This is a live demo of the dashboard Hootsuite would see. Hootsuite is not a customer and has not endorsed this demo; the numbers are real, from ChatGPT answers collected daily (methodology). See your own brand's dashboard

Social Media Management

United States, English, ChatGPT
All topicsScore 32/100, 250 prompts Social media management tools (general)Score 43/100, 18 prompts Social media schedulersScore 31/100, 18 prompts Instagram toolsScore 23/100, 18 prompts TikTok toolsScore 51/100, 18 prompts LinkedIn toolsScore 64/100, 18 prompts X and Twitter toolsScore 43/100, 18 prompts Pinterest toolsScore 6/100, 18 prompts Social media analyticsScore 19/100, 18 prompts Social listening toolsScore 11/100, 18 prompts Engagement and social inboxScore 35/100, 17 prompts Agency and client managementScore 36/100, 18 prompts AI social content toolsScore 43/100, 18 prompts Free and budget schedulersScore 19/100, 18 prompts Bulk scheduling and content calendarsScore 30/100, 17 prompts

Visibility Score, Instagram tools

Week of 24th to 30th Aug 2026 (in progress), ChatGPT, sampled 7 times per prompt. Hover a number for its 95% range.

from 15 last week

Who ChatGPT names in this topic

1 Later 17 answers 86
2 Metricool 13 answers 59
3 Planoly 10 answers 44
4 Buffer 6 answers 25
5 Sprout Social 6 answers 25
6 Hootsuite 5 answers 23

All tracked brands ›

010203040503 Aug10 Aug17 Aug24 Aug23
Weekly Visibility Score with its 95% band. Solid dots mark changes bigger than sampling error. Hover a point for its numbers.

Read the answers that mention you (5) Read the ones that do not mention you (14)

Share of Voice, Instagram tools

Week of 24th to 30th Aug 2026 (in progress). Hover the number for its 95% range.

from 5.4% last week

Competitors in this topic

1Later26.6%
2Metricool20.3%
3Planoly15.6%
4Buffer9.4%
5Sprout Social9.4%
6Hootsuite7.8%

All 25 tracked brands ›

0%2%4%6%8%3 Aug10 Aug17 Aug24 Aug7.8%
Weekly share of voice with its 95% band. Solid dots mark changes bigger than sampling error. Hover a point for its numbers.

Read the answers that name you (5), name a competitor (19).

Citation Rate, Instagram tools

Week of 24th to 30th Aug 2026 (in progress). Share of answers that cite each brand's site.

from 9.5% last week

Competitors in this topic

1Later84.2%
2Metricool52.6%
3Planoly36.8%
4Sprout Social21.1%
5Hootsuite21.1%

All 25 tracked brands ›

0%5%10%15%20%25%3 Aug10 Aug17 Aug24 Aug21.1%
Weekly citation rate with its 95% band. Solid dots mark changes bigger than sampling error. Hover a point for its numbers.

Read the answers that cite your site (0).

See which pages get cited ›

Sentiment, Instagram tools

Week of 24th to 30th Aug 2026 (in progress). Positive share of your mentions, from 5 classified mentions.

from 12% positive last week

Competitors in this topic

1 Zoho Social 100%
2 Later 88%
3 Planable 74%
4 Buffer 67%
5 Sprout Social 67%
11 Hootsuite 40%

All 15 tracked brands ›

0%20%40%60%80%3 Aug10 Aug17 Aug24 Aug40.0%
Weekly positive share with its 95% band. Weeks under 5 mentions carry the last measured value, marked on hover.

Read the positive (2), neutral (3), negative (0) mentions.

Your tracked prompts

The prompts we ask ChatGPT, by topic, and how often the answers mention Hootsuite.

PromptYour mention rate
I manage social for a small boutique and need a tool to schedule reels, stories and grid previews, what should i use? 0.0%
as a solo creator on a tight budget, which platform can schedule instagram reels, plan my grid and queue stories? 0.0%
I'm an agency lead managing 15 instagram accounts, is there a tool that handles reels scheduling, story posting and visual grid layout? 100.0%
for a brand launching weekly reels and daily stories, which software would you recommend to automate posting and grid planning? 0.0%
freelance social manager here, what platform can schedule instagram reels and stories and let me preview client grids before publishing? 0.0%
we need a tool that supports scheduling reels, stories and carousel planning plus analytics for instagram, what should we try? 100.0%
local restaurant owner wants to schedule instagram reels and daily stories and see how feed will look, which software should i consider? 0.0%
enterprise social team looking for a solution to schedule instagram reels, approve story posts and plan grid at scale, any recommendations? 100.0%
for ecommerce store with frequent product reels and promotional stories, recommend management software for scheduling and grid previews 0.0%
small nonprofit needs a cheap platform to schedule reels and stories and lay out an instagram grid, what are my options? 0.0%
we want a collaborative tool where team members can draft reels, schedule stories and preview the instagram grid, what should we use? 0.0%
creator manager looking for software to bulk schedule reels, sequence story campaigns and visualize grid drops, recommend something 0.0%
I handle influencer accounts and need to schedule reels, coordinate stories and preview feed for brand alignment, which tool fits? 0.0%
small biz owner who uploads reels from phone, what software can schedule phone-shot reels and prep story drafts while showing grid layout? 0.0%
marketing coordinator wants a calendar with reels, stories slots and a visual grid preview, recommend a platform that does all three 0.0%
we need a system that supports scheduled instagram reels posting, story scheduling and client approval workflows, what tools should i look at? 100.0%
freelancer managing multiple creators, recommend a tool that schedules reels, stories and lets me plan grid for each creator 0.0%
marketing agency seeking a platform to manage client instagram reels, schedule stories and generate visual grid mockups, what are my options? 100.0%

What ChatGPT searches for

This week's 19 answers: 5 used live web search (26%), 14 came from memory (74%).

26% live web search74% from memory

Most frequent queries:

Fan-out QueriesTopicTimes run
Buffer Instagram reels stories scheduling planner official Instagram tools 1
Instagram scheduling reels stories grid preview social media management platforms Later Metricool Planoly Sprout Social Instagram tools 1
Later social media scheduler Instagram Reels Stories visual planner official Instagram tools 1
Metricool Instagram reels stories planner visual feed official Instagram tools 1
Planoly Instagram reels stories grid planner official Instagram tools 1

ChatGPT's own queries, not what people type. Per-answer detail is on each prompt's answers page.