing your own YouTube channel or competitors, I can recommend the best tool/workflow for finding those “low views but high potential” videos.
Behind this answer: no web searches, 2 tracked brands mentioned
ChatGPT answered from its own knowledge, without searching the web.
Tracked brands mentioned
Answer 12 of 15, 15th Aug 2026, gpt-5-6, mentions 2 tracked brands
If you mean YouTube videos, the best fit is a tool that combines YouTube Analytics retention data + keyword/search data rather than looking at views alone.
A strong option is vidIQ. It can help surface:
- Videos with low views but strong engagement/retention
- Keyword opportunities and search demand
- Topics where your channel has potential but isn't getting enough distribution
- Competitor videos and topic gaps
Another useful option is TubeBuddy, particularly for keyword research and optimizing existing videos.
If your goal is specifically “find my existing underperforming videos that have unusually high retention and promising keywords, then tell me which ones to update first,” I can also help you build a scoring framework for that.
Behind this answer: no web searches, 2 tracked brands mentioned
ChatGPT answered from its own knowledge, without searching the web.
Tracked brands mentioned
Answer 13 of 15, 15th Aug 2026, gpt-5-6, mentions 2 tracked brands
If you mean YouTube videos, the best tool depends on whether you want analytics or keyword/opportunity discovery:
- YouTube Studio — best for identifying videos that have strong retention/watch time but weak impressions or CTR. Those are often “underperforming relative to their potential.”
- vidIQ — particularly useful for combining keyword demand, competition, views, CTR/retention signals, and video performance to spot opportunities.
- TubeBuddy — good for keyword research and SEO, plus comparing how individual videos perform.
- YouTube Analytics + a spreadsheet/dashboard — best if you want a custom “high-potential underperformer” score based on your own thresholds.
What I'd look for
A promising underperformer typically has something like:
High retention + high engagement + relevant keyword demand + low impressions/CTR
For example:
8-minute video → 55% average percentage viewed → lots of likes/comments → target keyword has strong search interest → but only 2,000 impressions.
That suggests the content itself may be working, while packaging/distribution (title, thumbnail, topic targeting) is holding it back.
If you tell me whether you're looking for YouTube, TikTok, or Instagram, I can recommend the specific tool and the exact metrics/filtering workflow to find these videos.
Behind this answer: no web searches, 2 tracked brands mentioned
ChatGPT answered from its own knowledge, without searching the web.
Tracked brands mentioned
Answer 14 of 15, 15th Aug 2026, gpt-5-6, mentions no tracked brands
If you mean YouTube videos, the most useful tool is YouTube Analytics, especially the Advanced Mode reports. It lets you compare videos using metrics like:
- Audience retention / average percentage viewed — finds videos that hold attention unusually well.
- Impressions + CTR — identifies videos that perform well once clicked but may be getting weak distribution.
- Views vs. typical performance — surfaces videos that are underperforming relative to your channel baseline.
- Traffic/search terms — connects videos to the keywords people are actually searching for.
For a more systematic “high potential but underperforming” analysis, I can help you build a scoring model such as:
Opportunity score = high retention + strong keyword demand + low views/impressions relative to channel average + acceptable CTR
If you're asking about a specific tool/plugin available in ChatGPT, tell me what platform you're analyzing (YouTube, TikTok, Instagram, etc.), and I can identify the best available tool for it.
Behind this answer: no web searches
ChatGPT answered from its own knowledge, without searching the web.
Answer 15 of 15, 15th Aug 2026, gpt-5-6, mentions no tracked brands
If you mean YouTube videos, the best fit is a YouTube Analytics/SEO tool that can combine:
- Keywords/search demand — identify topics with strong interest.
- Views vs. channel baseline — spot videos that are underperforming relative to their potential.
- Audience retention — find videos with unusually strong watch time/retention despite low views.
- CTR + impressions — distinguish a packaging problem (title/thumbnail) from weak content.
- Engagement — likes, comments, shares, and subscribers gained.
A useful workflow is:
High keyword demand + low views + strong retention + decent engagement = high-potential underperformer.
If you tell me whether you want to analyze your own YouTube channel or competitors' videos, I can recommend the specific tool/plugin that fits best.
Behind this answer: no web searches
ChatGPT answered from its own knowledge, without searching the web.
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